外贸英语函电教案

福州外语外贸职业技术学院

教案

第一学期

课程名称外贸英语函电____________

任课教师_________戴浙闽______________

ChapterI

LayoutofBusinessLetter

【TeachingAims]

AsChinaopenswidertotheoutsideworld,itsforeigntradehasexpandedgreatlyinrecent

years.Meanwhile,competitionisbecomingkeenerandkeener.Toattractmorecustomers,

well-writtenbusinesslettersoftenplayanimportantrolebesidesgoodqualityandreasonable

price.Soitisoftheutmostimportanceforthestudentswhowanttobeengagedininternational

tradeinfuturetolearnhowtokeepintouchwithfirmsormerchantsabroadbycorrespondence

andhowtodrafteffectivebusinessletters.Millionsofbusinesscommunicationswhichwere

transmittedbycableortelexarenowbeingsentbyfaxore-mail.Businessletter-writingisalso

experiencingarebirth.Thispartdealsmainlywiththelayoutofandthepartscontainedina

businessletter.Throughstudyofthispart,studentswillmastertwolayoutstyles,sevenprincipal

parts,sevenoptionalpartsanddifferentwaysofaddressinganenvelope.

[Main&DifficultPoints]

1.Twostylesoflayout

2.Sevenprinciplepartsandsevenoptionalparts

3.Addressingenvelopes

[KeyWords&Expressions]

letter-headinsidenameandaddressbodyofalettersalutation

attentionlineblockedstyleindentedstyle

[TeachingContents]

BriefIntroduction

Businesslettersaretheprinciplemeansusedbyfirmsorcompaniestokeepintouchwith

theircustomers.Theysendbusinessletterstoaskforortoconveyinformation;tomakeorto

acceptanoffer;todealwithmattersconcerningnegotiationofbusiness,etc...

Althoughformalityinbusinessletterwritingisrapidlygivingwaytoalessconventional

andmorefriendlystyle,thelayoutstillfollowsamoreorlesssetpatterndeterminedbycustom.

Choiceoflayoutisamatterofindividualtaste,butitisbettertofollowestablishedpractice,to

whichthebusinessworldhasbecomeaccustomed.Itisgoodtoadoptoneformoflayoutandstick

toit.

[Teachingtype]

Theoryteaching,discussion,practice

【TimeArrangement1

Step1:BriefIntroduction(1Om)

Step2:Layoutofbusinessletterindetails(2h)

Step3:Revision(5m)

Step4:Homework(5m)

【TeachingMethods】

Instruction,discussion,practice

[TeachingResources]

Multi-media

[TeachingProcedures]

StepX.Layoutofbusinessletterindetails

I、Thewritingofbusinessletter商业书信的撰写

商业书信的特点：

1、完整2、具体3、清楚4、简洁

5、礼貌6、体谅7、正确

II>Stylesoflayout

1.IndentedForm/Style缩头式，缩行式

2.BlockedStyle齐头，平头式

3.ModifiedStyle/Semi-IndentedStyle混合式

—ModifiedBlockwithIndentedParagraphs段落缩头式

ModifiedBlockwithBlockedParagraphs段落齐头式

ID、TheStructureofaBusinessLetter

(I)SevenMain/PrincipleParts七个主要部分

1.TheHeadingorLetter-head信头

f公司名称和士也址(nameandaddressofthecompany)

电话、电传、传真号码、电报挂号(telegraphicaddress)、e-mail

2.TheDate/DateLine日期

1)年份应完全写出：eg.1998

2)月份应用英文，不用数字

3)月份名称可缩写：Aug.,Oct.

4)24thMarch,2007(Br.Style)

March24,2007(AmE.Style)

3.TheInsideNameandAddress封内名称，地址

(1)Generally,theinsidenameandaddressinanEnglishbusinesslettershouldinclude

thefollowing:

1)thenameofthefirmorcompanyaddressedto

2)numberandstreet门牌号码和街名

3)nameofcity,stateorcountryanditspostalcode所在城市、州、县名及邮

政编码

P.O.Box信箱

4)nameofcountry

(2)C/O:careof转交

(3)行名前(以人名为行名)冠以“Messrs”,表客气

4.TheSalutation称呼

商业函件多用DearSirs,不能单独用Sirs.

