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Presenter:
(Thisslideishiddenandwon’tshowtoparticipants.)ThankyouforbeingaStrategySummitFacilitator!Presenter:
(Thisslideishiddenandwon’tshowtoparticipants.)Readthenotesofthisslide
forCRITICALinformationabouthow
tousethisslidepresentation.PreptheRoom
(Thisslideishiddenandwon’tshowtoparticipants.)ShowupATLEAST30minutesearlytotheroom(preferably60minutes–tosetupcomputer/projectorandgetacclimated).Writeoutexpectationsfromdinnerthenightbeforeonaflipchartandpostitonthewall.StartanemptyParkingLotpageandpostitonthewall.Placepost-itsandmarkersonthetablesEOStrategySummitEOCHINAEAST29-30June2016GLCManila2013AGENDAIntroductions&ExpectationsGroundRulesYourChapter’sFutureAlignmentYourChapterStatisticsDangers&OpportunitiesLunchPriorities&ActionSteps:ChapterTop5BoardAccountabilityWrap-UpAlignmentChapterPrioritiesBoardasaTeamMAPINTRODUCTIONS&ExpectationsWriteonaPost-ItNotethefollowing:Name“Nickname”BoardRole
&YearsinEOExpectations
fortoday’s
sessionexpectationsWhatareyourexpectationsfortoday’ssession?2012EOIstanbulUniversityEOEXPERIENCESSLIDEAddyourownpicturesEOEXPERIENCESSLIDEEOEXPERIENCESGROUNDRULESBefullypresentOneconversationTrustandrespectOwnyourownexperience,
silenceisacceptanceParkinglotBeastudentoftheprocessRememberthe“Why?”2012EOQueenstownUniversityAlignment+Momentum+AccountabilityJamieGerdsen,EOCincinnatiDELIVERABLESOneplan(MAP)forthechapterTop5prioritiesforthechapterKeyActionSteps
forthechapterandIndividuallyin30/60/90daybuckets“PINKELEPHANTS”Non-renewedmembersChapter-wideapathyRogueForumsMemberswhodon’tqualifyWHATDOESLEADERSHIPMEANTOYOUASACHAPTERBOARDMEMBER?INSPIRETRUST,andInspiredby“TheSpeedofTrust”byStephenM.R.CoveyGETRESULTSONEDEFINITIONOF
LEADERSHIPTOCONSIDER:SO,WHAT’SDIFFERENTLEADINGINEO?INFLUENCEVS.POWERFOLLOWERSHIPLao-TsuonLeadership:
“Asforthebestleaders,thepeoplebarelyknowoftheirexistence.Thenextbest,thepeoplehonorandpraise.Thenext,thepeoplefear;andtheworst,thepeoplehate.Failtohonorpeople,theyfailtohonoryou.Butofagoodleader,whotalkslittle,whenhisworkisdone,hisaimsfulfilled,thepeoplesay,‘Wedidthisourselves!’”
Lao-tsu,TaoTeChing,Ch.17OURMISSION:Toengageleadingentrepreneurstolearnandgrow.AsiaBridgeCampusJuly2011HOWWEDELIVERTHEMISSIONUniversitiesRegionalConferencesEMP/KEP
Presidents’MeetingsChapterEventsLeadershipAcademyOnce-in-a-LifetimeExperiencesExpertContentPeerContentMixofPeerandExpertContentForumSpousalForumInsignia/QuantumLeapGLCEOLeadershipEOaccessMyEOPeer-to-PeerLearningMentorshipHealthnetworkFnd.EOconnectEventSpeakers/KeynotesConnectionstoExpertsIQLevent,QueenstownUniversity2012QueenstownUniversityRichardBranson,Keynoteat2010EOCaliforniaUniversity2013EOGLCPanama5KRunWhat’sonethingourchaptershouldstartdoingorstopdoing…basedon
ourmission?WorkbookPage52012EOGLCBahrainEOVISION?EOMISSIONToengageleadingentrepreneurs
tolearnandgrow.2013EOGLCPanama2013EOGLCPhilippinesEOVISIONTobuildtheworld’smostinfluential
communityofentrepreneurs.EOMISSIONToengageleadingentrepreneurs
tolearnandgrow.2013EOGLCPanama2013EOGLCPhilippinesInsertCHAPTERNAME
VISIONInsertchaptervisionhereiftheyhaveoneEOMinnesotaBoard2012WhatareEO’s
