




版权说明:本文档由用户提供并上传,收益归属内容提供方,若内容存在侵权,请进行举报或认领
文档简介
1、1ReadingComprehension(January,2015)Passage1Packagingisanimportantformofadvertising.Apackagecansometimesmotivatesomeonetobuyaproduct.Forexample,asmallchildmayaskforabreakfastfoodthatcomesinaboxwithapictureofaTVcharacter.Thechildismoreinterestedinthepicturethaninbreakfastfood.Picturesforchildrentocolo
2、rortocutout,gamesprintedonapackageorsmallgiftsinsideaboxalsomotivatemanychildrentobuyproducts,ortoasktheirparentstobuyforthem.Somepackagessuggestthatabuyerwillgetsomethingfornothing.Foodproductssoldinreusablecontainerareexamplesofthis.Althoughasimilarproductinaplaincontainermaycostless,peopleoftenpr
3、efertobuytheproductinareusableglassordish,becausetheybelievethecontainerisfree.However,thecostofthecontainerisaddedtothecostoftheproduct.Thesizeofthepackagealsomotivatesabuyer.MaybethepackagehasEconomySizeorFamilySizepaintedonit.Thissuggeststhatthelargesizehasthemostproductsfortheleastmoney.Butthati
4、snotalwaystrue.Tofindout,abuyerhastoknowhowtheproductissoldandthepriceofthebasicunit.Theinformationonthepackageshouldprovidesomeanswers.Buttheimportantthingforanybuyertorememberisthatapackageisoftenanadvertisement.Thewordsandpicturesdonottellthewholestory.Onlytheproductinsidecandothat.Asusedinthepas
5、sage,thewordmotivatemostprobablymeans.makingonedeepinthoughtsupplyingathoughtorfeelingthatmakesoneactprovidingastorythatmakesonemovemakingonebelievewhathedoesisjustrightAbuyerwillgetsomethingfornothingmostprobablymeansthat.abuyerwillgetsomethingusefulfreeofchargeabuyerwillgetwhathepaysforabuyerwillg
6、ainmorethanhelosesabuyerwillnotgetwhathewantsPeoplearelikelytobuytheproductsoldinaglassordishbecause.theybelievethecostofthecontainerisincludedinthecostoftheproductthecontaineristooattractivetheythinktheycangetthecontainerforfreetheyhavenootherchoiceWhichofthefollowingstatementsisNOTmentionedinthepa
7、ssage?.PackageisoftenasuccessfuladvertisementChildrenareoftenencouragedtobuyaproductbyitspackagewithattractivepicturesAbuyerisalsoattractedbythesizeofthecontainerOnseeingawell-designedcontainer,abuyeroftenneglectswhatisinitWhatsuggestiondoestheauthorgiveinthepassage?.Thequalityofthecontainerhasnothi
8、ngtodowiththequalityoftheproductDontbuytheproductwhichissoldinaglassordishAbuyershouldgetwhatheneedsmostThebestchoiceforabuyeristogetaproductinaplainpackagePassage2Chinaispushingforwardanationwidetrialonfortified(强化的)food,inabidtoimprovethehealthofitscitizens.About30,000peoplefromthecountryswesternr
9、egionhaveusedfortifiedflourfortwoyears.Theirdietshadbeenimproved.Thisexperiencewillbepromotedthroughoutthecountryandfortifiedoilandricehavealsobeenintroducedacrossthecountry.Fortifiedfoodreferstofoodwithnutrients(营养)added,suchasvitamins,calciumandiron.Thenutritionprogramisexpectedtobeincludedintheke
10、yprojectsforthecountrys11thFive-YearPlan(2006-2010).Aseriesofrulesandregulations,suchasnutritionrulesandproductionstandardsforfortifiedflour,willcomeintoeffect.Theintakeofsomenutrients,suchasfat,proteinandcaloriesisoftenexcessive,butsomeothernutrients,suchasvitamins,arelackinginsomediets,accordingto
