商务英语泛读学习通超星期末考试答案章节答案2024年

商务英语泛读学习通超星期末考试章节答案2024年Youcanpurchaseapairofjeansfromadepartmentstore,...aspecialtystore,oradiscountstore.

答案:astorewherespecialkindsofproductsareavailable...youneedtofaimiliarwithsomebasicfactsabouteachsegementoftheAmericaneconomy.

答案:partYouhadtousesellingskillstopersuadetheownertoletyouuseit.

答案:begearnestlyYoucanpurchaseapairofjeansfromadepartmentstore,awomen'sormen'sapparelshop...

答案:clothingTheroleofsellinginoursocietyistoidentifyandprovidethegoodsandservicesthatwillsatisfytheneedsandwantsoftheconsumer.

答案:findout

Theyshouldoffersincere,honest,friendly,andcourteousservicetocustomers.

答案:politeInthisunit,youmaymeetsomeparticulartermscommonlyusedwhenpeopletalkaboutmarketing.Now,checkthefollowingwordsandexpressionsandmatchthemwiththeirmeanings.Usedictionaryforhelpifnecessary.

答案:A、消费者忠诚度;B、市场调查;C、目标市场;D、营销组合;E、品牌;F、定价;G、市场细分;H、公共关系;I、促销;J、分销渠道Thepubliclimitedcompanycanappealtothepublictosubscribecapital.

答案:requestApartnerwhocontributesmorecapitalwillreceiveabiggershareoftheprofits.

答案:investsInthecaseofpartnerships,publicinspectionofaccountsisnotcompulsory.

答案:requiredInthecaseofthejointstockcompany,publicinspectionofaccountsiscompulsory.

答案:examinationThisguaranteesthatthepeoplewhoinvestinthecompanywillnotlosemorethantheamountoftheirinvestmentifthecompanyfailsorcausesinjury.

答案:promisesThetypeofbusinessunitwhichisdescribedassoletrader(orsoleproprietor)isonewhichisowned,runandcontrolledbyoneperson.

答案:ownerAnotherveryobviousdisadvantageofpartnershipsisthatconflictbetween

partnerscanwreckthecompany.

答案:ruinIn"limited"partnerships,apartnercanlimithisliabilitytotheamounthecontributes.

答案:responsibilityFewfamilieskeeponhandenoughfoodandotheressentialsformorethanabriefperiodandanystoppageintheflowofproductswouldresultinconsiderablesuffering.

答案:shortOnlywhenthebusinessactivitiesofthecommunity,thestate,andthenationarefunctioningsmoothlycantherebeprosperityforeveryone.

答案:wealthEachoftheseinstances——makinggoods,buyingandsellinggoodsillustratesthemeaningofbusiness.

答案:explainesForthebusinessownerbusinessactivitiesoffertheopportunitytorenderaserviceandtomakeaprofit.

答案:provideSoonworkswouldbelaidoffbecauseofshutdowns;andwiththelossinwages,familieswouldhavetocurtailtheirbuying.

答案:cutdownChoosetherightmeaningoftheunderlinedpartaccordingtothecontextof"Businessandyoulife"Onefamilyreportedthesebusinessactivitiesforacertainday:issuedcheckstopayautomobileinsuranceandelectricbill;boughtarugandchairs;mailedalettertoordersomebooks

答案:askfor

Althoughyoumayhaveageneralunderstandingofthemeaningofeachstatement,atthistimeyouprobablywouldhavedifficultyingivingaclear-cut

explanationofbusiness.

答案:definiteWhatlineofbusinessishein?

答案:areaBecauseitfurnishesthethingsweuse,givesususefulworktodo,offersopportunitiesforsavingandinteresting,andaidsthenationaldefense,businessistrulythebackboneofmodernlife.

答案:suppliesIfjustonephaseofbusiness,suchastransportation,weretosuspendoperations,factorieswouldnotshiptheirproducts.

答案:aspectWecanconcludethatallbusinesses,profit-directedaswellasnonprofitones,operatemoreorlessinthesamemanner.

答案:对Nonprofitbusinessesaresponsoredbythesociety,otherwisetheycannotstandtoloseprofit.

答案:对Accordingtothepassage,peoplewouldbewillingtoinvestmoreeffortsonworkifonlytheywouldreceivebettercompensation.

答案:对Acoordingtothepassage,mostpeoleworkfivedaysawekfordifferentpurposes.

答案:错NewventureshavegotaverypromisingmarketprospectintheAmericaneconomicsystem

答案:错Americanbusinessesareregulatedintheamountofprofittheycantakeoutoftheirgoods.

答案:错TheAmericaneconomicsystemisorganizedaroundaprofitmotive.

答案:对Abusinessmakesalargeprofitwhenitsellsalow-costproductatahighprice.

答案:对Paragraph2Wethinkofafloodoranearthquakeasanaturaldisaster.Tomanyofnature'sanimals,however,thegreatestdisasteristhecomingoflargenumbersofhumans.WhensettlerscamefromtheEasttoAmerica'sgreatwesternplains,theykilledmillionsofbison,poisonedtheprairiedogs,andshotthecoyotes.Allthisupsetthearea'sbalanceofnature.Fortheanimals,itwasworsethanafloodorearthquake.2.Whichofthefollowingisthebesttitleforthepassage?

答案:

Humans--aDisastertoNature

Paragraph4

OneofthemostimportantweaponsusedduringtheSecondWorldWarwasnotaweaponusedagainstpeople,butratheradrugusedagainstdisease.Thewartimeuseofpenicillinsavedthousandsoflives.IntheFirstWorldWar,forexample,pneumoniawasresponsibleforeighteenpercentofallthedeathsintheUnitedStatesarmy.IntheSecondWorldWar,theratewentdowntolessthanonepercent.Inaddition,penicillinwasinstrumentalinkeepingwoundsfromgettinginfectedandinhelpingtospeedthehealingprocessofthosewoundsthatdidbecomeinfected.