公事函件用DearSir.半公半私用DearMr.

美国人常用Gentlemen,后用冒号

DearSirs后用逗号

5.TheBody

1)TheOpeningSentences开头语

2)TheBodyoftheLetter信的正文

3)TheClosingSentences结尾语

a.用分词短语开头

Awaitingyourgoodnews,weare,

b.用完整句子开头

Weawaityourgoodnews.

6.TheComplimentaryClose结束语，结尾敬语

1)Thecomplimentarycloseisapolitewayofbringingalettertoaclose.Itkeepsin

tonewiththesalutation.Themostcommonusedsetsofsalutationand

complimentarycloseare:

Formal:DearSirs,....Yoursfaithfully

Gentlemen:...Trulyyours

Lessformal:DearMr.Henry:...Yourssincerely

DearMs.Smith:...Yourscordially

2)Formal顺序

Verysincerelyyours,

Yoursverysincerely,

Yourssincerely

Sincerelyyours

Sincerely,

7.TheSignature签名

Thenameofthefirmthatthewriterrepresentsshouldbewrittenincapitalsbelowthe

complimentaryclose,followedbythesignatureofthemanager.Tosignwitharubber

stampshowsdiscourtesy.

商号名称用大写，再由负责人签名，用图章有欠礼貌。

(II)SevenOptionalParts选择部分

1.TheReferenceNumber/Thereferences存档编号，案号

Thereferencesmayincludeafilenumber,departmentcodeortheinitialofthesigner

ofthewriter.Theyarcmarked“OurRef."and“YourRef."toavoidconfusion.They

maybeplacedimmediatelybelowtheletterhead.

Eg.Ourref.:LGB/w.w.

Yourref:JDM/je

1)facilitatethewriter'snumberingandfilingthelettershereceives

便于发信人编号归档，以便将来查阅。

2)enablethewriterortherecipienttolinkthereplywiththepreviouscorrespondence

便于写信人或对方将回函与以往的信件联系起来。

2.TheAttentionLine注意事项，致收信人

Generally,itisusedwherethewriterofaletteraddressedtoafirmoracompany

whishestodirectittoaspecificperson.Itgenerallyfollowstheinsideaddressandwas

twoline-spacingabovethesalutation,underlined.

需注明对方经办人，希望收信商号将信迅速交经办人办理，可用Attention/

Attentionof,用于称呼上两行，加底线。

Eg.FortheattentionofMr.Smith

Attention:Mr.Smith

AttentionofMr.Smith,ExportManager

AttentionofPurchasingManager

3.TheSubjectLine/ReLine/TheSubjectHeadingorCaption事由，事由栏

-Mainheading:主标题

Paragraphheadings:分标题

Itgivesabriefindicationofthecontentoftheletter.Therearetwokindsofsubject

headings-mainheadingsandparagraphheadings.Themainheadingistypedtwo

line-spacingbelowthesalutation,underlined.Theparagraphheadingisplacedatthe

beginningofeachparagraphtoshowwhatsubjecttheparagraphisdealingwith.

标题分为主标题和分段标题。主标题在称呼下面空两行，加下横线。分段标题放

在每段之首，表示这一段所涉及的主题。

4.TheReferenceNotation经办人代号

主办人代号：referenceinitials

IdentificationMark/Theidentificationline

Thereferencenotationsaremadeupoftheinitialsofthepersonwhodictatestheletter

andofthesecretaryortypist.Theinitialsareusuallytypedtwoline-spacingbelowthe

signatureagainsttheleft-handmargin.Thetwosetsareseparatedbyacolonoraslant,

withthedictator'scomingfirst.Youmaycapitalizeboth,orneither,oronlythefirstof

theset.

