TCS 人工智能商业应用研究 – 主要发现 TCS AI for Business Study Key Findings Report From potential to performance by design 2024

CONSULTANCYSERVICES

tcsTnTn

Frompotentialto

performancebydesign

TCSAIforBusinessStudy

KeyFindingsReport

Contents

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Foreword:K.KrithivasanCEO,TCS

HowAIisredefiningbusiness

ThetransformavepotenalofAIforbusiness

ThecurrentstateofAI

TopchallengesforAIimplementaons

FutureofAI--

TurningAI’spotenalintoperformance

TCSAImethodology

TheTCSapproach

Studydemographics

FOREWORD

ReimagineyourbusinesswithAI

byK.Krithivasan

CEO,TataConsultancyServices

IamdelightedtoreleasethisTCSAIforBusinessStudykey

findingsreport,whichshowsthemajorityofseniorexecutivesareoptimisticaboutAI’spotentialimpactontheirbusinessand94%haveactiveplansorhavedeployeditalreadyintheirbusiness–showcasingthefastpenetrationofthistechnologywave.This

reportsharesthisandotheruniqueinsightsabouthow

organizationsaroundtheworldineveryindustryarerespondingtoAI’stransformativepotential.

Thisstudycontainsperspecvesfromnearly1300seniorleadersfrom24countries,makingit

oneofthelargestsurveysofitskind,andconnuingTCS’commitmenttouseourposionof

privilegeofworkingwiththeworld’sleadingcorporaonstounlockthecollecveknowledgeweallhave,andcreateanecosystemofinsightsandlearning.

Thelatestevoluonofarficialintelligence—withitsgeneraveAIcapabilies—hasthepotenaltohelpcompaniesreimagineenrevaluechains,experiencepervasiveperformance

improvements,andcreatenewwaysofworking.Atthesameme,thefindingsfromourAIstudy,

aswellasourownexperienceworkingwithlargeorganizaons,showthatmostcompaniesarealsothinkingofhowtobalanceriskwithopportunityastheymoveforwardwiththeirAI

strategy.Interesnglyanoverwhelming81%oftheleaderspolledhaveaskedforamore‘global’setofregulaonsandstandardsonAI.

Rightnow,mostorganizaonsuseAItoassisthumans.Asitmatures,wewillincreasinglyseeAIusedtoaugmenthumanacviesandulmately,transformbusinessesbyelevanghuman

thinkingwiththeabilitytoideatebasedonmachineoutput.Accordingtothestudy,most

execuⅥvesthinkhumancreaⅥvityortheirstrategicthinkingwillbeanessenⅥalcompeⅥⅥve

differenⅥatorinthenextthreetofiveyears.AIcanhelpscalethiscreaⅥvitytonew,unprecedentedlevels.

ThestudyalsoshowsthattofullyleveragethelatestwaveofAIandmiⅥgateitsrisk,nearly

three-quartersofcompaniesarealreadyrevampingtheirstrategyoroperaⅥngmodel.It’snotsurprisingthatmanyorganizaonsareyettocreateaneffecvelong-termAIstrategyandKPIs,giventheconnualandrapidpaceofchangeinitsevoluon.

AIiscreanganunprecedentedopportunityfororganizaonsaroundtheworldtocapitalizeontheiruniquecontextualknowledgetoelevateandmaintaineliteperformance.AndatTCSweareproudtobepartoftheAIrevoluon,collaborangwithcompaniestohelpthemeffecvely

createanindustry-led,ecosystem-enabledanddata-fueled“enterprise-wise”foundaonthatbydesign,turnsthepotenalofAIintosustainableperformance.

IamveryproudoftheTCScontributorswhoworkedonthisstudy,ourclientsandpartnerswhocontributedgenerouslywithperspecves,andIhopethisuniqueresearchwilladdtothe

evoluonofourthinking,bringingafresh,data-drivenperspecvetothelargerAIconversaon.

