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美式论文、报告写作技巧

编者按:美式教育的特点即是课程内容强调学生参与及创新运用,因此,报告便成了常见的

考核学生学习成果的方式,比如实验报告、学期报告、专题报告、研究报告及论文(含毕业

论文)等。研究生presentation及seminar的机会更是占很大的比重,有些甚至占学期成绩

很大比例。如何完成报告、论文同时得到良好的成绩,是本文提供给有志留学的有心人参考

的目的。

美国大学生由於自小已养成自动寻找答案习惯,在启发式的教育环境下,写报告、论文对他

们来说比较不陌生,虽然专业知识上美国学生不见得比外籍学生强,但是表达能力由於自小

培养,加上英语能力的优势,常比外籍学生在报告、论文方面有较隹的利基。反之中国学生

比较缺乏报告写作的训练,因此如果在留学过程中无法适应美式教育会比较辛苦,其实论文、

报告的写作要领其实不难,只要把握技巧就可水到渠成。

通常论文由篇首(Preliminaries),本文(Texts似及参考资料(References)三部分构成;而这三大

部分各自内容如下:

(-)篇首:

封面(Title)

序言(Preface)

谢词(Acknowledge)

提要(Summary)

目录(TablesandAppendixes)

(-)本文:

弓I言(Introduction)

主体,含篇(Part)、章(Chapter)、节(Section)、以及注释(Footnotes)

(三)参考资料:

参考书U(ReferencesorBibliography)

附录资料(Appendix)。

进行论文或报告写作之前,先要确定想要表达的主题,主题确定后,将其具体表达,即为题

目。题目可以提供研究者:

一.研究的方向

二,研究的范围

三.资料搜集的范围

四.预期研究成果

通常在确定题目之彳笈就开始找资料从事研究,建议在找资料之前最好去问教授有哪些参考资

料来源可供参考引用。构思为确定写作大纲或Proposal的先前步骤,大纲是论文、报告的

骨干,Proposal是研究的架构、流程及范围的说明书。如何构思大纲或Proposal为论文、

报告写作前的必要准备工作。好的论文或研究报告,要基于在完整、详实的资料上,而参考

资料除了和教授商借之外,最主要的来源就是图书馆了,•般参考资料来源可分成教科书或

手册、政府机构的报告、科技或商业方面的杂志,及会议性质的资料。此外现代的电脑资料

库也可帮助收集资料,在国外可利用学校的电脑连线资料库寻找自己需要的资料。当一切准

备就绪,即可开始着手写报告,一般报告还分大报告如期末、专题等报告,及小报告如

Seminar式的报告。

就算是小报告,也至少应含

(―)TITLEPAGES:包含主题名称、作者、日期

(―)Summary:即主要的结论

(三introduction:包括理论背景及内容

(四)TechnicalSections:是论文的主体,为最重要的部份应再细分为几个片断。

(五)Conclusions:即扼要的结论

(六)Appendixes:复杂公式的导引及叁考资料和电脑程式的报表可附加在此项

美式报告的撰写通常要打字,两行式,行间若有未拼完的字要以音节来连接。写报告通常需

要用到电脑,如有计算数字统计图表的需求,也常会用到程式软体如PASCAL、LOTUS,

统计分析软体如SAS,也是不可或缺的,电脑绘图在今II已成为工商界及学术界的重要工

具,文书处理更是最基本的要求,因此WordforWindow、Powerpoint>Excel便成了颇受欢

迎的工具。此外在英文语法、文法上的润饰与修改,如能请老美帮忙会比较好。

论文、报告完成后有时会需要做解说(Presentation),用英文来讲演对中国人来说算是一大挑

战,通常课堂讲演时间为十五分钟到三十分钟,若是论文口试则至少一小时。投影机及麦克

风的使用对讲演的效果有很大帮助,正式讲演前多预习几次,时间宜控制适中,上台时忌讳

低头拿着报告照念,需留意听众的反应,切中主题,避免太多数字的导引。

BEC中级阅读第一课时

第一课时

开场白

评分标准:A、B、C考试通过(PassingGrade)D^E考试不及格(FailingGrade)

