商务英语沟通

1、商务英语沟通BusinessEnglishCommunicationChapterOneHowtoApplyfortheIdealJob如何申请理想的本课要点.ReadingJobAdvertisement解读招聘广告Asyouread,askyourselfthesequestion1 .DoIhavetheformalqualificationrequired?2 .DoIhavetheexperiencerequired?3 .AmIreallysuitedforthejob?4 .WhatdoIknowabouttheemployer?分析特定的招聘广告在求职信件中tK写些什么引起招聘

2、者的注意5 .Whatmakesmespeciallysuitedforthejob?二.AnalysingaSpecificJobAdvertisement.WhattoMentioninYourLetterorEmail四.AttractinganEmployer'sInterest五.HintsandTips技巧提示Herearesomegoodwaystomakeyourapplicationletterstandout:I.Lookforsomethingunusualinyourexperienceorqualifications6 .Makethecontentsofyo

3、urletterappropriateforthejob7 .Avoidannoyingphrases8 .GetsomeonetoreadyourletterbeforeyousenditNEVERsendyourfirstdraft9 .Keepthelettershort10 Mentiontheorganisation11 Makeyourletterphysicallyeasytoread*Don'tusehandwriting*Useagoodqualityprinter*Useshortsentencesandparagraphs*Useplentyofbreaksand

4、whitespace*UseatypeorfontthatcanbeeasilyreadanduseboldnderliningorCAPITALS*Useaspell-checkprogrammebut12-pointsize*Don'toveruseitalics,don'trelyonthatalone.Youmustalsocheckyourletterpersonallybeforeyousendit.*Don'tusecolouredorfancypaper8.Remembertostatewhichjobyouareapplyingfor9.Bereali

5、stic10.Checkagain六.PracticeMakesPerfect实践造就完美专业词汇不面试革新Reputation名誉声望Professional专业人员职业运发动Qualification资格Unpredictability可预测性Continuity连续性Candidate候选人应试者Architect建筑师Jobseeker求职者People-orientated以人为本的Prestige威望影响力Applicationletter求职信Interview采访Offend冒犯Summarize总结概述Demonstrate证实示范Commitment承诺保证Innovati

6、onCoverage新闻报道Template模板Overlook俯瞰无视简历与面试Chapter 2 oResumeandtheInterview本课要点一.TheRasumeorCurriculumVitae简历二.TheEssentials根本要素*FullnameinChinesecharactersandPinyin.Underlineyourfamilyname*Adress*TelephoneNumber*Age,indicatedbydateofbirth*Gender,indicatedbyMr,Mrs,Miss,Ms.Herearesomeofthethingsthatcan

7、beincludedifyouhavethem:*e-mailaddress*Faxnumber*PhotographQualifications:Listyourqualificationsclearly,startingwiththehighestEducation:Listtheschoolandothereducationalinstitutionsyouhaveattended,againstartingwiththehighestormostrecent.PreviousEmploymentSkillsInterestsandhobbiesFuturecareer三.Modelre

8、sumesingle-pageversion简历样本四.InterviewEssentials面试要点五.WhatDoYouDoNow如何准备Timesspentinpreparationisneverwasted.Timewastedisneverspentinpreparation.Quitesimply,tobetotallyconfidentaboutyourchancesofsuccessyoumustknowalmosteverthingthereistoknowabout:*Thecompany*Thejobadvertised*Theoverallbusinessenviron

9、mentthecompanyoperatesin*Thebusinesscultureofthecompany"Existingemployeesyoumightknow*Whereyoumightfitintothecompany*Thesalaryyoumightbeoffered六.TheBigDay面试当天七.WhatDoIWear如何着装八.WhatQuestionsWillTheyAsk面试问题九.BePositive要积极主动十.YouDotheTalking把握表述时机H一.DealingwithNegativesattheInterview正确处理面试中的消极因素十