INTRODUCTION

HowAIisredefiningbusiness

Thelatestwaveofarficialintelligenceis

notonlyreshapingthelandscapeofsociety,

italsooffersnewopportuniestoradicallyreinventthewaywedobusiness.The

emergenceofgeneraveAIcombinedwithtradionalAIcannowelevatehuman

contribuonsinbusinessandempowerorganizaonstogetthemostvaluefromtheiruniquedata.

Thiscomprehensiveresearchreportfrom

theTCSThoughtLeadershipInstute

revealsaposivesenmentaroundAIfrommostexecuves.Infact,themajoritysaid

theyareopmiscaboutthepotenal

impactofAIontheirbusiness.MostseniorleadersalsobelievethatAIwillconnuetoassistandaugmenthumanacviesinthenextfewyears,notreplacetheminthe

workplace.AndwhilethedailyuseofGenAIbyemployeesisexpectedtoincrease,

humancreavityandstrategicthinkingwill

remainessenalforcompevedifferenaon.

Aboutthestudy

Inearly2024,theTCSThought

LeadershipInstuteconducteda

comprehensiveglobalsurveyonthestateofAIadoponanditsimpactonbusinessesacrossvariousindustries.

Thestudysurveyednearly1,300CEOsandotherseniorexecuveswithP&Lresponsibility.Thecompaniesspanned12industriesand24countriesaroundtheglobe.Abouthalfthecompanies

haveannualrevenuebetween

US$1billionto$5billionandtheotherhalfhaveoverUS$5billioninrevenue.

Wealsowantedtounderstandwhatthemostfinanciallysuccessfulcompaniesinoursurveyarethinkinganddoing

aroundtheirAIstrategy;where

relevant,wecomparethemtoother

respondentcompanies.ThroughoutthisreportwerefertothesetopperformersasPacese廿erswhileFollowersarethe

lesssuccessfulcompanies.

AdiscoveryfromtheresearchwasthatalthoughcorporateleadersseethevalueofinvesnginAI,mostofthemlackacohesivestrategyorwaystomeasurethesuccessoftheirAI

implementaons—whichmaynotbewhollysurprising,giventheacceleratedpaceofAI’s

connuedevoluon.Yetitwilllikelybechallengingtogetboardroombuy-inforAI

implementaonswithoutsuccessmetrics.Companyleadersrecognize,too,thattofullyleverageallthatAIhastooffer,theywillneedtomakebigchangestotheirbusiness

models—andtotheirinfrastructure.ManagingacultureofAI-readinessandtalent

developmentalsorankshighfororganizaonalleaders.Thisreportrevealstheseandotherinsightsfromleadersoflargeenterprisesaroundtheworldinnearlyeveryindustry.

ThereportrepresentsacomprehensiveoverviewonthestateofAIforbusinessleaders.Itgivesusverygoodinsightsonwhat'simportantforcorporaonsrightnow,withthedawnofGenAI,likewhatcompaniesarefocusingonforAI,howcompaniesexpectAIwillimpacttheirbusiness,andwhatcompaniesexpect

governmentstodointheglobalregulatorylandscape.ItisamustreadforcompaniescreangastrategyforAI.99

–ClaudionorN.CoelhoJr,PhD/MBA,ChiefAIOfficer,Zscaler,Inc.

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TCSAIforBusinessStudyKeyFindingsReport

Thestudyinvesgates:

HowareCEOsandotherseniordecisionmakersaroundtheworldrespondingtoAI’stransformavepotenal?

HowaretheymanagingtheirAIstrategy?

Asthepaceofarficialintelligenceaccelerates,istheirorganizaonAI-ready?

DotheyunderstandthepotenalvalueofAIfortheirbusiness?

Aretheybalancingthoseopportunieswiththerisk?

WilltheymanageAIimplementaonsin-houseorworkwithatechnologypartnertocharttheiruniqueapproachtoAI?

AIcanmakecompaniesmoreproducveandprofitable.Butcanitalsomakethembe廿er?

