英文介绍联想集团、The_introduction_of_Lenovo_in_English

1、 lenovo lenovo 李良义 许任远 许纷 杨红 曾德霞 曾志芳 李晨 李良义 许任远 徐纷 杨红 曾德霞 曾志芳 李晨湖南大众传媒学院国际传 播系商务英语0701班 Framework of our introduction Pursue for perfection Lenovo and Olympic What is Globalization? It involves the economies of countries being connected to each other and doing business in many more countries and the

2、refore having multinational accounts. It demands us to build a system which can understand those different policies, different economy conditions, different culture and thinking pattern, different emotion and habits of customers in different areas clearly. The most important index of TOP 500 ENTERPR

3、ISES IN THE WORLD is the turnover of a company. Its a dream that can be one of the top 500 enterprises to many Chinese entrepreneur for many years. In July ,2008,Lenovo Group listed names the 499th in the top 500 enterprises with the turnover of 167.8 billion dollars in 2008.We hadnt foster a big en

4、terprise which growing in the competitive market completely before this. Lenove Group is innovating and searching for the international market all the time, through weak to strong, finally Lenovo become one of the largest computer manufacturer following HP,IBM,DELL in the world. Character synopsis ：

5、 Name: Liu chuan zhi Sex: Male Date of birth: 1944.04.29 Place of origin: Jiangsu Zhenjiang Graduate institutions: the military of telecommunications engineering in Xian Profession: Radar System Industry: information transmission, computer services and software industry Title: Lenovo Holdings Limite

6、d agency vice chairman and president, Lenovo Group non-executive director of Legend Capital, Moses financing and investment, Chairman Hony. 柳传志 Character synopsis ： 杨元庆杨元庆 the Introduction of yang yan qin: Male, born in November 1964, ancestral home in Zhejiang Province. State Engineer, the Chinese

7、Entrepreneurs Association, the Joint National Youth Committee members. A visiting professor at China University of Technology, Lenovo company, the incumbent president and CEO. 1986, graduated from Shanghai Jiaotong University computer science, the same year entered the Graduate School of China Unive

8、rsity of Technology study, In 1989, Yang entered the Lenovo company. In 1991, Lenovo Group yangYuanqing was the CAD (computer-aided design), general manager. In 1994, he became general manager of Lenovo Group. In his leadership then Lenovo computer sold 42,000 units ,among the top three in the list

9、of the Chinese market. Yang also praised by the Chinese from all walks of life sales Wizards, Star of Science and Technology. In 1995, he served as senior vice president of Lenovo Group, Lenovo Group Executive Vice-President, Lenovo Group to become core members of the decision-making. In 1996, Yang

10、led the Chinese computer company Lenovo PC sales the first day, at the same time expand the own-brand product line, the direction to the server products. Notebook products to put in the direction of R in 2003 when the SARS outbreak in example ;in 2003 when the SARS outbreak in china ,levono made big

11、 contribution in supporting of china ,levono made big contribution in supporting of the prevention of the disease .also many staffs of the prevention of the disease .also many staffs of levono donated for the prevention .In 2005 levono levono donated for the prevention .In 2005 levono contribute to

12、the South Asia where has been tsunami contribute to the South Asia where has been tsunami affected countries and so on .affected countries and so on . March 28, 2004, Lenovo Group as the first Chinese companies to cooperate with the International Olympic Committee signed an agreement to become a glo

13、bal partner the International Olympic Committee. In the four years 2005-2008, the Legend Group for the Turin 2006 Winter Olympics and 2008 Beijing Olympic Games and the world more than 200 countries and regions as well as the Olympic Committee to provide an exclusive desktop computers, notebooks, se

14、rvers, desktop technical equipment such as printers, as well as financial and technical support. In February 2006, the 20th Olympic Winter Games in Turin, the association has provided nearly 5,000 desktop computers, more than 600 notebooks, 400 servers, 1,600 desktop printers as well as technical su

15、pport and service, after 17 days of Winter Olympics will schedule, 2 large-scale dress rehearsal, 16 test matches, more than 100 analog detection, Lenovo has always been like a performance. Especially in the East Austrian event, the association for all IT products, without exception, to achieve a ze

16、ro failure operation, won the Winter Olympics in Turin, the International Olympic Committee and evaluation of a high degree of trust. June 12, 2007, Lenovo officially delivered to the Beijing 3547 Olympic devices, together with the delivery device 4691. Lenovo has delivered a total of 8238 devices.

17、Lenovo support for these products, including Qingdao International Regatta, including all the Good Luck Beijing sports events. 2008 In February, Lenovo will be the fourth time to the Olympic Delivery service for the Beijing Olympic Games 7000 piece of equipment, and ultimately will provide more than

18、 15,000 high-quality computing equipment. By then, high-quality 500 Lenovo engineers will also work with other partners for the Beijing Olympic Games to provide a strong information security. How dose leonvo go global? lenovos globalization Why it is lenovo become a 500top strong, rather than Haier?

19、 What is the difference between Lenovo and Haiers core competitiveness? in the process of shock（冲击）500 strong, why Lenovo succeed while Haier failure? Perhaps everyone is thinking, what makes Lenovo a 500 strong? Globalization can bring advantages to a business, and make a company broaden its market

20、 share, but the point is how does a company go global? There are three ways companies can achieve Globalization Firstly ,companies can work alliances . Secondly, they can acquire（收购） or buy other companies. Thirdly, they can grow organically by expanding from their existing base lenovo Haier lenovo

21、IBM lenovo HaierHaier HaierHaier acquisition grow organically How dose leonvo go global? In December 2005 , an astonishing acquisition have taken place in Beijing. Lenovo spend 1.75 billion U.S. dollars make acquisition of IBM global PC business, soon it become the worlds third largest PC manufactur

22、er, which also marks the international association of the beginning of the road. a win-win cooperation. 112 vs Why it is lenovo become a 500top strong, rather than Haier? Lenovo has entered into five hundred strong, and this is a business event. Since many years, Chinese entrepreneurs have been plag

23、ued with a plot, that is, the world 500 strong. Maybe it is because the pursuit of a long time, perhaps as early as heard, when Lenovos 16.8 billion U.S. dollars in revenue when ranked No. 499, the industry instead of into a period of silence. as an example to Lenovo and Haier, Lenovos core competency is to do with the channels for strategic business alliances, as consumer goods through the computer to operate a successful operation to raise the brand value of the game to raise prices. . In recent years the computer has become the trend of consumption, the computer has