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1、.1.2Unit 5Section 1:Spot dictation Topic for warming up: the function of the wind In the past we watched the wind closely. (1) Hunters knew that game moved (2) with the winds, that keeping the wind in (3) ones face was essential to a successful (4) stalk. Farmers knew that changing winds brought (5)
2、 rain or drought. Polynesian* sailors could find islands beyond the (6) horizon by lying on their backs in their (7) canoes and feeling the swells* caused by winds (8) rushing onto islands many miles away. Eskimos could (9) navigate in Arctic whiteouts*, when fog or snow (10) obscured all landmarks,
3、 by following remembered currents of air over the snow and ice. Today few people can tell where the wind comes from. We live inside walls, (11) surrounded by chrome* and glass, and the winds outside are often (12) gusts of our own making - the wake of (13) rushing automobiles, the tunneling of air d
4、own narrow city streets. We get our weather (14) from the news, not from the wind behind us. We hear the wind as house sounds: the (15) rattle of windows, the scratching of branches at a window (16) screen, the moan of a draft under the (17) hall door. These are pop music, not the (18) classical sty
5、le of the wind, which is the collision of leaf and blade, the (19) groan of branches under stress, the (20) stirring of ocean waves.3Part 2Reparation: action of repaying or of making up for losses, wrong acts, or injuriesListening for gist1. This passage is about slavery reparations; 2. The key word
6、s are slavery reparations; vote; resolution; descendant; disadvantage; skin color; compensate, blacks, suffer. .4Section 2part 1 Dialogue Cheapo ticketTopic for warming up: what problems will you meet when you have a touring?True or false question:T 1. Both of the speakers like traveling very much.T
7、 2. One of the speakers believes traveling can sometimes be frustrating.F 3. He bought the air ticket from a famous travel agent.F 4. He traveled on a British Airline flight to Hong Kong last year.F 5. They had to stay the night in the airport hotel because they would miss the connection to Hong Kon
8、g.F 6. He couldnt catch the next plane to Hong Kong because he didnt have an Aeroflot ticket.F 7. He spent the next three days exploring Moscow.T 8. He wont buy cheap tickets again.5Part 2 passageWords:Cater: provide with food ,drinkAisle: narrow pathway among the rows of the seats or sections.Cram:
9、 completely fillEntre: 1.one dish between two main meat dishes; 2.permission Pre-listening Question;Do you know anything about Chinese cuisines?.6Sentence dictation1.Two years ago, there were three freezers in the store that catered to people from the Indian subcontinent and now there are 55.2. A fe
10、w blocks away at the Pacific Supermarket, which specializes in Chinese and Thai food, frozen dinners fill two long aisles.3. Other ethnic groceries are enjoying explosive growth in sales of frozen meals to immigrant and second-generation customers with less time, inclination or ability to cook the f
11、oods of their homeland.4. By 2010, the Hispanic-American population in the United States is expected to grow 96 percent and the Asian-American population is expected to grow 110 percent.5. Europe is ahead of the United States in terms of big companies but the trend could grow here.7Detailed listenin
12、g: complete the chartNationality Italian Mexican Asian countries Amount US$1.28 billion US$488 million US$463 millionPercentage 6.1 20.6 12.3Total US$2.2 billionWho mostly makes the food?Making the food are mostly small businesses closely linked to immigrant populations from Asia, Latin America and
13、Africa.What do you know about Deep Foods?Deep Foods started out in the late 1970s as a family-owned snack business, they started making vegetarian frozen food in the mid-1980s. It has since diversified into non-vegetarian, natural and low-sodium dishes and is now adding frozen Thai and Chinese entre
14、es even as it markets its Green Guru line of Indian dishes.8Section 3 news Therapy Dogs International, located in New Jersey, was founded in 1976 by Elaine Smith, a registered nurse who observed the benefits of pets interacting with patients. Studies have shown holding or petting an animal can lower
15、 a persons blood pressure, release tension and ease loneliness and depression. Since September (terrorist attacks), dog trainer Jean Owen has spent a lot of time visiting firehouses and Red Cross respite centers for workers at Ground Zero. In New York City, there continues to be a need for specially