10、二.StrengthfromWeakness变不利为有利十三.HintsandTips技巧提示"Names*Eyecontact*Sitcomfortably专业词汇Curriculumvita个人简历Resume履历Clerk文员Coordinator协调员Turnover营业额Orchestra管弦乐队Martialarts武术Facility设备Innovation革新创新Sector部门Annualreport年度报告Trainers运动鞋Pattern模式图案Constancy咨询公司Bachelor学士Master硕士DoctorPh.D博士Chapter 3 reeSp

11、okenBusinessCommunication口头商务沟通本课要点*Thefirst,asalways,istospendasmuchtimeaspossibleonpreparation.*Thesecondistothinkcarefullyabouttheactualcontent.*Thethirdistopractiseyourpresentation.一.PreparingfortheTalk为演讲准备1 .Theaudience2 .Theintroduction3 .Thefacts4 .Visualaids5 .Don'ttrustthetechnology6 .

12、Thevenue7 .Thelength8 .Bereadyforquestions二.PreparingTheContent搜集素材1.Structure*Aclearintroductionisessential.*Thenyoumoveontothemainpartofyourpresentation.*Finally,youmusthaveaconclusion.2.Howlongshoudyourpresentationbe?KeepItShortandSimple三.PracticeandPresentationTechniques练习示范与演讲技巧四.HintsandTips技巧

13、提示1 .Whenyoustanduptobegin,takeyourtimeandtrynottoappearnervous.2 .Mostofthetimeyouwillbespeakingtopeoplewhowanttohearwhatyouhavetosay.3 .Talktothepeopleintheaudience.4 .Becarefulaboutthethingsyoudowithyourhandswhenspeaking.5 .Don'tjustreadyourspeakingnotes.6 .Don'tspeaktoofast.7 .Useonlyafe

14、w,well-chosen,visuals.8 .Pausebeforeyoumoveintothefinalpartofyourspeech.9 .Don'trunawaytheminuteyouhavecompletedyourpresentation.ZE.PracticeMakesPrefect实践造就完美专业词汇Presentation发言陈述conciseness简明address致辞演讲conference会议协商Technician技术员ChiefExecutiveOfficer首席执行官layout布局atmosphere气氛Regionalsalesmanager地

15、区销售经理audio-visualaids视听辅助工具lectern讲台Recruit征募招聘draft草图汇票resist反抗distraction注意力分散temptation诱惑Conclusion结论pause停顿volume音量书卷eyecontact目光接触眼神交会ChapterFourCommunicatingwithColleaguesandCustomers同事沟通及客户沟通本课要点一.UnspokenMessages非言语信息Hereareafewquestionstoconsideraboutnon-verbalcommunications:I.Howdoyouthink

16、youlook?2 .Howcanyouchangeyourclothingmessage?3 .Whatnon-verbalcommunicationsdoyounotlike?4 .Whatassumptionsdoyoumake?5 .Doyoumakegroupassumptions?二.FriendlyCommunications传递好消息三.CommunicatingSensitively敏感性沟通四.ProblemCommunications问题沟通五.HintsandTips技巧建议1.Stayclam2.Listen3 .Don'tassume4 .Explaincl

17、early5 .Speakclearly*Donotusejargon.*Donotuselongwordswhereshortoneswilldo.*Makesurethatyouspeakataspeedthatallowspeopletounderstandwhatyouaresaying.*Pausefrequently.6 .Askfordetails7 .Checkandrespond8.CloseA.HearingandUnderstanding-AchievingBoth倾听与理解-两者兼顾七.Action行动1 .Dowewantthepersontodecidetheact

18、ionaftercommunicatiion?2 .Dowewantthepersontotakeactionthatwehavealreadydecided?3 .Doweunderstandtheeffectstheactionmayproduce?八.Checking核查*Askquestion.*Donotmakeassumptions.九.CommunicatingwithBosses与老板沟通“Thebossmaynotalwaysberight,butheorsheisalwaystheboss.1 .Listen2 .Askforsuggestions3 .Leadyourid

