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PracticalWriting:LettersSevenPrinciplesofpracticalWriting

1.Courtesy(礼貌)

1)Notmerepolitenesslikeusingsomephrasesof“please”or“thankyou”2)KeepasincereYou-attitude.3)Usetactful(委婉)waytoblameyourreaders,andtrytoavoidirritating(恼人的),offensive(无礼的),orbelittling(贬低的)statement.e.g.1“Polite”——WehavereceivedwithmanythanksyourletterofOct.7,andwetakepleasureofsendingyouourlatestcatalog.Wewishtodrawyourattentiontoaspecialofferwhichwehavemadeinit.“Courteous”——Youwillbeparticularlyinterestedinaspecialofferonpage5ofthelatestcatalogenclosed,whichyourequestedinyourletterofOct.7.e.g.2“tactful”——IfIunderstandyourlettercorrectly…“Rough”——Yourletterisnotclearatall,Ican’tunderstandit.

2.Consideration(体谅)

1)EmphasizingYou-attituderatherthanWe-attitude

2)Focusingonthepositiveapproache.g.1“You-attitude”——Youearn2percentdiscountforcashpayment“We-attitude”——Weallow2percentdiscountforcashpaymente.g.2“Positive”——Wefeelsurethatyouwillbeentirelysatisfied.“Negative”——Wedonotbelieveyouwillhavecausefordissatisfaction

3.Completeness(完整)①containsallthenecessaryinformation②answerallthequestionsputforwardbythereaders

ATTN:makesurethatallthemattersarediscussed/stated.

badimpression,giveup,disputesandlawsuit4.Clarity(清楚)

tomakesurethatwhatyouwroteissoclearthatitcan’tbemisunderstood.(usethemostsimpleandfamiliarwords,payattentiontothegrammar,eg:thepronoun,thepositionofthemodifier,rationalityinlogic)

eg:Beingaregisteredaccount,I’msureyoucanhelpus.

Beingaregisteredaccount,youcancertainlyhelpusMoreover,Payattentiontothepositionofthemodifierse.g.Weshallbeabletosupply10casesoftheitem

only.我们仅能供应该商品10箱.Weshallbeabletosupply10casesonly

oftheitem.我们仅能供应10箱该商品Themodifier“only”intheabovesentencesmodifiedtwodifferentwords,sothetwosentenceshavedifferentmeanings.5.Conciseness(简洁)

clearlyexpresswhatyouwoulddoinashortandpithystyleofwritingwithoutsacrificingcompletenessandcourtesy.Eg1:WeareinreceiptofyourfavoroftheletterMay10.贵方5月10日来函已收悉

WehavereceivedyourletterofMay10.Eg2:WillyoushipusanytimeduringthemonthofDecember,orevenNovemberifyouarerushed,forNovemberwouldsuitusjustaswell.

PleaseshipusbytheendofNovember6.Concreteness(具体)

specific,definiteandpersuasive(thoughsometimesvaguenessisalsopreferred)

thereaderwillbeataloss,andcouldn’tknowwhatyouaretalkingabout

eg:Weregrettonotethatyourclientswanttocanceltheirorder

Weregrettonotethatyourclientswanttocanceltheirorder+fortextiles7.Correctness(正确)Refernotonlytocorrectusageofgrammar,punctuationandspelling,butalsotostandardlanguageandproperstatement。1)withpronounsOurcompetitors’pricesare2%-3%lowerthanus(ours).2)withverbsItisoneofthemachinesthatwas(were)deliveredlastweek.3)withconjunctionsThisfridgenotonlyisattractive(isattractivenotonly)inproperprice,butalsoingoodquality.4)withsubjectsWhilestudyingthereport,thetelephonerang.WhileIwasstudyingthereport,thetelephonerang.英文信封(Envelope)的寫法

(BlockFormat齐头式)ZhaoMinSichunUniversityChengdu,610041P.R.ofChina

Mr.StevenChung

No.252,LongSt.

SanFrancisco,U.S.A寄件人姓名和地址收信人姓名和地址英文信封(Envelope)的寫法

(右缩式IndentedFormat)ZhaoMinSichunUniversityChengdu,610041P.R.ofChina

Mr.StevenChung

No.252,LongSt.