BEC阅读

考试时间:1小时题目数:45道题

题型:1、Matching(搭配题或匹配题)第一部分共7道题,文章250—350字,

是商业环境中的文章(产品广告,招聘广告)。要么是一篇较长文章中选出4

个相关段落,或者是相关主题的4篇短文章题目难度中等侧重于辨认具体的

信息或具体的细节,极少考主旨

2、Matching(搭配题或匹配题)考察把握文章结构和段落大意的能力给出1

篇正文(商业类报刊文章或报告中选出并稍加改写),留有可填写1句话的一些

空格。加上7个选项,第二部分字数为450—580。考官共留出6个空格,实际

上考生只需填写5个空格,因为第一个空格都是作为example给出的,其答案

为G。故只需6选5难度较大

3、MultipleChoice(单项选择题)4选1的单项选择题6个题目文章是一篇

450—550字的正文(一般的或商务的出版物、公司文献或管理方面的书籍。正

文可能经过编辑,但来源是真实的)正确答案不会是简单的词汇搭配,而是对

文章中句子的意译或解释题目难度较大

4、选择题形式的完成句子题15个题目200—300字的一篇正文,有15个空格,

每道题都有4个选项,从中选择1个意义最合适的文章不是特别难,考查考生

词汇能力

5、Correction(改错题)考12个题目,全部是找出额外的和不必要的单词考

查语法知识

命题题材:1、商业信函(BusinessLetter)常出现在第四、五部分2、广告

(Advertisement)第一部分常考3、关于经济或者商业的一些消息或者公告

(PublicInformation)4、产品介绍(ProductDescription)5,商务活动方面的

计划、安排、决定或建议(BusinessPlan/Proposals/Recommendations)6、会

议记录(RecordofMeeting)7、非正式信息(InformalMessages)

PARTONE

解题步骤:1、阅读题目及七个单句,划出句意关键词。对于谈论相似主体的句

子,需区别内容的相同处和不同处,注意体现不同处的关键词2、快速浏览短

文(依靠小标题迅速抓住各篇短文的主题)。浏览过程中如果发现答题的具体信

息,可在具体信息下面划线并标上题号以备最后检查

关键词:(定位词)原词重现:人名、地名、数字、时间、百分比、金钱、黑体

字、斜体字原意重现:1、同义相似2、同义差异题目对原文进行归纳与总结:

广告:产品、招聘、招生、书评人力资源、财经

1、产品广告(ProductAdvertisement)1)产品名称2)产品特征

练习1.FurnitureAds

1.Thesecanbepiledupneatlywithouttakingupmuchspace.

2.Itisusuallyplacedinfrontofadressingtable.

3.Whenfoldeditturnsintoasoftandcomfortablebed.

4.Peoplecanadjusttheheightofthistogetaconformablesittingposition.

5.Thereisacircularmetalframeatthebottomwhereyoucanrestyourfeet.

6.Thissetoffurnitureischaracterizedbyspace-savingandeasystorage.

7.Thetopofthiscanbestretchedtocertainlength.

A.FoldingTablewithChairs

FoldingOakFinishTablewith4Chairs.Uniquespacesavingdesignconvertsfroma

smallcompactunittoafullsizediningtable!Chairsfitinsidetablewhenfolded-Oak

finishonselectedbeechsolidsandveneers.Tableclosed:34"wide,11"deep;table

opened:34"wide,62"long.

B.HighFashionBarStool

Oversizeddeepslung3・5"paddedseat.Backsupportsserveasfunctionalarmrests.

Newhefty1diametersteelfoot-ring.Adjustableheight.24“to30”high.Easyto

assemblewithsimplehandtools.

C.WhiteWireStackChair

Sturdywireweldedsteelconstructionforasleek,hightechlook.Practicalseatingthat

keepsyoucool.Outsideonthepatioordeck;insideinthekitchenorfamilyroom.