Theresearchexplores:

Topbusinessobjecves

drivingAIimplementaons

PlanneddireconforAIstrategy

CurrentorganizaonalstateandperceponsaroundAIand

associatedKPIs

HowmuchAIisexpected

toenhanceoverall

businessperformance

Implicaonsforemployeeexperience,skillsandroles

AIDEFINED

Forthisstudy,AIisdefinedasGeneraveAI,aswellasmoreestablishedAItools

suchaspredicveanalycsand

forecasng,personalizaonand

recommendaonengines,robocs,intelligentautomaon,simulaons,machinelearning,andmore.

Impacttocustomer

engagementandcreang

be廿ercustomerexperiences

ThereportcontainsuniqueinsightsanddireconalinformaonfortopexecuvesseekingtonavigatethroughthehypemoreeffecvelyandleadtheirenterpriseintotherapidlyevolvingEraofAI.

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TCSAIforBusinessStudyKeyFindingsReport

HIGHLIGHTS

ThetransformativepotentialofAIforbusiness

Fewtechnologyadvancementshavegrippedthepublicimaginaonlikearficialintelligence.ThestudyfindingsshowedamajorityofseniorexecuvesancipateAI'sinfluencetobeon

parwith,orevenexceed,thetransformaonbroughtaboutbytheadventoftheinternetandsmartphones.

ThemajorityofexecuvesbelieveAI’simpactontheirbusinessmodelwillbegreateroratleastequaltoearlierdisrupvetechnologies.

54%

believeitsimpactwillbegreaterorequaltotheinternet

59%

saytheimpactofAIonbusinesswillbegreatertoorequaltosmartphones

Q.HowwouldyoucompareAI'spotentialimpactonyourbusinessmodelwiththefollowingtechnologicaldevelopments?

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GlobalexecuvesarealsoopmiscaboutthepotenalofAItotransformtheirbusiness.

AIholdsthepromiseofreshapingoperaons,creangnewvaluechains,andredefiningthecustomerexperience.

TheindustriesmostopmiscaboutAI’spotenal:

Banking,Financial

Services&Insurance

Technology

Manufacturing

57%

saytheyareexcitedoropmiscaboutAI’spotenalimpactontheirbusiness

Q.Whichofthefollowingisclosesttohowyou’refeelingaboutAI'spotentialimpactonyourbusiness?

WebelievethatstrategicAIimplementaons,suchasthosemadepossible

withGoogle'sGeminifamilyofmodels,withitspotenalforcomplex

reasoningandmul-modalcapabilies,willdrivebusinessgrowth,innovaon,andproducvitygainsbyaugmennghumancapabilies.

Torealizetheoutcomesofthisin-depthstudybyTCS,byleveragingGoogle

CloudAI'scomprehensivesoluons,enterprisescanimplementinnovave

generaveAItoachievebe廿eragility,responsiveness,andresilience,leadingtoimprovedefficiencyandnewwaysofworking.

Thishasthepotenaltoimprovealmosteveryaspectofday-to-daywork,

tacklingcomplextasksandgenerangmoreinsigh廿ulandinnovaveoutputsatamuchfasterrate.

–Dr.AliArsanjani,Director,AI/MLPartnerEngineering,GoogleCloud

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Successstory#1

Real-worldAIimplementaⅥon:Amaskedinterviewwithalargeenterprise

Drillingdowntowhatcustomerswantandneed

AIcapabiliesenablelargeminingcompanytoexperiencegreaterrevenuefromsubscriponservices,

improveforecastaccuracythrougha20%reduconinerrorrates,andgaingreatercustomersasfacon

Lastyear,a什erChatGPTcamein,peoplewereheadoverheels.Theysaid,'Oh,whatcanwedo

aroundAI?'AndI'mlike,comeon,let'sstartwith

the‘businesswhy.’Ifwedoanything,it'salways

like,'WhyamIdoingthis?WhatbusinessproblemamItryingtosolve?Whatismytopbusiness

challenge?WhatamItryingtodohere?'Soyou

startalwayswithdesignthinkingandallofthat.Ofcourse,youneedanecosystemofallthe

technologiesandpla廿ormsavailableatyour

disposaltoresolvethosebusinesschallenges.Butit'snottheotherwayaroundthatyouhavetargetsaroundAIthat,'Iwanttodotenusecases.'It

doesn'thelp,right?...[Weshould]focusmoreonthegame-changingAIwhereyoutalkabout

innovaon.‘Doyouknowhowyoudifferenate

[us]fromthecompeon?’That'swherewewanttoinvest.

