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1、Procedure contents/流程内容:ProProProPros features/流程特色 s vitality/流程s represenion/流程图示s steering/流程控制5. Reports/6. Pros improvement/流程改进1. FEATURES OF THE DESIGN AND DEVELOPMENT PROS/设计与开发流程的特点The Design and Development pros is a delivery pros withhe Ibisanisation.设计和开发流程是 IBIS 组织的一个交付流程。1.1 Initial ac
2、tivity/初步活动The pure of the Design and Development pros is to keep up to customers expecions,competitors developments and a changing economic environment through the design, production and rollout of new products or serviin Ibis hos.设计和开发流程旨在通过设计、生产和推出新产品或服务,使IBIS酒酒紧跟顾客期望、竞争对手的发展和经济环境的变化。1.2 Sequence
3、 of activities (see flowchart on last page)/ 活动顺序(见最后一页上的流程图)1.3 Who is involved? / 涉及到谁?The Design and Development pros is steered by the Ibis Product Director, with the support of:设计和开发流程由 IBIS 产品总- “research” experts/“研究”制,并得到以下支持:“technical design” experts/“技术设计”External service providers/外部服务供应
4、商These people have a specific job description since their duties have a major impact on the quality of service provided to customers.这些人有具体的职位描述,因为他们的职责对向客户提供的服务质量有影响。The Product Director implements the Ibis product marketing policy decided upon by the Marketing Department and Regional Management.产品
5、总监通过市场部门和区域管理部门决定 IBIS 产品政策。Names:Visa:Addressed to:Written by / 起草Andre CavroisElectronicIbis China/宜必思中国Checked by / 审核Stephanie MoreectronicIbis China/宜必思中国Approved by / 批准Gilles LarriveElectronicIbis China/宜必思中国DESIGN AND DEVELOPMENT PROS / 设计与开发流程No. CED 000Page/页数:1/7Revi/版本: 0Date/日期:17/07/20
6、08QUALITY PROCEDURE质量体系MODULE: DESIGN AND DEVELOPMENT模块:设计与开发The Product Directors decis have a direct impact on operationserms of the new concepts,products and servito be set up.产品总监的决定将直接影响新概念、产品和服务的实施。The customers of the pros are the final customers and Head Office.流程客户是指最终客户与总部。1.4 Design and D
7、evelopment pros resour/流程资源设计和开发The Product Director heads the pros, although s/he works in close collaboration with expertsfrom the Technical Service Department, Regional Management, HoManagers and external service providers.产品总监主管该流程,尽管他/她需与区域管理部门、酒酒经理和外部服务供商密切合作。Allocated budgets are defined acco
8、rding to the years marketing plan分配根据年度Budgets are used by:计划确定。供以下部门使用:- Product Divi/产品部,- Technical Department/技术部,ernal and External Communications Departments/Ho/酒酒。和外部通讯部门,The Product Director communicates his or holicy, objectives, decis, etc. in several ways:产品总监通过多种途径传达他或政策、目标和决定等:Ibisernal
9、 newspr/IBIS酒酒,-报刊,ACCOR-Hos/Economy HoSectorranet/经济酒酒业内联网,Regional meeting/区域会议, Management Committee/管理 the years marketing plan./年度,计划,any other suitable means/任何其他合适段。Names:Visa:Addressed to:Written by / 起草Andre CavroisElectronicIbis China/宜必思中国Checked by / 审核Stephanie MoreectronicIbis China/宜必
10、思中国Approved by / 批准Gilles LarriveElectronicIbis China/宜必思中国DESIGN AND DEVELOPMENT PROS / 设计与开发流程No. CED 000Page/页数:2/7Revi/版本: 0Date/日期:17/07/2008QUALITY PROCEDURE质量体系MODULE: DESIGN AND DEVELOPMENT模块:设计与开发2. PROS VITALITY/流程特性2.1 Design and Development pros objectives/流程设计和开发目标:Objectivest meet the
11、needs and expecions of employees满足员工需求与预期的目标:- provide good quality for money提供物有所值的良好质量。- room and bathroomt are comfortable well equipped, functional.房间和浴室舒适、设施齐全、功能完备。The objectivest meet the needs and expecions of Head Office:满足总部员工需求与预期目标:- Break away from the competition wiproduct and servitai