16、-trained dogs to comfort people who have been traumatized by disaster. One victim remarked, With people, you have to talk about your feelings. but a dog knows how youre feeling.9News 2 robots .10(仿真机器人) humanoid robot.111.Whats the value of the new robot SDR4X?It costs as much as a luxury car.2.Who
17、made it ?Sony made it.3.What roles will the humanoid robots play?They will entertain their owners with their walking, talking and tricks.4.What does “remote presence robots” mean?It means that these robots allow their owners to control them from anywhere in the world by using the Internet.5.When wil
18、l the new robot SBR4X be put on the market?Sony will put SDR4X on the market by the end of the year.12 The new SDR4X stands only 60 centimeters tall, but Sony still says it could be part of the family. But it will have to be a wealthy family. Its creators say it will cost as much as a luxury car! El
19、ectronics companies across the globe are racing to develop the next great robot for use around the home. Some, such as the SDR4X, are humanoid* robots meant to entertain their owners with their walking, talking and tricks. Others are made to do chores, such as mow the lawn or wash the car Robots cou
20、ld help kids do their homework, or make learning fun, for example. Rodney Brooks is the Artificial Intelligence Director at the Massachusetts Institute of Technology. His company, iRobot (eye-robot) Corporation, has developed what it calls remote presence robots. They allow their owners to control t
21、hem from anywhere in the world by using the Internet. He calls this robottling. As for the fun side, the industry is developing companion robots for elderly people who are lonely. And Sony expects to put its SDR4X on the market by the end of the year.13News item 3Words:1. Multifunctional: of many fu
22、nction2. Duplicate: (n) an exact copy; (v) to make an exact copy ofExercise : listen to the news and complete the following passage: Future robots will be able to duplicate human response, so that they might be able to function as helpers for the elderly or the handicapped. Researchers have already
23、made some gains robots that respond to hand signals, voice commands, light and darkness and those gains are visible on todays toy market. In about 20 years, the children playing with robot toys today could be the first generation to live with robots in their homes as adults.14 The sophisticated comb
24、ination of electronics and software empowering todays toys may run tomorrows household robots, according to engineer Pradeep Khosla, at Carnegie Mellon Uuniversitys Robotics Institute. Mr. Khosla is presently working on programming robots to duplicate human response, so that in the future robots mig
25、ht be able to function as helpers for the elderly or the handicapped. He says he has made some gains_ robots that respond to hand signals, voice commands, light and darkness and those gains are visible on todays toy market. Home robot helpers may be a distant dream, he says, but industrial robots ar
26、e an essential part of most factories today. As forth future, Pradeep Khosla says a person will be able to turn to his or her robot helper and say get me a Coca Cola. That robot will then walk to the refrigerator and open the door. That future is about 20 years off ,Mr Khosla estimates. The children
27、 playing with robot toys today could be the first generation to live with robots in their homes as adults.15Section 4 part 1 feature reportTrue or false questions:T 1. “Doctors without Borders” is a Paris-based organization.F 2. 150 experts who are brought together by this organization will meet in
28、New York next week.T 3. The medical experts are calling on the governments of the major donor nations to support the research and development of new drugs treat some of the deadliest, most neglected diseases in developing countries.F 4. The common disease that trouble the poor and underprivileged in
29、 the developing regions are tuberculosis, malaria, sleeping sickness and obesity.F 5. Physicians call these neglected people the “silent sufferers”, because they lost their voices.T 6. The reason that big drug companies have no interest in developing new drugs to treat most neglected diseases ins th
30、e small potential profits.16Section 4 Part 1 Feature ReportDirections: Listening to the news report and complete the summary.This news report is about a new and easy-to-use programming language called scratch. .17Exercise BDirections: Listen to the news report again and complete the following senten
