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湖南省永州市公共英语五级(笔试)模拟考试(含答案)学校:________班级:________姓名:________考号:________

一、1.ListeningComprehension(15题)1.Womenhavemorefatcellssowomenhavelesswater.

A.RightB.Wrong

2.PartA

Directions:Youwillhearatalk.Asyoulisten,answerQuestions1-10bycirclingTRUEorFALSE.YouwillhearthetalkONLYONCE.Younowhave1minutetoreadQuestions1-10.

听力原文:W:Comein,please.

M:Goodmorning,Dr.Wilson.

W:Goodmorning,Wang.Hownicetomeetyouagain.Takeaseat…whydon'tyou,please.Whendidyougettotheuniversity?

M:Iarrivedyesterday.

W:Well…areyoulivinginthecollege?

M:No,IamwithanEnglishfamily…actually…becauseIwanttoimprovemyspeaking.

W:Oh,fine.Right,didyoutakealanguageproficiencytestbeforeyoucame?

M:Yes.Uhh…myOverallBandis6,but…unfortunatelymyspeakingscoreisonly5.

W:OK,youknow,hereinthisuniversity,youhavetotakeourownEnglishtestbeforeyouattendanylectures.So,firstofau.whatwe'vegottodois,wehavetomakeanarrangementforthetestdate.Umm…willtomorrowbeallfightforyou?

M:Yeah,Ihavetimetomorrowmorning.

W:Good,then.Tomorrowatten.Idon'tthinkthetestwillbeanyproblemforyou.Now,let'smakesureyoumakegooduseofyourtimehere.Let'sputitlikethis.Whatexactlydoyouwanttoaccomplishinthenext12months?

M:I'minterestedincomputerlanguagetranslation,Imean,fromEnglishtoChineseandChinesetoEnglish.I'lltry,ifpossible,toproducesoftwareoradevicewhichcanserveasaninterpreter.

W:Yes,couldyoubeabitmorespecificabout…er…thedevice?

M:Forinstance,whenyoutalktothedeviceinEnglishitwilltranslateyourwordsintoChineseandviceversa.

W:Uhuh…doyoumeanit'llbeascompetentas…er…ahumaninterpreter?

M:Yes…well,I'llletitdealwithgeneralsituations,atleast.

W:Fascinating…andhowbigwillthedeviceitselfbe,doyouthink?

M:Thesizeofacigarettepack,Ithink.Sopeoplecanputitintheirpocket.

W:Really?Well,thatcouldbeaPh.Dproject.Tellmewhatyouhavedonesofar.

M:Inmyfouryearsofundergraduatestudy,Istudiedelectronics,advancedmathematics,hardwaredesigning,somecomputerlanguagesandprogramwriting.

W:Yes,buthaveyoudoneanypracticaljobs?Imean,haveyouwrittenanyprogramsforpracticaluse?

M:IhadbeeninvolvedinaprojectforCADinashipyard.

W:Computeraideddesign.Thatwasprobablyagoodexperience,but,unfortunately,itmaynothelpyourpresentprojectmuch.AreyoufamiliarwiththeC-language?

M:No.

W:Uhuh…thephoneticprocessingsystem,doyouknowhowsuchasystemworks?

M:Whatdoyoumeanby“phoneticprocessingsystem”?

W:Well,youknow,Englishisspokenbydifferentpeoplewithdifferentaccents.YourEnglishaccentisdifferentfrommine,andofcoursemineisnotthesameasmycolleagues.SoasIseeit.yourdevicewouldhavetobeabletorecogniseandunderstanddifferentaccents.

M:Oh,Isee.IthinkIcanlearntheC-languageandthephoneticprocessingsystemhere.

W:Well,that'sprobablytrue,butyou'vegotonlytwelvemonthsandyouwantadegree,don'tyou?

M:Yes.

W:OK,sothere'retwowaysofstudyingforadegreehere.Youeithertakesixcourses,passtheirexamsandhaveyourdissertationacceptedortheotherwayisyoudosomeresearchworkandsubmityourprojectreport.

M:IthinkI'lltakethesecondway.

W:Fine,butareyousureyoucallfinishyourprojectintwelvemonths?

M:Idon'tknow.butIcanworktwelvehoursperdayandsevendaysperweek.