12、lored to our customersneeds (increased market shares compared with competitors).用适合客户需求的产品和服务在竞争中脱颖而出(提高相对于竞争对手的市场份额)。- raise the average price per room and the REVPAR提高每间房的平均价格和REVPAR2.2 Performance indicators/绩效指标The following indicators help to determine whether objectives have been reached:下列指标用
13、于确定是否已达成目标:Customers/客户:Rate of customers who are very satisfied with the quality for price 40%对性价比非常满意的客户比率 40Rate of customers who are very satisfied with the room and bathroom 40%对房间和浴室非常满意的客户比率 40Head Office/总部:Ibis market shares on the rise (with respect to the previous year) in comparison to t
14、he main competitor.IBIS 的市场份额相对于主要竞争者在上升(与去年相比)。Average price per room and REVPAR on the rise with respect to the previous year.每间房的平均价格和 REVPAR 较去年提高。Names:Visa:Addressed to:Written by / 起草Andre CavroisElectronicIbis China/宜必思中国Checked by / 审核Stephanie MoreectronicIbis China/宜必思中国Approved by / 批准Gi
15、lles LarriveElectronicIbis China/宜必思中国DESIGN AND DEVELOPMENT PROS / 设计与开发流程No. CED 000Page/页数:3/7Revi/版本: 0Date/日期:17/07/2008QUALITY PROCEDURE质量体系MODULE: DESIGN AND DEVELOPMENT模块:设计与开发3. REPRESENION OF THE DESIGN AND DEVELOPMENT PROS设计与开发流程的图示A flowchart is used to convey the pros (see page 4).采用流程图
16、来描述该流程(见第 4 页)。4. PROS STEERING/流程控制The Ibis Product Director/IBIS 产品总监:takeso account the evolution of specified requirementst can impact on thepros s/he is in charge of,考虑能影响他/她负责的流程的特定要求的演变,tracks indicators to assess whethros objectives have been reached,追踪指标,以评估流程目标是否已达成,ensurest any problem ar
17、eas of the pros are dealt with,确保流程中的任何问题方面都得到处理,identifies opportunities for improvement and suggests preventive measures,确定改进机会,提出预防措施,reports results to Head Office.将结果至总部。The Ibis Product Director has the authority, skill and means nesary to:IBIS 产品总监有处理以下事项的权力、技能和:gather and exploit information
18、 on the operation of the pro收集和运用流程操作信息,decide upon corrective measures to tackle problem areas,决定解决问题需采取的纠正措施,s,suggest measures for improving the pro建议流程改进措施,s,ensuret decided measures are implemented.确保已决定的措施得到。Names:Visa:Addressed to:Written by / 起草Andre CavroisElectronicIbis China/宜必思中国Checked
19、by / 审核Stephanie MoreectronicIbis China/宜必思中国Approved by / 批准Gilles LarriveElectronicIbis China/宜必思中国DESIGN AND DEVELOPMENT PROS / 设计与开发流程No. CED 000Page/页数:4/7Revi/版本: 0Date/日期:17/07/2008QUALITY PROCEDURE质量体系MODULE: DESIGN AND DEVELOPMENT模块:设计与开发5. PROS REPORTS/流程At the end of each Design and Devel
20、opment pros, the Ibis Product Directoranises prosreports (during meetings, working groups, and so on) in order to:在每个设计与开发结束时,IBIS 产品总监组织流程(会议期间、工作组,等等,以便:Guaranty permanent satisfaction of needs and expecions for customers of the pro (Head Office and final customers)保证始终满足流程客户的需要和期望(总部及最终客户)sIdenti
21、fy any diverfrom the pros and define corrective action if needed识别对流程的任何偏离,必要时确定纠正措施Identify opportunities to improve the effectiveness and efficiency of the pro确定提高流程效果和效率的机会sThe reports occur as frequently as required; based on how quickly the pro evolve.s and ivironment可以根据流程及其环境演变的速度,按需要的频繁组织。Pa
