商务英语写作2-2祝贺信

1、Congratulation LettersCongratulation LettersjBy the end of this module , you are expected Module 2: Congratulation Letters Objectivesto learn about the format and contents of congratulation letters; to write sincere, natural, warm, positive letters of congratulations with appropriate tone.Congratula

2、tion LettersCongratulation Letters Mr. Jiang has learned that his client Henry Miller had recently been promoted to the head of Marketing Department of Refine Textile Co. Ltd. So, Mr. Jiang asks Qiu Xiaoyun to write a letter to congratulate Henry Miller on this good news in his name. Task Your Try1A

3、 Congratulation LetterCongratulation LettersCongratulation Letters What should be the tone of a congratulations letter be like? What are the requirements of an effective congratulations letter? Are there any requirement on the length and font? If yes, what are they? You are divided into several grou

4、ps and have a discussion over the writing of congratulation letters. If you are interested, you can role play a conversation on congratulation extended via telephone, and note the similarity and difference between communication via spoken words and written letters. Notes:Whats the purpose of writing

5、 a congratulation letter? Communicative Activity2Congratulation LettersCongratulation Letters1. Whats the purpose of writing a congratulation letter? The purpose of a congratulation letter is to deliver a congratulatory message to friends or family members or business partners, commemorating accompl

6、ishments and achievements. It is used both in personal and business situations. 2. What should be the tone of a congratulation letter be like? Generally speaking, the tone of a congratulation letter should be sincere, natural, positive and without exaggeration. 3. What What are the requirements of a

7、n effective congratulation letter? To write an effective congratulation letter, we should pay attention to the following points: 1) Write the congratulation letter as soon as possible after the fortunate event takes place. 2) State in the beginning the specific occasion that has motivated you to wri

8、te a congratulation letter. Communicative Activity2Congratulation LettersCongratulation Letters3) Express praise and approval of the readers accomplishment in your congratulation letter.4) Keep your congratulation letter simple and concise-under one page in length.5) Keep your letter positive and do

9、nt include any negative comments or unhappy news.6) Dont suggest that the fortunate event should benefit the letter-writer in any way.7) Dont exaggerate your congratulatory words or your letter may seem sarcastic or mocking.4. Are there any requirement on the length and font? If yes, what are they?

10、A congratulation letter should be simple and conciseusually under one page in length. Communicative Activity2Congratulation LettersCongratulation LettersZhejiang Sunshine Cashmere Co., Ltd.No.25 Kangtai Road, Zhili town, Huzhou,Zhejiang ProvinceMay 3, 2008Mr. Henry Miller156 Jingang South RoadGuangz

11、hou, Guangdong 510260 Sample AnalysisHeadingInside AddressCongratulation LettersCongratulation LettersDear Mr. Miller, Congratulations on your recent promotion to head the Marketing Department of Refine Textile Co. Ltd. We are delighted that your work in international marketing for the past decade h

12、as been recognized this way. We join in sending you our best wishes for the future. Sample AnalysisCongratulating wordsSalutationPraise for the deserved achievementsCongratulation LettersCongratulation Letters Sample AnalysisPraise for the deserved achievements Through the years of working together

13、with you, many of us are well aware of how much youve been dedicated to the successful business stories between our two companies. We are all looking forward to your trip to China next month when we will celebrate your advancement in a more formal way. Congratulation LettersCongratulation Letters Ag

14、ain, congratulations to you, Mr. Miller good luck and good wishes on your new position as Director of Marketing Department. Cordially yours, Thomas Jiang General Manager Sample AnalysisComplimentary CloseRe-expressing the congratulationSignatureCongratulation LettersCongratulation Letters The defini

15、tion of a congratulation letter A letter of congratulation, or a congratulation letter, is a thoughtful way to deliver a congratulatory message to friends or family members or business partners, commemorating accomplishments and achievements. It is used both in personal and business situations. Cert

16、ain types of congratulation letters are also referred to as “commendation letters” in some situations. Summary Congratulation LettersCongratulation Letters The format of a congratulation letter A congratulation letter also contains the heading, date, inside address, salutation, body of letter, compl

17、ementary close, signature, etc. In the congratulation letter, besides the congratulating words, the sender always mentions the receivers effort for his deserved achievements. A congratulation letter should be simple and concise, usually under one page length. And the stationary used is usually speci