W:Well,I'dsuggestyouspendsometimeinourlibrary,tryingtofindoutwhatotherstudentshavedonebeforeandperhapsreconsideryourownproject,tosomeextent.Youmightnarrowyourresearcharea,concentratingonsolvingoneortwomajorproblems.And,it'dbeagoodideatotalktoyourcolleaguesinthelab,first.Anyway,I'msurewecanworkoutsomethinggood.ShallIseey

A.RightB.Wrong

3.Youcanfindyournoseinthedarknessbecauseofyour"feltimage".

A.RightB.Wrong

4.Waterisasimportantasvitamins,mineralsandproteinsforlife.

A.TrueB.Fasle

5.PartA

Directions:Youwillhearatalk.Asyoulisten,answerQuestions1-10bycirclingTRUEorFALSE.YouwillhearthetalkONLYONCE.Younowhave1minutetoreadQuestions1-10.

听力原文:DoItYourselfMagazineorganizesacompetitioneverysummertoelectthe“Handymanoftheyear”.ThewinnerofthisyeariSMr.RoyMiller.aSheffieldpostman.Ajournalistandaphotographerhavecometohishouse.ThejournalistisinterviewingMr.Millerforanarticleinthemagazine.

W:Well,I'mveryimpressedbyalltheworkyou'vedoneonyourhouse,Mr.Miller.Howlonghaveyoubeenworkingonit?

M:IfirstbecameinterestedinDo-it-Yourselfseveralyearsago.Yousee,mysonPaulisdisabled.He'sinawheel-chairandIjusthadtomakealterationstothehouse.Icouldn'taffordtopayworkmentodoit.Ihadtolearntodoitmyself.

W:Hadyouhadanyexperienceinthiskindofwork?Didyouhaveanypracticalskills?

M:No.1gotafewbooksfromthelibrarybuttheydidn'thelpverymuch.SoIdecidedtogotoeveningclassessothatIcouldlearnbasiccarpentryandelectricalwiring.

W:Whatsortofchangesdidyoumaketothehouse?

M:Firstofall,practicalthingstohelpPaul.Youneverreallyrealizetheproblemshandicappedpeoplehaveuntilitattacksyourownfamily.Mostgovernmentbuildings,forexample,havestepsuptothedoor.Theydon'tplanbuildingssothatdisabledpeoplecangetinandout.Weusedtoliveinaflat,andofcourse,itwastotallyunsuitable.Justimaginetheproblemsadisabledpersonwouldhaveinyourhouse.WeneededalargerhousewithwidecorridorssothatPaulcouldgetfromoneroomtoanother.Wedidn'thavemuchmoneyandwehadtobuythisone.It'soverninetyyearsoldanditwasinaverybadstateofrepair.

W:Wheredidyoubegin?

M:Theelectrical.IcompletelyrewiredthehousesothatPaulcouldreachalltheswitches.Ihadtolowerthelightswitchesandraisethepower-points.IwentontodothewholehousesothatPaulcouldreachthingsandgowhereheneeded.

W:Whatelsedidyoudo?

M:BythetimeI'dalteredeverythingforPaul,do-it-yourselfhadbecomeahobby.Ireallyenjoyeddoingthingswithmyhands.Look,Ieveninstalledsmoke-alarms.

W:Whatwasthepurposeofthat?

M:Iwasveryworriedaboutfire.Yousee,Paulcan'tmoveveryfast.Ifittedthemsothatwewouldhaveplentyofwarningiftherewereafire.Iputinacompleteburglar-alarmsystem.Ittookweeks.Thefrontdooropensautomatically.andI'mgoingtoputadeviceonPaul'swheelchairsothathe'llbeabletoopenandcloseitwhenhewants.

W:Whatareyouworkingonnow?

M:I'vejustfinishedthekitchen.I'vedesigneditsothathecanreacheverything.NowI'mbuildinganextensionsothatPaulwillhavealargeroomonthegroundfloorwherehecanwork.

W:There'sa$10,000prize.Howareyougoingtospendit?

M:IamgoingtostartmyownbusinesssothatIcanconvertordinaryhousesfordisabledpeople.IthinkI'vebecomeanexpertonthesubject.

ThoughPaulisdisabled,hemanagedtomovearoundinthehouse.

A.RightB.Wrong

6.HowdidEmilyDickinsondifferfromWaltWhitman?

