商务英语口语-UNIT-4课件

Unit2CompaniesandProductsLearningObjectivesInthisunit,youwilllearnlanguageonhowto:

MakeacompanytourPrepareforanewproductlaunchLaunchanewproductUnit2Companiesand

A.MakingaCompanyTourNotes:officeblock办公区2.administrativedepartment行政部门3.warehouse仓库4.stock库存5.delivery递送，交货e.g.Thecompanyhasapromptdeliveryforanyorder.6.workshop车间A.MakingaCo

A.TalkingonthePhone7.unload卸货e.g.Pleasehelpusunloadthetruck.8.conveyorbelt传送带9.install安装，安置e.g.Anewmachinewasinstalledtoincreaseproduction.10.output产量，产出e.g.Thecropannualoutputincreasedthankstothefavorableweather.A.Talkin

A.TalkingonthePhone11.asaresult结果e.g.Hegotuplatethismorning.Asaresult,hemissedthetrain.12.It’suptoyou.由你决定iswellinhand13.accustomto习惯于e.g.Ihaveaccustomedmyselftoworkinglonghours.14.considerate考虑周到的15.superior较高的，上级的e.g.Heissuperiorinhispositioninthecompany.A.Talkin

A.TalkingonthePductivity生产率17.expand扩大，扩展e.g.Sheexpandedherstorebyaddingasecondroom.A.Talkin

KeySentences1.Wouldyouliketolookaroundthefactoryfirst?2.Thisisourofficeblock.3.I’lltakeyoutotheassemblyshop.4.Ihopethenoiseisn’tbotheringyou.5.I’maccustomedtothissortofthing.6.Ifthere’ssomeplaceyou’dliketostop,don’thesitatetoask.7.I’llshowyouamultimediapresentationaboutourcompany.

KeySIntroduceyourCDplayerintermsofdistinctivefeatures,mainfunctions,andcompetitiveprice.PaymentSituationPairWork-Task1OneofyouisaChineseCDplayermanufacturer,theotherisaKoreanbusinessperson.TheKoreanwantstoimportfromtheChinesetheequipmentandtechnologyneedtomakeCDplayerinKorea.PaymentSituationPairWork-TaForthenextclassPeriodsPresentation

P62topic1

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RoleAGroupwork

7.HomeworkAssignmentForth

B.PreparingforaNewProductLaunchNotes:agenda议程2.figureout解决，决定e.g.Let'sfigureoutawaytohelpthem.3.takenotes做记录4.high-endphone高端手机5.affordable买得起的e.g.Thisisanaffordablehouse.Wecouldtakeitonmortgage.B.Preparing

C.EntertainingClients

6.discount折扣7.build-incamera内置相机8.theTFTdisplay彩屏显示9.professionalsonthego忙碌的专业人士10.We’regettingsomewhere.我们取得了一些成就（进展）。11.pressrelease新闻稿C.

C.EntertainingClients

12.cost-effective节约成本的13.prime-time黄金时段14.upandcomingdirectors日渐崭露头角的导演15.shortclips宣传短片16.createabuzz制造话题C.

C.EntertainingClients

17.differentiate…from区分，辨别e.g.Thebossdressedinsuittodifferentiatefromotheremployeesinuniforms.18.gearup促进，增加19.productlaunchshow产品发布会C.

KeySentences1.NowouragendaistofigureouttheFourP’s.2.I’dliketostartwithpriceandproduct.3.Howarewegoingtodescribetheproduct?4.Weshouldmakesuretomentionthatithasmorefeaturesthananyotherphoneonthemarket.

KeyS

KeySentences5.Weshouldemphasizethemostsought-afterfeaturesfirst.6.Now,we’regettingsomewhere.Let’sputthefinishingtouchesonourpressrelease.7.Whydon’twestartoutwithposteradsonbusesandfollowupwithradioads.8.Thatsoundslikeitcouldbeacost-effectivestart.KeyS

KeySentences9.Wecoulddifferentiateourselvesfromourcompetition.

10.We’llneedtostarttalkingwithITresellerswhomwe’vehassuccesswithinthepast.11.Don’tforgettogetourdistributorsgearedup.12.Weneedtoworkonourpresentation.

KeyS

C.LaunchingaNewProduct

Notes:1.launch发动，开始，发布新产品e.g.Theylaunchedthenewperfumewithprime-timecommercialsonthemajornetworks.2.smartphone智能手机3.sleek光滑的4.compact紧凑的，小巧的5.Wi-FiInternetaccess无线网络性C.L

C.LaunchingaNewProduct

6.emailintegration电子邮件整合7.instantmessaging即时通讯8.digitalmusiccapabilities数码音乐兼容9.surpass超越，胜过e.g.Thisisaninventionthatexceedsallothersiningenuity.10.tobeontopofone’sgame使某人在激烈的竞赛中保持领先C.Lau

C.LaunchingaNewProduct

11.speakingof…谈到…e.g.Speakingofdiligence,wehaveaperfectexampleinourcompany.12.teamupwith与…合作e.g.Theyhavebeenworkingontheprojectofteamingupwithaworldfamouscompany.13.respectively各自地e.g.Afterthemeetingtheywenthomerespectively.14.must-have必备品

C.LaunchingaNewProduct

15.harddiskdrivesmartphone硬盘式智能手机16.flashmemorysmartphonerange闪存智能手机17.entertainingdiversions娱乐软件18.forgeallianceswithleadinggamingsoftwaredevelopers和领先的游戏软件开发商结盟

C.LaunchingaNewProduct

19.offerafullrangeofgamingoptions提供全方位的游戏选择20.benefitfrom…从…中获利21.regarding关于22.fullproductline完整的产品线

KeySentences1.I’mproudtolaunchourfirstsmartphone.

