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TheΓesuΓgenceofmanufactuΓing
ReindustrializationstrategiesinEuropeandtheUS–2025
RESEARCHINSTITUTE
#GetTheFutuΓeYouWant
2
Theresurgenceofmanufacturing:ReindustrializationstrategiesinEuropeandtheUS–2025
Organizationsintensifytheirfocusonreindustrialization
12
Tableof
contents
06
Executivesummary
50
Despitethecost,
reindustrializationisthefocus
38
Digitaltechnologiesreducereindustrializationcost
CapgeminiResearchInstitute2025
CapgeminiResearchInstitute2025
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Theresurgenceofmanufacturing:ReindustrializationstrategiesinEuropeandtheUS–2025
Acceleratingreindustrialization:Keyrecommendations
64
58
Reindustrializationwillacceleratesustainablemanufacturing
74
Conclusion
75
Research
methodology
CapgeminiResearchInstitute2025
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Theresurgenceofmanufacturing:ReindustrializationstrategiesinEuropeandtheUS–2025
Thankyoutothemanyindustryexecutives
whoparticipatedinthisstudyandaddedvalue
ElisabetSvensson
HeadofTechnologyAcademy,SKFGroup
SamuelShiΓoff
SeniorDirector,GlobalSustainabilityEnerSys
Jean-ChristopheLambert
ChiefExecutiveOfficer,Ascendance
JuanManuelSantiagoMendez
GroupAftermarketand
SupplyChainDirector,Mercedes-Benz
CapgeminiResearchInstitute2025
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Theresurgenceofmanufacturing:ReindustrializationstrategiesinEuropeandtheUS–2025
Whoshouldreadthis
reportandwhy?
Who?
Thisreportwillspeaktotechnologyandbusiness
leadersacrossfunctions,inparticularchiefexecutivesandstrategy,operations,supplychain,and
technologyleadersinmanufacturingorganizations.
Itoffersanoverviewoftheglobalreindustrialization
processthatwillbeofspecificinteresttoEuropeanandUSpolicymakers.Thisreportdrawsonfindingsfromanindustrysurveyofmorethan1,400seniorexecutives(directorlevelandabove)fromorganizationswith
Why?
WiththesecondTrumpadministrationunderwayintheUS,shiftinggeopoliticalalliances,trade
tariffconcerns,supplychainvulnerabilities,climate
changechallenges,andenergysecurityrisksare
allinjectingurgencyintotheconversationaround
reindustrialization.Organizationsmustmakecrucial
decisionsregardingtheirmanufacturing,supply
chains,andlong-termresilience,informedbyan
examinationofpolicy,politics,andcorporatestrategy.
annualrevenueabove$1billion,across13sectorsand11majorcountriesintheUSandEuropeand
in-depthinterviewswithseniorexecutives
fromorganizationswithinthein-scopeindustries.
TheglobalsurveywasconductedduringtheperiodJanuary1–20,2025.Formoredetailsonthesurvey,pleaserefertotheresearch
methodologysectionattheendofthereport.
Thisreportisthesecondinstallmentinan
annualresearchseriesandofferscriticalinsightintotheforcesdrivingthetransformative
waveofreindustrializationsweepingacross
EuropeandtheUSin2025.Weexaminehow
reindustrializationstrategieshaveevolvedover
thepastyearandexplorethecriticalroleof
digitaltransformationandsustainabilityindrivingthenextphaseofindustrialcompetitiveness.
CapgeminiResearchInstitute2025
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Theresurgenceofmanufacturing:ReindustrializationstrategiesinEuropeandtheUS–2025
•Weexpectonshoreandnearshoremanufacturing
toincreaseinthenextthreeyears.Currently,41%of
facilitiesareonshore,22%nearshore,and37%offshore.Inthenextthreeyears,onshoreoperationsareexpectedtoriseto48%,nearshoreto24%,whileoffshorewilldropto28%.
•Three-quarters(73%)believefriendshoringwill
representasignificantproportionoftheirsourcing
andproductiongoingforward.Moreover,theshareoffriendshoringwithintotalmanufacturingisexpectedtogrowfrom37%currentlyto41%inthenextthreeyears.