A.Shepublishedpoemsfrequently.

B.Sheseldomlefthome.

C.Shelivedinanearlierera.

D.Shespokeadifferentlanguage.

7.WhyareAmericanstudentsusuallyunderpressureofwork?

A.Becausetheiracademicperformancewillaffecttheirfuturecareerinthefuture.

B.Becausetheyareheavilyinvolvedinstudentaffairs.

C.Becausetheyhavetoobservetheuniversitydiscipline.

D.Becausetheywanttorunforpositionsofauthority.

8.Accordingtothetalk,onlyrealcharactersportrayedinbooksmaybecomeourfriends.

A.TrueB.Fasle

9.Whatdoweknowaboutthedifferencebetweenmenandwomenintermsofpersonalrelationships?

A.Itiseasierforwomentomakefriendsamongwomen.

B.Womentendtorevealtheirfeelingsmoreeasily.

C.Personalrelationshipsaremorecentraltomostmen'slives.

D.It'seasiertoestablishpersonalrelationshipswithwomenthanwithmen.

10.Studentscanenjoyasimplebookingandenrolmentprocedureinsomechains.

A.RightB.Wrong

11.AlldirectorsontheBoardarefull-timeemployeesinthecompany.

A.RightB.Wrong

12.Whatwasusedtocarrymostmailafterthecoloniesbecameanation?

13.Thepast-orientedpeopletendtolookattheworldina______.

14.HowmanypeopledependonlocalriceandfoodinSouthAsiacurrently?

A.Morethan150millionpeople.

B.Lessthan150millionpeople.

C.About100millionpeople.

D.About120millionpeople.

15.Whichpowerdoesthemansuggest?

A.Waterpower.

B.Windpower.

C.Solarpower.

D.Electronicalpower.

二、2.UseofEnglish(10题)16.

【C2】

17.(38)

18.

【C9】

19.(39)

20.(33)

21.

【C14】

22.

【C11】

23.(36)

24.(47)

25.

【C19】

三、3.ReadingComprehension(15题)26.PartB

Directions:Inthefollowingarticlesomeparagraphshavebeenremoved.ForQuestions66-70,choosethemostsuitableparagraphfromthelistA-Ftofitintoeachofthenumberedgaps.Thereisoneparagraphwhichdoesnotfitinanyofthegaps.MarkyouranswersonANSWERSHEET1.

AccordingtotheAmericanAcademyofDermatology,anestimated10to50millionpeopleinthiscountryhaveanallergicreactiontopoisonivyeachyear.Poisonivyisoftenverydifficulttospot.Itcloselyresemblesseveralothercommongardenplants,andcanalsoblendinwithotherplantsandweeds.Butifyoucomeintocontactwithit,you'11soonknowbytheitchy,blisteryrashthatformsonyourskin.Poisonivyisared,itchyrashcausedbytheplantthatbearsitsname.Manypeoplegetitwhentheyarehikingorworkingintheirgardenandaccidentallycomeintodirectcontactwiththeplant'sleaves,roots,orstems.Thepoisonivyrashoftenlookslikeredlines,andsometimesitformsblisters.

66.______

About85percentofpeopleareallergictotheurushiolinpoisonivy,accordingtotheAmericanAcademyofDermatology.Onlyatinyamountofthischemical—1billionthofagram—isenoughtocausearashinmanypeople.Somepeoplemayboastthatthey'vebeenexposedtopoisonivymanytimesandhavenevergottentherash,butthatdoesn'tnecessarilymeanthey'renotallergic.Sometimestheallergydoesn'temergeuntilyou'vebeenexposedseveraltimes,andsomepeopledeveloparashaftertheirveryfirstexposure.Itmaytakeuptotendaysfortherashtoemergethefirsttime.

67.______

Herearesomeotherwaystoidentifythepoisonivyplant.Itgenerallygrowsinaclusteroflow,weed-likeplantsorawoodyvinewhichcanclimbtreesorfences.Itismostoftenfoundinmoistareas,suchasriverbanks,woods,andpastures.Theedgesoftheleavesaregenerallysmoothorhavetiny"teeth".Theircolorchangesbasedontheseason—reddishinthespring;greeninthesummer;andyellow,orange,orredinthefall.Itsberriesaretypicallywhite.

