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Task1
IntroducingaCompany
介绍公司Task1Introducingacompany.pptxTask2Introducingaproduct.pptxTask3Visitingafactory.pptxTask4Attendingameeting.pptxTask5DiningwithCustomers.pptxTask6MakingEnquriiesandOffers.pptxTask7Discussingprices.pptxTask8DiscussingPacking.pptxTask9DiscussingShipment.pptxTask10DiscussingPayment.pptxTask11ClosingaDeal.pptxTask12HandllingComplaints.pptxLearningObjectivesAftercompletingthistask,youshouldbeableto:usethewordsandexpressionsfortalkingaboutcompanyownership,businessscope,products,history,capital,financialstanding,prospects,etc;introducingallaspectsofyourcompanytothecustomersthroughanoralpresentationatameetingoracompanyvisit;learntobuildagoodcompanyimage.Pre-classTaskFindtheitemsequivalenttothosegiveninChinesebelow,andputthecorrespondinglettersinthebracketsnumbered1-20.A-headofficeK-productrangeB-branchofficeL-soundcreditC-jointventureM-marketshareD-state-ownedenterpriseN-companyvisionE-privateenterpriseO-acquisitionF-marketvalueP-diversifiedbusinessG-salesrevenueQ-stockexchangeH-regularsupplierR-robustgrowthI-financialstandingS-brandvalueJ-corporatecultureT-cooperativefactory1)(S)品牌价值11)(E)私营企业2)(J)企业文化12)(G)营业收入3)(N)公司愿景13)(A)总公司4)(C)合资企业14)(O)收购5)(Q)证券交易所15)(R)增长强劲6)(L)信用良好16)(K)产品范围7)(I)财务状况17)(T)合作工厂8)(F)市值18)(D)国有企业9)(B)分公司19)(H)固定供货商10)(M)市场份额20)(P)多种经营Pre-classTasksScantheQRcodetobrowseacompanyprofileonitswebpage.Afterbrowsing,discusswithyourpartnerabouthowthecompanypresentsitselfasacapableandtrustworthybusinesspartner?Acompanyprofile.pdfAcompanyprofile.pdfQ:Whattointroduce?A:
1.Companyprofile企业概况History历史Businessscope业务范围Size规模Facilities设施Personnel人员Businesspartners合作伙伴
2.Product产品Categories种类Quality质量Productionorganization 生产组织Inventory库存保证3.Price&Service价格及服务优势Pricecompetitiveness 价格的竞争力Logisticsmanagement 物流的管理水平4.R&D技术研发Internaltechnicalsupport 企业内部技术保障Externaltechnicalcollaboration 外部的技术合作5.CorporateCulture企业文化建设Corporatecultureconnotation 企业文化内涵Uniquespirit独特精神GuidingInformationYourTaskScenario
Asshownintheabovewebpage,ChangzhouBisekCycleCo.,Ltd.makesandsellselectricbikes.TodaythecompanyisreceivingBillFelton,purchasingmanagerofFeltonCompanyinAmericaattheirheadofficeinChangzhou.TheymetattheCantonFairbeforeandhavemadeseveralcontactsbyemail.Thevisitaimstodeepenmutualunderstanding,showthestrengthsoftheChinesecompanyandexplorepossibilityofcooperation.Task
Role-playinpairs.StudentAreferstoinformationcardA.StudentBreferstoinformationcardB.YourTaskYourTaskSampleConversationAIntroducingOwnership,BusinessLineandDevelopment
SampleConversationAAIsyourcompanystate-ownedorprivate?BWeareaprivateenterprise.AWhatdoyoumainlydealin?BWemainlydealinimportandexport,butwealsodointernationaltransportation,warehousing,exhibition,laborexport,etc.AThat’sgreat.Doyouhandlegarmentsinyourexport?BYes.That’sthemaincategorywehandle.Ourproductrangeincludesmen’sclothing,women’sclothingandsportswear.SampleConversationAAWheredoyoumainlyexportyourproducts?BMainlytoEuropeanandAmericanmarkets.Thesemarketsaccountfor
morethan80%ofourtotalsalesvolume.Besides,ourmarketshare
inJapanandtheSouthKoreaisgrowingtoo.AHowlonghaveyoubeenintheindustry?BWehavebeeninthisline
fornearly40years.Ourhistorycanbetracedbackto1986whenwewereatradingcompany,specializing
in
makingjeans.Since2000,we’vediversifiedtheproductsandexpandedbusinesstowidermarkets.WeinvestedeightproductionbasesandR&DcentersinChinaandacquiredseveralfactoriesinSoutheastAsia.Nowwe’vegrownintoagroupenterprise.Lastyear,weweresuccessfullylistedontheHongKongStockExchange.SampleConversationAAThisisimpressive!IwonderwhetherIhaveachancetovisitsomeofthefactories.