Theselightweightchairsstackneatlyforeasyaccess.Quickandconvenientstorage.

D.FoldingCushionedChairbed

Comfortableseatingconvertstobecomeasinglesleeperinseconds!Sleepsonadult.

Theperfectsolutionwhenunexpectedovernightguestsarrive!Idealforcollegedorm,

Kid'sroom,denorspareroom.SturdyHerculontweedfabriccoveringrey/blue.31

“Wx72”Lx25"H.

E.You'Dbe'sittingpretty9withthisvanitybench.Whitepowdercoatedfinishon

weldedsteel.Itcanbeusedasacompaniontoavanitytableoraloneasanattractive

bathaccent.Gridstyleseat,completewithremovablecomfortcushion.19"Wx

12.75“Lx20"H.easyassemble.

BEC中级阅读第二课时

第二课时

试题11

Example:

Youcantakeitforonlyashorttimeifyouprefer.

Answer:C

1.Itislocatedoutsidethecity.

2.Itwillbeeasytouseforvarioustypesofretailbusiness.

3.Youknowhowmuchmoneyittooklastyear.

4.Thisbusinessalreadymanufacturesgoodsforsale.

5.Itspriceincludeslivingaccommodation.

6.Ithasbeenoperatingformanyyears.

7.Youwillhavetofindoutthepricefromtheagents.

EBTABUSINESSTRANSFERAGENTS

Thefollowingbusinessesintheregionareofferedforsale:

A

RESTAURANT

Alarge,well-decoratedrestaurantinanexcellentpositionnearthecitycentre.

Openthreeyearswithannualturnoverof£100,000.

Regulartradeandbookingsforweddings,specialoccasionsetc.

Availableon50-yearlease.

Priceonrequest

B

ESTABLISHEDPOTTERY

Familybusinessestablishedforoverfiftyyearsincity'smaincommercialarea.

Smallpottery,currentlyemploystwelvepeopleproducingchinafigures,vasesand

otherdecorativeitems.

Priceincludespremisesplusequipmentandrawmaterials.

Price£200,000

C

VACANTSHOP

Locatedinsuperbhistoricbuildingonexcellentcitycentresite.Largepremises

recentlyrenovatedtoaveryhighstandard.

Wouldsuitawiderangeofdifferenttrades.Availableonlimited(three-year)lease,or

longerifrequired.

Shortlease£15,000

D

GARAGE&CARREPAIR

Smallbusinesswithgreatpotentialfordevelopment.

Garagewithpetrolstationonmainroadbetweencityandcoast.

Includeslargeworkshopsuitableforcarrepairbusiness.Small,three-bedroomhouse

attachedtoworkshop,androomforfurtherbuilding.

Wholeproperty£190,000

2、招聘广告1)titleJobvacancy/Wanted2)正文(1)公司名称及职位(Corporation

&Position)(2)对工作职位的描述(Jobdescription)(3)Requirements&

Qualifications(4)待遇(Treatments/Benefits)(5)公司的联系方式及地址

(Contactway/Address)

试题8

Example:

YoumusthaveafirstdegreeinEnglish.

Answer:B

1.Youarefreetochoosewhenyouwillbeginandendyourworkday.

2.Youshouldprovidethenamesoftwopeoplewhocangivelettersof

recommendation.

3.Youmusthavetheexperienceofworkingabroad.

4.YouhavetoworkeveryotherSaturday.

5.Youshouldhavesuccessfulworkingexperienceasasecretary.

6.Thejobrequiressomeexperienceaswellasexcellentqualifications.

7.Youneedtobeabletospeakseverallanguages.

A.

SalespersonisrequiredforournewPortmanStreetShowroomtoworkaflexitime30

-hourweek,includingalternateSaturdays.Filecospecializeinofficefurnitureand

equipment.Theshowroomdisplaysourverylatestinintegratedofficedesignandis

intendedtoserveasourwindowonthebusinessworld.Applicantsshouldhavesome

experienceinbusinessandfluencyinasecondlanguagewouldbeadistinct

advantage.

