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Unit1Organization

Unit1Organization

Warming-up1ReadingA2ReadingB3Listening&Speaking4精选pptUnit1OrganizationWriting5Mini-project6LanguageLab7Self-studyRoom8精选pptUnit1OrganizationWarming-up

Whatisalogo?Alogoisagraphicalelementthat,togetherwithitslogotype,formsatrademarkorcommercialbrand.Typically,alogo’sdesignisforacompany’scommercialbrand,oreconomicoracademicentity,anditsshapes,colors,fonts,andimagesusuallyaredifferentfromothers’inasimilarmarket.精选ppt

Unit1Organization

Task1Lookatthefollowinglogosandgivethenamesofthecountriesinwhichthecompaniesareheadquartered.精选ppt

CarCompanies

GermanyJapanUSA

SupermarketCompanies

GermanyUSAFrance

MobilePhoneCompanies

RepublicofKoreaChinaFinlandTask2Listatleasttwocompaniesforeachtypeofthefollowingproducts.SONYTCLPanasonicPhilipsSAMSUNGLenovoAppleIBMDELLHPLiningAdidasNikeAntaKappaTVSetSportswearComputer

Unit1Organization

精选pptGoogleAnyonewhohaseverusedtheInternethasseenGoogle,andmanypeoplewouldjust“googleit”whentheytrytofindinformationaboutsomethingontheInternet.Astheworld’smostpopularInternetsearchengine,Googleisoneofthegreatestexamplesofonlinesuccess.

ReadingA

谷歌

上过互联网的人都见过谷歌,许多人要在互联网上查找某方面的信息时,他们都会“谷歌”一下。作为全世界最有名的互联网搜索引擎,谷歌是网络业界功成名就的最好范例之一。ReadingA精选ppt

ItallbeganinJanuary1996asaresearchprojectatStanfordUniversitybyPh.D.studentLarryPage.Tryingtofindabetterwayforwebuserstosearchforrelevantpages,Pagehadanideathatthiscouldbeachieved

byexaminingtherelationshipsbetweenwebpages.Hethoughtthatwebpageswhichhadthemostlinkstothemfromotherwebpagesmustbethemostpopular.Thetechniqueappearedtobesuccessful.ReadingA精选ppt

谷歌始于1996年1月斯坦福大学博士生拉里•佩奇的一个研究项目。为了找到一种能帮助网络用户搜索到相关网页的更好方法,佩奇设想可以通过检索网页之间的关系来实现。他认为其他网页链接最多的那些网页一定是最受欢迎的,这项技术结果看起来是成功的。ReadingA精选ppt

PageandhispartnerSergeyBrinset

uptheircompanyonSeptember7,1998andregisteredthethefollowingweek.Thesearchenginequicklygrewinpopularityandin2000Googlebegantoselladvertisingontheirwebsite.Afterafewyearsofgrowthfueledbyeagerinvestors,Googlewentpublic.ManyGoogleemployeesbecameinstant

millionaires.ReadingA精选ppt

ReadingA精选ppt

佩奇和他的合作伙伴谢尔盖•布林于1998年9月7日创建了自己的公司,并在之后的一周注册了这一网址。这个搜索引擎很快声名鹊起,2000年谷歌开始在自己的网站出售广告。在投资者的热情资助下,经过几年的发展,谷歌上市了,谷歌的很多雇员一夜之间成了百万富翁。

ReadingA精选ppt

GooglehasrecentlyacquiredYouTwhichistheInternet’slargestvideo-sharingwebsiteandcontinuestoaddnewfeatureseverydayincludingtoolbars,email,andadvertising.Ofcourse,withgrowthandsuccesstherealsocomescompetition.MicrosofthasrecentlytriedtoacquireYahooinordertocompetewithGoogleintheInternetsearchenginearea.ReadingA精选ppt

谷歌最近收购了互联网醉倒的视频共享网站YouT,而且每天都在不断增加一些新的功能,如工具栏、邮件和广告。当然,成长与成功也带来了竞争。微软最近就试图收购雅虎以便能在互联网搜索引擎领域与谷歌抗衡。ReadingA精选ppt

