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1、GBUTtem0EXHIBIT TITLE*资料来源:GBUTtem1TextTextTextTextTextTextTextTextTextText2X2 CUBED*资料来源:Unit of measureGBUTtem22X2 TOWER*资料来源:Unit of measureGBUTtem3PlacePriceProductPackagePositioning promotionProduct offering5Ps MARKETING*资料来源:Unit of measureGBUTtem4StrategySkillsSystemsStaffShared valuesStructu
2、reStyle7S*资料来源:Unit of measureGBUTtem5ARROW 3D*资料来源:Unit of measureGBUTtem6CUBES2 3D*资料来源:Unit of measureGBUTtem7*FootnoteSource:CUBES3 3D*资料来源:Unit of measureGBUTtem8TextTextTextTextCUTOUT 3D*资料来源:Unit of measureGBUTtem9New entrantSuppliersIndustrycompetitorsBuyersSubstitutesFORCES AT WORK*资料来源:Uni
3、t of measureGBUTtem10TextTextTextTextTextTextTextTextTextTextJOINT*资料来源:Unit of measureGBUTtem11TextTextTextTextLEVEL SEPARATE 4*资料来源:Unit of measureGBUTtem12TextTextTextLINEAR A 3D*资料来源:Unit of measureGBUTtem13TextTextTextLINEAR C 3D*资料来源:Unit of measureGBUTtem14TextTextTextLINEAR D 3D*资料来源:Unit of
4、 measureGBUTtem15TextTextTextLINEAR G 3D*资料来源:Unit of measureGBUTtem16TextTextTextTextLINEAR N 3D*资料来源:Unit of measureGBUTtem17TextTextTextLINEAR P 3D*资料来源:Unit of measureGBUTtem18TextTextLINEAR Q 3D*资料来源:Unit of measureGBUTtem19TextTextLINEAR Q 3D*资料来源:Unit of measureGBUTtem20PlanImplementSupportLI
5、NKS 3*资料来源:Unit of measureGBUTtem21PERSPECTIVE 3D*资料来源:Unit of measureGBUTtem22TextTextTextPROPELLER 3D*资料来源:Unit of measureGBUTtem23RINGS 3D*资料来源:Unit of measureGBUTtem24TextTextSCALE*资料来源:Unit of measureGBUTtem25TextTextSCALES*资料来源:Unit of measureGBUTtem26TextTextTextTextTextTextSIZES IN*资料来源:Unit
6、 of measureGBUTtem27SpiralBrakesTube in tubeSPIRAL2 3D*资料来源:Unit of measureGBUTtem28TextTextTextTextSPOTLIGHT*资料来源:Unit of measureGBUTtem29TextTextTextTextTextTextSTAIRCASE*资料来源:Unit of measureGBUTtem30Stars 3D*资料来源:Unit of measureGBUTtem31TextTextWIRE CUBES*资料来源:Unit of measureGBUTtem32TextTextText
7、TextTextTextTextARROWS*资料来源:Unit of measureGBUTtem33TextTextLEVEL 2*资料来源:Unit of measureGBUTtem34TextTextTextLEVEL 3*资料来源:Unit of measureGBUTtem35TextTextTextTextLEVEL 4*资料来源:Unit of measureGBUTtem36TextHeaderHeaderTextFLOW 2*资料来源:Unit of measureGBUTtem37TextTextTextHeaderHeaderHeaderHeaderHeaderTex
8、tTextTextHeaderTextFLOW 6 TITLE*资料来源:Unit of measureGBUTtem38TextTextTextTextBLADES*资料来源:Unit of measureGBUTtem39TextTextTextTextBOX*资料来源:Unit of measureGBUTtem40TextTextTextTextBOX*资料来源:Unit of measureGBUTtem41TextTextTextCYCLE 1*资料来源:Unit of measureGBUTtem42TextTextCYCLE 2*资料来源:Unit of measure运营者唯
9、利是图消费者消费利益商场品牌化运营GBUTtem44GBUTtem45TextTextTextTextCYCLE 4*资料来源:Unit of measure46指点学习需求管理指点学习方案管理指点学习评价管理指点学习运用管理指点学习实施管理指点学习需求管理指点学习方案管理指点学习实施管理指点学习评价管理指点学习运用管理GBUTtem48TextTextTextTextTextTextINCOMING*资料来源:Unit of measureGBUTtem49TextTextTextTextTextRIBBON*资料来源:Unit of measureGBUTtem50TextTextText
10、TextTextRING*资料来源:Unit of measureGBUTtem51TextTextUPON 2*资料来源:Unit of measureGBUTtem52TextTextTextTextTextTextTextTextCONTINUOUS*资料来源:Unit of measureGBUTtem53TextTextTextTextCUTOUT*资料来源:Unit of measureGBUTtem54TextTextTextLINEAR A*资料来源:Unit of measureGBUTtem55TextTextTextLINEAR C*资料来源:Unit of measur
11、eGBUTtem56TextTextTextLINEAR D*资料来源:Unit of measureGBUTtem57TextTextTextTextLINEAR E*资料来源:Unit of measureGBUTtem58TextTextTextLINEAR F*资料来源:Unit of measureGBUTtem59TextTextTextLINEAR G*资料来源:Unit of measureGBUTtem60TextTextTextTextLINEAR H*资料来源:Unit of measureGBUTtem61TextTextLINEAR I*资料来源:Unit of me