18、ally selected. Summary Congratulation LettersCongratulation Letters The purpose of congratulation letters uon getting a new jobuon a speech or presentation uon an achievement, an accomplishment, or on a job well done uon his or her birthday uon his or her engagement uon his or her graduation Summary

19、 u on his or her retirement u on his or her wedding or marriage u on publishing a book or article u on the anniversary of their marriage u on the birth or adoption of a child u on the opening of a new business, store, or office u on winning an award or receiving a scholarship or other honor, etc.Con

20、gratulation LettersCongratulation Letters You are provided four more congratulation letters. You can make mini comparison on the samples according to what have been taught. Individual Study TipsSample 1: A personal letter to congratulate on a friends accomplishment Sample 2: An informal letter to se

21、nd seasons greetings to a business friend Sample 3: A business letter to congratulate an ex-employeeSample 4: A business letter to congratulate a client on the establishment of a new sales agency Congratulation LettersCongratulation Letters Practices Matching1【Directions】Match the English words and

22、phrases with their proper Chinese Meaning.a.衷心祝贺 b.任命 c.热烈祝贺 d.晋升 e.因赞扬f.当选 g.杰出成就 h.卓越贡献 i. 应得的殊荣 j.诚挚祝福( ) outstanding accomplishment ( ) remarkable contribution ( ) heartfelt congratulations ( ) warmest congratulations( ) much-deserved prestigious award ( ) promotion( ) appointment ( ) election(

23、) commend for ( ) earnest wishCongratulation LettersCongratulation Letters Practices Matching1【Directions】Match the English words and phrases with their proper Chinese Meaning.a.衷心祝贺 b.任命 c.热烈祝贺 d.晋升 e.因赞扬f.当选 g.杰出成就 h.卓越贡献 i. 应得的殊荣 j.诚挚祝福( g ) outstanding accomplishment ( h ) remarkable contributio

24、n ( a ) heartfelt congratulations ( c ) warmest congratulations( i ) much-deserved prestigious award ( d ) promotion( b ) appointment ( f ) election( e ) commend for ( j ) earnest wishCongratulation LettersCongratulation Letters1) May the coming year brings you happiness in fullest measure! 祝您明年万事如意

25、！ 2) May your future be as successful as have been your school days. Heartiest congratulations upon your graduation! 祝您未来能取得与学业一样的成功。衷心祝福您顺利毕业！ 3) Nothing in your career should fill you with greater satisfaction than your successful election. I congratulate you with all my heart! 您的成功当选，给您带来事业上最大的满足

26、。我衷心祝福您！ Practices Translating2Congratulation LettersCongratulation Letters4) My congratulations should also be extended to the president of your bank, who has such a good sense to find the best person. Congratulations again on your well-deserved promotion! 我同样也应该祝贺贵银行总裁，他有如此好的眼光发现了您这位最合适的人选。再次祝贺您的升

27、迁！ 5) With your experience and proven capability in the trade, I am sure your organization will be a huge success. Please accept my sincere congratulations and best wishes on your new business! 以你的经验和在这一行已经证实的能力，我相信贵公司定会取得巨大成功。请接受我最衷心的恭贺和对您们新公司开张的祝福。 6)寄上无限的思念和最美好的祝愿。 Best regards and wishes from yo

28、ur daughter. 7)时光飞逝，转眼又到您的生日。感谢您为ABC公司所做的工作，并祝您生日愉快！ How time flies and its your birthday again! We appreciate your work for ABC company and congratulate you a happy birthday! Practices Translating2Congratulation LettersCongratulation Letters8)欣悉您已被任命为ABC公司董事会的董事。虽然这个职务对你来说并不高，但已经是一个了不起的成就。请接受我最衷心的祝

29、贺和最良好的祝福。 We have learnt that you have been appointed Director of the board of ABC Co., Ltd. It is a great achievement though probably the position is not a final goal for you. Please accept my heartfelt congratulations and best wishes. 9) 我听说你不久要到美国去继续深造。预祝你在学习和研究工作上取得更大的成就！I have heard that you wi

30、ll continue your study in USA in these days. Congratulate you on the greater achievements you will accomplish in your future study! 10）祝您明年事业上更为成功，并期待与您能开展更好的合作。We wish you ever successful in the coming year and look forward to better cooperation with you in the future. Practices Translating2Congratulation LettersCongratulation Letters【Directions】The following is a reply letter from Henry Miller to Mr. Thomas Jiang, answering the congratulation letter that