BCertainly,youdo.WecanarrangeforyoutovisitourEverbrightGarmentsMillthisafternoon.ItisaSino-Koreanjointventure.AThankyou.I’dlovetogoverymuch.state-owneda.国有的常见的关于企业所有制性质的表达方式有:state-operated国营的privateenterprise私营企业jointventure合资企业wholly/solely/exclusivelyforeign-owned/fundedenterprise外商独资企业We’reaSino-Canadianenterprise.我们是中加合资企业。We’reaGermancompany.我们是一家德资企业。todealin经营,从事Theshopdeals/tradesinallsortsofsecond-handgoods.
那家商店经营各种二手货。下面几个词(组)也有经营的意思:1)handle经营We’vebeenhandlingcocoafor20years.我们经营可可有20年了。2)do经营,搞,做Mostcocoadealersalsodocoffee.多数可可交易商也搞咖啡。3)tospecializein专营Wespecializeincosmetics.我们专营化妆品。Theyspecializeinproducingthiskindofmachines.他们专门生产这种机器。4)in...business/line经营,从事,做Weareintheprintingbusiness.我们是做印刷的。5)in从事……行业,做I’mincomputers.我从事电脑行业。6)tobeengagedin…从事……Weareengagedinartificialintelligence(AI)development.我们从事人工智能开发。productrange产品范围,产品系列rangen.范围,幅度Thecompanyoffersawiderangeofproducts.这家公司提供各种各样的产品。rangev.(在一定幅度内)变化,变动Pricesfortheentirelineuprangefrom$3-7,andwillbeavailableforpurchaseonlineatWalmart.整个产品线的价格从3—7美元不等,可从沃尔玛网上购买。toaccountfor(数量或比例上)占High-techcompaniesaccountfor32%ofthetotalvalueofthepayrollsinthearea.高科技公司占该地区工资总额的32%。marketshare市场份额togain/expand/lose/clawbackmarketshare赢得/扩大/失去/夺回市场份额Thiscouldhelpustoclawbacksomeofthemarketshare.这能帮助我们夺回部分市场份额。Wehavebeeninthislinefornearly40years.我们从事这一行有近40年了。linen.行业;货物;货色或产品Ourchieflineistheimportofchemicalproducts.我们主要经营化工产品的进口。Thisisoneofourbest-sellinglines.这是我们最畅销的产品之一。也可以用“field”,例如:Hisenseisinthefieldsofconsumerelectronics,householdappliancesandintelligentinformationsystem.海信公司涉足消费电子、家电、智能信息系统等领域。diversifyv.(使)多样化;扩大业务范围;从事多种经营Using
its
powerful
brand
name,thecompanyhassuccessfullydiversifiedandenterednewmarkets.凭借其强大的品牌知名度,该公司成功实现了多元化经营并进入了新市场。Manywheatfarmershavebeguntodiversifyintootherformsofagriculture.许多种植小麦的农民已经开始转向其他形式的农业。diversifiedculture多元化的文化acquirev.收购Theairlinewillacquirea49%shareofitsrival.该航空公司将收购其竞争对手49%的股份。M&A
合并与收购,兼并,并购,即mergersandacquisitionsThedealisthebiggestM&Atransactionoftheyear.这是今年最大的并购案。Lastyear,weweresuccessfullylistedontheHongKongStockExchange.去年,我们成功在香港证券交易所上市。listv.注册上市alistedcompany上市公司“上市”还有其他说法:1)totake...publicHeandhisbrotherstooktheirfamilybusinesspublic.他和兄弟们将他们的家族企业上市了。2)togopublicThecompanywentpublicin2013.公司2013年上市了。3)floatv.AlibabafloateditssharesontheNYSE.阿里巴巴在纽交所上市。4)flotationn.Alibaba
hassecureditsplaceastheworld’slargest-ever
stockmarket