CoreValues?2013EOMiamiUniversityEO’sCOREVALUESBoldlyGo!ThirstforLearningMakeaMarkTrustandRespectCool2012EOQueenstownUniversityEO’sCOREVALUESBoldlyGo!BetonyourownabilitiesThirstforLearningBeastudentofopportunityMakeaMarkLeaveaLegacyTrustandRespectBuildasafehavenforlearningandgrowthCoolCreate,seekoutandcelebrateonce-in-a-lifetimeexperiences2012EOQueenstownUniversityVALUESCHECK:Oneachvalue,howisthechapterdoingonascaleof
1(horrible)to10(outstanding)?BoldlyGo!ThirstforLearningMakeaMarkTrustandRespectCoolWorkbookPage6GeorgeGan,EOMalaysiaMESSAGEARCHITECTURESTACKMissionWhatyouwanttodo.Yourreasonfor“being.”VisionWhyyou’redoingwhatyoudo.Thebig-picturegoal.Youhavetobeableto“seeit”inyourmind’seye.CoreValuesFourorfivebeliefsyounevercompromiseandinwhichyoumeasureagainst.PositioningStatementAoneortwo-sentencedescriptionofhowyoudowhatyoudoandforwhom(i.e.,whatmarkets).ValuePropositionOnesentencethatconveystoothersthevalueyouprovidetoyouraudience.TaglineQuick,catchystatementorphrasethatembodieswhoyouareandwhatyoudo.MissionToengageleadingentrepreneurstolearnandgrowVisionTobuildtheworld’smostinfluentialcommunityofentrepreneursCoreValuesBoldlyGo!ThirstforLearningMakeaMarkTrustandRespectCoolPositioningStatementEO–forentrepreneursonly–isaglobalcommunitythatenrichesmembers’livesthroughdynamicpeer-to-peerlearning,once-in-a-lifetimeexperiencesandconnectionstoexperts.ValuePropositionEOisthecatalystthatenablesentrepreneurstogrowandtolearnfromeachother,leadingtogreaterbusinesssuccessandanenrichedpersonallifeTaglineFuelingtheentrepreneurialengineEOMESSAGEARCHITECTURESTACKYOURCOMPANYMESSAGEARCHITECTURESTACKWhoweare–WeareastrategyfirmthathelpstopexecutivesgrowtheirbusinessFor15years,wehavecollaboratedwithGlobal1000CPG&foodandbeveragebrandownerstoidentify,assess,andexecutegrowthopportunitiesWeareateamwithintegrateddisciplinesinstrategy,innovation,andlicensing/partnershipsWearestrategicandentrepreneurialVisionWhenyouthinkofbusinessgrowth,youthinkofValenfirstMissionInspirepeopletodonewthingsCoreValuesStrategicEntrepreneurialCollaborationTrust&RespectLearning&InspirationHumor&FunValuePropositionBetterSolutionsforSustainableGrowthTaglineHelptopexecutivesgrowtheirbusinessMission
使命MakebusinessinChinaeasyandsecure,fortheworldsbestsmallcompaniestothrive.让在中国做生意变得既简单省心又安全低风险,让来自全世界的小型公司在这里繁荣发展!Vision远景By2020,completeaggregate>US$100mofforeignSMEturnoverinChina.2020年前在中国完成超过累计1亿美金海外中小企业的销售CoreValues核心价值观Trust信任EastmeetsWest东西方结合SolutionLeaders超前,挑战Entrepre-neurial企业家ToServe一切为了服务Execution
执行力PositioningStatementWesignificantlyreducetheentrybarriers,(speed,cost,andrisk)forsmallcompaniesexpandingtotheChinamarket,byallowingthemtooperateafullsuiteofbusinessfunctions,suchasfinancialoperations,HR,andgoodsimport/export,beforetheyhavetheirowncompanythere.ValuePropositionWemakeit:easy(nogovernmentregistrations;startimmediately;lowupfrontandfixedcosts),andsecure(totalcontrolandtransparency)togetstartedinChina.Thisallowsourclientstotestthemarketatlowrisk(easyoutifitdoesn’twork),growmorequickly(theyfocusontheircorebusiness),andavoidpitfallsandcrisesthroughhavinganexperiencedbackoffice.TaglineBusinessinChinacanbeeasyLNPCHINAMESSAGESTACKExpectationsGroundRulesStart/StopexerciseMission/Vision/Valuesand
theValuesCheckexerciseMessageArchitectureStackBUSINESSTAKEAWAY2012EOGLCVancouverAlexRead,EOVancouverWHATISYOURCHAPTER’S
MULTI-YEARPLAN?HOWWILLYOURCHAPTER
Makeamark