22、rticipants of the Design and Development pros reports are the Product Director, experts, HoManagers, customers and externalrs.参加设计和开发流程的包括:产品总监、酒店经理、客户和外部供应商。6. DESIGN AND DEVELOPMENT PROS IMPROVEMENT/设计和开发流程改进Continuous improvement of the pros is achieved mainly through pros reports. It is up to th
23、e IbisProduct Director to suggest corresponding improvement plans, to proceed with their evaluation and to implement them if need be.主要通过流程需要加以来不断改进流程。由 IBIS 产品总监负责建议相应的改进方案,进行评价并根据。Names:Visa:Addressed to:Written by / 起草Andre CavroisElectronicIbis China/宜必思中国Checked by / 审核Stephanie MoreectronicIbi
24、s China/宜必思中国Approved by / 批准Gilles LarriveElectronicIbis China/宜必思中国DESIGN AND DEVELOPMENT PROS / 设计与开发流程No. CED 000Page/页数:5/7Revi/版本: 0Date/日期:17/07/2008QUALITY PROCEDURE质量体系MODULE: DESIGN AND DEVELOPMENT模块:设计与开发Names:Visa:Addressed to:Written by / 起草Andre CavroisElectronicIbis China/宜必思中国Checked
25、 by / 审核Stephanie MoreectronicIbis China/宜必思中国Approved by / 批准Gilles LarriveElectronicIbis China/宜必思中国WHODESIGN OR DEVELOPMENT PHASES OF A PRODUCT OR SERVICERECORDSDATESMarketing Department Ibis Product DirectorSour:Customer survey, Quality report, Focus group, competition, ho feedback, indicator, i
26、nnovaccor, regulations, meetings, etc.Ibis Product Director Head OfficeMarketing plan or according t needsIbis Product DirectorOverall requirements for the new product or service. Expresof needsIbis Product Director ExpertsAppo ing people and their responsibilities,Planning: stages of the design pro
27、s“Research” experts “Technical design” experts External service providersProduct or servipecificationsDGA and “research” and “design” expertsNames ofrs usedHo s Project teamTest location + dateHead Office/Marketing DepartmentSummary of resultsProject team Customers and/or hoemployees and/or experts
28、and/orrs and/or techni nsitives or request for modificationsTechnical Department Project Manager DGAPlan, technical spec sheet, list of materials, budget, charter, book of instructions, etc. for writing up ther contractProject team and/or DGAContract withr(s) (DGA)Project team Expertssible modificat
29、ions: reception memo, product audit, Heart of Ibis, training kit, ISO Quality Manual, tool kit, etc.Sales pitch,displays, press release,ernal newspr,ting, etc.Ibis product director and project teamDecimaking following &according the finding and experienceCustomer feed back/ Ho s/ Techni ns follow up
30、 and assessment of the new product & serviceandReview of the proses (respect of planing/ difficulties encountered etc.)CommunicationRollout schedule, update procedures and standards prepare any ne sary training, ernal and/or external communications, etcLaunch production of product or service and rol
31、loutSend finalisedconcerning the product and/or service to purchasersFinalize prototypeValidate testPrototype testFull-scale test in one or several ho s (length of time to be determined)Create prototypes/slesDraftspecifications if the brief does not sufficeCreate project team and plan out projectGeneral briefValidate deci:Create or develop a new product/service-yseernal indicators- Reflect upon product and service developmentDESIGN AND DEVELOPMENT PROS / 设计与开发流程No. CED 000Page/页数:6/7Revi
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