将主稿人和速记员的姓名第•个字母连续打出，两者之间用冒号或斜线分开可以

全部大写，或全部小写，或只将口述人姓名首字母大写。以便日后查对由何人主

稿，由何人速记打字。

Eg.HW/JZHW:JZHW:jzHW/jz

5.TheEnclosure附件

Ifsomethingisenclosedwiththeletter,typetheword"Enclosure“oranabbreviation

ofit(Encl.)attheleftbottomwithafigureindicatingthenumberofenclosures,ifthere

aremorethanone.

Eg.Enclosure:Pricelist

Enclosures:4

Encl.Asstated.

Ends.:2Invoices

6.TheCarbonCopyNotation抄送

Ifthecopyoftheletteristobesenttoathirdparty,typeccorCCtwoline-spacing

belowthesignatureorimmediatelybelowtheenclosureattheleft-handmargin,

followedbythenameoftherecipientofthecopy.

信件的内容需抄送第三方时，可在签名或附件下两行沿左边缘线打上cc/CC,再

打上抄送对象的名称即可。

Butinsomecountries,peopleareusingthebrandnameXeroxfbrccasthelatteroneis

nowalmostreplacedbythephotocopyinbusinesscircle.

但在有些国家，山于商界几乎已全部采用影印件来抄送，故往往用Xerox来代替

cc.

Eg.cc:ShanghaiBranchOffice

7.ThePostscript/P.S.附言

Apostscriptisanafterthoughtwhichweshouldtrytoavoidusing,asinformalletters

thisisusuallyasignofpoorplanning.Ifsomethingisforgotten,itisbetterfbrthe

writertorewritethewholeletter.Butasaspecialdevice,ithastwolegitimate

functions:

1)Someexecutives,toaddapersonaltouchtotheirtypewrittenletter,occasionally

addapostscriptinpenandink.以示亲切

2)Writersofsaleslettersoftenwithholdonelastconvincingargumentfbremphatic

inclusioninapostscript.

为加深印象，将最有说服力的论点归纳在附言中。

IV、AddressingEnvelopes

Thethreeimportantrequirementsofenvelopeaddressingareaccuracy,clearnessand

goodappearance.Businessstationeryordinarilyhasthereturnaddressprintedintheupper

leftcomeroftheenvelope.Nameandaddressofthereceivershouldbetypedabovehalfway

downtheenvelope,leavingenoughspacefbrthepostmarkandstamps.Postnotationssuchas

“Registered","Certified",or"Confidential“shouldbeplacedinthebottomleft-handcomer.

ExampleofEnvelopes

Messrs.William&Sons(Stamp)

58LancasterHouse,

Manchester,London

TheNationalTransportCo.

(Registered)120BroadwayStreet

Rangoon,Burma

★附注项：

1.如一信须山特种邮路或邮船寄送，或说明信的类别，可在信封左下角注明:

1)PerS/S“EmpressofCanada^^由…轮寄递

2)ViaSiberiaForEurope经山西伯利亚寄往欧洲

3)ViaCapeTown经由南非寄递

4)ViaAirMail航空邮寄

5)ViaAirMailRegistered航空挂号

6)Registered挂号邮件

7)Express快递邮件，快件

8)ParcelPost包裹邮件

9)SamplePost样品邮件

10)SamplesofMerchandise货物样品

11)Samplesofnocommercialvalue赠品

2.私人信或密件，须收信人亲自开启时，可在信封左下角注明：

1)Private私人信

2)Personal个人信

3)Confidential机密信

3.其他：

1)信封左下角注明：

AttentionHardwareDept.请交五金部办

2)由公司转交私人信，在收信人姓名后，在公司名称前加c/。

Eg.Mr.CharlesWood

c/oChinaNationalChemicals

Import&ExportCorporation

3)托人带信：

—►Mr.CharlesWood

KindnessofMr.J.W.Smith

或用：PerKindnessof...

ByKindnessof...

ThroughtheCourtesyof...

Step2:Revision

Afterstudyingthelayoutofbusinessletterindetails,askthestudentsmastertwolayout

styles,sevenprincipalparts,sevenoptionalpartsanddifferentwaysofaddressinganenvelope.