•MorethaneightintenexecutivessaytheirorganizationisreducingsupplychainrelianceonChina.Butwhilethemovetowardsdiversificationisevident,thecomplexitiesinvolvedinreducingrelianceonChinesemanufacturingandsupplychainsshouldnotbeunderestimated.
•Organizationshavetargetedreindustrialization
destinationsinNorthAmerica,UK,Europe,SoutheastAsia,andNorthAfrica.
Afterdecadesofglobalization,EuropeanandUSmanufacturersareembracingreindustrialization
Executive
Globalmanufacturingispivotingfromcost-focused
summary
offshoringtoanemphasisonlocalandregionalresilienceandautonomy.Thedesiretomitigategeopoliticalrisks,minimizesupplychaindisruptions,manageeconomic
uncertainty,navigatetariffs,enhancesovereign
manufacturingcapabilities,reducelogisticalcosts
throughincreasedproximitytothecustomerbase,andprioritizesustainabilityarekeydriversoftheresurgenceofmanufacturinginEuropeandtheUS.
•In2024,59%ofexecutivesreportedhavinganactive
orwork-in-progressreindustrializationstrategy.
In2025,66%ofexecutivessaytheyeitherhavea
comprehensivestrategyalreadyoraredevelopingone.
•Moreorganizationshavenearshoredmanufacturingoverthepastyear.In2024,42%ofexecutivessaid
theirorganizationinvestedineithernearshoringoracombinationofreshoringandnearshoring.In2025,morethanhalf(56%)ofexecutivessayso.
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Theresurgenceofmanufacturing:ReindustrializationstrategiesinEuropeandtheUS–2025
Nearlysixinten(59%)executivesaredeterminedto
continuetheirreindustrializationeffortsdespitehigh
costs,whileonly32%foreseeshort-termcostpressuresdelayingtheirinvestments.Ourresearchshowsthat
reindustrializationinvestmentswithinandoutsideof
domesticmarketsareprojectedtoreacharound$4.7
trillionoverthenextthreeyears–upfrom$3.4trillionin2024.1OrganizationsacrosstheUS,Europe,andtheUKplantodoubletheirdomesticinvestmentsoverthenextthreeyears.
Thedesiretoprioritizesovereigntyoverpurelycost-drivenglobalsupplychainsisdrivingthistrend.Amajority(65%)ofexecutivesarereducingrelianceonChineseproducts,prioritizingdomesticsecurityovercostcompetitiveness.Thistrendisespeciallyprominentinindustriessuchas
batterymanufacturing/energystorage(75%),automotive(74%),andtelecom(74%).Additionally,58%ofexecutivesarepreparedtopayapremiumtoproduceforstrategic
sectorsindomesticmarkets.However,someofthiscostislikelytobepassedontocustomers.
OΓganizationsaΓetuΓningtodiveΓsificationtomitigatetheimpactoftΓadetaΓiffs
Executive
Anoverwhelming93%ofexecutivesexpressconcerns
summary
aboutrisingtariffsaffectingtheiroperationsandmarketaccess.Overhalf(54%)believethatimporttariffswill
acceleratetheirreshoringandreindustrializationefforts,withanevenhigherpercentage(59%)amongUS-basedorganizations.Diversificationemergesasacrucial
strategytonavigateandmitigatetariffchallenges.
Despiterisingcostpressures,organizationsaresteadfastonreindustrialization
Reindustrializationiseasiersaidthandone–requiring
trade-offsbetweencosts,risks,andresilience.Over
halfoftheexecutivessurveyedanticipateincreasesin
upfrontcapital,domesticlabor,rawmaterial,andenergycostsoverthenextthreeyearsduetoreindustrialization.However,withshortersupplychainsandgreaterproximitytocustomers,50%ofexecutivesexpectlogisticsand
supplychaincoststodecreasewithinthesameperiod.
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Theresurgenceofmanufacturing:ReindustrializationstrategiesinEuropeandtheUS–2025
Executive
summary
•Threeinfive(62%)organizationsarefocusingonupgradingexistingmanufacturingfacilitiestomakethemsmartandtech-enabled.
•Dataanalytics,AI/GenAI,cloudcomputing,5G,edgecomputing,anddigitaltwinsareidentifiedastop
investmentpriorities.