Inadditionto

itsgrowthandpopularity,GooglehasalsobeennamedthenumberonecompanytoworkforintheUnitedStates.Ittendstostayawayfromtypicalofficedesignsandtriestomaketheofficeaplacewhereemployeesarecomfortableandfreetoexcel

attheirwork.ReadingA精选ppt

随着公司的壮大与知名度的提高,谷歌在美国公司业吸引力的排名也上升到第一。他们尝试打破传统的办公室设计,努力把办公室变成员工感觉舒适、并能充分发挥自己才华的地方。ReadingA精选ppt

Today,GoogleownsYouTube,Bloggerandotherhotwebsitesandhasbecometheleaderintermsofad-basedrevenueontheweb.Thebrainchildoftwostudentshasbecomeabillion-dollarcompanyandoneofthebest-knowntrademarksintheworld.Google’shistoryservesasaperfectmodelandinspirationforInternetentrepreneurstoday.ReadingA精选ppt

现在,谷歌已拥有YouTube,Blogger和其他一些热门网站,并且成为网络广告收入方面的领头羊。当初两个学生的一个小点子已发展成为一家拥有十亿美元资产的大公司,谷歌也成为全球最著名的商标之一。谷歌的发展史为当今的网络企业家树立了一个完美的典范,也提供了灵感。ReadingA精选pptWordsandExpressionsonline

adj.

在线的,联网的onlineshopping网上购物anonlineticketbookingsystem网上订票系统relevant

adj.(紧密)相关的acloselyconnectedwiththesubjectyouarediscussingorthesituationyouarethinkingabout.e.g.Doyouhavetherelevantexperience?精选ppt

achieve

v.tosucceedinreachingaparticulargoalorstandardbymakinganeffortforalongtime.e.g.After10yearsofhardwork,hefinallyachievedsuccessinhisbusiness.

精选ppt

fuel

v.

toincreasesomething;tomakesomethingstronger;tosupplysomethingwithmaterialthatcanbeburnttoproduceheatorpowern.

燃料nuclearfuele.g.Hiswordsfueledherangerstillmore.Thearea'srichnaturalresourceshavelongfueledtheRussianeconomy.精选ppt

Instant

adj.

happeningimmediately;(offood)thatcanbemadequicklyandeasily

e.g.

1.Shetookaninstantdisliketome.2.instantcoffee/instantnoodles精选ppt

acquire

v.togainpossessionof;togainsomethingbyone’sownefforts,abilityorbehaviore.g.

1.Thecompanyhasjustacquiredsomenewproperties.2.ShehasacquiredagoodknowledgeofEnglish精选ppt

feature

n.

somethingimportant,interestingortypicalofaplaceorthinge.g.Eachroominthisbuildinghasitsownspecialfeatures.

v.toincludeaparticularpersonorthingasaspecialfeaturee.g.

Thenewcarfeatureshighspeedandsafety.精选ppt

Inadditionto:aswellas;besides

e.g.

Inadditiontotheapplesyouaskedfor,Iboughtyousomeorangesandbananas.

tendto

tobelikelytodosomethingortohappeninaparticularwaybecausethisiswhatoftenorusuallyhappens

e.g.1.Womentendtolivelongerthanmen.2.WhenI’mtired,Itendtomakemistakes.精选ppt

stayawayfromnottogonearaparticularpersonorplacee.g.Childrenhavebeentoldtostayawayfromthebeach.typical

adj.

a.havingtheusualqualitiesorfeaturesofaparticulargrouporthing

e.g.

Thisadvertisementisatypicalexampleoftheirmarketingstrategy.精选ppt

excel(at/in)

v.

v.tobeverygoodatdoingsomething

e.g.1.Theschoolexcelsinsports.

2.Shehasalwaysexcelledatforeignlanguages.

Intermsoffromthepointofviewof;withregardto;concerninge.g.

Intermsofenvironmentalprotection,thisprojectisexcellent.精选ppt

serveas

tobesuitableforaparticularusee.g.