Keeptheseimportantpointsinmind.Makesuretheycanmasterallthesemainpoints.

Step3:Homework

1.Finishtheexercises.

2.Rememberthenewwordsandimportantlanguagepoints.

3.Preparethenextlesson.

KeytotheExercises

I.Arrangethefollowinginproperformastheyshouldbesetoutinaletter:

:ChinaFujianChemicalImp.&Exp.Corp.

128WuyiRoad,Fuzhou,China

Faxel/p>

March23,2003

H.GWilkinsonCompanyLimited

245LombartStreet,Lagos,Nigeria

DearSirs,

Re:SewingMachines

WethankyouforyourletterofMarch16enquiringfbrthecaptionedgoods.

TheenclosedbookletcontainsdetailsofallourSewingMachinesandwillenableyoutomakea

suitableselection.

Welookforwardtoreceivingyourspecificenquirywithkeeninterest.

Yoursfaithfully,

ILAddressanenvelopefortheaboveletter:

ChinaFujianChemical(Stamp)

Imp.&Exp.Corp.

128WuyiRoad

Fuzhou,China

H.GWilkinsonCompanyLimited

245LombartStreet,

Lagos,Nigeria

(Registered)

ChapterII

EstablishmentofBusinessRelations

LessonOne

Self-Introduction

[TeachingAims]

Itisfairlytruetosaynocustomer,nobusiness.Toestablishbusinessrelationswith

prospectivedealersisoneofthevitallyimportantmeasureseitherforanewlyestablishedfirmor

anoldonethatwishestoenlargeitsbusinessscopeandturnover.Thischapterdealsmainlywith

theestablishmentofbusinessrelationsandcreditinquires.Throughthestudyofthischapter,

studentswillbeabletowritelettersonestablishingbusinessrelationsandinquiringaboutnew

customers9creditstatus.

[Main&DifficultPoints]

1.Introductionofyourcompanyanditsbusinessscope

2.Informationonproducts

3.Creditinquires

[KeyWords&Expressions]

owe...to...availoneselfofspecializeindealin

acquaint...withunderseparatecoverforone'sreference

quotationuponreceiptof

【TeachingContents]

BriefIntroduction

Establishmentofbusinessrelationsmeanssettingupbusinessconnectionsbetweentwofirms

whohavehadnobusinessdealingswitheachotherbefore.Justasafactoryrequiresacomplete

setofmachinerytoproceedwithproduction,afirmengagedininternationaltradeneedsextensive

businessconnectionstoopenupasmanyinternationalmarketsaspossibleandincreaseitstrade

volumemuch.Therefore,toestablishextensivebusinessrelationswithprospectivedealersisof

theutmostimportanceintheinternationaltrade.

Foreignmerchantsmaybeapproachedthroughthefollowingchannels:

1.Web

2.Banks

3.CommercialCounselor'sOffice

4.ChambersofCommerceinforeigncountries

5.TradeDirectory

6.Advertisements

7.Attendanceattradefairsandexhibitionsheldathomeandabroad

8.Mutualvisitsbytradedelegationsandgroups,etc.

9.self-introductionbymerchantsthemselves

Havingobtainedthenameandaddressofthefirmyouareabouttoenterintorelationswith,

you'dbettergettoknowallthepossibleinformationaboutthefirm,especiallyitsfinancial

positionandbusinessintegritywhichareconsideredvitalintoday'sbusiness.Youmayapproach

banks,chambersofcommerce,orinquiryagenciesforinformation.Asausualpractice,thefirst

transactiondealers,especiallyimporters,wouldberequiredtoprovidetheirownbanksortrading

partnerswithcreditreferences.

Aletteraimingatestablishingbusinessrelationsoftenconsistsofthefollowingparts:

1)whereyougettheinformationaboutthepersonorcompanytowhomyouarewritingthe

letter;

2)yourintentionfbrexportorimport;

3)abriefintroductiontoyourbusinessscope,experienceandproducts;

4)thereferenceastoyourfirm'screditstanding;

5)expectationfbrcooperationandanearlyreply.

