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1、Unit one Establishing Business Relations LOGOLOGO1. New Words & Expressions2. Useful Sentences4. Conversations(视频)(视频)5. Practice & Keys to Exercises3. Listening Practiceattractive trktiv adj. adj. 有吸引力有吸引力company kmpni n. n. 公司公司name card 名片名片sample smpl n. n. 样品样品catalogue ktlg n. n. 商品目录商品目录purpo
2、se p:ps n. n. 目的目的 possibility ,psibiliti n. n. 可能性可能性 leather goods 皮具皮具business relations 业务关系业务关系wholesaler hulseil n. n. 批发商批发商agent eidnt n. n. 代理代理 a large quantity of 大量的大量的 place large orders 大量订购大量订购 Supplier splai n. n. 供货商供货商 article no. 货号货号 fashion style 款式款式新颖新颖 NEW WORDS & EXPRESSIONS
3、 design dizain n. n. 设计设计 quality kwliti n. n. 质量质量business card 名片名片businessman bizinismn n. n. 业务员业务员gathering gri n. n. 聚集聚集handle hndl v. v. 经营经营various kinds of 各种各样的各种各样的textile tekstail n. n. 纺织品纺织品garment g:mnt n. n. 服装服装customer kstm n. n. 客户客户requirement rikwaimnt n. n. 需求需求reasonable ri:z
4、nbl adj. adj. 合理的合理的competitive kmpetitiv adj. adj. 有竞争力的有竞争力的sales position 销售状况销售状况brochure bru n. n. 宣传小册宣传小册 NEW WORDS & EXPRESSIONS LOGOLOGOUSEFUL SENTENCES 自我介绍自我介绍 1. Im a businessman from ABC Trading Company. This is my card. 我是ABC贸易公司的业务员。这是我的名片。2. Im a sales manager of ABC Trading Company.
5、 Here is my business card. 我是ABC贸易公司的销售经理。这是我的名片。3. Hello, my name is Lee, Im a trade representative of ABC Trading Company. 你好,我是李,是来自ABC贸易公司的业务代表。4. My name is Lee, from ABC Trading Company. 我是李,是ABC贸易公司的。LOGOLOGOUSEFUL SENTENCES1. The purpose of my coming here is to talk business in leather bags.
6、 我今天到此的目的是与你们进行皮包方面的洽商。2. Im here today to have a business talk with you . 我今天来这是想与你们进行业务洽谈。3. We are desirous of entering into business relations with you. 我渴望与你们建立业务关系。4. My coming here today is to make business contact with you. 我今天到此的目的是与你们进行业务接洽。5. Im here today to see if there is any possibili
7、ty of doing business with you. 我今天来这的目的是看能否与你们做贸易。 来访目的来访目的 LOGOLOGOUSEFUL SENTENCES1. We are one of the leading exporters of sports wear in China. 我们是中国运动服装的主要出口商之一。2. We deal in computers and have been in this line for 10 years. 我们是经营电脑的,干这行有10年了。3. Our company was founded in 1990 and is one of th
8、e major food manufacturers here. 我们公司成立于1990年,是本地主要食品生产商之一。4. We employ 1000 employees and have 35 retail outlets all over the country. 我们有1000名员工,并在全国有35个零售点。5. Our company is based in Guangzhou and our trade volume was USD500,000 last year. 我们公司设在广州,我们去年的贸易量是50万美元。 公司介绍公司介绍 LOGOLOGOUSEFUL SENTENCE
9、S1. Our products are very popular in Canada because they are good in quality and reasonable in price. 我们的产品因为质量好、价格合理,在加拿大深受欢迎。2. Our products sell well in the Asian market since they are fresh in design and fine in workmanship. 我们的产品因为设计新颖、手工精湛,在亚洲市场深受欢迎。3. Our products are of superior quality and
10、favorable prices. This is the best seller of this year. 我们的产品质量优越,价格优惠。这是今年最畅销的产品。4. We are supplying a full range of cotton goods to various countries, and garments are our best sellers. 我们正向世界各国输出全系列的棉制品,其中服装是最好销的。5. Our products are made in a wide range of styles and colors. 我们的产品有多种多样的款式和花色。 产品介
11、绍产品介绍 LOGOLOGOUSEFUL SENTENCES1. May I have your latest catalogues? 我可以要你们最新的商品目录吗?2. Would you please leave me your catalogues? 你能把你们的商品目录留给我吗?3. May I keep the catalogues so that I can study your products? 我能留着这些产品目录,以便研究一下你们的产品?4. May I take back catalogues and price lists with me? Ill go into th
12、em and should like to have another talk with you. 我可以把商品目录和价格单带回去吗?我想研究一下并和你们再一次洽谈。 索取目录资料索取目录资料 LISTENING PRACTICE A: Excuse me, I saw your Toy Cars over there. They really look _. B: You said it. Welcome to our_ ! Heres my name card. A: Thank you. Here is my card. Im Linger from GOGO _ Company. We
13、 _ toys.B: Please have a look at our_. A: Good. Do you have a _ that tells me something about your company and_ ? B: Yes. Here you are.A: Thanks. I would like to go into it just to get some ideas of your products. I will call for another talk with you.B: Please _ any time you like.attractivecompanyt
14、radingimportsamplescatalogueproductcallA: How do you do! My name is White. Im from Finland. B: How do you do, Mr White! Im Zhang, pleased to meet you. Take a seat, please.A: Thank you. Here is my name card, the _ of my visiting your firm is to see the possibilities of doing _with you.B: Im glad to h
