《管理英语3》形考任务1-8参考答案(2022年)

国家开放大学《管理英语3》形考任务1-8参考答案

形考任务1

一、选择填空，从每题选项中选出一个能填入空白处的最佳选项（每题io分）.

1、—____________

—Wehavethreemajordivisions:Operations,SalesandMarketing,Finance

andAdministration.

A.Howmanydepartmentsdowehave?

B.Whichdivisionareyouin?

C.Whichdepartmentshowsthebest?

2、一Isupposethere'llbealotofarguments.

A.Ishouldimagineso.

B.Noproblem.

C.That'sagoodidea.

3、Anumberofboysabsentsometimeduringtheterm.

A.havebeen

B.hasbeen

C.will

4、Hewillwritetomeassoonashehome.

A.willhavereturned

B.returns

C.willreturn

5、Thisistheman_lastnight.

A.whomIsawhim

B.whomIsaw

C.whoIsawhim

6、—_______________

—No,sorry,Ididn'tknowtheruleaboutpunchingin.

A.Areyoulatethismorning,Wendy?

B.Didn'tyoupunchoutthismorning,Wendy?

C.Didn'tyoupunchinthismorning,Wendy?

7、一Iwishyousuccessinyourcareer.

A.Goahead.

B.Itdoesn'tmatter.

C.Thesametoyou.

8、Iamyourearlycoming.

A.lookingforwardto

B.lookingforward

C.lookforwardto

9、Theprogrammegivesstudentsthetolearnmoreaboutglobal

warming.

A.success

B.ambition

C.opportunity

10、Thekeysuccessfulimplementationisclearlycommunicatingthe

strategytothewholecompany.

A.to

B.in

C.of

11、一I'mleavingforShanghaitomorrow.

A.Seeyoulater.

B.Haveapleasanttrip!

C.Let'sgooutforadrink.

12、一Whoshouldberesponsiblefortheaccident?

—Theboss,nottheworkers.Theyjustcarriedouttheorder.

A.asaretold

B.astold

C.astheytold

13、Leavethereferencebooksbehind,youwon'tbeabletothink

independently.

A.or

B.and

C.so

14、Abusdriverthesafetyofhispassengers.

A.isresponsiblein

B.isresponsiblefor

C.isresponsibleto

15、Myfriendinvitedmetheartclub,andIaccepteditwithpleasure.

A.join

B.tojoin

C.joining

二、听力理解

听对话录音，根据对话内容判断正误(每题10分)，

操作提示：句子正确选择下拉选项框为"V;句子错误选择下拉选项框为“F"。

1.Wendypunchedinthismorning.(F)

2.Theyneedtopunchoutafterwork.(T)

3.Theyneedtoworkovertime.(T)

4.Theycanwearcasualclotheswhengoingoutonasalescall.(F)

5.Theycanuseofficephonesforpersonalmatters.(F)

二、阅读理解

阅读下面的文章，根据文章内容判断文章后的句子是正确（T）还是错误（F%（每题

10分）

ManagingOneself

Weliveinanagefullofopportunities:Ifyouaresmartenough,andhavegot

ambitionandkeeppushingforward,youcanrisetothetopofyourchosen

profession,nomatterwhereyoustartedout.

Butwithopportunitycomesresponsibility.Companiestodayaren'tmanaging

theiremployees'careers.Professionalworkersmustbetheirownchiefexecutive

officers（CEO）.It'suptoyoutostriveforyourplace,tokeepyourselfengagedand

productiveduringaworkinglifethatmaylastaround50years.Todothosethings

well,you'llneedtohaveadeepunderstandingofyourself—notonlywhatyour

strengthsandweaknessesare,butalsohowyoulearn,howyouworkwithothers,

whatyourvaluesare,andwhereyoucanmakethegreatestcontribution,because

onlywhenyouoperatefromstrengthcanyouachievetrueexcellence.

History'sgreatachievers—Napoleon,daVinci,andMozart—havealways

managedthemselves.Buttheyaresounusualbothintheirtalentsandintheir

accomplishmentsastobeconsideredrareexceptions.Now,mostofus,eventhose

ofuswithmodesttalents,willhavetolearntomanageourselves.Wewillhaveto

learntodevelopourselves.Wewillhavetoplaceourselveswherewecanmakethe

greatestcontribution.Andwewillhavetostaymentallyalertandengagedduring

a50-yearworkinglife,whichmeansknowinghowandwhentochangethework

wedo.