【Teachingtype]

Theoryteaching,discussion,practice

[TimeArrangement]

Step1:Introduction(5m)

Step2:Detailsinestablishingtraderelations(15m)

Step3:Detailsoftheletter(Ih)

Step4:Revision(5m)

Step5:Homework(5m)

[TeachingMethods]

Instruction,discussion,practice

【TeachingResources]

Multi-media

[TeachingProcedures]

Step1:Introduction

Toestablishbusinessrelationswithprospectivedealersisoneoftheimportantmeasures

eitherfbranewlyestablishedfirmoranoldonethatwishestoenlargeitsbusinessscopeand

turnover.Merchantsabroadmaybeapproachedthroughsomekindchannels,whileofallthese

channels,communicationinwritingisthemostconstantlyusedinbusinessactivities.

Beforeteachingthenewlesson,givethestudentssomegeneralideaofthebusinessletter.

Letthemhaveasenseofimportanceofestablishingtraderelations.

Step2:Detailsinestablishingtraderelations

1.Channelsofestablishingtraderelations.

1)thebanks

2)web

3)theChambersofCommercebothathomeandabroad

4)CommercialCounselor'sOffice

5)Theadvertisementsinnewspapers,TV,radio,etc.

6)Theperiodicals,magazines

7)Tradedirectory

8)Friendsinbusinesscircles

9)Theintroductionfromhisbusinessconnections

10)Attendanceattradefairsandexhibitionsheldathomeandabroad

11)Mutualvisitsbytradedelegationsandgroups,etc.

12)Themarketinvestigations

13)Self-introductionbymerchantsthemselves

2.Correspondence

1)thelinesofbusinessbeinghandled

2)longhistoryandwideexperience

3)Goods-Statesimply,clearlyandconsciouslywhatyoucansellorwhatyouexpectto

buy.Expressthedesiretoestablishthebusinessrelations.

4)Finances

5)Financialstanding

6)Closing-expressthedesiretoestablishthebusinessrelations.

Step3:Detailsoftheletter

Askthestudentstoreadthewholeletterfirstandletthemgetthegeneralideaofit.Then

explainitindetails.

I.LanguagePoints

1.owe:v.把...归功于....(后常接to)

Eg.Weoweyournameandaddressto....承蒙...告知贵公司的名称和地址。

类似的表达方式还有：

▲Weareindebtedto...foryournameandaddress.

▲Wecometoknowthenameandaddressofyourfirmthrough...

▲Throughthecourtesyof...wecometoknowyournameandaddress.

▲Wehaveobtainedyournameandaddressfrom...

▲Ontherecommendationofwehavelearnedwithpleasurethenameofyourfirmand

shallbegladtoenterintobusinessrelationswithyou.

▲Yourfirmhasbeenrecommendedtousby...

▲Havinghadyournameandaddressfrom...,...

▲Yournameandaddresshavebeenpassedontousby...

2.CommercialCounselor\Office商务参赞处，商赞处

3.throughwhomwehavelearntyouareimportersofChineseTextilesandCottonPieceGoods.

这是一个定语从句，介词加关系代词，介词放前。

similar:throughwhomweunderstandthatyouarewellexperiencedintheexportof

engineeringequipmentwithservice.

Wegettoknowyourcorp,fromyourCCPITwithwhichwehavebeeningood

businessrelationsformanyyears.

4.CottonPieceGoods'.棉布(匹头)，在外贸业务中不用cloth。

★棉布品种繁多，其中价格大众化的有粗布sheeting和细布shirting;再按颜色分

类有本色grey,漂白bleached,染色dyed和印花printed四种。在进行交易时,除了

讲明规格外，常用小块剪样装订成册，称为样本(Samplebook),附有商品编号。

5.availoneselfof利用

Eg.Weavailourselvesofthisopportunitytothankyouforyoureffortsinpromotingthe

friendlybusinessrelationsbetweenus.

借此机会对你们为促进我们彼此之间友好业务关系而作的努力表示感谢。

Youmayavailyourselvesoftheadvantageofthisstrengtheningmarket.

favail,n.效用；帮助；利益

Eg.Itwouldbeofnoavailtobargainwithusovertheprice.