flotation.阿里巴巴已成为全球有史以来最大的股票上市公司。Sino-Koreanjointventure中韩合资企业Sino是“中国的”意思,与其它形容词构成合成词,再如:Sino-USbilateralrelations中美双边关系Sino-Canadiantrade中加贸易Sinopec中国石化Sinotrans中国外运SampleConversationBIntroducingCompanySize,PartnersandCultureSampleConversationBAWhataboutthesizeofyourcompany?BWell,we’reheadquarteredhereinHangzhou.Besides,wehave20subsidiariesathomeand10permanentrepresentativeofficesabroad.AIncredible!Doyouhaveyourownfactories?BYes,wehave2ownfactoriesand6cooperativefactories.Theyproducedesktopcomputers,laptopcomputersandservers.AThenhowmanyemployeesdoyouhave?SampleConversationBBApproximately5,000intotal,with200workingfortheheadofficealone.Andallthestaffsharethesamecompanyvision.Weaim
tobeamarketleaderintermsofqualityandcreativity,toachieveahighlevelofcustomersatisfactionandtosupportthedevelopmentofstaff.AVerynice!Doyouprovidetechnologyservice?BYes,wedo.Weprovideunifiedcommunicationsplatforms,informationtechnologyandprogrammingsupportservicestoindividualtradersandtradingorganizations.ASoundsgreat!I’veheardyouarearegularsupplier
toBestBuy,right?BThat’sright.We’vebeenworkingtogetherforyears.WealsoworkwithbrandpartnerslikeTarget,Argos,etc.SampleConversationBAWonderful.Thankyouverymuchforyourintroduction.BMypleasure.Wehaveashowroomoverthere.Ifyou’reinterested,youcanfollowmethisway.Thereyou’llseeallkindsofourproducts.ASure.We’reheadquarteredhereinHangzhou.我们总部在杭州。headquartern./v.总部/总部设在OurheadquarterislocatedinHangzhou.我们总部在杭州。表示“总部设在”,我们还可以用“base”,例如:TheWTOisbasedinGeneva.世贸组织设在日内瓦。NotesBesides,wehave20subsidiariesathomeand10permanentrepresentativeofficesabroad.此外,我们在国内拥有二十家子公司,十个海外常设代表处。subsidiaryn.子公司representativeoffice代表处相关表达还有:headoffice总公司branchoffice分公司domesticoffice国内办事处overseasoffice海外办事处affiliatedcompany附属公司parentcompany母公司liaisonoffice办事处、联络处Yes,wehave2ownfactoriesand6cooperativefactories.是的,我们拥有两家自属工厂,六家合作工厂。Thenhowmanyemployeesdoyouhave?那么你们一共有多少员工?表达员工数量,我们可以说:Weemployover100workers.我们雇用了一百多名工人。Weemploymorethan100staff.我们雇用了一百多名员工。Thenumberofemployeesinthecompanyhastrebledoverthepastdecade.过去十年,公司员工人数增加了两倍。aimv.旨在;目的是;打算;瞄准Weaimtobeamarketleaderintermsofqualityandcreativity,toachieveahighlevelofcustomersatisfactionandtosupportthedevelopmentofstaff.我们的目标是在质量和创造力方面成为市场领导者,实现高水平的客户满意度并支持员工的发展。Weareaimingfora50percentshareoftheGermanmarket.我们的目标是占据德国市场50%的份额。Thisproductisaimingatyoungpeople.该产品针对的是年轻人。Notesaimn.目的;目标Ourshort-termaimistodealwithourcurrentfinancialdifficulties,butourlong-termaimistoimprovethecompany’sprofitability.我们的短期目标是解决当前的财务困难,但我们的长期目标是提高公司的盈利能力。Notesregularsupplier常规供应商,固定供应商regular经常搭配在以下短语中:regularcustomer常客,老客户regularorder长期订货regularupdates定期更新Notestoworkwith与……共事,与……合作Weworkwithpeoplefromdifferentcultures.我们和来自不同文化的人一起工作。口语中,常用workwith来表示“合作”,而较少用cooperate。SampleConversationCIntroducingBusinessPerformanceandCreditSampleConversationCAWelcometoAromaticFoods!We’regladtohaveyouhere,Mr.Johnson.Thanksforcomingallthewaytoseeus.BI’mhappytobehere.Nicetomeetyouinperson,Caron.We’vebeenintouchinemail.