操作提示：句子正确选择下拉选项框为"T"；句子错误选择下拉选项框为“F"。

1.Companiestodayareresponsibleforemployee'scareer.(F)

2.ItistheCEOwhodecidesyourplace.(F)

3.Youneedtounderstandyourcompanywellsothatyoucandothingswell.

(F)

4.Understandingyourselfmeansknowingwellaboutyourstrengths,

weaknesses,yourvalues,howyoulearn,howyoudowithothersandsoon.(T)

5.Ordinarypeoplecannotmanagethemselveswell.(F)

二、完型填空(每空10分I

操作提示：通过题目中的下拉选项框选择恰当的词语补全填空。

Joachim'svisionisbasedonanideacalledpleaching(编织)，wheretree

branchesaregrownsothattheynaturallyweavetogether.Sincethegrowth

patternsoftreesare(affected)bywindandsunlight,itmaybepossibletocontrol

thewayatreedevelops.

TheseFabricatedTreeHouseHabitatswouldusetreesgrownintoshapesas

housing.Oneofthe(advantages)ofthesedesignsisthattreeswouldnothaveto

becutdownforlumber.

"A100percenttreehousewouldtakeyearstocreate,"Joachim

said.(Dependingon)theclimate,ahousecouldtakeanywherefrom5to30years

togrow.Fortunately,there'sawaytospeeduptheprocess.Joachimsuggests

includingecologicalmaterialssuchassod(草皮),grassesandlivingbranchesinthe

housingdesigns."Thismaterialwouldbeabletomoveasthehousegrows,"

Joachimsaid.

Ahomewouldbecomeanactualecosystem,acommunityofplants,animals,

andbacteriaworkingtogether.Thetreeswouldalsogiveoffwatervaporthat

wouldassistin(cooling)thehomes.Solarpanelsandwindwouldhelpprovide

energy.Thetreehomesmightevenhavesoilpockets,whereplantscouldgrow

fromthestructureitself.

WorkhasalreadybegunonJoachim'sfirstdesign—ahousemadefrom50

percentrecycledand50percentlivingthings.Joachimisconfidentaboutthe

(importance)ofhiswork,asheusesnaturalproductswithoutdestroyingnature.

"Theenvironmentanditsstudyareveryimportant.Weneedtorespectnature,

don'ttakeitforgranted,"hesaid.

二、听力理解

听对话录音，根据对话内容完成下方题目（每题10分入

操作提示：通过题干后的下拉框选择题目的正确答案。

1.Thetwospeakersare.

A.teacherandstudent

B.colleagues

C.classmates

2.Therearedivisionsinthecompany.

A.3

B.4

C.10

3.CustomerServiceisapartofdivision.

A.Operations

B.SalesandMarketing

C.FinanceandAdministration

4.TheSalesandMarketingincludesdepartments.

A.2

B.3

C.4

5.ThedirectoroftheSalesandMarketingisnow.

A.inanonlinemeeting

B.onholiday

C.onabusinesstrip

二、阅读理解

阅读下面的文章，根据文章内容，完成相应的选择题。（每题10分）

OrganizationStructureinHoogleEngineering

I'mMichaelBush,ManagingDirectorofHoogleEngineering.Iampleasedto

welcomeyouheretoourwebsiteandI'dliketotellyoualittleaboutthecompany

anditsorganization.HoogleEngineeringwassetupin1960.Itwasdividedinto

severaldepartmentsatthattime,suchasthesalesdepartment,marketing

department,andproductiondepartment.Lotsofmanagerswereemployedto

manageitall.

Fortunatelythingsaredifferentnow.SixtypeopleareemployedbyHoogle

andcommunicationbetweendepartmentsisconsideredtobeoneofthemost

importantaspectsofthebusiness.Themarketisglobalsoweneedtomake

contactwithcustomersworldwide,notjustlocally.

Butintheolddayswewereallindifferentdepartmentsandneverspoketo

eachother.Wehadatallstructure.Traditionallywehadpeopleatthefirstlevelon

theshopfloor,manufacturingproductsaccordingtotheinstructionswhichthey

weregiven.Thenyouhadasupervisorylevelofpeoplewhosupervisedthem

everyday.Thenyoumoveduptothemiddlemanagement,whoweredoingthe

tasksofgettingnewbusiness,andthenyouhadtheseniormanagementteam,

andthenyouhadtheboard,whodecidedthebusinessstrategy.Sotherewerea

lotoflevelsinthecompanyintheolddaysactually.