12、asureGBUTtem62TextTextTextTextLINEAR J*资料来源:Unit of measureGBUTtem63TextTextTextTextTextTextLINEAR K*资料来源:Unit of measureGBUTtem64TextTextTextTextLINEAR N*资料来源:Unit of measureGBUTtem65TextTextTextLINEAR P*资料来源:Unit of measureGBUTtem66TextTextLINEAR Q*资料来源:Unit of measureGBUTtem67TextTextTextPROPELLE
13、R*资料来源:Unit of measureGBUTtem68TextTextTextTextTextSTEP 5*资料来源:Unit of measureGBUTtem69TextTextTextText2 ON 1*资料来源:Unit of measureGBUTtem70TextTextTextTextTextTextAGAINST*资料来源:Unit of measureGBUTtem71TextTextTextTextTextAT WORK*资料来源:Unit of measureGBUTtem72TextTextCOUPLED HORIZ*资料来源:Unit of measureG
14、BUTtem73TextTextCOUPLED VERT*资料来源:Unit of measureGBUTtem74TextTextTextTextFOCUSED*资料来源:Unit of measureGBUTtem75New entrantSuppliersIndustry competitorsBuyersSubstitutesFORCES AT WORK*资料来源:Unit of measureGBUTtem76TextTextTextPARALLEL*资料来源:Unit of measureGBUTtem77TextTextTextTextSPLIT*资料来源:Unit of mea
15、sureGBUTtem78TextSURROUND*资料来源:Unit of measureGBUTtem79TextTextTWISTED*资料来源:Unit of measureGBUTtem80TextTextUP & AWAY*资料来源:Unit of measureGBUTtem81TextTextUP & DOWN*资料来源:Unit of measureGBUTtem82CustomerClientsDistributorsCompetitorsSuppliers3Cs TRIANGLE*资料来源:Unit of measureGBUTtem83SkillsSharedvalue
16、sStrategyStaffStructureSystemsStyleA coherent set ofactions aimed at gaining a sustainable advantageover competition The organization chart andaccompanying baggage that showwho reports to whom and how tasks are both divided up and integrated The people in the organization,considered interms of corpo
17、ratedemographics, notindividual personalities The way managers collectively behave with respect to use of time, attention and symbolic actions The processes and proceduresthrough which things get donefrom day-to-dayThose ideas of what is rightand desirable (in corporateand/or individual behavior)whi
18、ch are typical of theorganization and commonto most of its members Capabilitiespossessed bythe organizationas a whole asdistinct fromthe individuals.Some companiesperform extraordinaryfeats with ordinary people3S-4S*资料来源:Unit of measureGBUTtem84Competitive positionLowMediumHighProduct/market attract
19、ivenessLowMediumHighBUSS PORTFOLIO*资料来源:Unit of measureGBUTtem85Change visionChief ExecutiveLeadership groupsDown the lineExternal constitutionCommitmentConvictionCourageCapabilityIndividual activityEnabling devicesCHANGE BOARD*资料来源:Unit of measureGBUTtem86 Delta P Vision andLeadershipOrganizational
20、InfrastructurePerformanceMeasurementPeopleDevelopmentCommunicationsProblem SolvingProcessClient managers (particularly middle management) haveskill to lead programimplementationChange in actual behaviorAction plans sufficient to achieve goalsAgreement on objectives by line managementManagement of hi
21、gh-involvement processImplementation ornear implementationof required structureand systemsFlow of 2-way communicationsPeoples understanding, belief and contribution to act on vision and action plansAccurate measurementof action and resultsClear accountabilitiesEarly winsVisible demonstrationof new v
22、ision andvalues by clientleadershipDELTA P*资料来源:Unit of measureGBUTtem87Business StrategyManufacturing StrategyConfigurationSystemsResearchFocusLaborPolicyProductDesignMakevs.BuyOrganizationProcessDesignMANUFACTURING STRATEGY*资料来源:Unit of measureGBUTtem88Restructuring framework 1 5 4 3 2 PENTAGON*资料
