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UNIT4Everydayeconomics---Understandingideas1.Studentscouldlearnsomewordsandphrases.2.Studentscouldgetthemainideaofthispassage.3.Studentscouldwritesentencesaboutthistopic.LearningAims:商业繁荣BusinessBlossomsWhatisyourunderstandingofthistitle?SharewithothersBrainstorming:Beforelearningthispassage,whatideascometoyourmind?1.Business
2.Blossoms3....
1.Whatoptionsdocollegestudentshaveaftergraduation?Getafull-timejob,pursuefurthereducation,orstarttheirownbusiness.Lookatthechartsandanswerthequestions.
2.Whatdoesthesecondcharttellyou?Between2015and2016,thepercentageremainedalmostatthesamelevel,about3%,whilein2017,thepercentagedeclined.Lookatthechartsandanswerthequestions.
Lookatthechartsandanswerthequestions.3.Whatdoyouthinkthetrendwilllooklikeinfiveyears’time?Thetrendwillriseinfiveyears’time1Asshespoke,ZhangYueputherhands
behindherbacktohidethattheywere
shaking.Shecouldn’t,however,hidethe
lineofsweatrunningdownherforehead,
whichwascausedpartlybytheheatofthe
televisionstudio,butmorebyfearofthe
fourpeopleseatedinfrontofher.They
staredback,theirblankfacesgivingnoclue
astowhattheywouldsaynext.Feeling
dizzy,ZhangYuetookadeepbreathas
shestruggledtofinishherpresentation,
“AndthatiswhyIneedyourhelpin
turningmynewandexcitingbusinessintoa
successful
one.”Takenotesquickly!重点词汇runningdown逐渐减少;全熔化televisionstudio电视演播室seated向…提供座位;就座;infrontof在……前面;stareat盯着看;凝视;注视asto至于,谈到;关于;dizzy头晕的;眩晕的;头晕目眩的struggle
奋斗;努力;争取InterviewnotesProgrammeYoungstart-upsIntervieweeZhangYueOccupation1___________ofRoseValleyCo.,LtdDate26Aprilchairwoman2Nowchairwomanofherowncompany,ZhangYueisfondofsaying,“Theearlybirdcatchestheworm.”Theplacewherethishappensisavalley,aworldawayfromanytelevisionstudio.Movingcarefullythroughthedarkness,shepassesrowuponrowofroseplants.Inanhour,thesefieldswillbefullofpeople,workingquicklytopicktheflowersbeforesunrise.“Ithastobedonethen,”saysZhang.“Theseflowersare
delicate.”Takenotesquickly!重点词汇chairwoman女主席;女主持人fondof爱好catches接住;截住;拦住worm蠕虫;寄生虫;肠虫;awayfrom离开televisionstudio电视演播室befullof充满…sunrise日出;朝霞3Zhangneverthoughtthatthiswassomethingshewouldendupdoing.Surroundedbyrosesasshewasgrowingup,shepaidthemlittleattention.ItwasonlyaftergraduatingfromuniversityoverseasandreturningtovisitherparentsthatZhangrealisedthepotential.“Conditionsareidealhere,”shesays.“Thisisaplacewhererosesgrowwild.”Takenotesquickly!重点词汇endupdoing结束;最终成为;做完某事Surrounded围绕;环绕;roses玫瑰红葡萄酒;growingup成长;的少年graduating获得学位;大学毕业;overseas外国的;海外的;return回来;回去;ideal完美的;理想的growwild野生4Zhangthereforedecidedtoreturntoherhometownandgrowroses,whichsurprisedmanypeople.“Iwantedtoexperiencethefreedomofbeingmyownboss,”shesaid.“ButIalsowantedtogivesomethingbacktomyhometown.Aspeoplesay,‘Ittakesavillagetoraiseachild.’”Takenotesquickly!重点词汇therefore因此;所以;因而decided明显的;明白无误的returnto回到;返回;还给;降到hometown家乡;故乡growroses种植玫瑰surprised惊讶;使惊奇;freedom自由;raise提升beingherownbossReasonsforstartingabusinessinherhometown1________________forgrowingroses.Experiencingthefreedomof2___________________.3__________________________________________.AnidealplaceGivingsomethingbacktoherhometown5Sheisnottheonlyyoungpersontohave