Thestructuretodayisthatweformteamswithinteamstoplacepeoplewho

canmanufactureaproduct.Eachteamhasmembersthatcanmanufacture

differentproducts.Theactualteamsnowareself-managing,sowedon'tevenhave

teamleaders.You'vegottheteams,andthenyou'vegottwopeople,onlytwo

people,whoarewhatyouthinkofasmanagement.Thisisgenerallycalledflat

structure.

操作提示：通过题干后的下拉框选择题目的正确答案。

1.HoogleEngineeringwassetupin.

A.thenineteenthcentury

B.thetwentiethcentury

C.thetwentyfirstcentury

2.Therearemanydifferentofmanagementinatallstructure.

A.kinds

B.levels

C.functions

3.Peopleinaflatstructureusuallyworkin.

A.departments

B.families

C.teams

4.AllofthefollowingstatementsaretrueaccordingtothepassageEXCEPT

that.

A.communicationinthecompanyisbecomingmoreandmoreimportant

B.theauthorthinksthetwostructureshavethesamefunctions

C.therearemoreindividualresponsibilitiesintheflatstructure

5.Thebesttitleforthepassageis.

A.OrganizationStructureinHoogleEngineering

B.HistoryofHoogleEngineering

C.SuccessinHoogleengineering

二、翻译

为下面的句子选择正确的翻译(每题10分)

操作提示：通过题干后的下拉框选择题目的正确答案。

l.lfyouaresmartenough,andhavegotambitionandkeeppushingforward,

youcanrisetothetopofyourchosenprofession.()

A.如果你足够聪明，有野心和继续推进，那么你就可以得到你选择的职业。

B.如果你既聪明过人，又有上进心，并且勇往直前，那么你就可以升职。

C.如果你既聪明过人，又有上进心，并且勇往直前，那么你就可以在自己所选的职业

领域中出类拔萃。

2.1t'suptoyoutostriveforyourplace,tokeepyourselfengagedand

productiveduringaworkinglifethatmaylastaround50years.()

A.由你决定是否勤奋工作，并在大约50年的职业生涯中，能否积极上进，取得成效。

B.在大约50年的职业生涯中，能否积极上进，勤奋工作，取得成效是取决于你自己

的。

C.由你来决定在可能持续的大约50年的职业生涯中，能否积极上进，取得成效

3.Theyaresounusuabothintheirtaentsandtheiraccomnishmentsastobe

consideredrareexcentions.()

A.正因为他们既才智过人，又成就非凡，所以他们这样的例子少之又少。

B.他们的才华和成就都不一般，极少考虑别人。

C.他们是如此不同寻常的，被认为是罕见的例外

4.Wewillhavetoplaceourselveswherewecanmakethegreatestcontribution.

()

A.我们将不得不做出最大的贡献。

B.我们应该拿下最大的项目。

C.我们应该把自己放到能做出最大贡献的位置。

5.Somearestillnervousaboutlosingtheirjobsdespitethelowwages.()

A.尽管工资不高，但还是有很多人担心失去这份工作。

B.因为丁资低，很多人打算去辞职

C.尽管福利不好，但旧还是有很多人担心失去这份工作。

形考任务2

一、选择填空，从每题选项中选出一个能填入空白处的最佳选项(每题10分

1.--fathertookpartinthecharityactivityintheneighbourhood

yesterday?

-Peter's.

A.Whose

B.What

C.Which

2.1heardthatyoureallyhadawonderfultimeatJohn'sbirthdayparty,___?

A.didn,tI

B.didn'tyou

C.hadn'tyou

3.importantitisforkidstoimaginefreely!

A.What

B.How

C.Whatan

4.—Sorry,Imadeamistakeagain.

一Practisemoreandyou'IIsucceed.

A.Nevermind

B.Certainlynot

C.Don'tmentionit

5.—______________

—Shegavetwoweeks.

A.Whatdidsheget

B.Howmuchtimedidshegive?

C.Whatdidshedo

6.—CouldIhelpyouwithyourheavybox?Youaresotired—I

canmanageit.

A.No.thanks

B.Yes,please

C.AIIright

7.—HowdidyoufindyourvisittoQingdao,Joanna?

A.Oh,wonderfulindeed

B.Iwenttherealone

C.Aguideshowedmetheway

8.—I'mmorethanhappytogooutthisweekend.