31、ces.1. Two years ago, computer software engineers at The Media Lab, MITs innovative technology research center, launched a new and easy-to-use programming language they called Scratch.2. Elkner, a computer science teacher in Arlington, Virginia, introduced Scratch to his students in March. 3. Scratc
32、h is an object-oriented language designed to be simple enough for anyone to use.4. There are characters, interior and exterior settings to put them in, and objects they can manipulate.185. Anyone can download Scratch for free from the MIT-sponsored Website at .6 Everyone who uses Scra
33、tch is encouraged to share their projects. More than 400,000 have been posted on the Website in the past two years.7. Brennan says a game called Night at Dreary Castle was the creation of an 8-year-old, a 13-year-old, and a 15-year-old from different countries.8. More than 80 events are scheduled in
34、 30 different countries, from the United States to Iran.19 I. I. Pre-listening Activity 1. Chocolate Sundae 2. Big Mac 3. Chicken McNuggets 4. Spicy Chicken Wings 5. Strawberry Shake 6. Large/ Medium/ Small Fries巧克力圣代巧克力圣代巨无霸巨无霸麦乐鸡麦乐鸡麦辣鸡翅麦辣鸡翅草莓奶昔草莓奶昔大大/中中/小薯条小薯条.20McDonalds: “operate” in culture, wi
35、n in localization .21Through the following several aspects to in-depth understanding of international cultural market environment of McDonalds. McDonalds in China McDonalds made many of the altered to suit the Chinese consumer behavior .1. Any culture go into another culture cant give up some of the
36、 original things, it must keep their own culture, and make some changes. .22The difference in the United States and Chinas McDonalds American ChinaThe speed to supply the food: Quick Relatively slowPrice : Low Relatively highTarget people: All Middle class Market position : Fast food restaurants cha
37、tting, ceremony .23Questions for comprehension:1.What is very important for a company?2.What would affect the advance of a company, especially to a restaurant?.24The Strong System of Support:uadvanced technology umanagement of food processing manufactured suppliersupackaging suppliers udistributors
38、procurement networku perfect human resource managementutraining systemuthe world s managementu marketing systemu development constructionuMarketingufast and accurate financial statistics and analysis . .25Section 4 passageWords:Slump: decline, depressionRevenue: money that a business or organization
39、 receives over a period of time, especially from selling goods or servicesGrip: control, graspRenovation: the act of improving by renewing and restoringOutlet: a shop or organization which sells the goods made by a particular manufacturer or at a discount price, often direct from the manufacturer. .
40、26特许经营费,租金,专业人员培训费,加盟费特许经营费,租金,专业人员培训费,加盟费宣传,培训宣传,培训特许经营费,租金,专业人员培训费,加盟费特许经营费,租金,专业人员培训费,加盟费宣传,培训宣传,培训特许经营店特许经营店特许经营店特许经营店麦当劳的商业模式:特许经营麦当劳的商业模式:特许经营(Franchise)麦当劳收的特许经营费是按照每年销售额的一个百分比计算出来的(1.5%)在有些地区和国家,麦当劳并不按照特许经营或自己经营的模式。如:中国全球 85%的麦当劳网点是以这种方式经营,而只有15%是公司自己经营至2010年,加盟费+初步阶段培训费是$995,900 $1,842,000.
41、27Sentence dictation I. Revenue, which includes sales and franchise fees, rose 5.6 percent to US$3.8 billion from US$3.6 billion. 2. Investors say he is getting a grip on the troubles he inherited, especially a two-year sales slump. 3. McDonalds had wanted to sell 50 percent to 60 percent of the cha
42、ins while retaining managerial control. 4. He will be paid a salary of US$1.4 million this year and has options on 600,000 shares if he agrees to take the job. 5. Franchisees run 85 percent of McDonalds US outlets, while the company operates the other 15 percent.28Passage Listen to the passage and d
43、ecide whether the following statements are true (T) or falseT 1. McDonalds Corp is shifting from fast expansion toward quality control. (McDonalds Corp is toasting hamburger buns six seconds longer to make them tasty. Thats improving the fast-food giants products rather than adding restaurants.)F 2.
44、 In late April, McDonalds reported its first-quarter profit increased as sales rose for more than a year. (in late April, McDonalds reported its first-quarter profit increased as sales rose at the fastest pace in more than a year.)F 3. Net income rose more than USS100 million. (Net income rose from
45、US$253.1 million to US$327.4 million, or US$74.3 millions.) T 4. The companys two-year sales slump is due to a shrift of business focus. (investors say Cantalupo is getting a grip on the troubles he inherited, especially a two-year sales slump. The company had strayed by focusing on expansion instead of quality control.) F 5. Mr Cantalupo has been on the job for exactly three months. (Cantalupo is about 100 days
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