11、someexperts.Atthemomenttherearethreewaystoimprovepublicnutritionabalanceddiet,foodfortificationandnutritionalsupplements(补充).However,duetoChina5smassivepopulationanditsunbalancedeconomicdevelopment,foodfortificationisthoughttobethebestwayofimprovingpublicnutritioninashortperiodoftime.Chinastartedfor
12、tifyingfoodin2002,whiledevelopedcountriessuchastheUnitedStateshavemorethan50yearsofsuchexperience.Tortifiedfoodsdonotsellwell,asthepublicstillknowslittleaboutit.Someexpertspointedout.WhatisthepurposeforChinatopushforwardtheplanonfortifiedfood?.ToimprovethehealthofitscitizensToadviseitscitizenstousef
13、ortifiedflourTointroducefortifiedoilandrice2Tointroduce3waystoimprovepublicnutritionWhatareaddedtofortifiedfood?.VitaminsCalciumandironFat,proteinandcaloriesBothAandBWhereisthenutritionprogramexpectedtobeincluded?.InaseriesofrulesandregulationsInnutritionrulesInthekeyprojectsforthecountrys11thFive-Y
14、earPlanInproductionstandardsWhichofthefollowingstatementsisNOTtrue?.SomenutrientsarelackinginsomedietsChinastartedfortifyingfoodnearlyaroundyearsearlierthanU.S.FoodfortificationisthoughttobethebestwayofimprovingpublicnutritionnowThereare3waystoimprovepublicnutritionatthemomentWhydontthefortifiedfood
15、ssellwell?.BecausethepublicknowlittleaboutthemBecausethepricesarehigherBecausefortifiedfoodsdonttastegoodBecausefat,proteinandcaloriesinfortifiedfoodsareoftenexcessivePassage3Amoment5sdrillingbythedentistsmaymakeusnervousandupset.Manyofuscannotstandpain.Toavoidthepainofadrillingthatmaylastperhapsami
16、nuteortwo,wedemandtheneedlethatdeadensthenervesaroundthetooth.Nowitstruethathumanbodyhasdevelopedmillionsofnervestobehighlyawareofwhatgoesonbothinsideandoutsideofit.Thishelpsusadjusttotheworld.Withoutournervesandourbrain,whichisabundleofnerveswewouldntknowwhafshappening.Butwepayforoursensitivity.Wec
17、anfeelpainwhentheslightestthingiswrongwithanypartofourbody.Thehistoryoftortureisbasedonthehumanbodybeingopentopain.Butthereisawaytohandlepain.LookattheIndianFakirwhositsonabedofnails.Fakirscanputaneedlerightthroughanarm,andfeelnopain.Thisabilitythatsomehumanshavedevelopedtohandlepainshouldgiveusidea
18、sabouthowthemindcandealwithpain.Thebigthinginwithstandingpainisourattitudetowardsit.Ifthedentistsays,Thiswillhurtalittle,ithelpsustoacceptthepain.Bystayingrelaxed,andbytreatingthepainasaninterestingsensation,wecanhandlethepainwithoutfallingapart.Afterall,althoughpainisanunpleasantsensation,itisstill
19、asensation,andsensationsarethestuffoflife.Thepurposeofthispassageismainlytotellus.thatpainisgoodforustostoptakingtheneedleatthedentist5showtohandlepainhowtoavoidtortureThesenseofpaincan.letusknowwhafsgoingoninanypartofourbodymakeusopentotorturemakeuspayforoursensitivityhelpusgetmoresensationsThebest
20、waytoeasepainisto.dowhattheIndianFakirsdoB)welcomeitC)knowaboutitinadvanceD)treatitasaninterestingsensationInthefirstsentenceofthelastparagraphthewordwithstandingprobablymeansacceptingB)avoidingC)handlingD)curingWcpayforoursensitivity,(paragraph2)means.itwasfortunateforhumanstohavedevelopedthissensi
21、tivitywesufferbecauseofthissensitivityweknowverywellhowtocopewithsensationsofpainwehavetopaythedentistforhistreatmentofourteethPassage4Governmentsatalllevelsfaceatoughtaskinbettermanagingandservingmigrantpopulations.ThemunicipalgovernmentofShanghaicarriedoutaresidencecertificatesystemin2002,granting