一We'vegotsomuchworktodoatthattime.

A.Don'tworry

B.Forgetit.

C.Don'tsayso

9.Hegaveuphisstudyincollegein.

A.bundle

B.despair

C.ash

10.1tookitforthatyouwouldn'tcomehereagain.

A.grand

B.tame

C.granted

ll.Ifyouneedfurtherinformation,pleaseouroffice.

A.constant

B.construct

C.contact

12_1t'stopointtoortalkaboutstrangersinpublic.

A.notpolite

B.polite

C.good

13.Thewasonlysentencedtopayafineof$10,000.

A.worm

B.tube

C.crminal

14.Thelightistooformetoread.Icannotstandanymore.

A.dim

B.ripe

C.soup

15.Undernocircumstancetotellliestoparents.

A.childrenareallowed

B.arechildrenallowed

C.willchildrenallow

二、翻译。为下面的句子选择正确的翻译（每题10分）。

操作提示:通过题干后的下拉框选择题目的正确答案。

1.Thoughtheyhavealotofapplicants,theycan'tfindthepeopletheywant.

A.虽然有很多应用，他们还是找不到他们想要的人。

B.虽然有很多应聘者，但是他们却找不到合适的人。

C.虽然有很多程序，但是他们却找不到合适的程序员。

2.Practisingmoreisthekeytoleaningalanguage.

A.学习语言的关键是要多练习。

B.勤于练习就是学习英语的钥匙。

C.多做运动对于语言学习来说有好处。

3.Somearestillnervousaboutlosingtheirjobsdespitethelowwages.

A.尽管工资不高，但还是有很多人担心失去这份工作。

B.因为工资低，很多人打算去辞职。

C.尽管福利不好，但还是有很多人担心失去这份工作。

4.Theteacherpointedoutthegrammarmistakesinthewriting.

A.老师指出了书法里的语法错误。

B.老师指出了作文里的拼写错误。

C.老师指出了作文里的语法错误。

5.Howwilltheevaluationoftheseinvestmentsbecarriedout?

A.如何进行这些项目的投资？

B.如何对这些投资进行评估呢？

C.如何对这些项目进行评价？

二、听力理解。听对话录音，根据对话内容判断正误（每题10分）。操作提示:通过题

干后的下拉框选择题目的正确答案。

1.Whatisthepossiblerelationshipbetweenthetwospeakers?

A.Acouple.

B.Colleagues.

C.Teacherandstudent.

2.Whatistheopinionofthefemalespeakerabouthighsalaries?

A.Shethinkshighsalariescangetalotoftalents.

B.Shethinkshighsalariesarethekeyfactorinmotivatingthestaff.

C.Shethinkshighsalariesstoppeoplefrommovingon.

3.Whocontrolsovertimework?

A.Theemployers.

B.Theworkers.

C.Thecompanies.

4.FAIRinfairwagesmeans.

A.general

B.competitive

C.high

5.Thetopicofthedialogisabout.

A.howtocontrolovertime

B.howtopaywages

C.howtomotivatetheemployees

二、完型填空（每空10分）。

操作提示:通过题目中的下拉选项框选择恰当的词语补全填空。Whenitcomesto

selectingcandidatesthroughinterview,moreoftenthannotthedecisionismade

withthefirstfivemunutesofameeting.Yetemployersliketo[convince]

themselvesthattheyarebeingexceptionallythoroughintheirselectionprocesses.

Intoday'smarketplace,the[quality]ofstaffisfundamentaltothecompany's

successand,asaresult,recruitersuseallmeansattheirdisposaltosecurethebest

inthefield.Onemethodinparticularthathasriseninpopularityistesting,either

psychometrictesting（心理测试），whichattemptstodefinepsychological

characteristics,oraptitudetesting.Theideaisthatthosetestingprovidean

organizationwithanextrawayofestablishingacandidate'ssuitabilityforarole.

Theemploymentofpsychometricorabilitytestingasone[component]ofthe

recruitmentprocessmayhavesomemerits,butinrealitythereissimplynoreal

[measure].Theanswertothisproblemisexperienceininterviewtechniquesand

astrongdefinitionoftheelementsofeachpositiontobefilled.Theinstinctive

decisionthatmanyemployersmake,basedonaCVandthefirstfiveminutesofa

meeting,areperhapsnolessvalidthananyothertoolemployedinthe[business]

ofrecruitment.