一available.adj.可以利用的，可以供应的；可以得到的

Eg.Wehavesoldallavailablestocksinthisline.

Ifyouhaveanythingavailable,pleaseoffer.

favailability,n.利用(供应、得到)的可能性

Eg.Businessdependsontheavailabilityofsteamer(withcoldstorage).

一availabilities',(pl.)n.可供应的货

Eg.Weenclosealistofourpresentavailabilities.

6.establishbusinessrelationswith与...建立业务关系=enterintobusinessrelations

/makebusinesscontact建立业务联系

Eg.Wewishtoestablish/enteredintobusinessrelationswithyoutoourmutualbenefit.

我们希望与你方建立互利的贸易关系。

7.state-operatedcorporation:国营公司

8.Establishedin1950,weareastate-ownedcorporationspecializingintheimportandexportof

TextileswitharegisteredcapitalofRMB30million.

我们是一家国营公司，公司成立于1950年专营纺织品进出口业务，拥有注册资金人民币

三千万元。

★过去分词短语(Establishedin1950)与现在分词短语(specializingintheimportand

exportofTextiles)同时修饰主语，这在函电中自我介绍较常使用

9.specializein:专•营

Eg.Ourcorporationisspecializedinhandlingtheimportandexportbusinessoftextiles.

我公司是专门从事纺织品进出口的。

10.registeredc即加/.•注册资金

11.expandourbusinessscope:扩大经营范围

12.dealin:经营

Eg.Ourcompanyisdealingexclusivelyinlightindustryproducts.

我公司从事轻工产品的独家代理。

★类似的表达法还有：handle,tradein,beinthelineof,beengagedin

13.Inordertoacquaintyouwithourbusinesslines

Inordertogiveyouageneralideaofbusinesslines...

为了使你们更好地了解我们的'业务……

14.acquaintsv.使熟悉，使了解，使认识

-*1)acquaintsb.withsth.

Eg.Wewanttoacquaintourselveswiththesupplypositionofsteelproducts.

我们想熟悉一下钢材的供应情况。

f2)从/getacquaintedwith

Eg.Wearenotacquaintedwiththesearticles.

我们对这些商品不熟悉。

WearewellacquaintedwiththemarketconditionsinSoutheastAsia.

我们对东南亚市场非常了解。

15.businesslines:经营范围,从事行业

▲line:行业；货色

Eg.Wehavebeenformanyyearsinthechemicalline.

我方多年从事化工行业。

Textilesareourline.纺织品是我们经营的商品。

Thisisagoodlineofhardware.这是上好的金属制品。

16.underseparatecover.另封，另邮=byseparatemail

★undercover(随函)或enclose:指随函附匕附在信里

Eg.Wearesendingyoucataloguesunderseparatecover.=Wearesendingyou

cataloguesbyseparatemail.

Wearesendingyouundercoveracopyofourpricelist.=Weareenclosingacopy

ofourpricelist.

17.foronefsreference:供某人参考

Eg.Somesampleshavebeensenttoyoubyairmailforyourreference.

我方已空邮一些样品供你方参考。

Thispriceslistedareforreferenceonly.

所列价格仅供参考。

18.Shouldanyoftheitemsbeinteresttoyou,pleaseletusknowassoonaspossible.

如果你对某产品感兴趣，请尽快告知。

★Should虚拟，但在这里是委婉语气用法。原句为：

Ifanyoftheitemsshouldbeofinteresttoyou,pleaseletusknowassoonaspossible.

19.item:n.商品

Eg.Wehaveinterestinafewitemsinyourcatalogue.

我们对你目录中的一些商品感兴趣。

20.ofinterestto：有兴趣，使感兴趣

Eg.Thisarticleisofspecialinteresttous.

我们对这个商品特别感兴趣。

21.quotation".n.报价

★make(send/give/cable)sb.aquotationforsth.报给某人某种商品的价格

Eg.Pleasemake(send,give,cable)usyourlowestquotationfbr3000piecesbicycles.