(AandBshakehands.)AYes.It’snicetofinallyputafacetothename.Hereismybusinesscard.BThanks.Hereismine.ALet’sgetstartedwithaquicktourofourfacilities.Afterthat,wecansitdownandgooverthedetailsforthejointventureplan.(AshowsBaroundthecompany.)BCaron,mayIaskaboutyoursalespositionoflastyear?SampleConversationCASure.I’mveryhappytosharewithyouthedata.OursalesrevenuereachedUSD5billionlastyear,whichnearlydoubledintwoyears.Theproductsarefavoredbymoreandmorecustomerseveryday.Aromatichasbecomeawell-knownbrandinoverseasmarketwithabrandvalueofUSD50billion.BAwesome.Buthowdoyousatisfyconsumers’ever-changingneedsandrequirements?AQualityisalwaysthekey.Wevaluefoodsafetyandcareabouthumanhealthandwell-being.Werankamong10MostInfluentialFoodBrandsinChinafor2024.BVeryimpressive.Youknowwe’relookingforaJVpartnerwithrobustgrowthandsoundcreditinfoodindustry.Itseemsyouareoneofthechoices.SampleConversationCAThankyou.Icanassureyouthatwehaveasoundfinancialstanding.
Youcanconsultourbank,theICBC,Fuzhou.BThankyouforyourinformation.ANotatall.Wehopetobuildasuccessfulpartnershipwithyou.
Thanksforcomingallthewaytoseeus.感谢您专程造访。tocomealltheway一路走来;专程造访;远道而来Thanksforcomingallthisway.感谢您不远千里而来。Thankyouforcomingallthewaydownhere.谢谢您特地过来。
toputafacetothename一睹真容比较:toputanametotheface叫得出名字Irememberhearingthename,butIcan’tputafacetothename.我记得听过这个名字,就是不知道人长什么样。Irememberseeinghim,butIcan’tputanametotheface.我记得见过他,就是叫不上他的名字。…whichnearlydoubledintwoyears.……两年内几乎翻了一番/增加了一倍。表示“翻一番”,还可以用到以下结构:Oursalesincreasedonefoldintwoyears.我们的销量两年内翻了一番/增加了一倍。Oursalesaretwicethatoflastyear.我们的销量比去年翻了一番/是去年的两倍/比去年增加了一倍。表示“翻两番”可以说:Oursalesincreasedtwofoldcomparedtotwoyearsago.比起两年前,我们的销量增加了两倍。Oursalesarethreetimesthatoftheyearbeforelast.我们的销量是前年的三倍。valuev.认为……重要;重视Theareaisvaluedforitsintangibleculturalheritageresources.这个地区因其非物质文化遗产资源而受到重视。You’reavaluedcustomer.你是我们很重视的顾客。Werankamongthe10MostInfluentialFoodBrandsinChinafor2024.我们跻身2024年中国十大最具影响力的食品品牌之列。rank
v.位居Huaweiranked49thintheFortuneGlobal500rankinglist.华为在《财富》世界五百强排行榜中排名第49位。rankingn.排位,排名We’veimprovedourrankingfrom18thto10th.我们的排名从第18位上升到第10位。rankn.位次Themergerhasputourfirmintothefirstrankofglobalcompanies.此次合并使得我公司跻身全球公司之列。也可以用“rate”这个词,例如:Ourcompanyis
ratedfirstforsafetyandreliability.我们公司在安全性和可靠性方面被评为第一。Icanassureyouthatwehaveasoundfinancialstanding.我可以向您保证我们财务信用良好。assurev.使某人确信,向某人保证它常有以下用法:1)toassuresbofsth.Wecanassureyouofoursinceritytoworkwithyou.请相信我们的合作诚意。2)toassuresb+that从句Icanassureyouthatyou’llgetthelicenseintime.我可以向你保证你会及时拿到许可证。3)tobe/restassuredofsth.Youcanbeassuredofourmostpromptattentiontoyourorders.请放心,我们会及时处理你们的订单。