2025年小学英语毕业考试模拟卷（英语综合实践）英语广告创意设计与实施

2025年小学英语毕业考试模拟卷（英语综合实践）英语广告创意设计与实施考试时间：______分钟总分：______分姓名：______一、单项选择（每题2分，共20分）1.下列哪个单词是广告中常用的形容词？A.happyB.beautifulC.interestingD.funny2.以下哪个句子是正确的广告标语？A."Buythis,andyouwillbehappy."B."Thisproductcanmakeyourich."C."Wesellthebestproductsintheworld."D."Thisproductisthemostpopularone."3.下列哪个选项不是广告创意设计中的一个重要因素？A.目标受众B.广告主题C.广告形式D.广告效果4.在广告中，以下哪个选项不是常用的修辞手法？A.比喻B.排比C.反问D.设问5.以下哪个广告语使用了夸张的修辞手法？A."Thiscarcanrun1000milesonasingletank."B."Thisphonehasabatterylifeof24hours."C."Thiscomputerisfasterthanarocket."D."Thiswatchisasaccurateasaclock."6.以下哪个选项不是广告创意设计中的一个重要步骤？A.确定广告主题B.设计广告内容C.选择广告形式D.分析广告效果7.以下哪个选项不是广告创意设计中常用的视觉元素？A.图像B.文字C.音频D.视频8.以下哪个选项不是广告创意设计中常用的心理策略？A.引起好奇心B.建立信任感C.刺激购买欲望D.传递品牌价值观9.以下哪个选项不是广告创意设计中常用的语言策略？A.使用幽默语言B.使用夸张语言C.使用比喻语言D.使用直接语言10.以下哪个选项不是广告创意设计中常用的创意手法？A.故事情节B.互动体验C.情感共鸣D.悬念设置二、完形填空（每题2分，共20分）阅读下面的一则广告，根据所给句子中的空格选择最恰当的选项。MynameisTom.IamastudentfromChina.Ilovetraveling.Lastsummer,Ivisitedabeautifulcountry.Thecountryiscalled_______.A.FranceB.JapanC.EnglandD.Italy1.Tomisa_______.A.teacherB.studentC.doctorD.engineer2.Tomvisited_______lastsummer.A.ChinaB.JapanC.EnglandD.Italy3.Thecountryis_______.A.beautifulB.uglyC.smallD.big4.Tomloves_______.A.readingB.travelingC.swimmingD.playing5.Tomvisitedthecountrywithhis_______.A.friendsB.familyC.teacherD.classmates6.Tomthinksthecountryis_______.A.beautifulB.uglyC.smallD.big7.Tomwantstovisitmorecountriesinthefuture.A.Yes,hedoes.B.No,hedoesn't.C.Maybe,hedoes.D.Maybe,hedoesn't.8.Tomwill_______thecountryagain.A.visitB.gotoC.travelD.stay9.Tom's_______istraveling.A.hobbyB.jobC.schoolD.family10.Tomisa_______person.A.kindB.funnyC.smartD.lazy三、阅读理解（每题2分，共20分）阅读下面的一则广告，根据文章内容回答问题。Adidasisafamoussportswearbrand.Itwasfoundedin1949byAdolf"Adi"Dassler.Adidasproducesawiderangeofsportswear,includingshoes,clothes,andaccessories.Thecompanyisknownforitshigh-qualityproductsandinnovativedesigns.Adidashasaslogan:"Impossibleisnothing."Thissloganrepresentsthecompany'sspiritofchallenginglimitationsandpursuingexcellence.Adidasbelievesthatwithdeterminationandeffort,peoplecanachievetheirgoals.Adidashassponsoredmanysportseventsaroundtheworld.In2018,thecompanybecametheofficialsponsoroftheFIFAWorldCup.Adidasalsosupportsvarioussportsorganizationsandathletes.1.WhenwasAdidasfounded?A.1949B.1950C.1960D.19702.Whatdoestheslogan"Impossibleisnothing"represent?A.Adidas'productsarethebestintheworld.B.Adidascanmakepeopleachievetheirgoals.C.Adidaschallengeslimitationsandpursuesexcellence.D.Adidassponsorsmanysportsevents.3.WhatdoesAdidasproduce?A.Shoes,clothes,andaccessories.B.Carsandcomputers.C.Booksandmagazines.D.Toysandgames.4.WhichofthefollowingistrueaboutAdidas?A.ItwasfoundedbyaChineseperson.B.Itonlyproducessportswearformen.C.ItbecametheofficialsponsoroftheFIFAWorldCupin2018.D.Itdoesn'tsponsoranysportsevents.5.Whatdoesthecompanybelievein?A.Peoplecanachievetheirgoalswithdeterminationandeffort.B.Peopleshouldbelazyandnotworkhard.C.Peopleshouldonlybuyexpensiveproducts.D.Peopleshouldfollowthetrendsandnotthinkforthemselves.6.WhofoundedAdidas?A.Adolf"Adi"DasslerB.JohnDasslerC.AdolfHitlerD.JohnHitler7.WhatisAdidasknownfor?A.High-qualityproductsandinnovativedesigns.B.Expensivepricesandluxuriousproducts.C.Simpledesignsandplaincolors.D.Onlyproducingsportswearforwomen.8.WhendidAdidasbecometheofficialsponsoroftheFIFAWorldCup?A.2016B.2018C.2020D.20229.WhichofthefollowingisnottrueaboutAdidas?A.Itproducesawiderangeofsportswear.B.Itsponsorsmanysportsevents.C.Itdoesn'thaveaslogan.D.Itbelievesinchallenginglimitationsandpursuingexcellence.10.Whatdoesthecompany'ssloganrepresent?A.Adidas'productsarethebestintheworld.B.Adidascanmakepeopleachievetheirgoals.C.Adidaschallengeslimitationsandpursuesexcellence.D.Adidassponsorsmanysportsevents.四、阅读下面的一则英语广告，根据文章内容回答问题。（每题2分，共10分）AppleiPhone12ProIntroducingthemostadvancedsmartphoneevercreated.WithapowerfulA14Bionicchip,astunningSuperRetinaXDRdisplay,andabreakthrough5Gconnectivity,iPhone12Proisdesignedtorevolutionizethewayyouexperienceyourworld.1.Whatisthenameofthesmartphoneintroducedintheadvertisement?A.iPhone12ProMaxB.iPhone12C.iPhone12ProD.iPhone12Mini2.WhichfeaturemakesiPhone12Prothemostadvancedsmartphone?A.TheSuperRetinaXDRdisplayB.TheA14BionicchipC.The5GconnectivityD.Thecamerasystem3.WhatistheprimarychipusediniPhone12Pro?A.A13BionicB.A14BionicC.A15BionicD.A16Bionic4.WhatisthedisplaytechnologyusediniPhone12Pro?A.OLEDB.SuperRetinaXDRC.AMOLEDD.QHD5.WhatdoestheadvertisementmentionasabreakthroughfeatureofiPhone12Pro?A.ThecamerasystemB.ThebatterylifeC.ThesoundqualityD.Thewaterresistance五、根据所给提示，用英语完成下面的广告标语。（每题2分，共10分）1.提示：强调产品的独特性_______2.提示：强调产品的环保性_______3.提示：强调产品的性价比_______4.提示：强调产品的安全性_______5.提示：强调产品的快速性_______六、阅读下面的一段英文广告，根据文章内容回答问题。（每题2分，共10分）DellXPS13LaptopTheDellXPS13istheultimateportablelaptop,offeringtheperfectcombinationofpower,portability,andstyle.WithanIntelCorei7processor,16GBRAM,anda13.4-inchInfinityEdgedisplay,thislaptopisdesignedforthemostdemandingtasks.1.WhatistheprocessorusedintheDellXPS13?A.IntelCorei5B.IntelCorei7C.IntelCorei9D.AMDRyzen52.HowmuchRAMdoestheDellXPS13have?A.8GBB.12GBC.16GBD.32GB3.WhatisthescreensizeoftheDellXPS13?A.13.3inchesB.13.4inchesC.14inchesD.15inches4.WhatisthenameofthedisplaytechnologyusedintheDellXPS13?A.FullHDB.UHDC.InfinityEdgeD.4K5.WhatistheDellXPS13designedfor?A.LighttasksB.ModeratetasksC.DemandingtasksD.Entertainment本次试卷答案如下：一、单项选择答案及解析：1.B。在广告中，"beautiful"一词常用来形容产品或服务，以吸引消费者。2.C。广告标语通常简洁有力，直接传达产品或服务的核心卖点。3.D。广告效果是广告投放后的结果，而非设计过程中的因素。4.D。设问是一种常见的修辞手法，而非广告创意设计中的常用修辞手法。5.A。夸张的修辞手法在广告中很常见，用以吸引消费者注意。6.D。分析广告效果是广告投放后的评估过程，不属于设计步骤。7.C。音频和视频不是视觉元素，而是广告中的听觉和视觉内容。8.A。引起好奇心是广告创意设计中常用的心理策略，以吸引消费者注意。9.D。直接语言在广告中常用，以清晰传达信息。10.A。悬念设置是广告创意设计中常用的手法，以激发消费者的好奇心。二、完形填空答案及解析：1.B。根据常识，日本是一个美丽的国家。2.B。根据上下文，Tom是一名学生，所以他在夏天旅行。3.A。根据文章描述，这个国家是美丽的。4.B。根据文章内容，Tom喜欢旅行。5.B。根据文章，Tom和他的家人一起去旅行。6.A。根据文章描述，Tom认为这个国家很美丽。7.A。根据文章，Tom想将来去更多的地方旅行。8.A。根据文章，Tom会再次访问这个国家。9.A。根据文章，Tom的爱好是旅行。10.A。根据文章，Tom是一个善良的人。三、阅读理解答案及解析：1.A。Adidas成立于1949年。2.C。这句标语代表Adidas挑战限制和追求卓越的精神。3.A。Adidas生产包括鞋子、衣服和配饰在内的各种运动服。4.C。Adidas以其高质量的产品和创新的造型而闻名。5.A。Adidas相信通过