金茂湾第三季度推广思考20150628

——金茂湾第三季度推广(tuīguǎng)细案——QINGDAOLOVEINTHEJINMAOHARBOURSHORELETHAPPINESS探索(tànsuǒ)与践行共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.4月，1＃楼开盘5月1日，二期新品样板间开放5月10日，7＃楼首次开盘6月20日，7＃楼持续(chíxù)顺销截至6月24日，顺利完成上半年销售任务6.39亿，回款完成率107.41%

回首2015年上半年，我们(wǒmen)都做了什么共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.“一碗汤的距离，和老爸老妈做邻居”

——4月份7＃楼子母房系统推广，孝润琴岛“把爱晒在阳光下”——6月份7＃楼瞰海新品推广，爱满湾居“我们”、“为爱疯一次”——6月份7＃瞰海新品顺销，热抢再续以爱之名情感沟通，项目(xiàngmù)影响力扩大，好评如潮

2015年上半年推广(tuīguǎng)总结共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.坚定不移的坚持以互联网思维营销为主导坚定不移的坚持以爱之名的情感沟通方式坚定不移的坚持以客户为中心的指导思想在宽松的市场环境下，审思慎行始终贯彻2015年营销推广(tuīguǎng)大纲，坚持三个坚定不移

2015年上半年推广(tuīguǎng)启发共八十八页2015全年13个亿的销售(xiāoshòu)任务上半年的任务锁定为6个亿（已完成）下半年的任务锁定为7个亿Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.2015年营销(yínɡxiāo)任务共八十八页年度推广(tuīguǎng)主题在三个坚持的指导下，7月份以“念”起势，以7#剩余(shèngyú)房源做婚房强销，盛启第三季度销售开门红。Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.海知我心泊爱一生共八十八页大爱肆月孝伍月善陆月慈柒月念捌月眷玖月聚拾月助拾壹恩拾贰礼共八十八页真爱满满，拳拳在念(quánquánzàiniàn)Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.7月份(yuèfèn)月度主题共八十八页眷眷之心(juànjuànzhīxīn)，一见倾城Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.8月份(yuèfèn)月度主题共八十八页缘聚海湾(hǎiwān)，万家团圆Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.9月份(yuèfèn)月度主题共八十八页三季度推广(tuīguǎng)细化7#楼婚房强销5#楼产品(chǎnpǐn)预热5＃楼开盘（暂定）5＃楼开盘热销第一阶段第二阶段第三阶段第四阶段甜蜜生活我有一套5号，一直是经典开盘热销传奇再续070108010810093108175号楼王开盘在即5#楼开盘预告0723金茂湾商铺招商大会线上：以阶段主题贯穿，情感传递，寻求共鸣（商铺与住宅联合推广）媒体选择：报广/网络/微信/短信/候车厅/落地道旗/台东户外大牌/万达停车场/楼市图/电视台/派单巡展/淘宝电商/网络论坛/电台广播线下：以活动促传播，以渠道促销售，以优惠促成交【活动——夏日狂欢季】第一季：夏日狂欢“婚纱日记”；第二季：夏日狂欢“爱的吉尼斯”；第三季：夏日狂欢“幸福大团圆”共八十八页7#楼婚房（86㎡、89㎡）强销5#重磅出场(chūchǎng)，清盘热销Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.第三季度两个(liǎnɡɡè)重点共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.重点(zhòngdiǎn)一：婚房强销（0701-0801）推广(tuīguǎng)语：“甜蜜生活，我有一套”共八十八页甜蜜生活(shēnghuó)，我有一套86㎡、89㎡通透海居，醉美婚房Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.第一阶段0701-0801（婚房强销）主要媒体：报广网络微信短信候车厅落地道旗楼市(lóushì)图电视派单巡展搜狐淘宝电商网络论坛电台广播等共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.报广共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.户外(hùwài)共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.户外(hùwài)共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.候车亭共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.候车亭共八十八页产品(chǎnpǐn)广告语备选（第一阶段推广语）Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.共八十八页特别(tèbié)的爱，给特别(tèbié)的你86㎡、89㎡通透(tōnɡtòu)海居，醉美婚房Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.共八十八页浪漫(làngmàn)满屋，亲爱一生86㎡、89㎡通透(tōnɡtòu)海居，醉美婚房Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.重点二：5#楼开盘(kāipán)及热销（0801-0810）推广(tuīguǎng)语：“5号经典，阔景楼王”共八十八页5号经典，阔景楼王外拥1.5公里(ɡōnɡlǐ)黄金海岸，内享6万㎡繁盛花海Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.第二阶段0801-0810（产品(chǎnpǐn)预热）主要媒体：报广网络微信短信候车厅落地道旗楼市图电视派单巡展搜狐淘宝电商网络论坛电台广播等共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.报广—方案(fāngàn)1共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.报广—方案(fāngàn)2共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.报广—方案(fāngàn)3共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.户外(hùwài)表现共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.户外(hùwài)效果共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.候车亭表现(biǎoxiàn)共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.候车亭效果(xiàoguǒ)共八十八页另一套表现(biǎoxiàn)推广语：5号，一直是经典Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.报广共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.户外(hùwài)共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.户外(hùwài)共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.候车亭共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.候车亭共八十八页5号经典(jīngdiǎn)，倾城盛放8月17日，金茂湾5号楼开盘在即Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.第三阶段0810-0817（开盘(kāipán)预告）主要媒体：报广网络微信短信候车厅落地道旗楼市图电视派单巡展搜狐淘宝电商网络论坛电台广播等共八十八页短信【开盘(kāipán)预告】5号经典，舞动全城！金茂湾5＃楼阔景楼王，8月17日倾城开盘，86-140㎡海居轻奢，一边大海，一边花海66996666【产品解析】面朝大海，花开不怠。金茂湾5号经典，86-140㎡海居轻奢，外拥1。5公里(ɡōnɡlǐ)黄金海岸，内享6万平繁盛花海66996666Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.第三阶段0810-0817共八十八页微信【开盘(kāipán)预告】5号经典，无与伦比7月18日，金茂湾5号，阔景楼王盛大开盘Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.第三阶段0710-0718共八十八页台东户外(hùwài)大牌5号经典，倾城(qīnɡchénɡ)盛放7月18日，金茂湾5号，阔景楼王盛大开盘贵宾专线053266996666Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.第三阶段0810-0817共八十八页经典(jīngdiǎn)5号，风靡全城金茂湾5号开盘热销，86-140㎡海居轻奢全城争藏Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.第四阶段0718-0931（开盘(kāipán)后宣）主要媒体：报广网络微信短信候车厅落地道旗楼市图电视派单巡展搜狐淘宝电商网络论坛电台广播等共八十八页报广金茂湾Logo经典5号，风靡全城89㎡通透二居/140㎡全景三居，5号经典开盘疯抢■方兴央企巨制，金茂驭领中国