4)tobe/restassuredthat从句Pleaserestassuredthatwewillprovideyouwithmostfavorabletermsandconditions.请尽管放心,我们会给你最优惠的条件。Youcanconsultourbank.你可以到我们的银行询问一下。consultv.征询;咨询;请教;请示Weneedtoconsultourcompanylawyeraboutthis.这件事我们要咨询一下法律顾问。toconsultwithsb.(做决定前)与某人商量,协商Ineedtoconsultwiththemanagerontheproposals.我需要和经理商讨一下这些建议。NotesICBC(IndustrialandCommercialBankofChina)中国工商银行People’sBankofChina中国人民银行BankofChina中国银行AgriculturalBankofChina中国农业银行ChinaConstructionBank中国建设银行BankofCommunications交通银行ChinaMerchantsBankCo.,Ltd.招商银行ExercisesExercise1
Pairwork.Taketurnsaskingandansweringquestionsaboutbusinesslines.Exercise1
Pairwork.Taketurnsaskingandansweringquestionsaboutbusinesslines.Exercise2Patterndrills.Makesentenceswiththefollowingunderlinedexpressions.1)Ourcompanyisastate-operatedenterprise.Nowyoutry:a.我公司是一家美国独资企业。b.我公司是一家中澳合资企业。OurcompanyisanAmericanenterprise.
OurcompanyisaSino-Australianjointventure.1)Ourcompanyisastate-operatedenterprise.Nowyoutry:c.我公司是一家私营企业。d.我公司是一家股份有限公司。Ourcompanyisaprivateenterprise.Ourcompanyisastockcompany.2)Wemainlydealinimportandexport.Wemainlyhandle…Wespecializein…Nowyoutry:a.我们主要经营农副产品(agriculturalby-products)。b.我们主要经营土畜产品(nativeproduceandanimalby-products)。Wemainlydealinagriculturalby-products.Wemainlyhandlenativeproduceandanimalby-products.2)Wemainlydealinimportandexport.Wemainlyhandle…Wespecializein…Nowyoutry:c.我们主要经营医药保健品(medicineandhealthproducts)的进出口。d.我们专营五金矿产(metalsandminerals)的进出口。Wemainlydealintheimportandexportofmedicineandhealthproducts.Wespecializeintheimportandexportofmetalsandminerals.3)Wehavebeeninthislinefornearly40years.Nowyoutry:a.我们做软件开发已有20年的经验。b.我们从2002年起就搞市场调研了。Wehavebeeninthelineofsoftwaredevelopmentfor20years.Wehavebeeninmarketinvestigationsince2002.3)Wehavebeeninthislinefornearly40years.Nowyoutry:c.我们经营汽车零部件已有十多年了。
d.我们经营家用电器近30年了。Wehavebeeninthelineofautopartsforover10years.Wehavebeeninthelineofhomeappliancesfor30years.4)OursalesrevenuereachedUSD5billionlastyear,nearlydoubledthan3yearsago.Nowyoutry:a.我们今年的净利润(netprofit)达到了五千万人民币,是去年的两倍。b.我们今年的研发费用达到了营业额的6%,是去年的三倍(threefold,threetimes)。Thisyear,ournetprofitreaches50millionyuan,whichdoublesthanlastyear.Thisyear,ourR&Dexpenditurereaches6%ofthesalesrevenue,threetimesthatoflastyear.4)Oursalesrevenuereached5billionU.S.dollarslastyear,nearlydoubledthan3yearsago.Nowyoutry:c.我们的市值(marketvalue)达到了两亿美元,比上市前翻了一番。d.我们的资金达到了两千万美元,比我们预计的多了一倍。Ourmarketvaluereached200millionU.S.dollars,twicethatbeforegoingpublic.Ourcapitalreached$20million,increasingonefoldcomparedtoourexpectation.5)Qualityisalwaysthekey.Nowyoutry:a.沟通永远是关键。b.真诚永远是成功的关键。Communicationisalwaysthekey.Sincerityisalwaysthekeytosuccess.5)Qualityisalwaysthekey.Nowyoutry:c.相互信任是维系客户关系(tomaintaincustomerrelations)的关键。d.对客户坦诚相待是获得客户忠诚度(togainloyalty)的关键。Mutualtrustisalwaysthekeytomaintainingcustomerrelations.Beinghonestwithcustomersisalwaysthekeytogainingloyalty.Exercise3
