营销分析会营销管理部

1、营销分析会汇报营销管理部2013.04绩效指标完成情况 Sales Scorecard100%90% & 100%90%注：季度汇报！Note: report quarterly行业销售情况Industry Sales Trends 商用车市场环境/ : 2013年2月份Commercial Vehicle Market : Feb% Change DDE Industry注：季度汇报！Note: report quarterly4工业用细分市场销售情况: 2013年2月份 Off-road Market: Feb行业销售情况Industry Sales Trends % Change DDE

2、 Industry注：季度汇报！Note: report quarterly柴油机行业销售情况: 2013年2月份By OEM: Feb行业销售情况Industry Sales Trends DDE: Previous Month Rank = 7, Previous Year Rank = 9注：季度汇报！Note: report quarterly盈利能力分析营销节点计划完成情况 Completion of Sales Plan (Mar)100%90% & 100%90%销售预测准确率：前十客户Sales Forecast Accuracy: Top 10 On-Road Custome

3、rs 120%80%-90% & 110%-120%90%, 110%Customers with Frozen Periods* FC Set Previous Month * Set Feb. 25* Set Mar. 26销售预测准确率：前十客户Sales Forecast Accuracy: Top 10 Off-Road Customers 120%80%-90% & 110%-120%90%, 110%Customers with Frozen Periods* FC Set Previous Month * Set Feb. 25* Set Mar. 26销售预测准确率：3月Sa

4、les Forecast Accuracy: Mar.* * Sales Forecast Set Feb. 25销售业务科室预测准确率（累计）Office FC Accuracy（YTD） 四月份营销计划Apr Sales Plan (set Mar 26th)逾期应收账款情况Overdue Accounts Receivable (Mar)逾期应收账款情况Overdue Accounts Receivable (Mar)措施北汽制造：承诺4月给付600万专用：2013和一汽专用协议规定：当月货款当月清，从3月开始每月支付陈欠款50万，具体情况是：该家1月底应收帐款1608万，3月底应收帐款

5、1435万，付款符合协议规定无锡大客：2013年2-6月每月还款50万，余欠款准备用10辆客车抹帐郑州宇通：此逾期欠款为军品ASR功能预留押款，已承诺4月付款丹东黄海(轻卡)：3月按1/3付款250万，余额4月付北京方大：850万已到公司入4月帐Action Plan：Beijing Automotive Corp.: promise to pay 6 million in AprilSpecial vehicle: the agreement with special vehicle in 2013 stipulates that 0.5 million overdue payment wi

6、ll be paid every month since March. The overdue payment of this company was 16.08 million at the end of January and 14.35 million at the end of March. The payment follow the agreement regulation.Wuxi bus: 0.5 million will be paid every month from February to June in 2013 and the rest overdue payment

7、 will be compensated by 10 buses.Zhengzhou Yutong: this overdue payment belongs to reserved deposit of military products ASR and promise to pay in AprilHuanghai(Light Truck): 2.5 million was paid in March based on 1/3 and the rest will be paid in AprilBeijing Fangda: 8.5 million has entered DDE Apri

8、l account库存情况*Finished Inventory (Mar)不含质保部检修106台（其中DEUTZ：103台），整车厂大线掉队209台（其中DEUTZ：80台） Not included: 106 units repaired by QA (DEUTZ: 103) & drop out 209 units of complete vehicle factory (DEUTZ: 80)7500*不含质保封存和大线未修Not include quality preservation and not repaired ones库存情况*Aging Inventory 1 year (Mar)措施Action Plan：*不含质保封存和大线未修Not include quality preservation and not r