68.______

Thebody'simmunesystemisnormallyinthebusinessofprotectingusfrombacteria,viruses,andtheirforeigninvadersthatcanmakeussick.Butwhenurushiolfromthepoisonivyplanttouchestheskin,itinstigatesanimmuneresponse,calleddermatitis,towhatwouldotherwisebeaharmlesssubstance.Hayfeverisanotherexampleofthistypeofresponse;inthecaseofhayfever,theimmunesystemoverreactstopollen,oranotherplant-producedsubstance.

69.______

Theallergicreactiontopoisonivyisknownasdelayedhypersensitivity.Unlikeimmediatehypersensitivity,whichcausesanallergicreactionwithinminutesofexposuretoanantigen,delayedhypersensitivityreactionsdon'temergeforseveralhoursorevendaysaftertheexposure.

70.______

Intheplaceswhereyourskinhascomeintocontactwithpoisonivyleavesorurushiol,withinonetotwodaysyou'lldeveloparash,whichwillusuallyitchrredden,burn,swell,andform.blisters.Therashshouldgoawaywithinaweek,butitcanlastlonger.Theseverityofthereactionoftenhastodowithhowmuchurushiolyou'vetouched.Therashmayappearsoonerinsomepartsofthebodythaninothers,butitdoesn'tspread—theurushiolsimplyabsorbsintotheskinatdifferentratesindifferentpartsofthebody.Thickerskinsuchastheskinontheonsolesofyourfeet,ishardertopenetratethanthinnerskinonyourarmsandlegs.

A.Becauseurushiolisfoundinallpartsofthepoisonivyplant—theleaves,stems,androots—it'sbesttoa-voidtheplantentirelytopreventarash.Thetroubleis,poisonivygrowsalmosteverywhereintheUnitedStates(withtheexceptionoftheSouthwest,Alaska,andHawaii),sogeographywon'thelpyou.Thegeneralruletoidentifypoisonivy,"leafletsthree,

27.PartC

Directions:Answerquestions71-80byreferringtothefollowinggames.

Note:AnswereachquestionbychoosingA,BorCandmarkitonANSWERSHEET1.Somechoicesmayberequiredmorethanonce.

Answerquestions71~80byreferringtothefollowinggames.

Note:AnswereachquestionbychoosingA,B,CorDandmarkitonANSWERSHEET1.Somechoicesmayberequiredmorethanonce.

A=BewitchedB=SavingPrivateRyanC=TeamAmerica:WorldPoliceD=Godfather

Whichmovie...

tellsthestoryaboutthelastgreatwar?71.______

illustrateshowviolencecandestroyahumansoul?72.______

describestheimageofAmericaasthedominatefigureintheworld?73.______

influencesmostmoviesconcerningthecriminalelementsnowadays?74.______

representsthetensionrelationbetweenAmericaandFrance?75.______

isconsideredasthetopfivemoviesallthetime?76.______

tellsthestoryaboutretrievingthelastoneoffourbrothersinthewar?77.______

describesthestoryofarealwitchwhowasaskedtoacttheroleofanimaginarywitchaccidentally?78.______

wassimplyregardedasamovieaboutgangstersonce?79.______

wasadaptedfromaclassicTVsituationcomedy?80.______

ABewitched

"Bewitched"isapainfullyembarrassingremakeoftheclassicTVsitcomthatranonABCfrom1964-1972.Theseries,abouta"mixed"marriagebetweenahigh-flyingsorceressandanearthboundmortal,boastssomeofthemostfamiliarandiconicimagesintelevisionhistory.

WriterNoraEphronhasover-thoughttheconcepttosuchanextentthatshehasmanagedtostripawaymostoftheelementsthatmadetheseriesworkinthefastplace.Themovieisn'ttechnicallya"remake"of"Bewitched"sincethewitchplayedbyNicoleKidmanisn'ttheSamanthaStevensoftheseriesbutratherasinglewomannamedIsabelBigelowwhogetstoplaySamanthaStephensonTV.It'sallverychicandcomplicated,yousee,butthestorygoessomethinglikethis.tiredofthelifeofinstantgratificationthatwitchcraftsoeasilyaffordsher,Isabelhasdecidedtostrikeoutonherownasatotallyself-reliantmortal,movingintoatracthomeintheSanFernandoValleyandvowingtogetthroughtheremainderofherdayswithoutthebenefitofwitchcraft.Oneafternoonwhileatabookstore,sheisspottedbyoneJackWyatt,apompous,self-centeredmovieactorwhosecareerandpersonallifehavebothbeeninthetankoflateandwhoishopingtoatleastjumpstarttheformerbytakingontheroleofDarrinStevensinanewversionoftheoldseries.OneglimpseofIsabel'snose-twitchingabilityconvinceshimthatthisnon-actresswouldbeperfectforthepart,sowewindup,intruePirandellianfashion,withafictionalTVwitchbeingplayedbyanhonest-to-Godreallifewitch.

