人教版九年级英语下册 Unit13 SectionB 3a-4课件

Unit13

Rainydaysmakemesad.SectionB3a–4Advertisingiseverywhere.Comeandbuythismobilephone.It’sconvenienttotakeitanywherebecauseitisverylightandthin.YoucansurftheInternetwithit.Youcanlistentomusicwithit,andyoucaneven

takesomebeautifulphotoswithit!Themostimportantthingisthatitjustcostsyou￥100.

confusing:令人困惑的misleading:骗人的Scanningthepassageandanswerthequestion.﹙学研指导案Task2﹚Read3aAdvertising:prosandcons2.Doyouagreewithit?Yes,Ido.3.Whatdoyouthinkofadvertising?Someadscanbeuseful,someadscanbeconfusingandmisleading.5.Listtheadvantagesanddisadvantagesofads.Readingcarefullyandfillinthechart.Advertising:prosandcons

AdvantagesofadsAdscanhelpyou________________.Adscanhelpyou__________.DisadvantagesofadsAdsmakeourcitiesandcountries________.Adscanbe________and__________.Adscanleadyouto____________________.compareproductssavemoneyconfusingmisleadingbuysomethinguselesslookuglyRead3aagainMarkTorF

﹙学研指导案Task2﹚1.theprosandcons

n.

赞成和反对/利与弊/好与坏。例如：

Eachthinghasitsownprosandcons.

每样东西都有它的好与坏。

Languagepoints2.It’struethat

﹙这是事实﹚someadscanbeveryuseful.

一些广告很有用这是事实。

It’s+adj.+that+句子。其中it是形式主语,

代替that引导的主语从句。

e.g.Itisnecessarythatwelearnsometablemanners.

=Itisnecessaryforustolearnsometablemanners.3.Forinstance,theycanhelpyoutocomparetwodifferentproductssothatyoucanbuytheoneyoureallyneed.

例如，他们能够帮你比较两种不同的产品,因此你就能买到你真正需要的。(1)forinstance/forexample例如

(2)compare比较，对照

compare...with...

把……与……相比/作比较

e.g.IfwecompareFrenchschools

withBritishschools,wewillfindmanydifferences.

如果我们把法国的学校与英国的学校相比,会发现许多不同之处。compare...to...把……比作……e.g.Thepoetcomparesthewomanhelovestoarose.

这位诗人把他所钟情的女人比作玫瑰花。(3)theoneyoureallyneed是定语从句theone是定语从句中的先行词,that作为引导词在从句中做宾语省略掉了。(4)sothat&so…that

sothat为了……(目的)/结果……(结果)e.g.Hegotupveryearlysothathecouldcatchthefirstbus.

他起得那么早是为了赶上早班车。

Hegotupveryearlysothathecaughtthefirstbus.

他起得那么早结果赶上了早班车。so…that如此…以致于…(结果)e.g.Themoviewassosadthatitmadeuscry.

这部电影如此伤感以致于我们都哭了。

Herunssofastthatnobodycancatchupwithhim.

他跑的如此快以致于没人能赶上他。4.However,someadvertisingcanbe

confusingormisleading.

然而,一些广告会混淆或误导你。

misleadingadj.误导性的/骗人的如:amisleadingadvertisement

误导人的广告5.…butdon’treallytellyouanythingaboutthequalityoftheproduct.但没有真正告诉你有关产品质量的任何问题。

tellsb.aboutsth.

告诉某人有关某事

tellsb.sth.告诉某人某事Hetoldthehappynewstoeverybody.他把好消息告诉了大家。Tellmewhereyoulive.告诉我你住在哪儿。6.Youhavetobecareful.

你得小心。

becareful“小心,当心”=“lookout”,带宾语后常跟

of

短语。e.g.Aren’tyouabittoocareful

ofyourhealth?

你对个人的健康难道不是有点过于小心了吗？Becarefulwhencrossingtheroad.过马路要小心。Lookout!There’sdangerahead.当心！前面有危险。7.Attimesanadcanleadyoutobuysomethingyoudon’tneedatall.

有时,一个广告能导致你去买你根本不需要的东西。(1)attimes/sometimes/onceinawhile有时e.g.Wehaveapplepiefordinnerattimes.

我们晚餐偶尔吃苹果馅饼。atothertimes

在其他时间atanytime在任何时间

atthepropertime在合适的时候(2)leadsbtodosth致使/诱惑/引导...做...e.g.What

led

you

to

think

so?

什么使你这么想呢？

leadsbto+somewhere

引导某人去某地

e.g.

Heledmetotheriver

他将我引到了河边

leadto...导致/通向...e.g.

AllroadsleadtoRome.

条条大路通罗马leadinto

...

引入/导入e.g.Youcanleadintoanewlessonbyasking

questions.你可以通过问问题来导入新课(3)not...atall无论如何(都不),

一点(都不)e.g.Idon’tagreewithyouatall.

我完全不同意你的话。

Itwaslate,buttheywere

not

tiredatall.

已经夜深了,但是他们一点都不觉得累。8.Manyadsareaimedspecificallyatteeragers.许多的广告是专门针对青少年的。beaimedat...针对/旨在/瞄准(主语是物)

Thebookismainlyaimedatyoungpeople.这本书主要是针对年轻人的。(2)aimtodosth

目的是/旨在做...Whathesaidaimedtogiveusalesson.他这样说的目的是给我们一个教训。3b.Completethisarticleusingtheinformationabouttwoormoreproductsinactivity2a.Someadvertisementstellthetruthandsomedon’t.Forexample,theEasyCareShampoosaysitwillgiveyoutheshiniesthairever.Butmyfriendtrieditanditdidn’twork.LookoutSunglassessaysitwillgiveyouamysteriouslook.Buttheydon’tevenkeepoutthesun!StarshineToothpastesayswhiterthanwhite.Butmyfriendtrieditandittastedterrible.Ontheotherhand,somearegood.Forexample,BeautyCreamsaysit’sforsilkyskin.Itrieditanditworkedreallywell.Itmademyskinverysoft.Discussion.Howdothesepostersmakeyoufeel?A:Iwouldlovetojumpoutofaplane!B:Notme.Thispicture