SanFrancisco,U.S.A寄件人姓名和地址收信人姓名和地址※英文地址的寫法和中文相反,口訣:由小到大

(ex:號—弄—巷—路/街—城市—國家)號No.(Number)樓F(Floor)室Rm.(Room)弄Aly(Alley)巷Ln.(Lane)路Rd.(Road)街St.(Street)段Sec.(Section)區Dist.(District)縣County市City大道Ave.(Avenue)省Province國家名…地址的书写顺序是由小到大:第一行写寄出信人的门牌号码,写街道名称;第二行先写县市、城镇名称,再写省或州名称,往右空两个字母的位置,再写上邮编。如果是寄往国外的信件,第三行写出寄信人所在国家的名称。如要说明信件由何种邮路递送或信件为何种类别,一般在信封正面的左下角注明。航空

ByAirMail挂号

Registered印刷品

PrintedMatter快件

Express内有照片

PhotoEnclosed如信件需由别人或单位转交给收信人,则需在转交人前面加上C/O(careof)后跟转交人的姓名地址。如宋力托李娜转交一封信给李明,信封格式为:SongLiNo.1MiddleSchoolNantong,226000JiangsuLiMingC/OLiNaPekingUniversityBeijing,100871如不需要邮寄,只需写上受托人和收信人的姓名即可。再用Bycourtesyof,Throughcourtesyof,Byfavorof引出所托之人的姓名。如:

LiMingBycourtesyofLiNa面交信(宋力本人当面交给收信人的信):

SongLiPresent

练习填写信封GeorgeWangwillwritealettertohispenpal(笔友),MikeClinton.Mike’saddress(住址)is:1025LongStreet,SanFrancisco,CA94101,U.S.A.AndGeorge’saddressis:23,Alley4,Lane130,Sec.IINankingEastRd.Taipei,Taiwan,R.O.C.Pleasewriteanenvelopeforhim.GeorgeWang

23,Alley4,Lane130,

Sec.IINankingEastRd.Taipei,Taiwan104

R.O.C.

MikeClinton

1025LongStreet,

SanFrancisco,CA94101

U.S.A

ThelayoutofEnglishletters

SevenPrincipalParts1.

信头Heading/Letterhead2.写信日期Date3.信内地址(收信人)InsideAddress4.称呼Salutation

5.正文BodyofLetter6.客套结束语ComplimentaryClosing7.署名SignatureSevenOptionalParts1.Thereferencenumber(存档编号)2.TheAttentionLine(至收信人)3.Thesubjectheading(事由)

4.Theenclosure(附件)

5.ThereferenceNotation(经办人代号)6.TheCarbonCopyNotation(抄送)7.Thepostscript(附言)Heading

信头包括寄信人地址(通常写在信笺的右上方)或某公司的名称、地址、电话、电传、传真、邮编、电子信箱地址或网址等。

Date日期应写在寄信人地址下方,表达方式各不相同。通常英式按日/月/年的顺序,而美式按月日年的顺序。注意:年份写全,不可省略;月份用英文单词表示,不可用数字替代(一般信函可缩写,较正式的公函需写全);日期用阿拉伯数字基数词表示即可,如May7,2006;23September,2005Rewritethefollowingdateforstandardbusinessletters

6/5/0610-9-068June2006Oct.28,06Jan.13.2006InsideAddress信内地址应写在信笺左上方,与信封上的地址完全一致。第一行写收信人姓名(称呼语+全名);商务信函中还需另起一行写出职务;收信人地址应确切完整。Arrangethefollowinginformationintoletterheadorinsideaddress:China/Beijing100021/BeijingMetal/President/LinFang/Eastlane/234LinFangPresidentofBeijingMetal234Eastlane,Beijing100021ChinaSalutation称呼应写在信内地址下,其左边要与信内地址第一行对齐。英文书信的称呼一般都是以Dear…

或Mydear…开头的。1.亲近熟悉的人:Dear/Mydear+称呼或名字。2长辈、关系一般、不相识:Dear+“先生/女士/教授”3机关、团体、公司、工厂或学校:DearSirorMadam,ToWhomItMayconcern.有时直接用Gentlemen(复数)。Body语言要得体,简单明了,措词礼貌。称呼下面隔一两行开始写正文。一般说来,开头直接表达写信的目的,中间对目的具体说明,结尾表达希望祝愿等。ComplimentaryClosing开头字母要大写,末尾用逗号。结束语也称敬语,使用时也应因人而异,取决于发信人与收信人之间的关系或熟悉程度。1.家人亲戚:Yourlovingmother/son/brother;Yourslovingly,Withlove,Allmyloveetc.2.长辈或一般朋友:Yoursrespectfully/sincerely,Yourstrulyetc.3.机关、团体、学校等:Yoursfaithfully/sincerely,Yourstrulyetc.