1)我们公司创建于1979年,现在国外有三十几个分公司。2)我在茶叶进出口公司工作,我们公司有八十多位员工。3)我们的产品主要出口到南美及亚洲市场。PutthefollowingsentencesintoEnglishorally.Ourcompanywasestablishedin1979,andnowwehavemorethan30branchofficesoverseas.Iworkinateaimport-exportcompanyandwehavemorethan80employees.OurproductsaremainlyexportedtotheSouthAmericanandAsianmarkets.4)我们的总部在外贸大楼十五层。
5)我们是一家日资企业,主营运动服的进出口。6)我公司2022年在纽约证券交易所上市。
Ourheadofficeislocatedonthe15thfloorintheForeignTradeBuilding.WeareaJapaneseenterprise,mainlydealingintheimportandexportofsportswear.OurcompanywaslistedontheNewYorkStock Exchangein2022.7)我们在国内有36个零售点,在家具市场上有16%的份额。
8)我们的产品范围包括玉雕(jadecarving)、水晶酒杯、陶瓷餐具等。9)我们是欧洲地区最大的轻工产品(lightindustrialproducts)进口商之一。
Wehave36domesticretailoutletswith16%shareinthefurnituremarket.Ourproductrangeincludesjadecarvings,crystalwineglassesandchinaware.WeareoneofthebiggestimportersoflightindustrialproductsinEurope.10)我们收购了当地一家棉花加工厂。11)政府鼓励当地制造商做到产品多样化。
12)我们有自属工厂两家,合作工厂十余家。Weacquiredalocalcottonmill.Thegovernmentencourageslocalmanufacturerstodiversifytheirproducts.Wehave2ownfactoriesandmorethan10cooperativefactories.13)我们是沃尔玛的固定供货商。14)我们的宗旨是质量上乘,价格合理。15)今年我公司荣膺“中国百强企业”称号。
WearearegularsupplierofWal-Mart.Ourprincipleistomakeproductsofsuperiorqualityandreasonableprice.Weareawarded“TopHundredEnterprisesofChina”thisyear.Exercise4参考译文Role-playthefollowingdialogueinEnglishorally.参考译文Exercise4Role-playthefollowingdialogueinEnglishorally.参考译文Exercise4Role-playthefollowingdialogueinEnglishorally.Exercise4ANicetomeetyou,Mr.Brown.I’mWangWei,salesrepresentativefromShanghaiXunjieSilkImport&ExportCo.BNicetomeetyoutoo,Mr.Wang.Nicetomeetyoutoo.We’vebeenintouchinemail.I’mgladIfinallyputafacetothename.AThankyouforcomingalongtovisitus.BI’vebeenexpectingthisvisit.Couldyouintroduceyourcompanytousbriefly?ACertainly.Wewereestablishedin2005.So,we’vebeeninthetextilebusinessfornearly20years.BDoyouspecializeintextiles?返回中文Exercise4AWeusedto.Butnowwe’vediversifiedtheproducts.Wealsodotextiles,garments,drawnworksandcosmetics.BForexportordomesticsales?ABoth.Butmainlyforexport.BWhichcountriesdoyoumainlyexportto?AMostlyAmericaandAfrica.BWhataboutthesizeofyourcompany?AOurannualsalesareabout200milliondollars.Sofar,wehave2ownfactories,1branchofficeintheUSandAfricarespectively.Thedomesticemployeesareabout1,100intotal.BVeryimpressive!