Country:

Sweden

Typeofcompany:

Miningmachinesmanufacturer

Role:

HeadofAI&Automaon

Revenue:

USD$10billiontolessthan$20billion

Overview

ThisSwedishfirmhasseensignificantbenefitsfromAI,includingpredicveandgeneraveAI.Itregards

AIinakindof“opportunityradar”withfour

quadrants.Inthefirstquadrant,AIispartoftheproductsandservicesthecompanybuys(for

example,GitHub,Microso什Copilot,other

off-the-shelfofferings).Moreandmoreofthesein

thefuturewillbeinfusedwithAI.Itssecond

quadrantiscustomerexperience,whichismorelikelytoincludegeneraveAIsoluons.Thethirdquadrantfocusesoninternalefficiencies,likethesupplychain,usingAIforqualityinspecon,demandforecasng,

andsoon.Thefourthquadrantisthecompevedifferenator:pungAIintotheproducts.The

companyhasmorethan1,200miningmachinesthat

areconnectedtoAIanduseitforpredicveand

prescripvemaintenance.Thisallowsthecompany

toproacvelyprovideasoluonbeforethe

machinesfailandhelpsprotectworkersdeepinthemines.Whentheyselltheirmachinestomining

companies,theirpredicvemaintenanceoponsisoneofthestrongestusecasesforAI—but,asthisexecuveindicated,therearemanymorebenefits.

Forexample,withAI-enhanceddemand

forecasng,they’veseena20%improvementin

errorrates.They’vealsofoundhigherrevenueandsalesbymovingfromsellingproductstooffering

AI-drivenproduct-servicebundles,whichreducesdownmeandofferscost-savingbenefitsfor

customers.

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BusinessobjecⅥves

oReducehighnetworkingcapital(NWC)by

focusingonsalesforecasng,demandplanning,andinventoryplanning

oConvertmachinesalesintoproduct-servicesubscriponrevenues

oUseKPIstofocusonperformance

improvements,minimizedownme,and

increasecustomersasfaconusingaremote

monitoringservice.(Forexample,usepredicveAItoproacvelyimprovemaintenanceof

machinesandsafetyofworkers,andtopreventunnecessarymachinemaintenanceby

customers)

oAIisplayingavitalroleinimproving

producvityandqualityinspeconprocesses,

whichulmatelyenhancestheoverallqualityofproducts.

WithGeneraveAI,customerscanaddressa

substanalporonofissuesindependently,

diminishingtheneedforalargeservice

technicianworkforce.Sasfiedcustomersresultinhighersalesandsubscripons,further

boosngrevenue.

oTheintegraonofAIintoERPsisalso

ancipatedtoenhanceinternalefficiencies.

oAIisdifferenangthecompanyfromitscompetors,prompngstrategic

consideraonsofbuildingversusbuyingAIsoluons.

+

BenefitsandimplicaⅥonsofAIimplementaⅥons

Transformingthecompanyfromaproductsalesorganizaontoabundledproduct-service

subscriponbusiness.

oPredicvemaintenancehasgeneratedrevenuethroughso什waresubscriponsandincreasingmachinesaleswhileensuringsustainabilitybyopmizingservicingschedules,reducing

downmesandcreangcost-savingsforcustomers.

oMeasurableperformancegainsindemand

forecasng,witha20%reduconinerrorrates,enhancingforecastaccuracy.

oGreaterinnovaonwithintheorganizaon'sspecificareas,parcularlyinpredicve

maintenance,recondioningplants,andproduconlineautomaon.