22、migrantlaborerssometreatmentsenjoyedbytheirurbancounterparts.InShenzhen,theresidencecertificatehasincludedhealthcare,educationandmanyothercontents.ThegovernmentofBeijingisalsoworkingonalocalregulationaboutmigrantpopulationmanagementthathasarousedmuchattention.Itisnotonlyaspecificissueofmigrantpopula
23、tionmanagementandservicebutalsoanissueconcerningsocialwelfare,publicproducts,managementmechanismsandhumanrights.Formorethanhalfacentury,permanentresidenceregistrationhasbeenthesolecriterion(标准)foronetoenjoyurbanpublicproductssuchashealthcare,education,employmentandsocialsecurity.Migrantworkers,thoug
24、hcontributingtothelocaleconomy,cantenjoysuchproductsequally.Sometimestheyareevenguardedordiscriminated(歧视)against.Migrantpopulationscannothaveasenseofbelongingtothecitytheylivein,whichisnogoodforsocialorderandstabilityandwillbringnegativeimpactstothemanagement.Scientific,rational(合理的)andjustsocialpo
25、liciesandlawswillbuildoursocietyinapositiveway.Migrantlaborers,especiallythosewhohaverealizedstableemploymentinthecity,shouldbegrantedtreatmentequaltotheirurbancounterparts.Howlonghasthepermanentresidenceregistrationbeenthesolecriterion?.Formorethan20yearsB)Formorethan40yearsC)Formorethan50yearsD)Fo
26、rmorethan100yearsWhichofthefollowingisNOTmentionedinthepassage?.Itisin2002thatthemunicipalgovernmentofShanghaicarriedoutaresidencecertificatesystemItisinShenzhenthattheresidencecertificatehasincludedhealthcare,educationandmanyothercontentsItisthecompulsoryeducationofmigrantchildrenthatallmunicipalgo
27、vernmentsshouldpayattentiontoItisinBeijingthatthegovernmentisworkingonalocalregulationaboutmigrantpopulationmanagementWecaninferfromthepassagethat.MigrantpopulationswanttosettleincitiesMigrantworkersplayanimportantroleinlocaleconomyMigrantworkersarealltrouble-makersMigrantworkerswillmoveoutofcitiess
28、oonerorlaterWhafstheauthorspurposeinwritingthepassage?.Toarguefortheimportanceofequalrightsforallcitizens.Toexplaintheimportanceofmigrantworkers.Toshowtheimportanceofsocialstability.Toindicatetheimportanceofmunicipalgovernmentsofallcities.Thebesttitleforthepassageis.EqualrightsformigrantsSocialorder
29、andstabilityMigrantpopulationmanagement43MigrantpopulationservicePassage5Althoughonemightnotthinksofromsomeofthecriticismofit,advertisingisessentialtothekindofsocietyinwhichpeopleintheUnitedKingdom,andaveryconsiderableproportionoftheworldatlarge,live.Advertisingisindispensableasameansofcommunicating
30、withothers,oftellingthemaboutthegoodsandservicesthatareprovided,andofwhichmostofthemwouldnevergettohearatall讦itwerenotforadvertising.Andadvertisingisextremelyhelpfultopromotearisingstandardofliving.Intalkingaboutadvertising,oneshouldnotthinkonlyintermsofacommercialontelevision,oranadvertisementinthe
31、newspapersorperiodicals.Initswidestsense,advertisingincludesahostofotheractivitiessuchaspackaging,shopdisplaysandinthesenseofcommunicationeventhespokenwordofthesalesman.Afterall,theresourcesofadvertisingaretobefoundinthemarketplace.Formanyyearsitwasconsideredthatitwasenoughtoproducegoodsandsupplyser
