南开大学22年春学期《电子商务英语》在线作业-00003

1、-本页为预览页PAGE14-本页为预览页-本页为预览页22春学期（高起本1709-1803、全层次1809-2103）电子商务英语在线作业-00003第1题. E-commerce was first developed in the ()选项A：1960s选项B：1970s选项C：1980s选项D：1990s参考答案：A第2题. ?Regardless of their basic purposes B2C or B2B virtually all EC sites rest on the same (), communication protocols, Web standards and

2、 security systems.选项A：informaiton选项B：patent选项C：network structure选项D：contract参考答案：C第3题. ()may be the major or sole source of revenue for the broadcaster.选项A：The banner ads选项B：portal选项C：product catalog选项D：content参考答案：A第4题. () is a key factor in successfully moving products through the supply chain.选项A

3、：Information management选项B：information opening选项C：information sharing选项D：information flowing选项E：none of them参考答案：A第5题. ?A business model is the method of doing business by which a company can sustain itself - that is, generate ().选项A：patent选项B：information选项C：partner选项D：revenue参考答案：D第6题. A search eng

4、ine reads its () of sites and site information around the world for particular items searched on by users.选项A：webpage选项B：database选项C：attachment选项D：password参考答案：B第7题. ?The （） plays its role in connecting Internet and proprietary network of banks.选项A：payment gateway选项B：software选项C：intranet选项D：firewall

5、参考答案：A第8题. TPN refers to()选项A：Trading Process Network Post选项B：Trading Price Network Post选项C：Trading Price Net Position选项D：Trading Process Nigation Post参考答案：D第9题. To B2B EC, the focus of vendors competition has been turned from the products to ().选项A：profit选项B：service选项C：low-cost选项D：efficiency参考答案：B第

6、10题. The movement of goods and services on a timely basis is critical for successful delivery,accurate produciton scheduling and ()选项A：effective inventory management选项B：effective internet browse选项C：quality of products选项D：personnel management参考答案：A第11题. () facilitates transactions between buyer and s

7、ellers by providing comprehensive information and ancillary services, but does not get involved in the actual exchange of goods or services between the parties.选项A：utility model选项B：incentive marketing model选项C：subscription model选项D：Metamediary Model参考答案：D第12题. To manage all aspects of information ex

8、change over the Internet, the companies in a supply chain would need to adopt a () technology.选项A：different选项B：special选项C：common选项D：specific参考答案：C第13题. If you need to access information and know where it is on the web, you only need enter the entire www address into your browsers ().选项A：address选项B：c

9、omputer选项C：http选项D：Unifrom Resource Loactor field参考答案：D第14题. () describes the way in which government purchases goods and services through electronic media such as Internet.选项A：autioner选项B：government to business选项C：broadcaster选项D：banner ads参考答案：B第15题. () is the financial institution that establishes

10、 an account with a merchant and processes payment card authorizations and payments.选项A：SET选项B：Electronic Wallet选项C：An acquirer选项D：A payment gateway参考答案：C第16题. ()is a network of networks that is contained within a company or enterprise.选项A：extranet选项B：intranet选项C：portal选项D：HTTP参考答案：B第17题. Business mo

11、dels have taken on greater importance recently as a form of ( ) that can be protected with a patent选项A：intellectual property选项B：password选项C：business model选项D：strategy参考答案：A第18题. ( ) are market-makers: they bring buyers and sellers together and facilitate transactions.选项A：brokers选项B：enterpriser选项C：hu

12、man resources departments选项D：enterprise leaders参考答案：A第19题. () provides incentives to customers such as redeemable points or coupons for making purchases from associated retailers.选项A：utility model选项B：incentive marketing model选项C：subscription model选项D：Merchant Model参考答案：B第20题. () refers to the univer

13、sal code now attached to most goods, final and intermediate that identifies the particular product and its manufacturer.选项A：EDI选项B：supply chainBar coding选项C：patent参考答案：C第21题. Industries affect by M-commerce()选项A：financial services选项B：telecommunicaitons选项C：retail选项D：information services参考答案：A,B,C,D第2

14、2题. In merchant model,sales may be made based on ()选项A：ilist prices选项B：auction选项C：brokerage选项D：community donation参考答案：A,B第23题. detailed client information such as()can help business to set their marketing strategies effectively.选项A：product quality选项B：purchasing power选项C：personal preferences选项D：mode

15、of consumption参考答案：B,C,D第24题. Bar-coding technology which identifies the () and the (), can help companies identify the source of defective parts and improve quality control.选项A：product选项B：logistics选项C：manufacturer选项D：quality参考答案：A,C第25题. The broadcaster is part of a complex network of()选项A：distribu

16、tors选项B：content creators选项C：advertisers选项D：cable system参考答案：A,B,C第26题. The basic categories of business models include()选项A：brokerage选项B：advertising选项C：community选项D：subscription参考答案：A,B,C,D第27题. EC creates the customized new business model and set a high demands on the () of logistics service选项A：res

17、ponsiveness选项B：flexibility选项C：visibility选项D：optimization参考答案：A,B,C,D第28题. The movement of goods and services on a timely basis is critical for()选项A：effective inventory management选项B：successful delivery选项C：quality of products选项D：accurate produciton scheduling参考答案：A,B,D第29题. The broadcaster is part of

18、 a complex network of()选项A：distributors选项B：content creators选项C：advertisers选项D：cable system参考答案：A,B,C第30题. The Web server knows how to (),(), and () the document to the requesting client选项A：avoid选项B：locate选项C：read选项D：report参考答案：B,C,D第31题. When dreaming up ideas for your e-business, keep in mind that

19、everything sells well over the web.选项A：错误选项B：正确参考答案：A第32题. With a clear purpose, definite target market, targeted goals, a domain name and a clear structure, you are now ready to begin building the pages for your successful web site.选项A：错误选项B：正确参考答案：B第33题. Two levels of network policy directly influ

20、ence the sales, installation and use of a firewall system.选项A：错误选项B：正确参考答案：B第34题. WWW is a system of Internet servers that supports hypertext to access several internet protocols on a single interface.选项A：错误选项B：正确参考答案：B第35题. In global Internet marketing, marketers can take other countries and their

21、populations for granted without restraint选项A：错误选项B：正确参考答案：A第36题. E-Commerce is doing business through electronic media.选项A：错误选项B：正确参考答案：B第37题. EC means using simple, fast and low-cost electronic communications to transact, without face-to-face meeting between the two parties of the transaction.选项A：错

22、误选项B：正确参考答案：B第38题. From a web marketing standpoint, one of the difficulties you face when you offer a number of products aimed at different groups is to facilitate the feedback speed to visitors quickly and move them to their own sections.选项A：错误选项B：正确参考答案：A第39题. Business-to-Business electronic comme

23、rce could also change the relationships among different groups of companies in the supply chain.选项A：错误选项B：正确参考答案：B第40题. GPRS can not charge the user per data bit of information sent and received.选项A：错误选项B：正确参考答案：A第41题. lite EDI will significantly reduce the costs of the companies in threi business.选

24、项A：错误选项B：正确参考答案：B第42题. The CPFR strategy makes it impossible for both the producers and retailers to compare and contrast separately with the anticipaitons wo the particular product.选项A：错误选项B：正确参考答案：A第43题. ERPs best values are improving the way of taking an order and processing the order into an invoice选项A：错误选项B：正确参考答案：B第44题. incentive market provides incentives, such as redeemable points or coupons for customers for making purchases from associated retailers.选项A：错误选项B：正确参考答案：