Lessonslearned

oLeverageedgecompungfordataaccess

Getbuy-inandtrustofbusinessleadersinAIiniaves

Usecentralfundingtocreatesuccessstories

oEnsureinternaloversightofexternaldatapartnerships

oRecruittoptalent

EstablishcentralizedAIenablementteamsto

navigatedecentralizedorganizaonseffecvely

oMaintainafocusondigitalupskilling,ethicalconsideraons,andfosteringacommunityofpraccetoensuresuccessfulAIintegraon

whileaddressingevolvingtechnologicalandorganizaonalneeds

TheGeneraveEraisnotonlyaboutdoingmorewithless,butalsogenerangaconablebusinessvalue.WeshouldmeasuretheimpactofAIagainstour

abilitytopredictandpersonalizebeforewelooktoproducvity.

–PhilFersht,CEOandChiefAnalyst,HFSResearch

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AndtheyrecognizetheyneedtomakealotofchangestotakeadvantageofAI’scapabiliesandbenefits.

55%

arecurrentlymakingchangestotheir

businessmodels,therolesoftheir

stakeholders,orchangestotheirofferings

andhowtheysellthem

17%

arediscussingAlandmakingenterprise-wideplansforit

Q.Haveyougivenanythoughttohowyourcompany'sstrategicdirectionneedstoberevisedduetoAI'spotentialbenefitsorrisksforyourorganizationoryourindustry?

10

YetthestudyrevealsthereisnoconsensusonAIadoponstrategy.

wanttoestablishan

enterprise-wideAIstrategytomaximizeitsbenefitsto

thecompany

28%

wanttoexperimentandtakeriskswithAIto

maximizeitsbenefits

23%

saytheywanttostaytruetotheirpurposeand

successmodelinexploring

howtheymightleverageAI

25%

wanttowaitandseehow

AIgetsuseintheir

industryandfollowtheleadofothers

23%

Q.Rankthreeareasinorderofimportancetoyourcompany'sleadershipregardingtheuseofAIintheenterprise.

Andnotenoughmetricstomeasuresuccess.

WithoutKPIs,organizaonswillstruggletodemonstrateAI’svalueandgaininternaltraconforitsadopon.

72%

saytheyneedbe廿erKPIstomeasurethesuccessofAIimplementaons

Q.WhichstatementmostcloselymatcheshowyoufeelaboutmeasuringthesuccessofandfinancialreturnonAIimplementations?

Althoughtheappetefororganizaonstobecome“AI-ready”ishigh,thereareplentyofobstaclestogengthere,includingunclearpathsforward,theneedtorevampthe

company’soperangmodel,anddetermininghowtobestmeasurethesuccessofAIimplementaons.

Withtheproliferaonoflargelanguagemodels(LLMs),moreandmore

enterpriseswillopttocreatetheirowncustommodelsastheiruseofthe

technologymatures.GenAIisaboutcreangdataandcontentspecifictoourneeds—itisanextensionofourpeople,ourdataandourprocessesandneedstobeadaptedtoenterprisestodrivemaximumvalue.

–PhilFersht,CEOandChiefAnalyst,HFSResearch

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Successstory#2

Real-worldAIimplementaⅥon:Amaskedinterviewwithalargeenterprise

Teachingthroughlearning

LifeSciencesfirmgainsknowledge-drivenoperaonsandimprovedbo廿omlinefromAIintegraonsanddata-centricstrategies

Country:

US

Typeofcompany:

Biotech/pharma

Role:

HeadofAI/GenAI&NaturalLanguageProcessing

Revenue:

$2billionbusinessunitofa$35billioncompany

Overview

Inbiotech/pharma,itisespeciallynecessarytotakeaconscienousapproachandensureeffecvenessandaccuracybeforedivinginandblindlyadopngthelatesttechnology.Cauonarytalesof

companiesinotherindustriesfacinglawsuitsduetoAI-drivendecisionsareincreasing.Suchinstances

havemadeexecuvesatthiscompanycircumspectintheirapproachtoGenAItechnologies.

Nevertheless,AIhasalreadyprovenitsworth.Forexample,whenthisparcularbiotech/pharma

Peopleareslltryingtoexperiment.[Butwe

have]toconsiderthetrustaspect,ethics,and

complianceaspect.Andthereisthiswholeaspect:'Shouldwestop,orshouldwejustkeepdoing

something?'SoIthinkalargeporonofthisindustryhaskindofcometogether,sortof

indirectlyaligned,sothatwecanusetechnologieslikeOpenAI,largelanguagemodels,andChatGPTtotakeonsomelow-hanging-fruititems,whichiswhatweareactuallydoingtoday.

