商务英语Unit6Retailing公开课一等奖市优质课赛课获奖课件

商务英语

Unit6Retailing教材：新视野商务英语（上）Unit6RetailingObjectivesKeyvocabularyLead-inLanguagefocusSkillsBusinesscommunicationHomeworkObjectivesWhenthelearnersfinishlearningthisunit,theyshouldbeabletoprovidinginformationonretailingcollectinginformationonretailingLanguagefocusIndefinite,definiteandzeroarticlesDefiningrelativeclausesPronunciationSkillsWriting:expandingnotesReading:barcodesListening:shoppingatIKEAKeyvocabularyprovision:提供，供给～ofsthtosbe.g.Theprovisionofanewlibraryhasbeenofgreatbenefittothestudents.新图书馆旳设置对学生大有好处。retail:零售retailerwholesale：批发wholesaler3.margin书页旳空白处余地，差数，差额，利润：profitmargin毛利润边沿4.retailoutlet:零售处，零售渠道5.purchase:buy6.departmentstore:百货商店7.TVshoppingchannels:电视购物频道8.mail-ordercatalogue:邮购目录Lead-inWorkinpairs.Lookatthebarchartwhichshowsreasonswhypeopledon’tlikeshopping.Discussthesequestions.Whatarethetwomainreasonspeopledon’tlikeshopping?Whatcanretailersdoaboutthesetwoproblemsinyouropinion?Indefinite,definiteandzeroarticles不定冠词，定冠词，和零冠词a/anWeusetheindefinitearticlea/anbeforeasingularcountablenounwhenwerefertoitforthefirsttime.e.g.Ibroughta

mobilephoneyesterday.theWeusethebeforeuncountable,countable,singularandpluralnouns.Whenweusethenounforthesecond(third,fourth…)time.e.g.Sheworksforamultinationalcompany…The

companyhasbranchesallovertheworld.2.Whenitisclearfromthesituationwhoorwhatwearereferringto.e.g.Let’sgetthemfromthesupermarket.zeroarticleWedonotuseanarticlewhenwetalkaboutthingsingeneral.withuncountablenounse.g.It’sdifficulttogetadviceaboutthisproblem.2.withpluralnounse.g.Peoplewanttowork.DefiningrelativeclausesTheseclausesgiveimportantinformationaboutthenoun.e.g.Aretailerisapersonwho/thatbuysgoodsaboutthemanufacturer.Thisisthedepartmentstorewhich/whichPetersonowns.Wechoosearelativepronoundependingonwhetherthenounisapersonorathingperson:who;thatthings:that;whichplace:wheretime:whenMoreexamples:Idon’tlikedoor–todoorsalespeoplethatputunderpressureandtrytosellyouthingsyoudon’twant.IlikeshoppingmallswhereallmyfavoriteshopsareinoneplaceIlikeshopsthatofferawidevarietyofgood.Iprefersalesassistantswholetmelookaroundbymyself.Ithinkitisimportanttohavepackagingthatclearlyshowstheingredients.ThewomanwhoisstandingbytheclassroomisourEnglishteacher,ThisistheroomwhereLuXunoncelived.ThetrainthathasjustleftisforShanghai.Ishallneverforgetthedaywhen(onwhich)wemovedintoournewhouse.Thebuildingwhichstandsnearthetrainstationisasupermarket.PronunciationListentothesesentences.Howisthepronounced?Youcanorderatanytimeoftheday.TheInternetoffersyougreatchoice.It’sthenewwaytoshop.2.Completethesentences.Beforeaconsonanttheispronounced:/ðƏ/Beforeavoweltheispronounced:/ði/Whenitisstressedoremphatictheispronounced:/ði/Reading:Checkoutcounter:thepaydeskinaself-serviceBarcode:apatternofthickandthinlinesthatrepresentsinformationManufacture:afirmwhichmakesorproducesgoods.Tilldisplay:anelectronicscreenwhichshowsyouhowmuchtopay.Supplier:anagentwhoprovidesgoodsandservices.Stock:allthegoodsaretailoutletkeepstoselltoitscustomers3.Readthetextcarefullyandlabelthisbarcode.2.___________1._____3.____________4._____9780582334540ThecodeforabookormagazineManufacturersupplier’scodeProduct/packagesizeCheckdigit4.Whatdothesenumbersfromthetextreferto?13:50:880:00183:NumberofdigitsinabarcodeThecountrycodefortheUKandIrelandThecountrycodeforsouthKoreaThemanufacture’scodeforCadburyListening1.FrequencyofvisitstoIKEA:____________________________________2.OpinionofIKEAproducts:____________________________________3.OpinionofIKEAstores:____________________________________4.Typesofproductsshebuys:____________________________________5.AspectsofshoppingatIKEAshedoesn’tlike:______________________________________6.Nexttrip:________________________________________AbouttwiceperyearVerygoodrangeofproducts,goodquality,environmentallysoundNicetotryouttheproductsandseethem,layoutofstoresisverygood,easyforpeoplewithchildrenFunctionalitems,e.g.bookcases,lamps,texilesandbedlinenVerycrowed,longqueuesatthecheckoutsJanuary-forthesalescallshopsintheUKholdsalesinearlyJanuaryBusinesscommunication:telephoningReceptionistcallerSmith,Thomas&Manton,CanIhelpyou?OrGoodmorning,Smith,Thomas&Manton.Can/couldIspeakto…please?OrI’dliketospeakto…OrExtension8248please.BeingconnectedTheline’sbusy.Willyouhold?Onemoment,please.OrHoldthelineplease.I’llputyouthroughCan’tgetthrough?No,thanks.I’llcallbacklater.OrCouldIleaveamessageforhim/her?OrCouldyouputmethroughtohis/hersecretary?OrCanyouaskhim/hertocallmeback?GettingthroughHello.BarrySmithspeaking.Mynameis…(thefirstcallonly)OrIt’sChe