19、easintotheideasoftheotherperson4 .Explainclearly5.Askforsuggestionsagain6.Offertorevise7.Checking8.Followup十.AFact忠告aSuccesshasmanyfathers.Failureisanorphan.专业词汇Comment评论意见potential可能性潜力context语境背景phenomenon现象奇迹Criminal罪犯investmentadviser投资参谋district行政区地区bonus奖金红利Dedication奉献commitment委托提交initiative

20、主动权首创精神announcement宣布通告identificationcard身份证embarrassment为难拮据maintenance维修保持Reprimand谴责训斥conversation谈话社交grievance不满委屈jargon行话component组件ChapterFiveWrittenCommunication书面沟通本课要点一.ComposingYourMessage内容组织*Taketheexampleofaproposedmeeting.It'snogoodwritingamessagesayingthatameetingistobeheldifyoudo

21、ntstatewhatisgoingtobediscussed.*Noonewillcometoyourmeetingunlessyougivehimorheragoodreasonwhytheyshouldattend.*Unlessyoustateadateandtimewhenameetingisgoingtobeheldpeoplecantattend.*Wherethemeetingistotakeplaceisalsovital.*Whoistobeinvolvedisalsoessentialinformation.Peoplewillnotcometoaneventifthey

22、donotknowthattheirattendanceisexpected.*Whatisthesequenceofevents?Howwilldecisionsbeimplemented?二.WrittenFormsofCommunication书面沟通的形式*Yourcommunicationshouldnotincludeunnecessaryinformation.*Yourcommunicationmusthaveappropriatecontent.*Yourcommunicationmustcontainthecorrectfacts.*Yourcommunicationsho

23、uldaviodtheuseorjargonandunnecessarytechnicalterms.*Yourcommunicationshouldintroducethepurposeandmissionofthepaper,haveanexplanatorycontentandshouldendwithaclearconclusionorrecommendation.*Yourcommunicationshouldalwaysbespell-checkedandreadbyacolleaguebeforeitisissued.三.Let'sPractise练习四.Hintsand

24、Tips技巧建议1.SizeMatters.Usea12-pointtype.2 .Usewhitespace.3 .Readaloud.专业词汇Electronicstorage电子储存memo备忘录sequence顺序agenda议程proposal提议求婚Biography传记个人简介quotation弓I文才艮价单recommendation推荐信bangle手镯Pendant耳环坠子textmessage短信internationalpurchasingmanager国际采购经理Explanatorycomment备注assessment评价估计paymentdue已至U期应付款sc

25、issor剪刀删去Stapler订书机Cashflow现金流amateur爱好者外行sponsorship赞助ChapterSixBusinessMeeting商务会议本课要点一.WhyPeopleHoldMeetings为何举行会议*Tocommunicatepolicies*Toissueinstruction*Tolistentoreview*Toholddiscussions*Toensurethateveryoneisawareofwhatisgoingon*Toreviewexperiencesandfutureaction*Tprovidewrittenrecords二.Meet

26、ingStyles会议风格AuthoritarianInclusiveCombatRoutineInformal三.WritingtheRecordsofBusinessMeeting商务会议纪要四.TheDisadvantagesofaVerbatimRecord逐字逐句的会议记录的缺点*Theycontainfullinformationaboutwhenandwherethemeetingtookplace.*Theyrecordthenamesofthepeopletakingpart.*Theylistpeoplewhodidnotattend.*Theyrecordwhomadew

27、hatdecision.*Theylistpointsforaction.*Theyareshortandconcise.*Theyremoveduplications.*Theyareeasytoaccessandcanbeheldinelectronicform.五.TheadvantagesofaWrittenSummary总结性会议纪要的优点A.InfluenceandPower影响力七.Evaluate评估八.AfterConsiderableDiscussion在充分讨论之后九.WhoAretheReadersoftheMinutes谁将阅读会议纪要十.MeetingMinutes

28、会议纪要KeepItShortandSimpleWhat,Why,When,Where,Who,andHow.H一.MoreMinutes更多纪要十二.WhyCertainThingsAreImportant哪些更重要*Peopleneedtoknowwhenthemeetingtookplace.*Beverycarefulwithdates.*Location*Present*ApologiesforAbsence.*ConfirmationofMinutesofPreviousMeeting.*Notehowonlythemainpoints.十三.HintsandTips技巧建议十四.