B.

Eurofile,oneofEurope'sleadingpublishersisseekingaself-motivatedAssistant

Accountanttohelprunitsbusyaccountsdepartment.Thesuccessfulcandidateshould

possessexcellentaccountingqualificationsandhaveatleast2years'accounting

experience.S/heshouldalsobecomputerliterateandabletocarryoutallessential

day-to-dayaccountingtasks.ManagementexperienceandEuropeanlanguagesarea

definiteadvantage,Salary15-17,000p.a.SendCVtoJoannaJarvis,Eurofile,Stack

Street,Manchester,MN84TX,quotingreferenceJAC/01/TN.

C.

TheBellEducationalTrustseeksapplicationsfromteachersofEnglishasaforeign

languagetoworkinChina.Candidatesshouldhave:

——adegreeplusaqualificationinTEEL(PGCEorRSA)diploma

——aminimumof3yearsexperiencewithatleastoneyearoverseas

——experienceinpreparationofmaterialsandinteachingESP/EAP

ApplicationswithfullC.V.andthenamesoftworeferees,oneofwhommustbethe

mostrecentemployer,togetherwithrecentphotographofyourself,toLewisKerr,The

BellEducationalTrust,Hillscross,1RedCrossLane,CambridgeCB22QX.

D.

Weareamajorcompanywithaninternationalreputationwithcustomersthroughout

Europe,theMiddleEastandS.E.Asia.

Qualifications:

——Provensecretarialskills

——Languages(French,German,ArabicMandarin)

——Abilitytoworkaspartofteamandonowninitiative

Non-nativespeakerswillhaveafluentcommandofspokenandwrittenEnglish.

Benefitsincludegeneroussalary,6weeks'holiday,andpromotionprospects.

SendC.V.toVideoUnlimited,MorecombeGardens,Manchester.

练习4.JobAdvertisements

1.Thisworkhassomethingtodowithpeople'smentalhealth.

2.Howmuchthepersonearnswilldependonhispracticalexperience.

3.Thisadvertisementoffersemployeestheprospectofgettingpromoted.

4.Ifyougetthejob,you'Uhavetomakebusinesstripseverynowandthen.

5.Thisbusinessneedsapersonwithmanagerialexperienceandskills.

6.Experienceinadvertisingwouldbehelpfulinthisjob.

7.Thisbusinessprovidesawiderangeofserviceitems.

A.Management

Diversifiedservicebusinessseekingexperienced(10yearsplus)executivefor

top-levelspot.Excellentsalary,bonuses,andprofit-sharingforpersonwithproven

problem-solving,marketingandpeopleskills.

B.Communications

MajorSoutheasternchemicalcorporationrequiresaprofessionaltofillavacancyin

theCommunicationsDepartment.Applicationsmusthavedemonstratedexperiencein

allphasesofpromotion,including:media,production,writing,tradeshows,public

relationsandspecialeventhandling.Travelrequired.CBCpreferred.Positioncan

leadtoDepartmentManagement.

C.Technicalsalesrepresentative

OurPigmentDivisionseeksaNJbasedsalespersonfortheNJ,PA,MD,DEterritory.

Pigmentsalesexperiencenecessary.BSChemistryorPhysicalSciencedegree

prefeiTed.Generous,immediateandfreebenefitspackage.Salarycommensuratewith

experience.

D.Psychiatricsocialworker

Privatemental-healthclinicseeks2experiencedcertifiedSocialWorkerstoprovide

individual,groupandfamilypsychotherapytochildren,adolescentsandadults.

Functionasamemberofmultidisciplinedteam.Excellentsupervision;startingsalary

$30,988.Comprehensivemedical,dentalandpensionbenefits.

E.Marketingexecutive

Thisimportantpositionhasrecentlybeencreatedbyoneofthecountry'sleading

clothesmanufacturers.Itisanoutstandingopportunityforagraduatewithtwoyears'

experienceindesignormagazinepublishing.Thesuccessfulcandidatewillbegiven

responsibilityforamajor,recentlylaunchedbrand.Itwouldbeanadvantagetohave

experienceofpromotionalactivities.Excellentfringebenefitsonoffer.