2.Itusesanopenoperatingsystemandboastsmorefunctionsthananyotherphoneonthemarket.3.I’mheretotellyouaboutsomeofthespectacularfeaturesofthisphone.4.Nowwewilltakequestionsfromthepress.KeyS

KeySentences5.Ourgoalisfortheproducttobeamust-haveforprofessionals.6.Whatwillyousellyourproductfor?7.Thiswillbeafirstforthismarket.8.Wethankyouforcomingtotheproductlaunchofourproduct.9.Weexpectthatourcustomerswillbenefitgreatlyfromournewproduct.10.Pleasevisitourwebsiteforupdatesregardingourfullproductline.

KeyS

FunctionalExpressionsMakingacompanytour1.Pleasestopmeifyouhaveanyquestion.2.I’vebeenlookingforwardtovisitingyourfactory.3.You’llknowourproductsbetterafterthisvisit.4.MaybewecouldstartwiththeDesigningDepartment.5.Thenwecouldlookattheproductionline.6.Thesedrawingsonthewallareprocesssheets.7.Theydescribehoweachprocessgoesontothenext.Functional

FunctionalExpressions8.Wearerunningontwoshifts.9.Almosteveryprocessiscomputerized.10.Theefficiencyisgreatlyraised,andtheintensityoflaborisdecreased.11.Ihopemyvisitdoesnotcauseyoutoomuchtrouble.12.Istheproductionlinefullyautomatic?13.What’syourgeneralimpression,mayIask?14.I’mimpressedbyyourapproachtobusiness.15.Ithinkwemaybeabletoworktogetherinthefuture.16.Thepurposeofmycominghereistoinquireaboutpossibilitiesofestablishingtraderelationswithyourcompany.Functional

FunctionalExpressionsPreparingforanewproductlaunch1.Theproductgivesusanedgeoverourcompetitors,Ibelieve.Noonecanmatchussofarasqualityisconcerned.2.Wearethinkingofexpandingintotheoverseasmarket.3.Howwillwedifferentiateourproductfromourcompetitors?4.Foronething,ourproduct’stechnologyisconsiderablymoreadvancedthanwhat’sonthemarketnow.Functional

FunctionalExpressions5.Aftermonthsofwork,I’msogladwe’vedevelopedaproductwithacompetitiveadvantage.6.Ourproductshouldmeettheneedsofourtargetmarket.7.Beforewereleasetheproduct,weneedto…8.Whatarethesellingpointsofourproducts?9.Itseemsthatthere’safairmarketfortheproductatthemoment.10.Sinceweallhavesomeknowledgeaboutthedesignofit,let’sgoontothefeaturepart.Functional

FunctionalExpressionsLaunchinganewproduct1.Ournewproductwillbeavailablefrom…2.Thisnewversionimprovesonthepreviousversionintermsof…3.Theproduct’sinnovativefeaturesinclude…4.Thisproductissuperiortoothersonthemarketbecause…5.Ourproducttakeslesstimetoinstallandit’seasytooperate.6.Ourproductisenvironmentally-friendlyanduser-friendly.7.Thistypeofproductisingreatdemand.Functional

FunctionalExpressions8.TheproductiswellthoughtofinAmerica.9.Thisstyleisoutofordinary.10.Thisproductcomesinsixdifferentcolors.11.Tosumup,thisproducthasexcellentquality,reasonableprice,distinctivefeaturesandapredicablelargecirculation.12.Ihopeyouhaveaclearerpictureoftheproduct,itsfeatures,functions,distributionsandpricing.13.I’llleavethesewrittenspecificationswithyou,whichyoucanstudyatyourleisure.Functional

WhenaclientfromJapancomestovisityourcompany,showhimaroundandintroducethelatestsoftwardproducttohim.PaymentSituationPairWork-Task2YouaretheproductmanagerofLynchHighTechCompany.Themainproductforyourcompanyisanti-virussoftward.PaymentSituationPairWork-TForthenextclassPeriodsPresentation

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P62task2RoleAGroupwork

7.HomeworkAssignmentForth

1#StudentName:______TotalScore:_______2#StudentName:______TotalScore:_______3#StudentName:______TotalScore:_______4#StudentName:_____TotalScore:______ItemsPoints1#Student2#Student3#Student4#StudentArticulation&Intonation20_________________Teamwork10_________________TermsMastery20_________________GrammaticalAccuracy10_________________

LanguageFluency20_________________OverallEffect20_________________Evaluation→PeerAssessment

1#StudentName:______

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