Reindustrializationacceleratesashifttowardssustainablemanufacturing
Nearlythree-quarters(73%)ofexecutivesbelievethat
reindustrializationwillcatalyzeashifttowardsustainableandeco-friendlymanufacturingpractices,asignificant
risefrom56%in2024.Halfoftheseexecutivesassertthat
achievingtheirclimategoalshingesonthesuccessoftheir
reindustrializationefforts.Reindustrializationoffersan
opportunityfororganizationstomodernizetheirsystems,
integratecleanerenergy,enhancemonitoring,enableshortersupplychains,andoptimizeefficiencythroughadvanced
manufacturingtechnologies.Theseupgradesreduceemissions,minimizewaste,andenhanceresilience.
Despiteescalatingcostpressures,just15%arereducingtheirsustainability-techinvestments,while40%adoptaneutral
stance,indicatingacautiousorobservationalapproach.
GovernmentsintheUS,Europe,andtheUKareencouragingdomesticproductionbyofferinggrants,subsidies,andtaxincentivestosupportreindustrializationinitiatives.
Risingenergydemandisalsodrivinganuclearresurgence,
with53%ofexecutivesexpectingnucleartobeasignificantpartofthefutureenergymix.Twenty-twocountries,
includingtheUS,UK,andseveralEuropeannations(e.g.,theNetherlandsandSweden)pledgedatCOP28in2023totripletheworld’snuclearenergyproductioncapacityby2050.2
Digitalandadvancedmanufacturingtechnologiescutreindustrializationcosts
Digitallyenabledmanufacturingfacilitiesandsupplychainsdriveefficiencyandcompetitiveness,allowingorganizationstostreamlineoperationswithgreateragility,enhance
workforceproductivity,scaleseamlessly,andreducecosts.
•Overhalf(54%)oforganizationshavealreadyrealizedmorethan20%costsavingsthroughtheadoptionofdigitaltechnologiesintheirreindustrializationefforts.
•Asubstantial84%plantoinvestinadvancedmanufacturingtechnologiestofurtherreducereindustrializationcosts.
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Theresurgenceofmanufacturing:ReindustrializationstrategiesinEuropeandtheUS–2025
Overhalf(54%)ofexecutivesfromthebattery
ma∩ufacturi∩g,automotive,a∩delectro∩icsi∩dustriessay
theirorga∩izatio∩pla∩stoestablishgigafactorieswithi∩
the∩extfiveyears,while33%eitherhave∩opla∩s,orhave
postpo∩edthem,citi∩glowmarketdema∩dforelectric
vehicles(EVs)a∩de∩ergystorage,fi∩a∩cialco∩strai∩ts,a∩drisi∩gregulatorya∩dcomplia∩cecostsasprimarydeterre∩ts.
Toaccelerateandcapitalizeontheirreindustrializationjourneys,organizationsshould:
•Focuson“rightshoring”:Orga∩izatio∩sshouldchooseastrategicmixofreshori∩g,∩earshori∩g,a∩dfrie∩dshori∩gtoe∩ablesupplychai∩resilie∩ce,drivecompetitive∩ess,a∩de∩ha∩ceriskma∩ageme∩t.Co∩ductathoroughcost-be∩efita∩alysisasthebasisfora∩i∩vestme∩tpla∩forthetech∩ologya∩dpart∩erecosystem.
•Integratesustainability,resilience,andagility:
Orga∩izatio∩sexpectareductio∩ofarou∩d10perce∩ti∩theircarbo∩emissio∩soverthe∩extthreeyearsduetoshortersupplychai∩sa∩dreducedcarbo∩footpri∩tasaresultofsustai∩ablerei∩dustrializatio∩strategies.Orga∩izatio∩sshouldi∩corporatesustai∩ability
i∩torei∩dustrializatio∩byreassessi∩gsupplychai∩
Executive
relatio∩ships,embraci∩gcirculareco∩omypri∩ciples,a∩di∩vesti∩gi∩data-a∩dAI-drive∩solutio∩s.
•Harnesstechnologyanddatatoreduce
summary
reindustrializationcosts:Dataa∩alytics,digitaltwi∩s,
artificialmachi∩elear∩i∩g(ML),AI/ge∩erativeAI(Ge∩
AI),a∩dadva∩cedma∩ufacturi∩gtech∩ologiesarekey
tooptimizi∩goperatio∩sa∩de∩ha∩ci∩gsustai∩ability
e阡ortsi∩agree∩fieldorbrow∩fieldsetup.Developa
comprehe∩sivedigitalma∩ufacturi∩gstrategyfocusi∩go∩digitalco∩ti∩uitya∩dIT/OTi∩tegratio∩,usi∩gstrategicpart∩erstoaddresschalle∩gesa∩dscalee阡ectively.