"[Most]ofourusescasestodayare[applicable

acrossour]broadindustry,and50%oftheuse

casesarehandledbythesechattechnologies...

We'removingtherestofourdatatothecloudand

raonalizingitsoitcanbeusedbynewAIcapabilies.

"Oneoftheexamplesiswherewe'rereallytryingtodevelopinterfaces…tointegratealotof

quesonsthatwegetinour[servicemanagement]

environments,whichislikecustomerdesk,

customersupport,callcenter,etc.andforallof

thesewehaveknowledge-basedarcles.So,we

arecompilingalloftheseandprovidinganswerstoouremployeesattheirfingerpsjustbyprovidinglargelanguagemodels.That'sournumberoneusecaseinmycompanytoday,andIthinktheadoponisbymorethan15,000or20,000users.

companyhasaprojectorproductwith20relateddocumentsaffectedbyconnuallypublished

governmentupdates,GenAItoolsareableto

quicklyupdatetheenredocumentset.Thesameappliestoinformaonfromthemanyrelated

scienficapplicaonsandpublicaons.Thismeans

theendusers—scienficpeople,engineers,processpeople,andfactorypeople—aregengthelatest

andmostrelevantgovernmentupdates,whichcanalsohelpsintermsofcostsavings.

TCSAIforBusinessStudyKeyFindingsReport

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BusinessobjecⅥves

oIntegrateGenAItechnologiesintoeverydayworkflows,

oHarnessgeneraveAItoensureregulatory

compliance,connuouslyupdangprotocolsinresponsetoevolvinggovernmentalmandates.Thisproacvestanceenhancescostefficiencyandregulatorydiligence.

oLeverageGenAIforsociallistening,analyzingbrandperceponacrossdiversesocialmedia

oBe廿erdecisionsaroundcost-cungmeasuresandresourcereallocaon,whichshowcasesthestrategicimportanceofAIinshaping

organizaonalpracces.

Datastandardizaonandadefinedsubsetof

datasourceshavestreamlinedoperaons.

Bydisllingusersenmentsintoaconableinsights,thecompanyisabletorefine

adversingstrategiesandbolsterbrandresonance.

channels.

oCreateKPIs.DefinespecificobjecvesedtoimplemenngAI,focusingonenhancing

employeeproducvityandachievingcostsavings.Forexample:

oIncrementallyintegrateatleast50ofthe

4000pla廿ormsatame

oReduceresoluonmestoservicerequests,costsforlicensingdisparatepla廿orms,andredundantwork

oCreatecomprehensiveapproachto

measuringAIimpact,encompassing

corporatemetrics,businessunit-specific

analyses,andconsideraonsforworkforceskillsetsandvendormanagement

oUlmately,transformthecompanyasaresultofAIintegraonsanddata-centricstrategieson

operaonsandworkforcedynamics.

Lessonslearned

oPriorizesecurity(inthiscasebyrelyingonhyperscalers'securepla廿orms)

oOvercomeworkforcehesitancytowardAI

Organizeandstandardizedataacrossenterprisepla廿ormsbyaggregangdiversedatasources,ensuringdataqualitytomaximizeAI

effecveness

oCreatevariousparametersformeasuring

performanceanddecision-makingimpact,aligningwithbusinessunitsandaddressingduplicaonandfragmentaon

oDefinetechnicalmetricsencompassinguserinteracons,databasequeries,andlicense

usage,tofacilitateinsightsfromsystemusageandtoinformdatabaserestructuring

+

BenefitsandimplicaⅥonsofAIimplementaⅥons

UsersempoweredtointerfacewithGenAI

technologies,goingbeyondQ&Ainteraconstoencompassin-housemodeltraining.TheuseofaRAG(retrievalaugmentedgeneraon)

pa廿ern,whereinqueriesandresponsesare

coordinatedbetweenasearchengineanda

largelanguagemodel,fostersproducvityandagility.