15、ear that. Well, from your name card, I can see your _ of business is Leather Goods. A: Yes, Im _in some of your items. B: Good. Weve been working for Leather Goods for more than 10 years, and have wide business relations with many _and agent in the world. Every year we export a large _of our product
16、s to Europe.A: Really? We are new in the line of Leather Products, but we intend to place large orders with the_.B: Thats good. Our Leather Bags are _in the European market. A: Oh! I feel _No.123 good. It looks to be in fashion style. This kind of design seems quite new in the market.B: Yes, I think
17、 so.A: May I have a look at your samples?You know, _is the most important of all.B: Of course. Here are our samples.A: Good. Thank you very much.LISTENING PRACTICE purpose businesslineinterestedwholesalersquantitysupplierspopularALOGOLOGOVideo LOGOLOGOVideo LOGOLOGOVideo LOGOLOGOPRACTICE 1PRACTICE 1
18、 实训场景实训场景 模拟展览会模拟展览会 地点地点 模拟谈判间模拟谈判间 形式形式 口头洽谈口头洽谈 内容及要求内容及要求 学生每学生每2 2人一组,要求自备样品和自制商品目录,并在模拟谈判间布人一组,要求自备样品和自制商品目录,并在模拟谈判间布展。通过样品和目录简单介绍你的公司和产品,与客户建立初步的良好贸易关展。通过样品和目录简单介绍你的公司和产品,与客户建立初步的良好贸易关系。系。 LOGOLOGOPRACTICE 2PRACTICE 2 实训场景实训场景 模拟产品发布会模拟产品发布会 地点地点 多媒体会议室多媒体会议室 形式形式 口头洽谈口头洽谈 内容及要求内容及要求 学生四人一组,请
19、自备样品并用学生四人一组,请自备样品并用POWER POINTPOWER POINT制作商品介绍的演示件制作商品介绍的演示件向全体同学推介本公司产品。向全体同学推介本公司产品。 LOGOLOGOKEYS TO EXERCISES1.Translate the following sentences into Chinese 1.Translate the following sentences into Chinese orally.orally. (1) (1) 我们经营男士衬衫多年了。我们经营男士衬衫多年了。(2 2)我公司的儿童玩具质量好,款式多。)我公司的儿童玩具质量好,款式多。(3
20、3)我方对中国台布感兴趣。)我方对中国台布感兴趣。(4 4)这是我们的一些商品目录和宣传册子。)这是我们的一些商品目录和宣传册子。(5 5)我们确信质量是一个企业的灵魂。)我们确信质量是一个企业的灵魂。EXERCISE LOGOLOGOKEYS TO EXERCISES2. Translate the following sentences into English orally.2. Translate the following sentences into English orally.(1) We have been doing the export of textiles for (
21、1) We have been doing the export of textiles for many years, and our products are very popular in many years, and our products are very popular in the foreign markets. the foreign markets.(2) Our carpets are good in quality and fine in (2) Our carpets are good in quality and fine in workmanship. wor
22、kmanship.(3) Here is our sample room, please have a look!(3) Here is our sample room, please have a look!(4) Our company is based in Guangzhou and we have 500 (4) Our company is based in Guangzhou and we have 500 staffs. staffs.(5) Our export volume is the largest in the line of (5) Our export volum
23、e is the largest in the line of garments garments. .EXERCISE LOGOLOGOKEYS TO EXERCISES(1) A: Excuse me, is this Smart Toys Company?B: Yes. What can I do for you?A: Im Kevin Bright from American Overseas Trading Company Ltd., here is my card.B: Hello, please take a seat.A: Thank you. Im here today to
24、 see if we can do business with you in toys.B: Thats great. We are mainly in the line of various kinds of toys, and our products are very popular in Europe. Here are our catalogues, would you like to have a look?A: Thanks a lot. May I keep the catalogues so that I can get some ideas about your produ
25、cts?B: Certainly. EXERCISE 3 LOGOLOGOKEYS TO EXERCISES(2)-1(2)-1A: Hello, Im a businessman of Thailand Stone Leather Company , this is my name card.B: Thanks. Can I help you?A: Well, we are one of the leading importers of Leather Goods in Thailand with many years experience in this line. As we know,
26、 you deal in Leather Goods, so Im here to make business contact with you.B: Welcome to our booth. We have been handling Leather Goods for over 10 years, we export a large quantity of our products to the European and American markets for their good quality and reasonable prices.A: Great. May I look a
27、t your samples?EXERCISE LOGOLOGOKEYS TO EXERCISES(2)-2(2)-2B: Sure. Here are some of our samples, they are the best sellers of this year.A: Well, I think this handbag is nice, Im sure the design will be the fashion of this year.B: You really have a good taste, this one is our latest design, the color and the pattern meet young ladies taste, so it has enjoyed a fast sale in South-east Asia and Mid East.A: Really? What about the prices?B: Well, our price are very reasonable.A: Oh, thank you for your introduction.EXERCISE LOGOLOGOKEYS TO EXERC
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