INTHREEYEARS?WorkbookPage72012EOQueenstownUniversityVision2020:6organizationalprioritiesOneEO,OneCulture:Clarify,connectandalignourdistinctivebrandandcultureCommunityofContributors:ShiftmembermindsettowardoneofglobalcontributionNewMembershipMakeup:Nurtureamorediversemembershipbasethroughevents,programs,communicationsandtechnologyTotalityoftheEntrepreneur:Delivertransformativeofferingsfocusedonallaspectsoftheentrepreneurs’lifebusiness,family,community,andselfInstantConnectivity:Enablememberstoconnecttopeopleandresourcestoaccomplishgoals—anytime,anywhereandwithanyoneBroadcastwithImpact:BroadcastEOcontenttoimpactmembers,non-membersandentrepreneurialcommunitiesaroundtheglobe2012EOQueenstownUniversityOnebrand,oneculture,oneEO1Clarify,connect,andalignourdistinctivebrandandcultureFY17:AllmemberleadersandstaffareconsistentlycommunicatingtheEOmessageCommunityofcontributors2ShiftmembermindsettowardoneofglobalcontributionFY17:LeveragecurrentplatformstoenablememberstobecomecontributorswithinEONewMembershipMakeup3Nurtureamorediversemembershipbasethroughevents,programs,communicationsandtechnologyFY17:Significantincreaseinfemalemembership,adropinEO’saverageageandcontinuedfocusongeographic“weakspots”TotalityoftheEntrepreneur4Delivertransformativeofferingsfocusedonallaspectsoftheentrepreneur’slife–business,family,communityandselfFY17:IncreaseusageandawarenessofofferingsInstantconnectivity5Enablememberstoconnecttopeopleandresourcestoaccomplishgoals–anytime,anywhereandwithanyoneFY17:EOisaccessibleviauserfriendlytoolsBroadcastEOcontenttoimpactmembers,thebroaderentrepreneurialcommunityandotherstakeholderswithaninterestinentrepreneurship.FY17:DefineEOtargetaudiencesanddistributecontentthatresonateswitheachaudienceBroadcastwithimpact638FY17Objectivesto
supportVision2020Toachievethesesixpriorities,EOiscommittedtobecomingamoredata-drivenandtechnologycapableorganization.ALIGNMENTEOChinaEastTop5FY15/16YOURCHAPTERSTATISTICSAsof16June2016TotalMembershipSizeRenewalRatesAsof16June2016EOCHINAEASTMemberTenureDatacollectedfrommemberprofilesAsof16June2016EOCHINAEASTGenderDatacollectedfrommemberprofilesMemberAgeAsof16June2016EOCHINAEASTForumPlacedForumTrainedDatacollectedfrommemberprofilesEOCHINAEASTTotalAMSResponses–18 %ofChapterResponses–47.4%RockStar=AlignmentBestPracticesWhatdoesyourchapterneedto
workontobea
ROCKSTAR?EOSeattle,RockStarChapterFY10/11WorkbookPage8EOPanamaRockStarChapterFY11/12EOCharlotteRockStarChapterFY10/11EOSaudiArabia–JeddahBoardMembers47489/21/202349GoldPEAKMorechallengingpath.RecognitionandUSD$5KrewardBaseCampBasiclevelallchaptersmustcleartobegintheirascentSilverPEAKEarnedrecognitionforachievementsPlatinumPEAKExtremerigorforthosewhodarethisadventure.RecognitionandUSD$15Kreward50MINIMUMSTANDARDSCHAPTERFORMATIONCHECKLIST2013EOChinaEastStrategySummit2012EOIstanbulUniversity2013EOMiamiUniversityGLCPanama2013DINNERDANGERS&
OPPORTUNITIEsDangers
–Thingsthatdoorcouldderailyourchapter’sgrowthand/orsuccessOpportunities–ThingstofocusonWorkbookPage9JohnJankowski,EOAustin2010CapeTownUniversity2011EOAmsterdamUniversityD.O.SDangers
–Thingsthatdoorcouldderailyourchapter’sgrowthand/orsuccessOpportunities–ThingstofocusonStrengths–Thingsto
buildfromWorkbookPage9JohnJankowski,EOAustin2010CapeTownUniversity2011EOAmsterdamUniversity“PINKELEPHANTS”Didwemissany?Non-renewedmembersChapter-wideapathyRogueForumsMemberswhodon’tqualifyPresenter:Thisslideishiddensoyoucanseenotesbelowfortransitiontobuildingoutthetoppriorities2012EOGLCBahrainMeasurability+Ownership=