BSavingPrivateRyan

WorldWarIIwasapivotaleventofthe20thcenturyandadefiningmomentforAmericaandtheworld.Itshiftedthebordersoftheglobe.Itforeverchangedthosewholivedthroughit,andshapedgenerationstocome.Ithasbeencalled"thelastgreatwar".

NothingcouldhavepreparedthesoldiersatOmahaBeachforthebattletheyareabouttowage.Filledwithhopeandresolve,noneofthemknowsiftheywillsurvivethesmallstripofbeachaheadofthem.AshiseyesscantheNormandycoast,CaptainJohnMiller(TOMHANKS)believesthatgettinghimselfandhismenpastthegauntletisthegreatestchallengehehasfacedinthewar.Buthismostdifficulttaskstillliesahead.

Evenasthealliedforcesbegintogetafootholda

28.(80)

29.(75)

30.(73)

31.(79)

32.

Ed'sencounterwiththerecyclingteamshowsthat______.

A.Edwasdesperatetocorrecthismistake.

B.EdonlywantedtogivemoneytoRaoul.

C.Edwasunwillingtotipthetruckdriver.

D.Ednolongerwantedtogivethemmoney.

33.

WhatdoesMacDonaldwarnpeoplewhentheyintendtobuylifeinsuranceproducts?

A.Itisexpensivetoinvestonlifeinsuranceproducts.

B.Someinsurancehassomespecificterms.

C.Someinsurancecompanieswillnotprovidesatisfactoryterms.

D.Peopleshouldnotuseinsurancepoliciespurelyasaninvestment.

34.ShortagesoffluvaccinearenothingnewinAmerica,butthisyear'sisawhopper.Untillastweek,itappearedthat100millionAmericanswouldhaveaccesstoflushotsthisfall.ThenBritishauthorities,concernedaboutquality-controlproblemsataproductionplantinLiverpool,barredallfurthershipmentsbytheChironCorp.Overnight,theU.S.vaccinesupplydwindledbynearlyhalfandfederalhealthofficialsfoundthemselvesmakinganunusualplea.Insteadofbeseechingusalltogetvaccinated,they'renowurgingmosthealthypeoplebetweentheagesof2and64notto."Thisreemphasizesthefragilityofourvaccinesupply,"saysDr.MartinMyersoftheNationalNetworkforImmunizationInformation,"andthelackofredundancyinoursystem."

Whyissuchabasichealthservicesoeasilyknockedout?Mainlybecauseprivatecompanieshavehadlittleincentivetopursueit.Tocreateasingledoseoffluvaccine,amanufacturerhastogrowlivevirusina2-week-oldfertilizedchickenegg,thencracktheegg,harvestthevirusandextracttheproteinsusedtoprovokeanimmuneresponse.Profitmarginsarenarrow,demandisfickleand,becauseeachyear'sfluvirusisdifferent,anyleftovervaccinegoestowaste.Asaresult,theUnitedStatesnowhasonlytwomajorsuppliers(ChironandAventisPasteur)--andwhenoneofthemrunsintotrouble,thereisn'tmuchtheothercandoaboutit."Avaccinemakercan'tjustcallupandorder40millionmorefertilizedeggs,"saysManonCox,ofConnecticut-basedProteinSciencesCorp."There'sawholeindustrythat'sscheduledtoproduceacertainnumberofeggsatacertaintime."

Sleekertechnologiesarenowintheworks,andexpertsarehopingthatthisyear'sfiascowillspeedthepaceofinnovation.Themainchallengeistoshiftproductionfromeggsintocellcultures--amediumalreadyusedtomakemostothervaccines.Fluvaccinesareharderthanmosttoproducethisway,butseveralbiotechcompaniesarenowpursuingthisstrategy,andoneculture-basedproduct(SolvayPharmaceuticals'Invivac)hasbeenclearedformarketinginEurope.