29、What'stoBeDiscussed讨论内容专业词汇Syndicate辛迪加企业联合feedbacksessions反应会话brainstorming集体自由讨论accurate精确的Minutes会议t己录authoritarian专制主义者endorsrment背书combat战斗争论participant参与者Insult侮辱损害routine例行公事日常工作executivecommittee执行委员会reluctant勉强的Verbatim逐字的strive奋斗努力elimination消除淘汰phoenician腓尼基人alphabet字母表ChapterSevenCro

30、ss-culturalBusinessCommunications跨文化商务沟通本课要点一.IsitPossibletoPutCultureintoCategories文化分类是可能的吗二.StereotypesandAssumptions类型和假定三.TheEnglishLanguage英语语言四.HintsandTips技巧建议1 .Adoptaculture.2 .What'wrong?3 .Changes五.PhenomenaWhichInfluenceCultures影响文化的表现形式1 .Timeandpunctuality2 .Formality3.Attitudes4.

31、Socialising5.Gender六.DirectorRude坦率抑或粗鲁七.DeferenceandInterruption遵从与打断八.Politeness礼貌A.EuropeanUnionofDifferences差异化的欧盟+.DiversityandCommunicationOpportunities多样性和沟通时机H一.DoSomeResearch做一些调查准备十二.HintsandTips技巧提示*Beobservant.*Askforadvice.*Explainyourculture.专业词汇Executive执行者textile纺织品dialect方言行话categor

32、y类别范畴assumption假定担任Stereotype陈规viceversa反之亦然scenario方案phenomena现象奇迹supreme最高的极度的Alcohol酒精gender生产multimillionaire千万富翁hierarchy统治集团inappropriate不恰当的Variation变化estuary港湾border边境国界diversity差异多样性innovation革新改革ChapterEightCrisisCommunications危机沟通本课要点Yourcommunicationskillscouldmakeorbreakthecompany一.What

33、IsaCrisis何为危机RealcrisissharesomecommoncharacterristicsI.Thetimingisunpredictable.2 .Theexactnatureofthecrisisisdifficulttoforecast.3 .Eventsoccurwityoutwarning.4 .Morethanoneproblemoccursatthesametime.5 .Thecrisisdevelopsrapidly.6 .Communicationsplayavitalrole.二.WhyIsCommunicationEssentialInaCrisis危

34、机沟通的重要性三.HintsandTips技巧建议I.Actfast2 .Leavetheblame.3 .Don'tforgetanyone.四.WhatCanWeDoinAdvance危机前的准备Communicationisoneofthekeyelementsincrisismanagement.Onegoodwayofbeginningtoplanistolookatrecentmediareportsofcrisis.Askyourslef:I.Couldthiscrisishavebeenforecastinadvance?2 .Whatpreparationswerem

35、adebythoseaffected?3 .Wasthereaquickresponsetothecrisis?4 .Whowasinchargeofmanagingthecrisis?5 .Werethemediasympatheticorcriticalofthemanagementofthecrisis?6 .Howhasthecrisisaffectedtheimagesandpublicpreceptionsoftheorganisationsinvolved?五.TheGoldenRules危机沟通十条黄金准那么I.Prepareinadvance.Nobusinessissafe

36、fromscrisis.*Anassessmentofthelikeklythreat.*Clearidentificationofresponsibility.*Settingupofthecrisisofmanagementtean.*Practiceandexercises.2 .Makesureeveryoneknowstheirrole.3 .Acceptresponsibility.4 .Actquickly5 .Communicateyourpositionclearlyandimmediately.6 .Communicateregularly.7 .Tellyourstaffwhatishappening.1.1 ntegratecommunicationsintomanagementreaponse9