Thesofawillserveasabedforanightortwo.精选pptReadingBInthispart,itwillgivestudentssomebriefintroductiontothecompany’sorganizationchart,includingalldepartmentsandtheirfunctions.(After-classonpage6)精选pptVisitorNo.FirstNameLastNameCompanyToSee1MariaSmithAGDConstructionJamieSaunders2CarolBlackLewisPrintersMichaelCornwall3___Ralph_______Sayers________JOD__TechnologiesRchardSapir...Listening&SpeakingTask1Listentotheconversationbetweenareceptonistandavisitor.Thenfillinthemissinginformaton.

VISITORS:12thSeptember精选pptListening&SpeakingTask2

Mr.WhiteismeetingwithMr.BrownfromtheHeadoffice.Listentotheconversatonandmatchthepeoplebelowwiththeirjobtitles.

Mr.BrownSalesManager

MarySecretary

Mr.WalkerProductionManager精选pptListening&SpeakingTask3Listentotheconversationanddecidewhetherthe

followingstatementsaretrueorfalse.Thenwritekey

wordstosupportyouranswers.1.Themanisgoingtohaveajobinterviewinthewoman’scompany.TrueFalse2.ThemanismeetingwiththemanageroftheHRDepartment.

TrueFalse3.TheHRDepartmentisonthe13thfloor.TrueFalse4.TheconversationtookplaceintheofficeoftheHRDepartment.TrueFalse精选pptListening&SpeakingTask4Listentotheconversationandchoosethebestanswertoeachquestionyouhear.

1.

Agovernmentoffice.

B.Ahotel.C.Aninsurancecompany.D.Atravelagency.2.A.Grey.B.Green.

C.Red.D.White.3.A.The3rdofficeontherightonthe5thfloor.B.The5thofficeontherightonthe5thfloor.C.The3rdofficeontheleftonthe3rdfloor. D.The5thofficeontheleftonthe3rdfloor.

精选pptListening&SpeakingTask5Listentothefollowingspeechtwiceandfillintheblankswithwhatyouhear.

Ladiesandgentleman:

MynameisDavidTrumanandIamthechairman_ofSimonsFacilitiesCorporation.Thankyouforinvitingmetospeakheretodayaboutfutureenergytechnologies._Firstofall_,letmeintroduceourcompany,SFC,toyou.

精选pptListening&Speaking

Simplyput,SFCisonecompanywithtwolinesof_business—powerandwater,andourhistorydatesbacktoover100yearsago.Todayweareoneofthe50largestcompaniesintheUK.Morethan20,000ofouremployeesbuildand_manage__powerandwaterfacilitiesinEngland,ScotlandandWales.Withthisinformationasbackground,nowIwouldliketocometothetopicofmyspeechtoday:Whatnewenergytechnologiesarethereandwherecantheytakeus?精选pptLanguageLabTask1Matchthewordsorphrasesontheleftwiththeirmeaningsontherightrelevantlink

entrepreneurfuelpopularityacquirefeature

excel

tendto

stayawayfroma.makesomethingincreaseb.closelyconnectedorappropriatetothematterinhandc.obtainsomethingd.keepone'sdistancefrome.dosomethingverywell,ormuchbetterthanmostpeoplef.apersonwhosetsupabusinessg.aconnectionbetweenonefileorsectionandanotherh.apartofsomethingthatisimportant,interestingortypicali.thequalityofbeinglikedorsupportedbyalotofpeoplej.belikelytodobgfaichejb精选ppt

Task2CompletethesentenceswiththewordsorphrasesfromTask1.Changetheformifnecessary.1.Tobecomeasuccessfulentrepreneur,oneshouldhaveaworkingknowledgeaboutthebusinessheplanstostart.2.Ifyouclickonthislink,ittakesyoutoourflightscheduled.3.ThebusinesswasacquiredfromOwenfouryearsago.精选ppt4.Summersinthenorthtendtobecooleranddrierthaninthesouth.5.Oncewehavetherelevantinformation,wecanmakeadecision.6.Swimmershavebeentoldtostatawayfromthebeachfollowingasharkattacklastweek.7.Studentswithgoodcommunicationskillswillhaveabetterchancetoexcelatwork.8.Eversincebasketballwasinvented,itspopularityhasbecomeincreasinglyhigher.精选ppt

9.Eachroominthisbuildinghasitsownspecialfeatures.10.Thearea'srichnaturalresourceshavelongfueledtheRussianeconomy.精选ppt