■1.5公里黄金海岸，市南绝版■吃喝玩乐(chīhēwánlè)购，享城市一线繁华

■6万㎡青岛首个海洋主题园林

贵宾热线：053266996666项目地址：中国·青岛·市南区四川路25号Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.第四阶段0718-0931共八十八页网络(wǎngluò)（半岛网、搜房网、新闻网等）Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.第四阶段0718-0931第二(dìèr)帧：

86-140㎡阔景楼王,火爆疯抢第三帧：

140㎡完美3居，每间都瞰海第一帧：

经典5号，风靡全城共八十八页候车厅经典5号，风靡全城(quánchénɡ)89㎡通透二居/140㎡全景三居，5号经典开盘疯抢贵宾(guìbīn)专线053266996666Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.第四阶段0718-0931共八十八页微信【5号楼开盘热销(rèxiāo)】经典5号，风靡全城89㎡通透二居/140㎡全景三居，5号经典开盘疯抢Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.第四阶段0718-0931共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.活动(huódòng)——（7、8、9）月“夏日狂欢季”共八十八页（7月）夏日(xiàrì)狂欢——“婚纱日记”主题：“甜蜜生活(shēnghuó)，我有一套”以金茂湾样板间及样板区为场景，为6月集体婚礼新人或金茂湾业主及亲属免费提供婚纱摄影紧密结合7月婚房主题6月海誓山盟活动余热借势，宣传最大化共八十八页（8月）夏日(xiàrì)狂欢——“爱的吉尼斯”主题：“海居轻奢，幸福吻吻”启动金茂湾“爱的吉尼斯”，契合8月重要(zhòngyào)传统节日七夕节做接吻大赛，获胜者载入记录可做持续的系列“爱的吉尼斯”强调金茂湾社区运营，做社区文化共八十八页（9月）夏日(xiàrì)狂欢——“幸福大团圆”主题：“月圆琴岛，感恩盛宴”以中秋节为节点，做金茂湾感恩答谢会紧密结合9月月度推广主题做客户答谢(dáxiè)的同时，加强老带新，进一步去化5#楼共八十八页购房节活动(huódòng)细案Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.共八十八页“不分青红，唱响幸福(xìngfú)”红岛中欧国际城&青岛(qīnɡdǎo)金茂湾，音乐嘉年华，狂欢购房节Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.共八十八页活动综述：主题：“不分青红，唱响幸福”目的：以音乐节引爆(yǐnbào)购房节聚众双盘客户及准客户，全城盛邀，共嗨音乐嘉年华契合7月在售婚房产品，活动覆盖更多婚龄的年轻客群共八十八页活动亮点(liànɡdiǎn)一：人气明星助阵建议好声音人气选手“毛泽少”（此环节，看产生的实际费用，做去、留）Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.共八十八页活动亮点二：全民参与狂嗨建议全青岛征集报名，以歌会友(huìyǒu)评选“最亮明星”Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.共八十八页活动亮点(liànɡdiǎn)二：华丽舞美造势Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.共八十八页活动亮点(liànɡdiǎn)三：特色开幕仪式Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.共八十八页其他(qítā)活动建议Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.共八十八页“香烟(xiāngyān)换玫瑰，美女不倒翁助阵”7月11日航海节借势——现场客流资源整合目的：通过(tōngguò)公益活动，传播项目美誉度整合客户资源时间：7月11日航海节活动当天Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.共八十八页“我要当船长(chuánzhǎng)”——金茂湾航海夏令营7月11日航海节借势——活动(huódòng)噱头借势目的：同步中国航海节，启动金茂湾小业主航海夏令营时间：7月11日航海节活动当天Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.共八十八页”家在金茂湾，人人(rénrén)都是大明星“寻找金茂湾（业主）明星(míngxīng)代言人目的：做持续性造势活动，维护老客户的同时，变换推广手段，推陈出新，聚众眼球。