32、vices.Itisonlymorerecentlythatithasbecomeincreasinglyunderstoodthatthemanufactureofgoodsisawasteofresourcesunlessthosegoodscanbesoldatafairpricewithinareasonabletimespan.Inthecompetitivesocietyinwhichwelive,itisimportantthatwegooutandsellwhatwehave,andadvertisingplaysanimportantroleinthisaspect,whet
33、hersellingathomeorinexportmarkets.AbouttwopercentoftheUKgrossnationalproductisreliedonadvertising.Butitmustnotbethoughtthatthisadvertisingtriestosellgoodstoconsumerswhodonotwantthem.Certainly,advertisingdoestrytoattracttheinterestofthepotentialconsumer,but讦thearticlewhenpurchaseddoesnotmatchuptothes
34、tandardsthattheadvertisingsuggeststhatitwill,itisobviouslyexceedinglyunlikelythatthearticlewillsellwell.Accordingtothetext,advertisingisimportantto.everypotentialconsumerintheworldlargecountriesintheworldpeoplewithahighstandardoflivingalargenumberofpeopleintheworldAdvertisinghasitsoriginsin.shopwind
35、owdisplaysandthewrappingofgoodsfacetofacecontactbetweensellersandbuyersthecommunicativeabilitiesofatrainedsalespersonarticlesinnewspapersandmagazinesPeoplehaverealizedthatresourcesarewastedifgoods.arenotoflastingvalueB)arenotsoldatahighpriceC)remainunsoldforalongtimeD)remainedunsoldinexportmarketsTh
36、etextmakesapointthatgoodswillsellwellif.advertisementsshowthetruevalueofthemenoughmoneyisspentonadvertisingadvertisementsarewelldesignedtheyareofhighqualityThebesttitleofthispassagewouldbe.BenefitsofAdvertisingABriefHistoryofAdvertisingintheUKLimitationsofAdvertisingProductionandAdvertisingPassage6I
37、nancienttimesthemostimportantexaminationswerespoken,notwritten.IntheschoolsofancientGreeceandRome,testingusuallyconsistedofsayingpoetryaloudorgivingspeeches.IntheEuropeanuniversitiesoftheMiddleAges,studentswhowereworkingforadvanceddegreeshadtodiscussquestionsintheirfieldofstudywithpeoplewhohadmadeas
38、pecialstudyofthesubject.Thiscustomexiststodayaspartoftheprocessoftestingcandidatesforthedoctorsdegree.Generally,however,modernexaminationsarewritten.Twotypesoftestsarecommonlyusedinmodernschools.Thefirsttypeissometimescalledanobjectivetest.Itisintendedtodealwithfacts,notpersonalopinions.Tomakeupanob
39、jectivetesttheteacherwritesaseriesofquestions,eachofwhichhasonlyonecorrectanswer.Alongwitheachquestiontheteacherwritesthecorrectanswerandalsothreestatementsthatlooklikeanswerstostudentswhohavenotlearnedthematerialproperly.Thestudenthasjustonetask:hemustrecognizethecorrectanswerandcopyitsletter(ornum
40、ber)onhisexaminationpaper.Fortestingastudent5smemoryoffactsanddetails,theobjectivetesthasadvantages.Itcanbescoredveryquicklybytheteacherorevenbyamachine.Inashorttimetheteachercanfindoutagreatdealaboutthestudent5srangeofknowledge.Fortestingsomekindsoflearning,however,suchatestisnotverysatisfactory.Al
41、uckystudentmayguessthecorrectanswerwithoutreallyknowingthematerial.Thispassageismainlyabout.examinationsinancienttimesmodernexaminationshowtodowellinanexaminationhowtosetquestionsforanexaminationTogetadoctorsdegree,onehasto.saypoetryaloudgivespeechesdiscussquestionsinhisfieldwithexpertsbothAandBTheo
42、bjectivetestisnotverysatisfactorybecause.itiseasyandquicktoscoretheteachercanfindoutagreatdealaboutthestudent5srangeofknowledgeinashorttimeitshowshowdeeplythestudenthasthoughtaboutthesubjectitcontainselementofluckWhichofthefollowingstatementsabouttheobjectivetestisNOTtrue?.Studentswhohavenotlearnedt