AccountabilityMakeeachpriority
trulymeasurableEnsurethatthereisownership2013EOChinaEastStrategySummit2010CapeTownUniversityPRIORITIZETHECHAPTER’sTOP5Inwhatordershouldtheybefocusedon?Presenter:ThisslideishiddensoyoucanseeadditionalnotesbelowforhowtocompletetheprioritystarBUILDOUTTHETOP5Brainstorm!RESULT:
KeyActionsWorkbookPage10EOAustin2011/2012StrategySummitEOChinaEastStrategySummit2013FacilitatornotesonhowtodotheeaselpadversionEOAustin2011/2012StrategySummitEOChinaEastStrategySummit2013MAPExerciseEaselPadversionEveryChair
HasGoals
Identifyactionitems
and/ormeasurablewins
foryourChairpositionReferenceRockStarchecklistHomework(ifany)Mission/Vision/ValuesGLCManualWorkbookPage13EOAtlanta,LearningEvent2012EOQueenstownUniversityTools,KeyStrategiesandMeasurableWinsStrategicAlliancesMarketing&CommunicationsLearningRecruitmentForumIntegrationMembervalueStrategicAlliancesMeasurableWinsCashIn-KindAwareness/PRopportunitiesfromthesponsorRecruitmentReferralstoothersponsorsMemberbenefitsStrategicalliancesKeyStrategiesRetentionSecuringin-kindsponsorshipsGettingreferralsfromexistingsponsorsSurveyingmemberstofindoutwhattheywantandwhatbrandstheyareusingPartneringformulti-chaptersponsorshipsNetworkingeventsInvolvingotherboardmembersSponsorshipToolsChapterSponsorListProspectiveSponsorLetterSponsorshipPresentationTemplateSponsorshipAgreementTemplateGLCSponsorshipChairManualEOaccess>OfficerResources>OfficersGuidesandResourcesCommunicationsMeasurableWinsCommsvalueratingtobea7.3outof10orbetteronAllMemberSurveyby28FebruaryOpenrateofmonthlynewsletterabove_%3mediamentions(i.e.,membershipmilestonepressrelease,adinlocalbusinessjournal,memberinterviewonradio,etc.)CommunicationsKeyStrategiesUtilizetemplatesprovidedonEOaccesspage(engageCDorEOStaffforhelp)MonthlynewsletterUsesocialmediatostayconnected–Facebook,Blog,Twitter,Videoemails,etc.AttendmonthlycallswithfellowcomschairsandCDJointhecomschairgrouponFaceBookCommunicationsToolsCommunicationsChairOfficerGuideMarketingCommunicationsToolkitPRToolkitGlobalMediaDatabaseComschairFaceBookgroupMonthlycallsEOaccess>CommunicationTools>CommunicationsResources>Branding-ResourcesLearningMeasurableWins_%ofmembersattendeachlearningevent_%ofmembersgobeyondlocalChapterlearningratingtobe_outof10orbetterontheAllMemberSurveyby28February12monthlearningcalendarplannedandadvertisedby_date_%ofmembershipattendsthemulti-chapterorregionaleventifapplicable(i.e.Nerve,RIE,ANZAC,AsiaBridgeCampus,Zoom,CanadianConference,etc.)LearningKeyStrategiesEngagemembersasdaychairsDevelopincentiveprogramtodriveattendancePostortellmemberstoriesfromchapteraboutexperiencesAttendLearningChairconferencecallsVisitForumstotalkaboutplanorforinputLearningToolsLearningChairOfficerGuideSpeakerDatabaseLearningDirectorsandChapterLearningStaffLearningAwardspage(pastwinningeventsshowcased)EOaccess>OfficerResources>OfficersGuidesandResourcesRecruitmentMeasurableWins5%orgreaternetgrowthRecruitmentKeyStrategiesBuildaprocessforprospectivemembers(interviews,requirements,etc.)Referraldrivewithxreferralsfromeachmember(andboardmember)CollectxreferralsfromeachsponsorCommunityoutreachRecruitmentToolsMembershipchairconferencecallsEOTestDriveeventformat(detailsonwebsiteEOstaffOnlineCRMdatabaseForumMeasurableWins90%ofchapterisForumtrained90%ofnewmembersareplacedinaForumwithin90daysofjoining90%ofForumModeratorsareModeratortrainedMembersatisfactionontheAllMemberSurveyis8.3orhigherForumKeyStrategiesTrainandplacenewmemberswithin90daysHostQuarterlyModeratorMeetingsAttendyourForumDirector’squarterlyconferencecallForumToolsForumChairofficerguideForumChairtoolsonEOaccessForumModeratortoolsonEOaccessForumRetreatToolsonEOaccessOnlineForumHealthSurveyAdvancedForumSeriesPrograms(AFS)forForumgroupsIntegrationMeasurableWins90%retentionofnewmembersIntegrationKeyStrategiesCreationofintegrationprogramCreationofnavigatorprogramNewmemberorientationeventsxtimesayearScheduledForumtrainingsxtimesayear(allnewmemberstrainedinxdays,placedinxdays)IntegrationToolsIntegrationconferencecallsBenefitswebinar,newmemberemail&kitListofnewmembers/MembershipChairforinfoonwhennewmembersarecominginAutomaticemailsenttoallchapterboardmemberswhenanewmemberjoinsMemberValueMeasurableWin87-90%retentionofallmembers(valuedrive)MemberValueKeyStrategies
EncouragememberstouseMemberbenefitsChapter-sponsoredincentivetogobeyondlocal(Universityorregionalevent)Needs&leadseventformemberstonetworkandsupporteachotherVisitForumstogaugemembersatisfactionandwhatcanbeimproveduponMemberValueTools
SpecialbenefitspresentationwithEOGlobalhostedjustforourchapterExperiencesharingfromchapterswithhighrenewalsDatafromAllMemberSurveyBreakTimeFletcherMcKenzie,EONewZealand2010CapeTownUniversityRegionalCouncilStructureRegionalDirectorProfessionalStaffDirectorAreaDirector(s)ForumDirector(s)LearningDirector(s)Marketing&CommunicationsDirector(s)StrategicAlliancesDirector(s)MembershipDirector(s)AdditionalDirectorsasDesignatedbytheRegionBecominganeoleaderWhat
isYOURPERSONAL
EOSuccessionStrategy?Succession=SuccessGilbertoCrombe,EOMonterreyHowdoweholdeachotheraccountable?Communication:BoardmeetingsConferencecallsEmailinteractionsTrackingvisiblegoals/
measurementsReviewingExpectationsParticipationinRegionalCouncilcalls2010EOCapeTownUniversity2012EOIstanbulUniversityPickYourRhythmofCommunication12monthlyin-person
Boardmeetings+
one-on-onewithPresident12monthlyin-person
Boardmeetings+
weeklyconferencecalls+occasionalone-on-oneswithPresidentWorkbookPage14and152010CapeTownUniversityBoardMeetings(10min)PositiveResult(50min)3IssuesDecisionorBrainstorming?DecisionOwnerpresentsarecommendationBrainstormingGenerateideasandstop;chair
torecommendactioninfutureEO2011GlobalStrategySummit2010CapeTownUniversity2012EOBahrainGLC2012IstanbulUniversityWeekly“block/stuck”boardCalls7-10min,onceaweekReportonobstacles
impedingforward
movementonyourChapterPrioritiesQuickdecisions/blessingConnectionsNODISCUSSION2010EOCapeTownUniversity2011EOAmsterdamUniversity2010EOCapeTownUniversityAdvantagesofWeeklyCallsEveryonethinksaboutEO
4timesamonthPresidentcantellwhat
(orwho)isworkingand
isn’tworking3timesinarow“noblocks”butalsonoprogress=PROBLEM!2012EOQueenstownUniversity2012EOQueenstownUniversityBuildingYourTeamDayChairsCommittees(“Teams”)GreatplacefornewmembersElectsSuccession=Success2012EOQueenstownUniversity2012EOQueenstownUniversityActNowScheduleyourconferencecallsforthenext2monthsSetthedateforyournextboardmeeting(s)Whatarethe3issues
todiscussateachmeeting?EO|NYSEBIGStartUp–Insignia&QuantumLeapCampus,ParkCityUtah2013BetweenMeetingsEmailstatusreporttoallboardmembersPr
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