結尾的部份祝福的話結尾語Takecare.Yourfriend,Bestwishes.Trulyyours,BestRegards.Yourloving_______,MerryChristmasSincerelyyours,HappyNewYearYourssincerely,HappyBirthdaySincerely,Signature写信人要在结束语下面签名,以表示对信件中的全部内容负责。签名最好是写信人的亲笔,手写后可附打印的全名。Letterstyles

1.IndentedStyle缩进/行式

Feature:eachlineofthe‘InsideNameandAddress‘shouldbeindented2-3spaces,andfirstlineofeachparagraphshouldbeindented3-8spaces.IndentedFormatxxxx(letterhead)June3,2005(date)xxxx(insideaddress)Dearxx,(salutation)Wereceivedyourxxxx(body)YourssincerelyXX(signature)Joe(printedname)LetterheadRef.No.MsDavisSalesManagerTheTextileCo.LtdPicadillyLondon,WinCBEUKDearMsDavis,______________________________________________________________________________________________sincerelyyours,

DearSir/Madam,I’mwritinginresponsetoyouradvertisementforaPA/SecretarytotheManagingDirector.…AlthoughIdidnothavetotravelinmypreviousjob,Iwouldbeverywillingtodoso.Iwillbeavailableforinterviewatanytime,andlookforwardtohearingfromyou.Yoursfaithfully,WilliamJeremySmithPeaceHotelLingGongRoad1818Beijing,ChinaMailboxNo.23,GXuniversityNanning,Guangxi,China27Jan,2008缩进式发信人地址及发信日期收信人姓名和单位地址Letterheadfeature:eachlinebeginsattheleftmargin

2.fullblockstyle完全齐头式Blockformatxxxx(letterhead)June3,2005(date)xxxx(insideaddress)Dearxx,(salutation)Wereceivedyourxxxx(body)Yourssincerely(complimentaryclose)XX(signature)Joe(printedname)

LetterheadRef.No.DateAddress&NameDear--Re:Sincerelyyours,DearSir/Madam,I’mwritinginresponsetoyouradvertisementforaPA/SecretarytotheManagingDirector.…AlthoughIdidnothavetotravelinmypreviousjob,Iwouldbeverywillingtodoso.Iwillbeavailableforinterviewatanytime,andlookforwardtohearingfromyou.Yoursfaithfully,WilliamJeremySmithCompactSystem96RosewallDrive,Southtown,SO34BTMailboxNo.23,GXuniversityNanning,Guangxi,China27Dec,2007齐头式Letterhead3.ModifiedBlockStyle改良平/齐头式

feature:everylinebeginsattheleftmarginexcepttheletterhead,

date,complementarycloseandsigniture(slightlypastthecenterofthepage)ModifiedFormatxxxx(letterhead)June3,2005(date)xxxx(insideaddress)Dearxx,(salutation)Wereceivedyourxxxx(body)YourssincerelyXX(signature)Joe(printedname)LetterheadRef.No.DateName&AddressDear—Re:Yours,

DearSir/Madam,I’mwritinginresponsetoyouradvertisementforaPA/SecretarytotheManagingDirector.…AlthoughIdidnothavetotravelinmypreviousjob,Iwouldbeverywillingtodoso.Iwillbeavailableforinterviewatanytime,andlookforwardtohearingfromyou.Yoursfaithfully,WilliamJeremySmithPeaceHotelLingGongRoad1818Beijing,ChinaMailboxNo.23,GXuniversityNanning,Guangxi,China27Jan,2008改良式发信人地址及发信日期收信人姓名和单位地址Letterhead应用文写作技巧

I.信件开头

(写信、收信、回复……)1Ihavethepleasuretotellyouthat…2IamgladtoreceiveyourletterofMay….3ThankyouforyourletterofMay5th…4Manythanksforyourniceletter...

II.引出话题topic1Ihavesomeimportant/wonderfulnewsforyou.2youwillfindithardtobelieve,but…Moretips!structureIII.信件结尾

(祝福、感谢、保持联系……)1Ihopeyouwillbewellagainsoon.(not“Iwish”!)2Iwishyougoodluckin…3ThankyouforallyoudidformewhileIwasinyourcountry.4Ihopetohearfromyousoon.5Pleasewritetomesoonandtellmeaboutyourlifeatyourschool.英文书信由7个部分组成。它们是信头、日期,信内地址、称呼、正文、结束语、签字。格式一定要正确。信的正文和写文章一样,要分段写,每一段有一个中心思想总结PracticeDirections:Forthispart,youareallowed30minutestowriteaLetterofApology.You

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