第三课时

试题10

Example:Thejoboffersperksinadditiontothebasicsalary.Answer:D1.

Experienceinadvertisingwouldbehelpfulinthisjob.2.Thisjobwouldprobablysuit

somebodywhohasworkedinthepurchasingdepartmentofalargechainofstores.3.

Threeyears'experiencewouldnotbeenoughforthisjob.4.Forthisjobitwouldbe

usefulifyouhavestudiedhowtocarryoutsurveysintoconsumerattitudes.5.Inthis

jobyouwouldtakechargeofaproductwhichhasbeenonthemarketformanyyears.

6.Togetthisjobitisnotnecessarytohaveworkexperience.7.Suchahigh-ranking

positiondoesnotcomeupveryoften.A

ProductManager

Thiscompanyhasatpresentabout30%ofthemarketandaturnoverofmorethan

£500million.Thepersonappointedwillhaveresponsibilityfora

long-establishedproductwhichisahouseholdname.Experienceintheinsurance

marketisnecessaryandabackgroundinaccountancywouldbehelpful.

B

GroupProductManager

Thisisarareopportunitytoworkataseniorlevelforamarketleaderinthefood

industry,locatedinthenorthofthecountry.Thepersonappointedwillreportdirectly

totheMarketingDirectorandtakefullresponsibilityforaturnoverinexcessof

£80millionandateamofthreemanagers.Applicantsneedtohaveaminimum

offiveyears'experienceinproductmanagement.Amarketresearchqualification

wouldbeanadvantage.

C

ManagementTrainees

Forthisexcitingpositionintheleisureindustryweareseekingmanagementtrainees

todevelopexcellentbuyingskills.Possiblyanewgraduate,thesuccessfulapplicant

mayhaveexperiencewithabignationalretailer,butmustcertainlypossessexcellent

negotiationandcommunicationskills.

D

MarketingExecutive

Thisimportantpositionhasrecentlybeencreatedbyoneofthecountry'sleading

clothesmanufacturers.Itisanoutstandingopportunityforagraduatewithtwoyears'

experienceindesignormagazinepublishing.Thesuccessfulcandidatewillbegiven

responsibilityforamajor,recentlylaunchedbrand.Itwouldbeanadvantagetohave

experienceofpromotionalactivities.Excellentfringebenefitsonoffer.

3、招生广告

试题5

Example:Youwouldlearnaboutdeductionsfromsalaries.

Key:C

1.Youneedtohaveworkedinanofficebeforeattendingthiscourse.

2.Youwouldlearnsomethingaboutpreventingaccidentsatwork.

3.Youwouldbeabletositanexaminationintyping.

4.Thiscourseisusefulifyourjobinvolvesgreetingpeopleanddealingwith

enquiries.

5.Thiscoursewouldsuitsomeonewithbudgetaryresponsibility.

6.Youwouldgetpracticeinhelpingpeopleinagrouptocommunicate.

7.Youwouldlearnhowtochangetheappearanceofaletterormemo.

A.

Tuesday13.00-15.00

Thiscourseprovidestraininginarrangingmeetings,conductingthemeffectivelyand

makingtravelarrangements.Thetopicswillincludedrawingupagendas,preparing

formeetings,introducingspeakersorparticipants,managingdiscussionssuccessfully,

keepingtoanagreedtimetable,andwritingfollow-upreports.Previousexperienceof

typingandgeneralofficeworkareessentialforthiscourse.

B.

Mon,Thu,Fri10.00-12.00

Thiscoursesisintendedbothforbeginnersandforthosewhohavereachedan

elementarylevelintypewriting.Youwillhavetheopportunitytodevelopyourskills

onup-to-dateelectronicequipment,gainingexperienceofproducingallkindsof

typedmaterialinavarietyofmodernlayouts.Studentswillbegivenample

opportunitiesfor“handson"experienceofword-processingonthelatestpersonal

computers.Typewritingtestscanbetakenforwidelyrecognisedqualifications.