二、阅读理解阅读下面的文章，根据文章内容，完成相应的选择题。（每题10分）

HUMANRESOURCESMANAGEMENT

HumanResourcesManagement(HRM)istheprocessofmanagingpeopleand

theirrelationshipsinanorganization.Thesetwoprocessesareimportantinthe

successandgrowthofabusiness.Inmanagingpeople,staffingisthemost

importantcomponentofHRM.Itneedstomakeguidelinesandproceduresfor

hiringandplacement.Staffingalsoinvolvesthemanagementofemployeeson

matterslikemonitoringofholidays,absences,healthandsafety,disciplinaryaction,

anddismissal.AnotherimportantelementofHRMinmanagingpeopleiskeeping

theemployeesinthecompany.Thetrainingofemployeestoenablethemto

improvetheircareerdevelopmentisveryimportant.GoodHRMpoliciesensure

thatthereareclearregulationswhichshowthepaylevelsforthedifferent

positionsinanorganization.Itisimportantforthestafftoknowthecareerpath,

pay,trainingandotheropportunitiesthatareavailabletothem.Performance

managementisanotherimportantcomponentofHRM.Thereasonforthisisthat

manyemployersuseittoevaluatecareerimprovementandtodeterminepay

increases.ThesecondaryroleofHRMisthemanagementoftherelationships

amongpeopleinanorganization.Thisincludesstaffwithindepartmentsaswellas

acrossthewholeorganization.Therelationshipbetweenstaffandmanagementis

animportantfactorinthesuccessofanorganization.Itdecideshowfastan

organizationwillrealizetheirgoals.ThefocusofHRMisthepeoplewithinan

organization.Regularplanning,monitoringandevaluationareimportantforthe

successofHRM.Successfulmanagementensuresthatallemployeesknowtheir

role,careerdevelopmentandalsofeelpartofanorganization.

操作提示:通过题干后的下拉框选择题目的正确答案。

1.is/areimportantinthesuccessofabusiness.

A.Teamworkspiritandhighsalary

B.Theprocessofmanagingpeopleandtheirrelationships

C.Talentsandtheirgoals

2.ThemostimportantcomponentofHRMis.

A.staffing

B.planning

C.monitoring

3.Accordingtothepassage,itisimportantfortheemployeestoknowthe

careerpath,pay,trainingandotheropportunitiesthrough.

A.notices

B.policies

C.advertisements

4.Wecanusetoevaluatecareerimprovementandtodetermine

payincreases.

A.staffing

B.HRMpolicies

C.performancemanagement

5.isNOTmentionedinthetextaboutthesuccessofHRM.

A.Regularplanningandmonitoring

B.Evaluation

C.Training

二、阅读理解阅读下面的文章，根据文章内容判断文章后的句子是正确(T)还是错误

(F).(每题10分)

WARFORTALENTGOESONINJOBMARKET

Thewarfortalentreadslikeheadlinesfrommanyyearsago,butithasnever

goneaway,saysEleanorNickerson,directorofUKoperationsforTopEmployers.

Manycompaniestheyhaveresearchedareshortoftalents.Thoughthecompanies

mayreceivemanyapplications,theycannotfindthepeopletheywant.Top

Employers'researchshowsthatofferinggoodcareerchancesisthekeyto

attractingandkeepingthetalent.Smartemployeesknowtheirownvalueandwill

wanttoknowwhattheiremployerscanofferthemafter5or10years'career

development.So,keepingstaffisthebiggestchallengeemployersfaceinthelong

run.Yetnoteveryemployeefeelsthattheycanbettertheircareerchances.Some

arestillnervousaboutlosingtheirjobs,despitearecentfallinunemployment,

saystheTraciesUnionCongress(TUC).TUCpointsoutthatsomefour-fifthsofnew

jobscreatedhavebeeninpartoftheeconomywhereaveragepayratesareless

than?8anhoursincetherecessionbegan.Manyofthesejobsareontemporaryor

zero-hourscontracts.AreportfromtheOfficeforNationalStatisticspublishedin

Februaryshowedthatrealwageshavebeenfallingconsistentlysince2010.It'sthe

longestperiodsinceatleast1964.We'restillinthehardestlivingstandards

squeezeforoveracenturyandthosewhoarealreadyworkinghavehadyearsof

real-termspaycuts,saysTUCspokespersonLizChinchen.Understandingthe

pressuresthatstafffaceisagoodstartingpointforanyemployer.Ifemployers

wanttoshowconcernfortheirstaff,theyshouldbepayingthemwelland

understandthatzero-hourscontractsbringinsecurityandextrememoneyworries.