ForAmericans,theimmediatechallengeistomakethemostofalimitedsupply.Thegovernmentestimatesthat95millionpeoplestillqualifyforshotsunderthevoluntaryrestrictionsannouncedlastweek.That'snearlytwicethenumberofdosesthatclinicswillhaveonhand,butonly60millionAmericansseekoutshotsinanormalyear.Infact,manyexpertsarehopingtheshortagewillserveasanawarenesscampaign--encouragingthepeoplewhoreallyneedaflushottogetone.

Shortagesoffluevaccineshowthat______.

A.Americareliestoomuchonforeignsuppliers

B.thedemandoffluevaccinesishighthisyear

C.qualityproblemisaseriousprobleminfluvaccineproduction

D.thesupplyoffluvaccinesisratherweakandAmericahasnoback-upmeasurestomakeitup

35.

Themainpointofthepassageisthatspecialprotectivelaborlawsforwomenworkersare______.

A.unnecessarybecausemostworkersarewellprotectedbyexistinglaborlaws

B.harmfultotheeconomicinterestsofwomenworkerswhileofferingthemlittleornoactualprotection

C.notworthpreservingeventhoughtheydorepresentahardwonlegacyofthe1abormovement

D.controversialbecausemaleworkersreceivelessprotectionthantheyrequire

36.

Whydoestheauthormentiongeneticengineeringandcomputerscience?

A.Tocomparethemwiththenewmaterials.

B.Toshowthesignificanceofthenewmaterialsonthefutureworld.

C.Tocomparethenewmaterialswiththem.

D.Toexplainhispoint.

37.

WhatadvicemightMaquetgivetothosewhohaveacrucialtestthenextday?

A.Memorizinggrammarwithgreatefforts.

B.Studytextbookswithcloseattention.

C.Havetheirbrainimagesrecorded.

D.Enjoytheirsleepatnightsoundly.

38.PartB

Directions:Inthefollowingarticlesomeparagraphshavebeenremoved.ForQuestions66-70,choosethemostsuitableparagraphfromthelistA-Ftofitintoeachofthenumberedgaps.Thereisoneparagraphwhichdoesnotfitinanyofthegaps.MarkyouranswersonANSWERSHEET1.

Itwasamomentmostbusinessexecutiveswouldpausetosavor:latelastyear,GermansportinggoodspioneerAdidaslearnedthatafteryearsofdecliningmarketshare,thecompanyhadsprintedpastU.S.ReebokInternationaltotakethesecondplacebehindNikeintheraceforworldwidesales.ButRobertLouis-Dreyfus,therumpledFrenchmanwhonowrunsAdidas,anddidn'tevenstopforoneofhistrademarkHavanacigarsincelebration,worriedthatthecompanywouldgrowcomplacent.Instead,heandagroupoffriendsboughtFrenchsoccerclubOlympicdeMarseille"Nowthat'ssomethingIhavedreamedaboutsinceIwasakid."Louis-Dreyfussayswithanadolescentgrin.

66.______

Withsalesinthefirstthreequartersof1996at$2.5billion,upablithering30.7%over1995,it'shardtorecallthedismalshapeAdidaswasinwhenLouis-DreyfustookoveraschairmaninApril1993.Foundedin1920byAdiDassler,theinventorofthefirstshoesdesignedespeciallyforsports,thecompanyenjoyedanearmonopolyinathleticshoesuntilanupstartcalledNikeappearedinthe1970sandrodetherunningfadtoriches.Bytheearly1990sAdidashadcomeunderthecontrolofFrenchbusinessmanBernardTapie,whowaslaterjailedforbribingthreeFrenchsoccerplayers.AlthoughthecompanytriedtospruceupitsstaidimagewithateamofAmericandesigners,Adidaslostmorethan$100millionin1992,promptingtheFrenchbanksthathadacquiredcontrolofthecompanyfromTapietobeginadesperatesearchforanewowner.