C.

Monday9.00-11.00

Thiscourseisdesignedtoprovidestudentswithexperienceofoperatingasetof

accounts,comparablewiththoseofasmallfamilyfirm,andofdealingwiththemore

generalfinancialaspectsofrunningasmallbusiness.Topicswillincludeprofitand

loss,maintainingrecordsefficiently,cashpayments,taxation,insuranceand

computerisedaccounting.Externalexaminationscanbearranged.

D.

Friday11.00-13.00

Participantsonthiscoursewilldeveloptheirtelephoneskillsandreceptiontechniques

inpracticalsituations.Othertopicsincludedinthecoursearedealingwith

correspondence,thelatestdevelopmentinfaxequipmentandphotocopiers,andthe

advantagesthesenewfacilitiesoffer.Thecoursealsocovershealthandsafety,

includingrecentimportantchangesinsafetyregulationsgoverningtheworkplace.

试题9

Example:Thiscoursewillimproveyourtypingskills.Answer:C

1.Applyforthiscourseifyouareinterestedinninningcoursesinofficeskills.

2.Thiscoursewillteachyouhowtorepaircomputers.

3.Applicantsmustgivereasonsforwantingtojointhiscourse.

4.Thiscoursepromisesveryquickresults.

5.Youwillbeshownarangeofteachingmethodsonthiscourse.

6.Ifyoucompletethiscoursesuccessfully,youmaybegivenajob.

7.Theorganiserswillcoversomeofyourcostswhileyouareonthiscourse.

A

InteractiveTraining

Haveyoueverconsideredacareerintraining?

ApplynowtojoinoneofourInteractiveTrainingcourses.Allourtrainershavehad

leadingrolesinStaffDevelopmentandtheywilldemonstrateavarietyoftraining

techniquesfromindividualandgroupinvolvementtousingdrama.Course

participantscontributetheirexperienceinthediscussionswhichfolloweachactivity.

GuidanceindesigningarangeofcoursesincludingWordProcessing,Typing,Time

ManagementandAccountingisprovided.

ContactIanDraper:Phone23345454Fax23345778

B

EuromoneyTraineeScheme

Studentsinterestedincreatingorsellingfinancialproductsareinvitedtoapplyfor

six-monthtrainingschemes.

Anexpensesallowanceispaidmonthlytoeachtrainee.Attheendofthesixmonths,

traineeswillbeassessedontheiraptitudeandaselectednumberwillbeoffered

permanentemploymentinourcentraloffice.

StudentswishingtoapplyshouldsendaCVplusa200-wordsummaryofwhythey

thinktheyaresuitableforthisscheme.

Applicationsto:Euromoney,Unit3,DearingCommercialEstate,Singapore

C

CercosHighTechnologyCourses

Regardlessofpreviousexperience,ifyouareagedeighteenorover,Cercos'

professionalsevenweekfull-timetrainingprogrammeprovidesthegatewayto

employmentintherapidlyexpandingcomputermaintenanceindustry.Learnhowto

diagnosefaultsusingthelatesttechnologicalaidsandtodealeffectivelyand

efficientlywithproblemmachineryandproblemcustomers!

ContactJohnSegarroon07724313forapplicationformandcoursecontents.

D

WizardTrainingCourses

Manypeopleareconfusedbythearrangementoflettersonacomputerkeyboardand

neverprogressbeyondtappingslowlyawaywithtwofingers.Ourcoursesconcentrate

ontrainingthefingerstofindallthelettersonthekeyboard.Easy,shortdrillswith

three-letterwordshelpyoumastertheskillsoftypingwithinamatterofdays.

Phone34254422forcostsandfurtherdetails.

4、书评广告

试题6

Example:

Thebookofferssomeinformationaboutcommunicationstyle.