操作提示:句子正确选择下拉选项框为T;句子错误选择下拉选项框为F。

1.AccordingtoresearchbyTopEmployers,manycorporationshaveenough

talentsfortheirdevelopment.(F)

2.Thedatashowsthekeytoattractingtalentsistoofferhighsalary.(F)

3.Thebiggestchallengeforemployerstoiskeepingstaffinthelongrun.(T)

4.Notallemployeesbelievethattheycangetabetteroffer.(T)

5.Thewageshavebeenrisingconsistentlysince2010.(F)

形考任务3

一、选择填空，从每题选项中选出一个能填入空白处的最佳选项(每题10分入

1.—____________________

—Everythingisgoingsmoothly.

A.Iseverythingterrible?

B.Whatdoyouthinkofeverything?

C.Howiseverythinggoing?

2.—Areyougoingonholidayforalongtime?

A.Itwasalongtime.

B.Twoweeksago.

C.No.Onlyacoupleofdays.

3.—IwonderifIcoulduseyourcomputertonight?

A.Sure,goahead.

B.Itdoesn'tmatter.

4.Whocares?

4.—Inwhatformwillyoutaketheinvestment?

A.Yes,wewill.

B.We'llcontributeasiteandtherequiredpremises.

C.We'llgiveinvestment.

5.—Isitmoreadvisabletoupgradeourpresentfacilitiesthantakingtherisk

ofopeninganewpark?

A.Thankyou.

B.I'mgladtohearthat.

C.Idon'tthinkso.

6.一Isitpossibleforyoutoexpandbusinessthere?

A.Ilikeit.

B.I'dloveto.

C.Yes,Ithinkso.

7.Abudgetisanestimationoftheandoveraspecifiedfuture

periodoftime.

A.cost;expense

B.revenue;expenses

C.revenue;interest

8.1fthebuildingprojectbytheendofthismonthisdelayed,the

constructioncompanywillbefined.

A.tobecompleted

B.iscompleted

C.beingcompleted

9JohnaswellasMikejustbeenbackfromanimportantmeeting.

A.have

B.has

C.had

lO.Let'sdiscusstheseproblemsatthemeeting,?

A.dowe

B.shallwe

C.willyou

ll.Purchasingthenewproductionlinewillbea_dealforthecompany.

A.profitable

B.forceful

C.tremendous

12.Rent,electricityandinsuranceareallexamplesofthecompany's

A.overhead

B.turnover

C.assets

13.Themanagerurgedhisstaffnottothesplendidopportunity.

A.slide

B.miss

C.escape

14.Theyaretryingtothewastedischargedbythefactoryforprofit.

A.expose

B.exhaust

C.exploit

15.Theyrecommendedthattheamusementpark.

A.wasextended

B.willbeextended

C.beextended

16.Youcangoout,youpromisetobebackbefore12o'clock.

A.sofaras

B.asfaras

C.aslongas

二、翻译。为下面的句子选择正确的翻译（每题10分）。

操作提示:通过题干后的下拉框选择题目的正确答案。

1.Thecostofthenewprojectwillgooverbudget.

A.新项目的支出将超过预算。

B.新项目的支出将在预算以内。

C.新项目的支出将重新核算。

2.Howwilltheevaluationoftheseinvestmentsbecarriedout?

A.如何进行这些项目的投资？

B.如何对这些投资进行评估呢？

C.如何对这些项目进行评价？

3.Acreditcardisaninterestfreeshort-termloan.

A.信用卡是短期的无息贷款。

B.信用卡倾向于短期贷款。

C.信用卡贷款不用还款。

4.Assessingthedataisavitalpartofcreatinganeffectivemarketingstrategy.

A.数据评估就是要制定有效市场营销策略。

B.数据评估和市场策略都非常重要。

C.数据评估是制定有效市场营销策略的重要一环。

5.Weshoulddiscouragepeoplefromusingtheircarsinthecitycenters.