•Developafuture-readytalentstrategytomanage
laborandskillsshortages:Astheworkforceages,most(87%)orga∩izatio∩sforeseesig∩ifica∩tlaborshortages,
with74%alsociti∩grestrictiveimmigratio∩policies.
Orga∩izatio∩sshouldestablishi∩ter∩allear∩i∩gforums
forha∩ds-o∩trai∩i∩g;e∩ha∩ceworkerexperie∩cewith
i∩ce∩tiveschemesa∩dHexibleschedules;∩urturecross-
ge∩eratio∩alteamsfork∩owledgetra∩sfer;har∩essdigitaltech∩ologiestoattracta∩dequiptheyou∩gerworkforce;a∩dpart∩erwithtechorga∩izatio∩sa∩du∩iversities.
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Theresurgenceofmanufacturing:ReindustrializationstrategiesinEuropeandtheUS–2025
Executive
Defining
summary
reindustrialization
Wedefi∩e“rei∩dustrializatio∩”asthereco∩fi9uratio∩
of9lobalsupplychai∩sa∩dma∩ufacturi∩9capacity,
i∩cludi∩9reshori∩9a∩d∩earshori∩9productio∩,aswellasdiversificatio∩a∩di∩vestme∩ti∩domesticma∩ufacturi∩9/productio∩.Thiscouldi∩volvebuildi∩9∩ewfactories
a∩d9i9afactories,up9radi∩9ormoder∩izi∩9existi∩9factories,a∩d/oro∩shori∩9supplychai∩s.
Belowarethedefinitionsofkeytermsusedinthisreport:
Onshoring:I∩creasi∩9ma∩ufacturi∩9capacityi∩thedomesticmarket/cou∩tryofheadquarters.
Reshoring:Bri∩9i∩9partofma∩ufacturi∩9/productio∩backtothedomesticmarket/cou∩tryofheadquartersfromo阡shorelocatio∩s.
Nearshoring:Tra∩sferri∩9partofma∩ufacturi∩9/productio∩toa∩earbyor∩ei9hbori∩9cou∩try.
Friendshoring:Locati∩9ma∩ufacturi∩9/productio∩i∩cou∩triesthatare9eopoliticala∩dmerca∩tilealliesoftheor9a∩izatio∩’shomecou∩try.
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Theresurgenceofmanufacturing:ReindustrializationstrategiesinEuropeandtheUS–2025
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Theresurgenceofmanufacturing:ReindustrializationstrategiesinEuropeandtheUS–2025
01
Organizationsintensifytheirfocuson
reindustrialization
CapgeminiResearchInstitute2025
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Theimperativeto
reindustrializeisclear
Afterdecadesofexpansionism,manufacturingorganizationsinEuropeandtheUSareundertakingintensiveremodeling
ofsupplychains,bringingbasesofproductionclosertotheirmarkets.BillMcRaith,formerlyChiefSupplyChainOfficer
atTommyHilfigerownerPVH,says:“Themodelthat[the
apparelindustry]hasusedforthelast30yearsisredundant.Asolutionistocreatea‘supplylattice,’wheresomegoods
continuetobesourcedoffshore,othersareboughtfrom
neighboringcountries,andathirdportionaremanufacturedclosetowheretheyaresold.”3
In2024,aroundsixinten(59%)executivessaidthattheir
organizationhadanactiveorin-progressreindustrializationstrategy.In2025,twointhree(66%)executivessaythesame(seeFigure1).Aslightlyhigherproportionoforganizations
–from17%in2024to19%in2025–arenotplanningto
developareindustrializationstrategy.Costconstraintsandfinancialpressuresareatopreasonfor70%oforganizationschoosingtooptoutoftheprocess.
Oftheexecutiveswhoclaimtheirorganizationshave/areplanningareindustrializationstrategy,97%sayitincludesdiversificationandinvestmentindomesticmanufacturing.
Theresurgenceofmanufacturing:ReindustrializationstrategiesinEuropeandtheUS–2025
FiguΓe1.
