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长风破浪会有时,直挂云帆济沧海。北京语言大学23春“英语”《英语商务通论》考试高频考点参考题库带答案(图片大小可自由调整)第I卷一.综合考核(共15题)1.Corporationsarethebackboneofmoderneconomies,althoughinnumbercorporationsaccountforonlyasmallpercentageofallbusinessfirms.()A.错误B.正确2.Creditunionsareprofitablecooperativesorganizedtomeettheneedsoftheirmembers.()A.错误B.正确3.Whenidentifyingmarketsegments,marketerslookatsomevariables,themostcommonbeing:___A.GeographicB.DemographicC.PsychographicD.Product-use4.Consumerproductscanbefurtherclassifiedinto___.A.conveniencegoodsB.shoppinggoodsC.specialtygoodsD.industrialgoods5.Iftheorganizationissoflatthatonesuperiorhastomanagetoomanysubordinates,efficiencymaysufferratherthanimprove.()A.错误B.正确6.FrederickHerzbergandhisassociatesputforwardatheorycalledthetwo-factortheory,including___.A.hygienicfactorsB.motivatingfactorsC.securityfactorsD.socialfactors7.Cigarettes,snackfood,softdrinks,candyandotherfrequentlypurchasedgoodsarethemajoritemssoldinvendingmachines.()A.错误B.正确8.Acheckisessentiallyanorderinstructingthebanktopayagivensuntoadesignatedpersonorfirm.()A.错误B.正确9.Whowillbuysecurities?A.speculatorsforquickgainsB.investorsforlongtermreturnC.thosewhoareacombinationofspeculatorsforquickgainsandinvestorsforlongtermreturnD.thosewhohavealotofmoney10.Awarrantycanbewrittenorimplied,bothrepresentingapromisebythemanufacturerorsellerthattheproductwillworkreasonablywell.()A.错误B.正确11.Thefunctionsofmoneyare___.A.mediumofexchangeB.storeofvalueC.unitofaccountD.economicindex12.Propertyisanythingofvaluethatisownedbyaninpidualorabusiness.()A.错误B.正确13.Themostcommonsourcesofshort-termfundsare___.A.tradecreditB.bankloansC.commercialpaperD.factoringaccountsreceivable14.Runningapartnershiphasseveraladvantages:___A.ImprovedAccesstoCapitalandCreditB.GreaterPossibilityforGoodManagementC.DefiniteLegalFrameworkD.BetterProspectsforGrowth15.Quickratioiscalculatedbypidingcurrentassetsbycurrentliabilities.()A.错误B.正确第II卷一.综合考核(共15题)1.Well-administeredappraisalsareveryimportanttohumanresourcesdevelopment,becausetheyprovidesystematicandregularfeedbacktoboththeemployerandtheemployeesabouthowwellthelatterperform.()A.错误B.正确2.Allmanagersshouldpossesssometypesofskillsas___.A.humanskillsB.conceptualskillsC.technicalskillsD.managementskills3.Apensionfundisapooloffundscreatedandmanagedtoprovideretirementincomeforthemembers.()A.错误B.正确4.Aquotacanbeexpressedintermsofeitherphysicalquantityorvalue.()A.错误B.正确5.Beingasoleproprietordoesnotmeanyouarefreefromproblems.Therearesomeofthedisadvantagesas___.A.unlimitedliabilityB.limitedaccesstocapitalC.limitedmanagerialexpertiseD.easykeepoperationalandfinancialsecrecy6.Accordingtoitsattributes,propertycanbeclassifiedinto___.A.tangiblerealpropertyB.intangiblepersonalpropertyC.intellectualpropertyD.materialproperty7.Themostcommonchannelsofdistributionare___.A.wholesalersB.retailersC.agentD.brokers8.Inlegalterminology,tortmeansacivilorprivatewrongfulactbyonepartythatresultsininjurytoanotherpartysbody,propertyorreputation.()A.错误B.正确9.VISAandMasterCardaretwoofthemostpopularbankcreditcards.()A.错误B.正确10.Acorporationisdefinedas“anassociationoftwoormorepersonstocarryonasco-ownersofabusinessforprofit.”()A.错误B.正确11.Sometechniquesareinventedtomakethejobsmoresatisfying,including___.A.jobrotationB.jobenlargementC.jobenrichmentD.jobredesign12.Moneymustbeabletostandthewearandtearofrepeatedtransactionsduringitslifeincirculation.()A.错误B.正确13.Committeescouldbeindependentorganizations,butmostofthemworkincombinationwithoneoftheabovediscussedformsoforganization.()A.错误B.正确14.Ifaconflictoccursbetweencommonlawandstatutorylaw,thelattertakesprecedence.()A.错误B.正确15.Accordingtotheeconomictheoryofsupplyanddemand,priceissetwheresupplymeetsdemand,andthispriceisreferredtoastheequilibriumprice.()A.错误B.正确第I卷参考答案一.综合考核1.参考答案:B2.参考答案:A3.参考答案:ABCD4.参考答案:ABC5.参考答案:B6.参考答案:AB7.参考答案:
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