43、hematerialproperlymayfailtorecognizethecorrectanswer.Eachquestionhasmorethanonecorrectanswer.Aluckystudentmayguessthecorrectanswerwithoutreallyknowingthematerial.Theobjectivetesthasadvantagesfortestingastudent5smemoryoffactsanddetails.Thenextparagraphwillprobablydealwith.theothertypeofexaminationthe
44、advantagesoftheobjectivetesthowstudentsguessthecorrectanswerwithoutreallyknowingthematerialexaminationsintheancienttimesPassage7InBritainarrangementsforinvitingandentertainingguestsataweddingareusuallytheresponsibilityofthebride5sfamily.Inmostcasesitismainlyfriendsandrelationsofbothfamilieswhoareinv
45、itedbutwhenthebride5sfatherisabusinessmanofsomekind,theweddingreceptionmayprovideausefuloccasionforestablishingsocialconnectionswithclientsor,customersandotherpeoplewhosegoodwillmaybeofadvantagetohim.Itis,however,thebride5smotherwhohasthejobofsendingouttheformalprintedinvitationcards.Inthecaseofachu
46、rchwedding,thevicar(priest)ofeachparish(教区)inwhichtheceremonybrideandbridegroomliveisnormallyinformedaboutamonthinadvanceoftheceremonysothatanannouncementofthecomingweddingcanbemadeinchurchoneachofthreeSundaysbeforeittakesplace.Anyonewhomayknowofanexistingmarriageofeitherpartnerisorderedtogiveinform
47、ationaboutit,thoughthismeansofavoidingbigamy(重女昏罪)musthavebeenmoreeffectiveinthedayswhenpeoplemovedabouttheworldlessthantheydotoday.Oftenuptoahundredormorepeopleattendthereligiousserviceandthebrideusuallywearsthetraditionallongwhitedressandveil,whileherbride-maids,whoareoftenchildren,wearlongdressin
48、attractivecolors.Thismayalsohappeninthecaseofacivilweddinginaregisterofficebutisprobablylessusual.Thereceptionwhichfollowsmaybeheldinarestaurant,alocalhallor,whentherearefewguests,inthebride5sownhome.Refreshments(茶点)areprovided,aspecialicedwedding-cakeiscut(usuallytotheaccompanimentofspeeches)anddis
49、tributedtotheguests,toastsaredrunkanddancingmayfollow.Atsomepointinthecelebrations,thebridegoestochangeintoeverydayclothesandthenleavesthepartywithherhusbandtogoontheirhoneymoon,thejourneytheywillmaketogether,ofteninromanticsurroundingsabroad.Accordingtothepassagesomeguestsmaybeinvitedbecause.theyar
50、elikelytobeannoyediftheyarenottheymaygivevaluablepresentstheirpresencecouldprovidefuturebenefitstheymayhelpwiththeexpensesoftheweddingWhatpossibledifferenceissuggestedbetweenachurchandacivilwedding?.CivilweddingsarelesscommonlyfollowedbyareceptionItislessusualforgueststoattendthecivilweddingceremoni
51、esGuestsatcivilweddingsarelessformallydressedLessattentioncouldbepaidatthelattertoconventionandcharmingeffectWhyarethearrangementsforachurchweddingusuallymadesometimebefore?ToallowthenecessarylengthoftimeforpublishingtheweddingToprovidetimefororganizingthereceptionTomakesurethattheguestscanarrangeto
52、befreeonthedayToensureathoroughinvestigationofthecouplesexistingmaritalstatusWhichofthefollowingstatementsisNOTmentionedintheweddingreception?SpeechesmaybegivenintheweddingreceptionTheweddingreceptionmaybeheldinthebride5shomeGuestsareaskedtodressformallytoattendtheweddingreceptionGuestsmaydanceinthe
53、weddingreceptionThecoupleleavefortheirhoneymoon.afterthechurchorregisterofficeceremony65immediatelyafterthecakehasbeencutandthespeechesmadeattheendofthereceptionassoonasthebrideisreadytoleavePassage8TodaymillionsofAmericans,ofallagesandbackgrounds,areparticipatinginthousandsofcontinuingeducationprog
54、ramsscatteredthroughoutthecountry.Life-longlearningisbecomingapartoftheAmericanwayoflife.Vocationaleducatorscollectivelyhaveawealthofskillsandknowledgetoimparttotheseseekersofnewlearning.Therearemanyreasonswhypeoplearegoingbacktoschool.Diplomas,degreesandcertificatesbringincreasedearnings,jobpromoti
55、onsandacceptanceintonewandmorechallengingcareers.Workersmustconstantlyfacethechallengeofkeepingupwiththelatestdevelopmentsintheircareerfields.Reducedworkinghoursaregivingadultsestablishedintheircareerfieldsmoretimetopursuevocationalandleisure-timeactivities.Continuingeducationhassomethingforeveryone
56、ofthesegroups.Realestatesalesmenandaccountantslearnaboutnewlawsandfinancialconceptsaffectingtheirclients;unionmemberslearnnewandadvancedskillsincontractnegotiations;collegeprofessorslearnnewteachingtechniques,andhousewiveslearnhowtomanagethehouseholdbudgetmoreskillfully.Universities,communitycollege
57、s,localschools,laborunions,businessandindustry,andcommunityorganizationsallcontributetomakingthesecontinuingeducationprogramsavailable.Cfessionaleducatorsasawholearerichinknowledgeandteachingexperiencespeopleallenjoythesocialaspectsofst
58、ructurededucationalactivitiesmeetingnewpeopleuniversities,collegesandotherorganizationsalldotheirbesttomaketheprogramsavailablebothAandCThereasonswhypeoplearegoingbacktoschoolshowthat.Life-longlearningisbecomingapartoftheAmericanwayoflifecontinuingeducationmaymeettheneedsofallkindsofpeoplethecontinu
59、ingeducationiscloselyrelatedtothepromotioninpeoplescareerfieldsandreducedworkinghoursmakethesparetimestudyavailablepeoplefromallkindsoflifeareparticipatinginvariousteachingprograms.establishedintheircareer行eldsinParagraph2means.causedpeopletobelieveinthefactthattheyhavetheabilitytofulfillthetaskinth
60、eirownfieldsplacedoneselfinafirmpositioninonesoccupationalfieldsuccessfullyfinishedtheirjobswellknownintheirownfieldsRealestatesalesmenarepeople.whoareengagedinsellingandbuyinggoodswhoareconcernedinthebusinessofsellingapersonsproperty,suchaslandandbuildingwhosejobsareconcernedwithfinancialfieldswhos
温馨提示
- 1. 本站所有资源如无特殊说明,都需要本地电脑安装OFFICE2007和PDF阅读器。图纸软件为CAD,CAXA,PROE,UG,SolidWorks等.压缩文件请下载最新的WinRAR软件解压。
- 2. 本站的文档不包含任何第三方提供的附件图纸等,如果需要附件,请联系上传者。文件的所有权益归上传用户所有。
- 3. 本站RAR压缩包中若带图纸,网页内容里面会有图纸预览,若没有图纸预览就没有图纸。
- 4. 未经权益所有人同意不得将文件中的内容挪作商业或盈利用途。
- 5. 人人文库网仅提供信息存储空间,仅对用户上传内容的表现方式做保护处理,对用户上传分享的文档内容本身不做任何修改或编辑,并不能对任何下载内容负责。
- 6. 下载文件中如有侵权或不适当内容,请与我们联系,我们立即纠正。
- 7. 本站不保证下载资源的准确性、安全性和完整性, 同时也不承担用户因使用这些下载资源对自己和他人造成任何形式的伤害或损失。
最新文档
- 防台风暴雨安全教案
- 政教处工作总结6
- 高效备考的CFA考试试题及答案
- CFA学习计划实践案例试题及答案
- 用心准备的2024年CFA试题及答案
- 钻井队安全大讨论
- 家长教育心理讲座
- 2024年特许金融分析师考试的常见问题及试题及答案
- CFA考试核心与边缘内容试题及答案
- 集中复习CFA试题及答案
- 国共合作与第一次国共内战
- 信息技术系统集成项目投标书
- 面部恶性肿瘤的个案护理
- 三角形全等的判定(一)完整版
- 2024年晋中职业技术学院高职单招(英语/数学/语文)笔试历年参考题库含答案解析
- 初中音乐教学中的曲式结构与乐曲解析
- 航空交通运输的发展与创新
- 新时代社区治理存在的问题及对策研究-以XX社区为例
- 安全标准化示范班组建设汇报
- 退行性骨关节病影像诊断
- 招待行政费用申请表
评论
0/150
提交评论