A.我们应该鼓励人们在市中心开车。

B.我们应该鼓励人们不要在市中心开车。

C.我们应该劝阻人们不要在市中心开车。

二、完型填空（每空10分）。

操作提示:通过题目中的下拉选项框选择恰当的词语补全填空。

ManypeoplewhoworkinLondonprefertoliveoutsideit,andtogototheir

offices,factoriesorschoolseverydaybytrainorbybus,eventhoughthismeans

theyhavetogetupearlierinthemorningand[arrive]homelaterintheevening.

OnebenefitoflivingoutsideLondonisthathousesarecheaper.Evenasmallflatin

London[without]agardencostsquitealottorent.Withthesamemoney,one

cangetalittlehouseinthe[country]withagardenofhisown.Then,inthe

countryonecanbefree[from]thenoiseandhurryofthetown.Althoughonehas

togetupearlierandspendmoretimeintrainsorbused,onecansleepbetterat

night,and,duringweekendsandonsummerevenings,onecanenjoythefresh

cleanairofthecountry.Ifonelikesgardening,onecanspendone'ssparetime

digging,planting,wateringanddoingalotofotherjobswhichareneededinthe

garden.Then,whentheflowersandvegetablescomeup,onehastherewardofa

personwhohassharedthesecretsof[nature].

二、阅读理解。阅读下面的文章，根据文章内容，完成相应的选择题。（每题10分）

THREESTEPSTOAGOODMARKETINGBUDGET

Withoutgoodbudgetmanagement,youarelikelytooverspendonmarketing

accidentally.Herearethreestepsthathelptomakeagoodmarketingbudget.

STEP1:ORGANIZEFINANCIALINFORMATIONThefirststepistobeclearofyour

currentfinancialsituation.Youneedtoknowhowmuchmoneyyourcompany

makesmonthlyandthechangesthatmightariseinthefuture.Althoughincome

flowschangethroughouttheyear,youmustorganizetheinformationbasedon

reliablerevenue-theminimumamountofmoneyyourcompanymakeseach

month.Arealisticbudgetplanwillalwaysfocusontheincomethatexceedsthe

expenses,notthetotalrevenuethatcomesin.Whenyouhavedeterminedthe

amountofdisposableincomeavailableforthecompany,youshoulddetermine

wherethemoneywillgo.STEP2:DETERMINEWHEREYOUWANTTOSPEND

MARKETINGFUNDSAfteryouknowthetotalamountavailabletospendon

marketing,thenextstepishowyouplantospendthatmoney.Threemainfactors

decidehowyouspendmarketingfunds:thebudgetamount,yourpast

experiences,andwhereyoucanreachtherightaudience.Youwillstartorganizing

howtospendthefundsbasedontheamount.Besides,youneedtoconsiderthe

strategiesthathaveworkedinthepast.Also,youneedtoconsiderwhich

marketingchannelswillallowyoutoreachtherightaudience.STEP3:ASSESS

DATAANDMAKEAPPROPRIATECHANGESThefinalstepinbuildingagood

marketingbudgetistheanalysisoftheplanandanychangesthatmayimprove

revenue.Ultimately,marketingisdesignedtobringinextrarevenue.Iftheactivity

doesnotbringinanyadditionalrevenueoveritscost,thenitisbettertochange

strategyandtrysomethingelse.Assessingthedataisavitalpartofcreatingan

effectivemarketingstrategy.Evaluationbeginswithcomparingpastperformance

totheperformanceaftermarketingtheproductorservices.However,agood

budgetaloneisnotenough.Youhavetotakeactionandremaincommittedto

followingthroughyourplan.Bykeepingthebudgetinmindwhenyoumake

decisions,youwillhavetheopportunitytoworkoutdifferentstrategiestofindthe

bestsolutionsforyourbusinessgoalsandpreventoverspendingonmarketing.

操作提示:通过题干后的下拉框选择题目的正确答案。

1.Whatshouldthebudgetplanbebasedon?

A.Thecompany'sreliableexpense.

B.Thecompany'sreliableincome.

C.Thecompany'sreliablecost.

2.WhatdoesdisposableincomemeaninPassage3?

A.Totalincome.

B.Previousincome.

C.Netincome.

3.Youhavetobeclearofwhenorganizingfinancialinformation.

A.theincomeandexpenses

B.themarketingfund

C.thebudgetmanagement

4.Thethreemainfactorsthatdecidehowyouspendmarketingfundsare

A.themoneyyouhaveearned,theactualexpensesandthemoneyyouwill

expend

B.thebudgetamount,yourpastexperiencesandwhereyoucanreachthe

rightaudience