Significantimprovementsinresponsemesandme-to-resoluon,deliveringtangiblebenefitsfromAIimplementaon.

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ThecurrentstateofAI

WhenwelookedhoworganizaonsareusingAIrightnow,theresearchshowed:

MostorganizaonshaveAIimplementaonsinprocessorcompleted.

59%

ofcorporatefunconshaveAI

implementaonsin-processor

completed

34%

ofdepartmentsareplanningAIimplementaons

Q.WhatisthestateofimplementationforAI-enabledoperationsinthefollowingareasofyourcompany?

CorporatefunconswiththemostcompletedAIprojects:

Finance/comptroller

HR

Markeng

Ineveryindustry,organizaonshaveeither

iniatedorcompletedtheimplementaonofAIsoluonsacrosseverymajordepartmentandC-suitefuncon.Infact,everyexecuvewesurveyedcouldciteatleastoneAIprojectatleastcurrentlyintheplanningstages,andforonly5%ofcompanieswereallAIprojectssllintheplanningstages.

Overall,execuvesreportedanaverage

compleonrateof26%acrossprojectsin13majordepartments,withthe

finance/comptrollerofficehavingthemostcompletedAIimplementaons(29%).

MarkengandHRareclosebehindfinanceintheircompleonrates(at28%each).

Astherateofchangeacceleratesandbusinesschallengesbecomemore

nuanced,organizaonsmustcreatemoreintelligentoutcomesusingAIand

moreeffecvelyuseproprietarydata.Smallandlargelanguagemodelswillbe

cricaltounlockingnewsourcesofdifferenaonforenterprises.Organizaonsthatunderstandthiswillbecomemoreagile,creave,producve,andresilient.

–TarunChopra,VP,ProductManagement,DataandAI,IBM

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AveragecompleonratesforAIprojectsacrosscorporatefunconsanddepartments:

30%

23%

26%

OverallPacese廿ersFollowers

ThehighpercentagesofcompanieswithAIprojectsinvariousstagesof

implementaonindicatethatAIisno

longerafuturiscconceptbutarealityformostorganizaons.BusinessesareacvelyexploringanddeployingAIsoluonsto

enhanceefficiency,producvity,and

decision-makingacrosstheiroperaons.

Industrieswiththe

highestcompleonratesforAIprojects:

LifeSciences

Communicaons,Media&InformaonServices

Banking,Financial

Services&Insurance

LeadersexpectAItohelpaugment,accelerate,advise,andautomatetheir

businesses.Moreimportantly,thesuccessfuladoptersunderstandwhyitissoimportanttohaveasounddatastrategybydesigninordertoprepareforanageofAI.99

–R“Ray”Wang,PrincipalAnalystandCEO,ConstellationResearch,Inc.

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YetveryfewcompaniesarefullyleveragingAIasatransformavefactorfortheirbusiness.

WhilemanyorganizaonsareinvariousstagesofAIimplementaon,thetransformave

powerofAIasacorebusinessdriverremainslargelyuntapped.Only4%ofthetotalsurveyedhaveleveragedAItosuchanextentthatitdifferenatesandtransformstheirbusiness

operaons;24%haven’tmovedbeyondtheinialexploratoryphase.Amere15%saytheiremployeesandoperaonsareusingAItodeliverhighervaluethantheycouldwithoutAI.

Only

4%

areleveragingAIasadifferenang

factorthatistransformingtheirbusiness

15%

saytheyareusingAItorapidlydelivermuchhighervalueresults

27%

areusingAItomakeincrementalimprovementstotheirproducvity

29%

arecleaninguptheirdataandmovingittothecloud

Q.Lookingatyourorganizationoverall,whichmostcloselydescribesyourcompany'scurrentrelationshiptoAI?

ThedatasuggeststhatwhileAIadoponisbecomingwidespread,mostcompaniesaresllintheearlytoearly-middlestagesoftheirAIjourney.Manymoreorganizaonsarefocu