23、来源:Unit of measureGBUTtem89Benefit Price Competitivedisadvantage Competitiveadvantage PRICE BENEFIT*资料来源:Unit of measureGBUTtem90Appraise performanceand prospects Developstrategy Redesignpivotal jobs Design the skillbuilding process Assess changereadiness Top downaction programs Bottom up action pro
24、grams 1 2 4 5 6 7 8 3 SMILE CHART*资料来源:Unit of measureGBUTtem913.Create andpursue a uniqueadvantage 2.Resegment the market to create a niche4.Exploit uniqueadvantageindustrywide 1.Do more andbetter of thesameWhen tocompete STRAT GAMEBOARD*资料来源:Unit of measureGBUTtem92Stage 1 Stage 2 Stage 3 Stage 4
25、Value system Strategic manage-mentExternally orientated planningForecast based planningBudget planningMeet budget and schedulePredict the futureThink strategicallyCreate the futureSTRAT MANAGE*资料来源:Unit of measureGBUTtem93Selling margin ContributionSalesSelling rateSalesAvailable selling time Effect
26、ivenessContribution Available selling time Productivity ContributionTotal selling costsEfficiencyAvailable selling timeTotal selling costsUtilizationAvailable selling timeTotal sales time Support intensitySupport costsTotal selling costsSupport leverageTotal sales timeSupport costsTREE PRODUCTIVITY*
27、资料来源:Unit of measureGBUTtem94MaximizeshareholdervalueGrowthroughculturalinitiativeRedeployassetsImprove corebusinessperformanceGrow throughacquisitionand/or mergerAdopt soundfinancingapproachVALUE CREATION*资料来源:Unit of measureGBUTtem95Real Perceived Clients relative ability to extract valueCorporate
28、 center skillsLinkages between business unitsFinancial ownership fitIndustry restructureInternal controllerShared resourcesTransfer of capabilityVertical integrationDifferences in tax positionExistence of non-cases objectivesInefficiencies in financial marketsDifference in valuation techniqueVALUE S
29、OURCES*资料来源:Unit of measureGBUTtem96HeaderTextGANTT10*资料来源:Unit of measureGBUTtem97HeaderText#GANTT15*资料来源:Unit of measureGBUTtem98TextTextTextTextLEFT TO RIGHT*资料来源:Unit of measureGBUTtem99TextTextTextTextTextProcess objectivesTextSub-objectivesSTUDY OBJECTIVE*资料来源:Unit of measureGBUTtem100TextText
30、TextTextTextTextTextTOP DOWN*资料来源:Unit of measureGBUTtem101TextTextTextTextTextTextTextTextTextText2X2*资料来源:Unit of measureGBUTtem102TextTextTextTextTextTextTextTextTextText2X2 CUBED*资料来源:Unit of measureGBUTtem103TextTextTextTextTextTextTextTextTextTextTextText2X2 EXTENDED*资料来源:Unit of measureGBUTte
31、m104TextTextTextTextTextText2X2 TOWER*资料来源:Unit of measureGBUTtem105TextTextTextTextTextTextTextTextTextTextTextTextTextTextTextTextText3X3*资料来源:Unit of measureGBUTtem106TextTextDIFFRACTION*资料来源:Unit of measureGBUTtem107TextTextPASS THROUGH*资料来源:Unit of measureGBUTtem108Label 1Label 2Label 3AREA*资料来
32、源:Unit of measureGBUTtem109Label 1Label 2Label 3Label 4Label 5BAR*资料来源:Unit of measureGBUTtem110Label 1Label 2Label 3Label 4Label 5Label 1Label 2Label 3Label 4Label 5TitleUnit of measureTitleUnit of measureBAR 2*资料来源:Unit of measureGBUTtem111Label 1Label 2Label 3Label 4Label 5BAR BUTTED*资料来源:Unit of measureGBUTtem112Label 1Label 2Label 3Label 4Label 5000000000000000SeriesSeriesSeriesBAR STACKED*资料来源:Unit of measureGBUTtem113Label 1Label 2Label 3Label 4Label 5000000000000000100%
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