beenbittenbythestart-upbug.Alloverthe
world,anincreasingnumberofenterprising
youngpeoplearethinkingofstartingtheir
ownbusinesses,asthegrowingeconomy
createsmoreopportunities.LikeZhang,they
presenttheirideasinthehopeofgetting
investmentandadvice,andtheyhavethe
samepassionanddevotion.Themajoritymeet
withrejection.Afew,likeZhangYue,find
themselvesluckyenoughtogetinvestmentand
theall-importantinputandsupportfrommoreexperiencedbusinesspeople.Theroadtotheir
successishoweverstillalonganddifficultone,
withmanychallengesalongtheway.Takenotesquickly!重点词汇youngperson(14至17岁的)青少年Allover到处;遍及;enterprising有事业心的;有进取心的;inthehopeof怀着希望Afew少许;几个;一点点enoughtodo...足够…去做;all-important极重要的alongtheway一路上;沿途;Assomeonewhogrewupinthecountry,
Zhangalreadyknewaboutgrowingplants.
However,likeanyentrepreneurwhowasjust
startingout,shestillhadalottolearn.Shehas
overcomeanumberofobstaclesinnursingher
businesstothesuccessitistoday.“Thebiggest
challengeattheinitialphasewastopersuade
peopletoworkforme,whichwastotallyoutsidemyexperience.Fewinthevillage
believedIcouldcreateamulti-millionyuan
businessfromflowers,”saysZhang.“After
IwentonTV,amajorAsianmanufacturerof
cosmeticswaswillingtopurchasemyproductandhelpwithitsdistribution.Itwasonlythenthatthelocalsbegantobelieveme.NowmyproductisoneofthebestinAsia.Thisyear,Icanpayallmyfellowworkersadecentbonus.”Takenotesquickly!重点词汇entrepreneur企业家;创业者overcome克服;解决;anumberof一些;许多的obstacles障碍;阻碍;initialphase最初的阶段persuade劝说;说服distribution分配;分布;bonus奖金;红利;ChallengesGettinginvestment.__________________________________.Persuadingpeopletoworkforher7Seeingherpeerswhoalsodreamofsuccessandindependence,Zhanghasmixedfeelings.Thoughshewelcomesthenewentrepreneurialspirit,sheadvisesthatpeopleberealisticandseekguidancefromexpertconsultantsbeforerushingintothings.Takenotesquickly!重点词汇peers仔细看;端详;同辈,dreamof梦想;梦见;梦想,independence独立;自主;自立mixedfeelings百感交集;复杂的感情;entrepreneurial创业的;富于企业家精神的advises劝告;忠告;建议consultants顾问;高级顾问医师AdviceforyoungentrepreneursYouneedagoodidea,hardwork,1_______________,2______________________,accesstocapital,and3______________________________________.4________________________________________Knowingyourownlimitsandthoseofthepeopleyouworkwith.determinationasoundbusinessplangoodmanagementandnegotiatingskillsDon’tbetooambitious.8“Iloverunningmyownbusiness,butit’snotforeveryone,”saysZhang.“Tosucceedinbusiness,youneedmorethanagoodidea,hardworkanddetermination.Whatreallymattersisasoundbusinessplan,accesstocapital,andgoodmanagementandnegotiatingskills.Mostofall,don’tbetooambitious.Youshouldknowyourownlimitsandthoseofthepeopleyouworkwith.Foryoungpeoplewhohavelittlelifeexperience,thatcanbeachallenge.”Takenotesquickly!重点词汇succeedin成功于morethan非常,极其;goodidea好主意;好点子;好想法businessplan商业企划accessto访问;接近,去…的通路,workwith与…共事;对…有效
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