In2025,two-thirdsofexecutivessaytheyeitheralreadyhaveareindustrializationstrategyoraredevelopingone
Percentageoforganizationswithareindustrializationstrategy
17%
23%
19%
15%
39%
43%
59%
66%
20%
23%
20242025
ComprehensivestrategyinplaceStrategyisindevelopment
PlanningtodevelopastrategyNoplanstodevelopastrategy
Note:Numbersdonottotal100%duetorounding.
Source:CapgeminiResearchInstitute,ReindustrializationofEuropeandtheUS(Edition1),February2024,N=1,563executives;ReindustrializationofEuropeandtheUS(Edition2),January2025,N=1,727executives.
CapgeminiResearchInstitute2025
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Theresurgenceofmanufacturing:ReindustrializationstrategiesinEuropeandtheUS–2025
Ouranalysisshowsthatin2025:
•Nearlyseveninten(68%)executivesfrom
US-headquarteredorganizationssaythattheirreindustrializationstrategyisalreadyinplaceorinprogress.
•65%ofexecutivesbasedinEurope(France,Germany,Italy,Spain,Netherlands,Denmark,Finland,Norway,orSwedeninthisresearch)mentionthesame.
•62%ofexecutivesfromUK-headquarteredorganizationssaythesame.
%
“Afterdecadesofglobalization,organizationsinEuropeandtheUSare
shiftingfromcost-focusedstrategiestoreindustrialization.Thispivot
emphasizessovereignmanufacturingcapabilities,supplychainresilience,andgeopoliticalconsiderations.Whilecostsremainimportant,integratingdigitalandadvancedmanufacturingtechnologies—suchasAI/GenAI,
analytics,cloud,anddigitaltwins—iscrucialforstreamliningoperations,enhancingproductivity,improvingagility,andacceleratingsustainability.”
ofexecutivessaythattheir
reindustrializationstrategyisalreadyinplaceorinprogress.
PieΓΓeBagnon
ExecutiveVice-President,
GlobalHeadofIntelligentIndustryAccelerator,Capgemini
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Theresurgenceofmanufacturing:ReindustrializationstrategiesinEuropeandtheUS–2025
Belowisaselectionofcurrentreindustrializationstrategies:
Organization
Volvo
Apple
Sanofi
GEAerospace
GSK
Leonardo
Ford
HP
HQcountry
Details
Sector
Typeof
reindustrializationinitiatives
Sweden
Automotive
Nearshoring
AstheEUimposestariffsonChineseEVs,VolvoisshiftingitsEVproductionfromChinatoBelgium.4
US
High-tech
Reshoring/buildingnewmanufacturingfacilities
InFebruary2025,Appleannouncedthatitwillspendmorethan$500billionintheUSoverthenextfouryears.Asapartoftheinvestment,itplanstoestablisha250,000-square-footservermanufacturingfacilityinTexas.PreviouslymanufacturedoutsideoftheUS,theseserverswillbekeytotheoperationoftheAppleIntelligenceAIsystem.5
France
Pharma
Reshoring/buildingnewmanufacturingfacilities
In2024,Sanofiannouncedaninvestmentofmorethan€1billion($1.05billion)innewbioproductioncapacityatitssitesinVitry-sur-Seine(Val-de-Marne),LeTrait
(Seine-Maritime),andLyonGerland(Rhône).6
US
Aerospace
Reshoring/upgrading
manufacturingfacilities
InMarch2024,GEAerospaceunveiledplanstoinvestmorethan$650millioninitsworldwidemanufacturingfacilitiesandsupplychains.Nearly$550millionwillbeallocatedtothecompany’sUSfacilitiesandsupplierpartners.7
UK
Pharma
Reshoring/upgradingandbuildingnewmanufacturingfacilities
GSKisinvestingmorethan£200million($253million)through2025tobolsteritsUKsupplynetwork,includingnewfacilitiesandassemblylines.8
Italy
Defense
Upgradingmanufacturingfacilities