Answer:A

1.Itaimstotrainthestudentstobecomesensitivetodifferentstylesofwriting.

2.StudentsareexpectedtolearnsomethingaboutAmericansociety.

3.Itmainlyfocusesonthedevelopmentofyourreadingtechniques.

4.Studentsareencouragedtoparticipateingroupactivities.

5.Someusefulinformationisofferedonhowtofurtheryouracademicstudy.

6.OnechapterdealswithdifferentaspectsofcultureinAmerica.

7.Thematerialchosenforthebookisfromthereallife.

A.

Thisclassiccross-culturebookprovidesreadingpassages,culturenotes,and

discussiontopicswhichfocusonvalues,behavior,attitudesandcommunicationstyles.

ItfeaturesachapteronculturaldiversityintheUS;anexplanationofmainstreamUS

valueswithexampleswhichrevealsomeofthemorehiddenaspectsofculture;

examplesofcross-culturaldifferencesinawidevarietyofcultures;andextensive

readingsandexercises.

B.

Asamulti-standcourse-organizedaccordingtofunctions,discussiontechniquesand

communicationconceptsthistextdevelopsthespeakingskillsofbusiness

professionalsorbusinessstudents.Itiseasilyadaptabletodifferingclasssizes,

studentneedsandinterests.Aspecialfeatureofthecourseisitscarefullystaged

discussionactivitieswhichstructureandfacilitategroupparticipation.

C.

ThisseriesisintendedforstudentsnowreadytoapproachEnglishliterature.Each

bookdealswithboththeliteraryandthelanguageaspectsoftheirtexts.Some

exercisesfocusonapersonalresponse,othersondiscussingliteraryqualitiessuchas

style,character,imageryandideas.Otherexercisesconcentrateonthedevelopmentof

languageawarenessintermsofgrammar,vocabularyanddifferentstylesofwriting.

D.

Authentictextscoveringawiderangeoftopicsprovideastimulatingbasisforaskills

andstrategiesapproachtoacademicreading.Techniquesofskimmingandscanning,

identifyingmainideas,understandingtextorganizationandguessingunknown

vocabularyprovidethebasisforeachunit.Thesearefollowedbymoreadvanced

strategies,suchasanalyzingawriter'suseoftime,evaluatingawriter'sattitudeand

assessingthedegreeofcertaintyinarguments.Eachunitendswithdiscussiontopics

whichleadtoawritingtaskbasedonthereadingtexts.

试题12

Example:Itistheworkofasuccessfulwriter.Answer:C

1.Itdescribesactivitieswhichhavebecomeincreasinglypopular.

2.Itgivesimportantinformationasbrieflyaspossible.

3.Itdealswithanareathathasreceivedlittleattentionpreviously.

4.Itdescribesmethodsthatcanhelpwithteam-building.

5.Itissuitabletopeoplewithvaryingdegreesofcommercialexperience.

6.Itwaspreviouslypublishedwithadifferenttitle.

7.Itiswrittenforpeoplefromdifferenttypesofprofessionalbackground.

A

TheTrainer?sPocketbook

FormerlyknownasTheInstructor\Pocketbook,theeightheditionofthisshortguide

covers'alltheessentialsoftraining',fromcreatingtherightlearningenvironmentto

theuseofaudio-visualequipment.This78bookconcentratesonpresentingthe

keyfactsinsummaryform.

B

TheHandbookofHealthandSafety

Thisisacomprehensiveguideintendedformanagers,unionsafetyrepresentatives

andanyoneteachingforOccupationalHealth&Safetyexaminations.Apartfromthe

usualsubjectsoflegalobligationsandriskprevention,itfocusesonarelatively

neglectedissue,thatofhealthconcernsaboutcomputeruse—particularlythose

associatedwithkeyboardwork.

C

WritingEffectiveAdvertisements

Thisguidehasbeenputtogetherbybest-sellingauthorJohnNewtonandlooksatthe

reasonswhysomeadvertisementsaremoresuccessfulthanothers.Idealbothfor

someonestartingupinbusinessandfortheestablishedbusinessperson,itcontains

usefulinformationonadvertisementlayoutandcontent.