4.whichofthefollowingwouldbethebesttitleforthepassage?

答案:AnImportantDrugParagraph1

Whatarethetallestplantsintheworld?ManypeoplewouldsaythatgiantredwoodtreesofCalifornia.Actually,thetallestplantsareintheoceans.Theseareseaweedsthatgrowalmostsevenhundredfeettall.Comparedtothisheight,thegiantredwoodsarepygmiesofonlyfourhundredfeet.Togetsomeideaoftheseheights,considertheStatueofLiberty.Thishugefigurerisesonlythreehundredfeet.

1.Thepassagecanbeentitled__________.

答案:TheTallestPlantsPassage6AnAustralianwildlifeparkattendantsurvivedacrocodileattackafterherfatherjumpedonthehugecrocodile'sbackanddugoutitseyesasthehorrifiedtouristslookedon.

KarlaBredl,21,wasinafairlygoodconditioningoodcareinhospitalwithabrokenbone,abrokenlegandsomeinjuriesaftertheattack.

The4.5-metrecrocodilecaughtKarlaBredlaroundthelegandthenthewaistwhenshefellduringacrocodilefeedingshowfortourists.

Karla'sfatherseizedalong-handledtoolandbeatthecrocodileabouttheheadtoforceittoletgoofher,butthetoolwasdoingnothing.Sohejumpedonitsbackandstuckhisfingersinitseyesandthecrocodileletgoofher.6.Thebesttitleofthepassageis_________.

答案:ATerribleAccidentParagraph5

Itispossibletodomanysimpletrickswithnumbers.Hereisonetrick.Ithasseveralseparatesteps.

First,writedownyourhousenumber.Forexample,ifyouraddressis73LemonStreet,youwouldwritedown73.Afteryouwritedownyourhouseaddress,nextdoubleit.Thenaddfivetothisdoublednumber.Forexample,ifyouraddresswas73andyoudoubledit,youwouldget146.Then,ifyouaddedfive,you'dget151.

Thenmultiplythisnumberby50.Inourexamplehere,you'llget7550.Thenextstepistoaddyouragetothistotal.Forexample,ifyou're26yearsold,youshouldadd26tothistotal.Inourexamplehere,theresultwouldbe7576.Afterthatyouhavetoaddthenumberofdaysinayear,whichis365.Inourexamplehere,365addedto7576is7941.

Thefinalstepisthis:Subtract615fromthenumberthatyouhave.Takeaway615fromthetotal,Inourexample,7941minus615is7326.

Theresulthere-7326-isthetrick.Thefirstpartofthenumberistheaddressandthelastpartofthenumberistheageoftheperson.Thatis,73istheaddressthatwestartedwith,and26istheagethatweused.

5.Thebesttitleofthepassageis__________.

答案:AtrickwithnumbersInthisunit,youmaymeetsomeparticulartermscommonlyusedwhenpeopletalkaboutbusinessownership.Now,checkthefollowingwordsandexpressionsandmatchthemwiththeirmeanings.Useadictionaryforhelpifnecessary.

答案:A、公司;B、合资企业;C、独资企业;D、特许经营;E、企业兼并和收购;F、有限责任公司;G、合伙企业;H、国有企业;I、多种所有制;J、私企Whatstatementisnotcorrect?

答案:D.Ifyoubuyshoesoncredit,thethosechangehands,andsodoesthemoneytopayforthem.What'strueofhighschoolgraduatetoday/

答案:C.Theycanhaveadditionaleducationnowandpayitlater.Wtihregardtocredit,whatdohouseshaveincommonwithgoodsthatconsumersbuytoday?

答案:A.Bothcanbeboughtbyconsumersoncredit."Themoneytheywouldotherwisespendforrentcouldgotowardthepayments"means_______.

答案:C.theyhadboughtthehouseAmarriedcouplemostneedsahouse________.

答案:C.whentheirchildrenarestillyoungandlivingathomeByusingcredit,peoplecan________.

答案:B.payanunexpectedexpensetoobigtobepaidoutofcurrentincomeThroughsoundmanagementandinsurance,amarketercanpreventallrisksfromarising.

答案:错Accordingtothepassage,arrangingpartialpaymentforconsumersisincludedinthefacilitatingactivities.

答案:错Largeshipmentsofgoodsmustbebrokendownintosmallershipmentstosaveshippingcosts.

答案:错Marketersmustalsoknowthetimescheduleinordertogetthegoodsonthemarketattherighttime.

答案:对Accordingtothepassage,thepriceofacertainproductisdeterminedbyitsmanufacturer.

答案:错Oneofthereasonsforasellertoconductcarefulresearchistoidentifythemostappropriatesuppliers.

答案:对Marketingtakesplaceinallthestagesinthetransferofgoodsfromtheproducertotheconsumer.

答案:对Intheprocessof____________________________________________,marketersengageinmarketingactivitiesthatcanbecategorizedintothreegroups:___________,_________________________________,and__________________.

答案:adding;value;to;products;exchange;physical;distribution;activity;facilitationThesellingprocessisasetofactivitiesundertakentosuccessfullyobtainanorder.Itisapartofthe___________________._______________________________________leftatyourdoorisanexampleofslaespromotion.

答案:exchange;activities;A;sample;of;shampooFacilitatingactivitiesrefertoalleffortstosupportamarketerin_______,__________________andprovidinguniformproduct,etc.

答案:financing;risk;controlPhysicaldistributionactivitie