Underitsfive-yearplan,Leonardoplanstoinvest€200millionannuallyinItalytodevelopnewproducts,modernizeproductionlines,andstrengthenitssupplychain.9
US
Automotive
Reshoring
In2023,FordoutlinedaplantodownsizeitsengineeringbaseinEuropeby2,800
peopleandcut1,000corporateanddistributionrolesoverthenextthreeyears.Fordalsoplanstocreate2,500jobsinbatterymanufacturingintheUS.10
US
High-tech
Diversification
HPhassetagoalofmakingupto70%ofitsnotebooksoutsideofChinawithinthreeyears.TheorganizationisbuildingnewmanufacturingfacilitiesandwarehousehubsinThailand,Mexico,andVietnam,andplanstosetupadesignhubinSingapore.11
CapgeminiResearchInstitute2025
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Theresurgenceofmanufacturing:ReindustrializationstrategiesinEuropeandtheUS–2025
Nearshoringisapopularstrategy
In2024,42%ofexecutivessaidthattheirorganizationshadinvestedinnearshoringoracombinationofreshoringandnearshoring.In2025,morethanhalf(56%)saythis
(seeFigure2).Thedesiretoreduceleadtimes,minimize
supplychaindisruptionsandrisks,avoideconomic
uncertainty,countertariffs,maintaincontrol,andprioritizesustainabilityaredrivingthistrendamongEuropeanand
USorganizations.(Itisalsointerestingthattheshareofexecutivessayingtheirorganizationshaveinvestedinreshoringisstable,at13%in2024and12%in2025.)
Weseemanynearshoringinvestmentsand
announcementsacrossindustriesoverthepast12months:
•Automann,asupplieroftrailerandtruckpartsintheUS,hasinvestednearly$100millioninitsnewplantinSanLuisPotosí,Mexico,generatingover1,000jobs.12
•US-basedBWXTechnologiesannouncedplanstoexpandandintegrateadvancedequipmentintoitsmanufacturingplantinOntario,Canada,tosupporttheglobalnuclear
powermarket.Theexpansion,projectedtocostC$50
million(US$35million),willincreasethefacility’sfootprint
CapgeminiResearchInstitute2025
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by25percent,to280,000squarefeet.Additionally,BWXTwillinvestaroundC$30million(US$21million)inadvancedmanufacturingequipmentforthefacilityoverthenext
fewyears.13
•SwedishEVmanufacturerPolestarhasannouncedits
intentiontoproduceitsupcomingpremiumcompact
sportsutilityvehicle(SUV),thePolestar7,inEurope.ThisdecisionmarksastrategicshiftfromrelianceonChinesemanufacturing.14
•France’sAlstomhasinvested€14.5million($15.2million)toacquireabogieframe15factoryinthevillageofMátranovákinHungary,withanew€1.45millionlogisticshall,which
willboostproductioncapacityby40%byend-2025.16
•AstraZeneca,aUK-basedpharmaorganization,plansto
invest$135milliontoexpanditsSwedenBiomanufacturingCenterinSödertälje.Thismarksthelargestinvestmentinthefacilitysinceits2021inauguration.17
Theresurgenceofmanufacturing:ReindustrializationstrategiesinEuropeandtheUS–2025
FiguΓe2.
Amajorityhaveinvestedinnearshoringtheirmanufacturingin2025
PeΓcentageofoΓganizationsthathaveinvestedinΓeshoΓingoΓneaΓshoΓingmostoftheiΓmanufactuΓing/pΓoduction
12%
13%
16%
35%
42%
56%
26%
21%
24%
13%
19%
21%
20242025
Investedinreshoring
Investedinnearshoring
Investedinacombinationofreshoringandnearshoring
Plantoinvestineitherreshoringornearshoringinthenext12months
Noplanstoinvestinanyreindustrializationinitiativesinthenext12months
Source:CapgeminiResearchInstitute,ReindustrializationofEuropeandtheUS(Edition2),January2025,N=1,727executives;CapgeminiResearchInstitute,ReindustrializationofEuropeandtheUS(Edition1),February2024,N=1,563executives.