返回中文Exercise4AThisway,please.Thisisourexhibitionhall,wheremostoftheproductsaredisplayed,suchassilk,woolenfabrics,clothandclothing,etc.Boh!YourbrandiswellknownintheEuropeanmarket.Thistime,weareparticularlyinterestedinsilkgarments.AOursilkisrenownedforitshighqualityandisoneofourtraditionalexports.Silkgarments,withtheirbrightcolorsandbeautifuldesigns,areverypopularabroadandareinhighdemand.BIthinkwecandoalotofbusinessinthisarea.AWealsohopetocooperatewithyouagain.返回中文Exercise5PresentthefollowingcompanyorallyinEnglishbasedonthegiveninformation.参考答案返回中文WelcometoZiboOwnerPartyGiftCo.,Ltd.Weareaprivatetradingcompany,locatedinZibo,ShandongProvince.Itwasestablishedin2014withapproximately100employeesintotalnow.Thecompanymainlydealsinpartysupplies,promotionalgifts,stationeryproducts,sportsandoutdoorproducts.Theannualsalesamountupto12milliondollars.Wehave2factoriesand2branchesinChina.
Our
products
are
mainly
exported
toNorthAmerica,WesternEuropeandOceania.
WearearegularsupplierofWalmartandTarget.Thankyou!Task2
IntroducingaProduct
介绍产品LearningObjectivesAftercompletingthistask,youshouldbeableto:usethewordsandexpressionsfortalkingaboutproductvarieties,materials,functions,features,workmanship,quality,specifications,sales,awards,etc;presentanddemonstrateaproducttopotentialbuyers;boostcustomers’confidencein“MadeinChina”.Pre-classTaskFindtheitemsequivalenttothosegiveninChinesebelow,andputthecorrespondinglettersinthebracketsnumbered1-20.A-manufactureK-patentB-specificationL-salespositionC-honestdealingsM-warrantyperiodD-best-sellingN-rawmaterialsE-varietyO-optionsF-high-gradeP-trialsaleG-customizationQ-certificationH-well-developedR-productdemoI-customsexaminationS-boothJ-user-friendlyT-competingproduct1)(P)试销11)(B)规格2)(J)容易操作的12)(Q)认证3)(R)产品演示13)(C)诚信经营4)(L)销路14)(H)成熟的5)(T)同类产品15)(M)保修期6)(F)高档的16)(E)种类7)(K)专利17)(O)选择8)(N)原材料18)(I)海关检验9)(S)展位19)(A)制造10)(G)订制20)(D)畅销的Pre-classTasksScantheQRcodetobrowseacompanyprofileonitswebpage.Afterbrowsing,discusswithyourpartnerabouthowthecompanypresentsitselfasacapableandtrustworthybusinesspartner.Aproductprofile.pdfAproductprofile.pdfGuidingInformation产品介绍涉及的方面:Material,patternanddesignFunctionProcessandtechnologyQualityPriceSalespositionSuperioritymaterial上等原料quality/selectedmaterialpatterns花样繁多beofvariouspatterns色彩鲜艳beofbrightcolor永不退色beoffastcolor花色入时beoffashionablepatternsdesign设计多样beofdiversifieddesign设计新颖beofmoderndesign风格独特beofuniquestyleFunctionuser-friendlya.好用,使用方便,好操作multifunctionala.多功能的=combinemanyfunctionsinoneProcessandtechnology 工艺精良/湛delicatetechnologybeoffineworkmanship 制造精巧beofskillfulmanufacture 加工精细finelyprocessedQuality 品质一流beofprime/first-classquality 质量上乘/出众beofexcellent/superiorquality 质量可靠beofreliablequalityPrice价格有竞争力/合理/公道/优惠competitive/reasonable/moderate/favorable价格优惠/低廉Ourpriceisthebest/lowest.Ourpriceisonthelowside.Salespositionsellv.sellwellsellfastsalen.findagoodsaleenjoyfastsalessalablea.marketable/salableenjoyfastsalessellingn.sellern.bestsellinglinebestsellerSalespositionpopulara.popularityn.bepopularenjoyhighpopularityenjoygoodreputationenjoygoodprestigeSalespositionhaveareadymarket我们的服装在你地区销路很好。