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1、院系: 班级: 学号: 姓名:装 订 线考试科目:国际商务英语 考试时间: 120 分钟 试卷总分: 100 分考试方式: 闭卷 考生院系: 外语系 题号一二三四五六七八九十总分得分评卷教师Part 1 Read the following sentence and write down your understanding about this quotation in the spaces provided. (10 points) The tailor does not attempt to make his own shoes, but buys them of the shoemak

2、er. The shoemaker does not attempt to make his own clothes, but employs a tailor. - Adam Smith Part = 2 * ROMAN II Fill in blanks with the missing terms to make the whole conception completed (one point for each item ,25 points in total)1. Unemployment includes four types and they are: _, _, _ and _

3、.2. Economists classify market structures into four broad categories: _, _, _ and _.3. Among the thirteen incoterms rules, _ minimizes sellers risk making goods available and _ maximizes his risk. 4. Generally speaking, the marketing environment means _, _, _, _ and _.5. In marketing mix, 4 Ps are _

4、, _, _ and _.6. When we analysis marketing segmentations, we mainly consider these three variables: _, _ and _.7. Products in the market have four utilities which are listed as _, _, _ and ownership utility.Part = 3 * ROMAN III Case study. Discuss the four types of unemployment and give practical il

5、lustrations for each type. (20 points in total)You are given the following information about Country X in June 2006. The information is in percentage of the labour force.i) Structural unemployment = 2%ii) Frictional unemployment = 2%iii) Seasonal unemployment = 0.2%iv) Actual unemployment = 6.5%How

6、much is cyclical unemployment?What is the natural rate of unemployment?Part = 4 * ROMAN IV Answer the following questions and explainWhat is the difference between proforma invoice and quotation? (10 points)What incoterms 2000 to choose? (15 points)2. People say “too much money chasing too few goods.” Curren

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