请报3000辆自行车的最低报价。

★quotation后常跟介词for,买方提及卖方的报价时用of

Eg.Yourquotationofbicyclesistoohightobeacceptable.

★quotationsheet:报价单

22.upon/onreceiptof：一俟..，收到....后

Eg.Upon/Onreceiptofyourinstructionswewillsendthegoods.

一俟收到你方要求，我们将发货。

23.concreteenquires：具体的询盘

24.lookforwardtoph.v.

这里“to”是介词，后接名词或动名词：

Eg.Welookforwardtohearingfromyou.我们希望收到你方来信。

Welookforwardtoyourcompliance.希望得到你方的同意。

ILChineseversionoftheletter:

自我介绍

敬启者：

我们从朝鲜驻北京大使馆得知你公司行名与地址，承他们告知你公司要购买纺织品。

借此机会我公司愿与你们联系，以期与你公司建立业务关系。

我们系经营纺织品进出口业务的一家国营公司，成立于1950年，拥有注册资金人民币

叁千万元。经过多年的努力，我们不断的扩大业务范围，经营商品种类已增至上百种。为使

你公司对我们经营的商品有所了解，随函附去我公司目前可供出口的商品目录一份。

如果你们对其中任何商品感兴趣，请告知。一俟收到你方所需商品的详细要求，当立即

将我们的最低报价单寄给你方。

盼望早日收到你方询价。

谨启

Step4:Revision

Afterexplainingthewholeletterindetails,askthestudentstogothroughtheletterandkeep

theseimportantpointsintheirmind.Makesuretheycanmasterthekeywordsandphrases

appearedintheletter.

Step5:Homework

1.Finishtheexercises.

2.Rememberthenewwordsandimportantlanguagepoints.

3.Preparethenextlesson.

KeytoLessonOne

I.TranslatethefollowingexpressionsintoChinese:

1.棉布业务6.underseparatecover

2.国营公司7.foryourreference

3进出口8.commercialcounselor'soffice

4业务范围9.lookforwardto

5建立业务关系10.latestcatalogue

II.TranslatingthefollowingintoEnglish:

1....youareastate-ownedcorporationdealinginchemicals.

2....uponreceiptofyourquotation

3....specializinginartsandcrafts.

4....establishbusinessrelationswithyou.

5.Weareainnailingyou...

6.Wehaveestablishedbusinessrelationswiththefirmsofmorethan100countriesintheworld...

III.TranslatethefollowingsentencesintoChinese:

1.我们很乐意向你自我介绍，我们是一家国营公司专门经营罐头食品出口业务，我们渴望和

你们建立业务关系。

2.我们是国家对外贸易经济合作部批准成立的上海商业系统的进出口公司。我们在世界上

一直享有很高的声誉。

3.我们是一流棉布与人造丝业务的主要出口商之一，由于有五十年的业务经验使我们享有

极佳的声誉。

4.承蒙东京商会介绍，我们了解贵公司在世界各地供应高品质的食品。

5.我们渴望扩大各种各样的农产品范围，但遗憾的是我们在俄罗斯南部没有顾客，因此若

能介绍该地区的一些最可靠的进口商将不胜感激。

IV.TranslatethefollowingsentencesintoEnglish：

1.Weoweyournameandaddresstothechambersofcommerceabroad.

2.Wewillsendyouacopyofsamplebookbyairmail.

3.Weareinterestedinthecolorfulpensinyoursample.Pleasekindlysendyourquotationstous.

4.Weavailourselvesofthisopportunitytointroduceyouasastate-operatedcorporation

specializinginartsandcrafts.

5.WeareoneoftheleadingexportersofChineseindustrialproductsandaredesirousofentering

intobusinessrelationsyou.

6.Wewillletyouknowuponreceiptofnewsupplies.

LessonTwo

RequestfortheEstablishmentofBusinessRelations

(A)ALetterfromAnImporter

(B)ReplytotheAbove

[TeachingContents]

1.AnimporterobtainedthenameandaddressofChinaSouthI&ECorporation.Theysend

alettertotheabovecorpor