Ourgarmentshaveareadymarketinyourregion.meetwithgreatfavor/warmreceptionOurceramicshavemetwithgreatfavorintheUSmarket.我们的陶瓷在美国市场上很受欢迎。bewellreceived我们的货物很受欢迎。Ourgoodsarewellreceived.Superiority我们的产品质量上乘,价格合理。Ourproductsaresuperiorinqualityandreasonableinprice.不管从哪个方面来说,我们的产品比市场上能买到的其他品牌都要好。Ourproductsaresuperiorineveryaspecttoanyotherbrandavailableonthemarket.Superiority其他的产品都不能和我们相媲美。Otherproductscan’tcomparewithours.我们的产品居同类产品之首。Ourproductsrankfirstamongsimilarproducts.我们的产品在国际上享有盛誉。Ourproductsenjoyhighreputationintheworldmarket.YourTaskScenario
BillFelton,purchasingmanagerfromAmericanFeltonCompanycontinueshisvisitinChangzhouBisekCycleCo.,Ltd.HecomestotheirshowroomwhereBryneZhangintroducestheproductsindetailtohim.Task
Role-playinpairs.StudentAreferstoinformationcardA.StudentBreferstoinformationcardB.YourTaskYourTaskSampleConversationAIntroducingMaterials,DesignandSalesPosition
SampleConversationAAIlearnedfromwebthatyoumanufactureandsellthiskindofsweater.(AshowsBapictureofasweater.)BYes,wedo.Youmayhavealookatoursampleshere.AI’dliketoknowmoreabouttheproduct,forexample,thematerials,thedesignandthesalesposition.BThissweaterismadeof100%cashmere.Itfeelssoftandsmooth.Itisverycomfortable,warmyetverylighttowear.ADoyouhaveotheryarnoptions?BYes,therearemanyoptions,likecashmereblendedwithcotton,silkorothersyntheticfiber.Hereisacatalogue.SampleConversationAAMm…Doyoudesignityourself?BThesamplewearetalkingaboutisdesignedbyourprofessionalteam.Therearemorethan200readycolorsandpatternsforyoutochoosefrom.Andofcourse,weacceptcustomization.AInteresting.Whataboutthesales?BIt’saverypopularitemthisyear.Itsoldremarkablyfastduringthedomestictrialsaleperiod.Icanassureyouthatyou’llfindverygoodprospectsinitinyourmarket.AThankyou.You’vebeenmosthelpful.BMypleasure.Hereisthepricelistforallourvarieties.Thequalityissuperior,yetthepriceisveryreasonable.Notesmanufacturev.制造相当于produce、make。manufacturern.制造商manufacturingn.制造业Notesmaterialn.材料rawmaterials原材料
mainmaterials主料auxiliarymaterials辅料semi-finishedproducts半成品
finishedproducts产成品Notesoptionn.选择;选项Thisparticularmodelcomeswithawiderangeofoptions.这一种型号的货品有很多选择。bestoption最佳选项
availableoption现有选项Notescustomizationn.订制,订做customizev.订制,订做Thepatternofallthebeddingcanbecustomized.所有床品的图案都可以订制。还可以说custom-made,例如:Alltheproductsarecustom-madetosuitthespecific
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