Task3Completethepassagewiththefollowingwordsorphrases.

searchengine

relevant

intowith

links

Sincetherearenowbillionsofwebpages,itisimportanttoknowhowtosearcheffectivelyforinformationontheweb.Fortunately,somepowerfulonlinetoolsaretheretohelpuswiththistask.Thesimplestwaytofindinformationonthewebistovisitaspecialsitecalledsearchengine.Itisquiteeasytouse--you精选ppt

simplygotothehomepageofthesearchengine,typeafewkeywordsintoaform,clickonaSearchbutton,andthenwaitafewsecondsforyourresults.Theresultsareprovidedonyourcomputerscreenasalonglistoflinkstowebpages.Thenyouwillhavetolookthroughthelisttoseeifthelinksarerelevanttoyoursearch.精选ppt

Task4Rewritethefollowingsentencesafteethemodels.Itappearedthatthetechniquewassuccessful.Thetechniqueappearedtobesuccessful.Model1精选ppt

1.Itappearsthatthewheelsaregoingbackwardswhenacarisspeeding.

Thewheelsappeartobegoingbackwardswhenacarisspeeding.2.ItappearsthateveryoneistalkingaboutGoogleEarththesedays.

EveryoneappearstobetalkingaboutGoogleEarththesedays.精选ppt

3.Itappearedthatnoonehadnoticedhissadness.

Nooneappearedtohavenoticedhissadness.Model2Pagehadanidea.Theideawasthatthiscouldbeachievedbyexaminingtherelationshipsbetweenwebpages.

Pagehadanideathatthiscouldbeachievedbyexaminingtherelationshipsbetweenwebpages.精选ppt

1.Anidearisthathumansmightbeclonedsomeday.Mostpeopledon'tliketheidea.

Mostpeopledon’tliketheideathathumansmightbeclonedsomeday.2.Thefactisthatwedon'thaveenoughmoney.Butyouaretryingtocoveritup.

Butyouaretryingtocoverupthefactthatwedon’thaveenoughmoney..精选ppt

3.Thefactisthatthegoodshavebeendamaged.Wehavetoacceptit.

Wehavetoacceptthefactthatthegoodshavebeendamaged.精选ppt

Task5TranslatethefollowingintoEnglishusingthegivenwordsorphrases.1.这一切不是一朝一夕可以实现的。(achieve)

Allthiscannotbeachievedovernight.2.下午六点钟左右体育馆通常很忙。(tendto)

Thegymtendstogetverybusyataround6o’clockintheafternoon.3.这个地区现在不安全,还是远离它为好。(stayawayfrom)

Thisareaisnotsafeatthemoment,soit’sbettertostayawayfromit.精选ppt

4.就销售而言,他们是该地区五大超市之一。(intermsof)

Theyareoneofthetopfivesupermarketsintheareaintermsofsales.5.这间房既要做卧室又得做客厅。(serveas)

Thisroomhastoserveasbothbedroomandlivingroom.精选ppt

6.生产部负责监督这个项目的进展。(monitor)

Theproductiondepartmentisresponsibleformonitoringtheprogressofthisproject.7.上个月经理忙于一项对营销活动的研究工作。(beinvolvedin)

Themanagerwasinvolvedinaresearchonmarketingactivitieslastmonth.8.现在许多大公司都利用网站来推销他们的产品和服务。(promote)

Manybigcompaniesnowusewebsitestopromotetheirproductsandservices.精选pptWritingHowtowriteanenvelope?WriteanenvelopeforyourlettertoTomJones,whoworksforGreenTechnologiesasSalesManager.ThecompanyisintheNewYork,atNo.135onWest20thStreet.Thezipcodeis10011.精选ppt

LiMei(thesender’sname)28RenminRd.(thesender’saddress)Beijing100035P.R.ChinaTomJones(therecipient’sname)SalesManagerGreenTechnologies135W20thSt.(therecipient’saddress)NewYork,10011U.S.A.精选pptMini-project

Workingroups.Setupacompanyanddesignthe“AboutUs”pageforyourcompany’swebsite.Thepageshouldincludeyourcompany’sname,logo,profile,managementandproducts.Grouping.Dividethecl

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