67.______

Thepoker-lovingLouis-Dreyfusknewhehadbeendealtawinninghand.FollowingtheleadsetbyNikeinthe1970s,hemovedproductiontolow-wagefactoriesinChina,IndonesiaandThailandandsoldAdidas'EuropeanfactoriesforatokenoneDeutschemarkapiece.HehiredPeterMoore,aformerproductdesigneratNike,ascreativedirector,andsetupstudiosinGermanyfortheEuropeanmarketandinPortland,Oregon,fortheU.S.Hethenriskedeverythingbydoublinghisadvertisingbudget."Wewentfromamanufacturingcompanytoamarketingcompany,"saysLouis-Dreyfus."Itdidn'ttakeagenius—youjusthadtolookatwhatNikeandReebokweredoing.Itwaseasierforsomeonecomingfromtheoutside,withnobaggage,todoit,thanforsomebodyfrominsidethecompany."

68.______

"ThemarketingatAdidasisvery,verygoodrightnow,"saysEugenioDiMaria,editorofSportingGoodIntelligence,anindustrynewsletterperceivingAdidasasaveryyoungbrand."Thecompanyisparticularlystronginapparel,muchstrongerthanNikeandReebok."

Although90%ofAdidasproductsforwearonstreetinsteadofsportsfields,Louis-DreyfusfeltthepreviousmanagementhadlostsightofAdidas'rootsasasportingproductscompany.Afterall,AdiDasslerinventedthescrew-instudforthesoccershoeandshodAmericanchampionJesseOwensinthe1936Olympics.Sohesoldofforfoldedothernon-corebrandsthatAdidashaddeveloped,includingLeCoqSportif,ArenaandPony.Europeisstillthecompany'slargestmarketbecauseAdidasdominatestheapparelindustryandthankstosoccer'smassivepopularitythere,Louis-Dreyfttsisquicktosharecreditfortheturnaroundwithasmallgroupoffriendswhoboughtthecompanywithhimin1993.OneofthosefellowinvestorsisaformerIMScolleague,ChristianTourres,nowsalesdirectoratAdidas."We'reprettycomplementarybecauseI'mabitofadreamer,soit'sgoodtohavesomebodyknockingonyourheadtoremindyouthere'sabudget,"saysLouis-Dreyfus.

Commutingtothefirm

39.(67)

40.PartB

Directions:Inthefollowingarticlesomeparagraphshavebeenremoved.ForQuestions66-70,choosethemostsuitableparagraphfromthelistA-Ftofitintoeachofthenumberedgaps.Thereisoneparagraphwhichdoesnotfitinanyofthegaps.MarkyouranswersonANSWERSHEET1.

Periodicallyinhistory,therecomeperiodsofgreattransitioninwhichworkchangesitsmeaning.Therewasatime,perhaps10,000yearsago,whenhumanbeingsstoppedfeedingthemselvesbyhuntinggameandgatheringplants,andincreasinglyturnedtoagriculture.Inaway,thatrepresentedtheinventionof"work".

Then,inthelatterdecadesofthe18thcentury,astheIndustrialRevolutionbeganinGreatBritain,therewasanothertransitioninwhichthesymbolsofworkwerenolongerthehoeandtheplow;theywerereplacedbythemillandtheassemblyline.

66.______

WiththeIndustrialRevolution,machinery—poweredfirstbysteam,thenbyelectricityandinternalcombustionengines—tookoverthehardphysicaltasksandrelievedthestrainonhumanandanimalmuscles.

67.______

Andyet,suchjobshavebeencharacteristicofthehumanconditioninthefirstthree-quartersofthe20thcentury.They'vemadetoolittledemandonthehumanmindandspirittokeepthemfreshandalive,madetoomuchdemandforanymachinetoservethepurposeuntilnow.

Theelectroniccomputer,inventedinthe1940'sandimprovedatbreakneckspeed,wasamachinethat,forthefirsttime,seemedcapableofdoingworkthathaduntilmenbeenthepreserveofthehumanmind.Withthecomingofthemicrochipinthe1970's,computersbecamecompactenough,versatileenoughand(mostimportantofall)cheapenoughtoserveasthebrainsofaffordablemachinesthatcouldtaketheirplaceontheassemblylineandintheoffice.

68.______

First,whatwillhappentothehumanbeingswhohavebeenworkingatthesedisappearingjobs?Second,wherewillwegetthehumanbeingsthatwilldothenewjobsthatwillappear

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