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AsFigure3shows,58%oforganizationsbasedintheUS,
55%inEurope,and47%intheUKsaytheyhaveinvested
ineithernearshoringoracombinationofnearshoringand
reshoring.ForUS-basedorganizations,theUnitedStates-
Mexico-CanadaAgreement(USMCA)hasbeenacatalystfornearshoringinthesecountries.18Bymid-2024,foreigndirectinvestment(FDI)toMexicototaledoverUS$31billion,withtheUSaccountingforover44%.19TheUSisalsotheleadinginvestorinCanada,accountingfor46%oftotalFDIin2023.20
However,withareviewofUSMCAin2026,coupledwith
theTrumpadministration’spotentialtariffs,nearshoring
dynamicsarelikelytoevolve.Moreover,theWhiteHouse
hasraisedconcernsregardingChineseorganizations’
investmentsinMexico(amongothercountries).21In2023
alone,Chinesecompaniesannouncedover$12.6billion
ininfrastructureprojectsinMexico,focusingonEVs,
mining,transit,containerports,andtelecommunications.22Nonetheless,itisnoteworthythatnineintenUSexecutivessaythatdiversificationofmanufacturing(97%)andsupplychains(95%)isstrategicallykey.
Theresurgenceofmanufacturing:ReindustrializationstrategiesinEuropeandtheUS–2025
FiguΓe3.
NearlysixintenexecutivesfromUS-basedorganizationssaytheyhaveinvestedinmanufacturing/productioninaneighboringornearbycountry
Percentageoforganizationsthathaveinvestedinreshoringornearshoringmostoftheirmanufacturing/productionin2025,byregion
35%
37%
34%
28%
21%
21%
19%
19%
21%
13%
12%
9%
AllregionsUSEurope
UK
InvestedinreshoringInvestedinnearshoringInvestedinacombinationofreshoringandnearshoring
Source:CapgeminiResearchInstitute,ReindustrializationofEuropeandtheUS(Edition2),January2025,N=1,727executives.
CapgeminiResearchInstitute2025
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Theresurgenceofmanufacturing:ReindustrializationstrategiesinEuropeandtheUS–2025
InEurope,alongwiththedesireforsupplychainresilience,regulatoryimperativesaredrivingnearshoring:
•TheEU’sCarbonBorderAdjustmentMechanism(CBAM),ataxoncarbon-intensiveimportsfromnon-EUnations,payablefrom2026);23
“Rei∩dustΓializatio∩focuseso∩e∩ha∩ci∩ge历cie∩cy,quality,a∩dfiexibility.StΓategici∩vestme∩tsi∩AI,automatio∩,a∩dΓobotics,makeΓeshoΓi∩ga∩d∩eaΓshoΓi∩gmoΓeviable.Afiexibledigital
manufacturingstrategy,poweredbytechnologyanddata-drivendecision-making,ensuresadaptabilityforfutureadvancementsandseamlesshuman-machinecollaboration.”
•TheEuropeanChipsAct(toencouragetheestablishmentandexpansionofsemiconductormanufacturingfacilitieswithintheEU);24
•TheEuropeanCriticalRawMaterialsAct(CRMA)to
establishasecureandsustainablesupplyofcriticalrawmaterialstotheEU);25
•AndtheStrategicTechnologiesforEuropePlatform(STEP),withaviewtoboostinginvestmentincriticaltechnologiesinEurope.26
LydiaAldejohann
VicePresident
IntelligentIndustryGermany
CapgeminiResearchInstitute2025
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Theresurgenceofmanufacturing:ReindustrializationstrategiesinEuropeandtheUS–2025
Supplychainresilience,desiretobecloserto
customers,and
geopoliticalconcerns
emergeaskeydriversofreindustrialization
AsFigure4shows:
•In2025,95%ofexecutivessaythatsupplychainpressureisakeydriverofreindustrialization,asignificantincreasefrom69%in2024.Arecentresearchreporthighlights
that,overall,disruptionstoglobalsupplychainsincreasedby38%in2024from2023.27Fromtheimpactonthe
movementoftradethroughtheRedSeaduetoattacksonshipsbyHouthirebels28anddroughtinthePanama
Canalcausinga29%dropinvesseltransits,29toastrikebyportworkersontheeastcoastoftheUS,302024witnessedmajorsupplychainchallenges,withoutcomesincluding
automakerssuchasVolvoandTeslahavingtosuspendproductionlinesduetoalackofparts.31
•Meanwhile,theRussia-UkrainewarandIsrael-Hamaswarcontinuetostrainglobalsupplychains.Rising
US-Chinatensions,fueledbytariff-relatedthreats,andthenewforeignpolicyoftheTrumpadministration,
haveexacerbatedthesechallenges.In20
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