D

UsingManagementGames

Thissecondedition,whichreflectsthegrowingtrendtousemanagementgamesas

trainingtools,actsasaguidetoexercisesdesignedtoincreasegroupeffectiveness.

Thewriterexplainsthewaysinwhichexercises,forexamplepuzzlesand

communicationgames,canbeusedtoimprovegroupco-operation.

财经类新闻(BusinessNews)

练习2.BusinessNews

1.Shareholdersseemedtohaveafinalsayintopmanagement.

2.Thisnewssuggestsbittercompetitionbetweencomputergiants.

3.Somepeoplewouldtakeadvantageofthisperiodoftimetomakemoney.

4.Themanwouldbedetainedonaforeignlandforsometime.

5.Thebuy-outseemedtobenefitbothcompanies.

6.Thecompanyhadn'tenteredintotheAmericanmarketbeforeitwasmerged.

7.Thechangeinpersonnelhasboostedshareholders9confidenceinthecompany.

A.Inadealvaluedatmorethan$5billion,CrownCork,aleadingAmerican

packagingcompanywithlittlepresenceinEurope,agreedtobuyCamaudMetalbox

ofFrance,oneofEurope\largestpackagerswithlittlepresenceinAmerica.Afrenzy

ofdealingsentsharesinbothsoaringaround15%.

B.AnothertopFrenchbusinessmanwasplacedunderinvestigationforcorruption.

Themanisbeingquestionedabouta1991water-supplycontract.Meanwhile,a

Germanbusinessman,whowentmissingafterhispropertyempirecollapsedlastyear,

embarrassingthemanybanksthathadbackedhim,wasarrestedinMiami.Extradition

couldtakemonths.

C.Kmart,America'ssecond-largestretailer,istohaveanewbosstoreplaceJoseph

Antonini,whowasforcedtostepdownearlierthisyearbyunhappyshareholders.

SharessoaredonthenewsthatFloydHall,formerchiefexecutiveofTargetStores,a

rivaldiscounter,istostepintoAntonini'sshoes.

D.IBMtriedtocounterthegrowthofMicrosoft,theworld'slargestsoftwarefirm,by

launchinga$3.3billionhostilebidforLotusDevelopment,asoftwarecompany.The

$60-a-shareofferboostedthepriceofLotussharesby89%.IBMseesLotus'sNotes

softwareasapassportintothegrowingmarketfor'groupware9programsthathelp

networksofcomputerstalktoeachother.

E.TheEuropeanCommissionpublishedaconsultativepaperonitspromisesingle

currency,inwhichitsuggestedthattherewouldhavetobefouryearsbetweenafinal

decisiontolaunchthenewcurrencyanditsarrivalincitizens5pockets.Itpredicted

thatspeculatorswouldusetheintervaltomakedestabilisingbetsonthefinal

conversionratesoftheoldcurrencies.Butthecommissionisstickingtoitsdeadline

ofJanuary1999foreconomicandmonetaryunion.

BEC中级阅读

第四课时

Test2

READINGPARTONEQuestions1-7

1Sometimesitisnecessarytoinsistonfurtherexplanation.

2Youshouldn'tfocusonyourresponsewhileothersarestillspeaking.

3Peoplearereluctanttoadmitthattheydon'tlistenwell.

4Therearebenefitsinseeingthingsfromthespeaker7sperspective.

5Keenobservationofthespeakercansupportourlisteningskills.

6Itisriskytothinkaboutadifferentissuewhilesomeoneisspeaking.

7Peopledonotmindhearingtheirownviewssummarised.Goodlistener,better

manager

A

Toooftenweaccuseothersofnotlistening,pretendingthatweourselvesarefaultless,

yetinourheartsweknowthatmanyofthemistakeswemakecomeaboutbecausewe

haven'tlistenedcarefullyenough.Wegetthingswrongbecausewehaven'tquite

understoo

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