时间：7月初开始海选7月18日公布结果8月20日输出写真大片，可做项目主形象出街Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.共八十八页共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.下半年销售(xiāoshòu)任务：10套商铺货值(huòzhí)：29席临街商铺共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.推广(tuīguǎng)策略营造高端滨海商业氛围突出(tūchū)商铺投资优势共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.商铺价值(jiàzhí)梳理十大投资(tóuzī)金点名地通谋客值场稳管势共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.商铺价值(jiàzhí)梳理1投资(tóuzī)商业靠名方兴实力王者金铺财赢天下方兴地产，央企实力，布局全国。实力雄厚的开发商不仅有已积累的口碑，更有完善的开发流程和运营管理机制，商铺运营更有保障，借助品牌开发商的非凡助力，实现快速增长与盈利。共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.商铺(shānɡpù)价值梳理2投资(tóuzī)商业靠地雄踞中心地段傲领财富之巅驱动城市繁华，跨时代升级便利的交通、齐全的配套及不可估量的发展潜力，是成就一块好地的基本条件。好地段可以快速为商业地产聚拢人气，可以直接提供充足的消费需求，租金收益才会丰厚。共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.商铺价值(jiàzhí)梳理3投资(tóuzī)商业靠通六大交通体系瞬间畅达全城青岛首条地铁M2M3贯穿城市，主干路四川路，北接新冠高架，贯连3条东西快速路，南达海底隧道10分钟直通黄岛，轮渡码头、公交枢纽站、3分钟至火车站、20分钟直达机场，将集合超千万居住、商务、旅游等中高端人群。共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.商铺(shānɡpù)价值梳理4投资(tóuzī)商业靠谋商业旗舰起航西部财富地标超越型前瞻规划，6万平米轮渡休闲广场、1万平米主题餐饮街、星级酒店地标。商业地产，没有规划就没有定位，没有定位就没有业态，规划先行，引领商业发展，成为旺场的关键！共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.商铺(shānɡpù)价值梳理5投资(tóuzī)商业靠客年均千万客流人潮就是钱潮十万常住人口，高端消费聚集地客流是商业的血脉，充足的客流供养下，商业地产才能充满生机、财源滚滚！在选择商业地产投资时，客流量、客流阶层首要考虑。共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.商铺价值(jiàzhí)梳理6投资(tóuzī)商业靠值灵动投资空间铺铺临街狂赚商业地产投资收益包括商业经营利润、长期的租金收益、物业的升值空间，低风险、高利润，低投入、高回报的商铺才具备稀贵的高性价比，让投资更具收益。90-300平米灵动空间，每个商铺都临街，仅余10席！共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.商铺(shānɡpù)价值梳理7投资(tóuzī)商业靠场都会繁华主场财富前景无限投资商铺要眼光长远，金茂湾与国际商业潮流接轨，集中度高，商业模式成熟，数百家国内外一线潮流品牌商家争先入驻，特斯拉、英派斯、星美影城现已进驻。与国际前沿时尚对话，永不落幕的璀璨繁华，为青岛盛献接轨国际的滨海都会生活主场。共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomelackofconfidence.enhancethegrade,toenhancethesenseofidentity,arealurbanpeopleknowhowcleveruseofluxuryforthepoints.商铺价值(jiàzhí)梳理8投资(tóuzī)商业靠稳综合体商业模式长线投资保障长期稳定经营的商业地产才有投资价值。方兴实力品牌，商业集中度高，商业模式成熟，投资风险较小，客户吸引力强，商业环境极为稳定，为您的财富保驾护航！共八十八页Afewpeoplecanhavelightandlife,thepeople,socialintercourse,notsometouchofline,didmakesomela