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2015届高考英语一轮复习 unit 1 advertising巩固讲练篇 牛津译林版必修4重点词汇考点-1. share 【教材原句】i did some research on advertisements, and have some important information to share with you.(p2)我对广告做了 一些研究并且有很重要的信息与你分享。【例句研读】翻译句中的划线部分if you want a share of the pay, youll have to do your share of the work. he bought 500 shares in a shipping company last week. everyone in the house shares the same bathroom. they shared the sweets among the children. i will share the cost with you, and your share of the cost is about $10. make the chinese take a share in the world cultural field! 【自主归纳】与分享/共享/分担 share sth. with sb.在分担/平分/分发 share sth. among/between sb.share the joys and hardships 同甘共苦占有一席之地,分担take a share【即时巩固】she often _ her deepest thoughts and fears with friends through qq, as if they were chatting in her living room. a. offers b. spares c. shares d. gives(2012高考江西卷) have you paid? whats my share of the bill? . it wasnt very much.a. dont worry about it.b. its my sharec. none of your business.d. its up to you.【教材原句】an advertisement uses words and pictures to persuade people to buy a product or service, or to believe in an idea.(p2)广告通过使用文字和图片,来说服人们购买某种产品或服务或者是相信某种理念。【例句研读】根据英语句子完成汉语句子he strongly urged me to go abroad for further education, and finally he persuaded me. 他强烈要求我去国外进修,并最终 。he persuaded her into/out of going to the party.他 这次聚会。how can i persuade you of my sincerity?我怎样才能 呢?she persuaded him that she was telling the truth.她 她在说真话。we are persuaded of the justice of her case. 对她案件的审理是公正的。【自主归纳】persuade vt.说服,劝说;使信服persuasive adj.说服力的;劝导性的persuasion n说服;劝服说服某人做某事persuade sb. to do sth.=persuade sb. into doing sth.说服某人不做某事persuade sb. not to do sth.= persuade sb. out ofdoing sth.persuade sb.of sth. 使某人相信某事 be persuaded of sth. 相信某事persuade sb.that从句 使某人相信 be persuaded that从句 相信persuade“说服,劝说;使信服”其结果是成功的;advise“劝说”,其结果不知道。try to persuade sb. to do sth.意为“尽力说服某人干某事”,与advise sb.to do sth.同义我劝说我父亲戒烟,但是我没能说服他。i advise my father to stop smoking but i cant persuade him to.【即时巩固】单项选择题do you think bill is coming to attend the conference?absolutely. i have _ him to.a. supposed b. advisedc. persuaded d. suggested【教材原句】a commercial advertisement is one which someone has paid for to promote a product or service.(p2)商业广告是一种人们为了促销某产品或服务而付费的广告。【例句研读】翻译句中的划线部分,注意promote的意义the young army officer was promoted to captain.pupils who pass the test will be promoted to the next higher grade. the prime ministers visit will promote the cooperation between the two countries.they will try their best to promote a bill in parliament. the company is promoting their new products by advertising on television.the football team was promoted to the first division(甲级队).【答案】被提升为了上尉升到高一个年级去促进合作 促使议案获得通过推销他们的新产品 晋级为【自主归纳】promote vt.推广,宣传;促销;促进,推动promotion n宣传;促进promoter n策划者,推销者promote sb. fromto 把某人从某职位提升至某职位be promoted to 被提升为promote development/growth/understanding 促进发展/增长/加深了解get/win/gain promotion 得到晋升【即时巩固】单项选择题joining the firm as a clerk, he got rapid_, and ended up as a manager.a. election b. action c. promotion d. protection考点-4. cure【教材原句】this statement tries to fool you into assuming that the toothpaste cures bad breath, yet it does not say that!(p2)这一叙述想要欺骗你使你认为这种牙膏能治愈口臭,可广告上其实并没有这么说!【例句研读】根据英语句子完成汉语句子twelveyearold roth becomes a friend of dr. banting and his assistant, mr. best, who are in search of a cure for diabetes (糖尿病)12岁的roth班廷大夫以及他的助手贝斯特先生的好友。他们正致力于糖尿病 。now doctors believe they have cured him of the disease.现在医生们确信 。you must cure the child of these bad habits.你必须把 。the doctor treated her headache with an expensive medicine, but did not cure her of the disease.医生用一种新药为她 ,但没把 。【自主归纳】cure vt. 治愈;解决;n. 药物,疗法;对策; a cure for sth. 治疗的方法cure作动词用,强调结果,意为“治疗,治愈”,常与of连用;treat表示治疗过程,不表示结果。治愈某人的疾病一般不可以说:“cure sbs disease”而要说“cure sb. of his/her disease”。与cure sb.of sth.结构类似的短语使某人想起某事remind sb. of sth. 怀疑某人(做)某事suspect sb. of sth. 抢了某人某物rob sb. of sth. 通知某人某事inform sb. of sth. 警告某人某事warn sb. of sth. 控告某人某事accuse sb. of sth.【即时巩固】单项选择题do you still believe in love?absolutely. it is not time, money, power or whatever but love that can us of our pain.a. treats b. remove c. cures d. help【教材原句】the grocery just hopes that when you read the ad, you will feel pleased with the nice comment, remember the words freshest food,and make a mental connection with the food in the grocery. (p2)这家杂货店只是希望,读到这则广告时,你会很乐于看到其中的恭维,记住“最新鲜的食品”这几个词,在心理上将其与该店的食品联系起来。【例句研读】根据英语句子完成汉语句子people have commented that the film let the bullets fly is violent. 让子弹飞这部电影充满暴力。the critics commented favorably on his new book.评论家们 。he made some useful comments on my work.他对我的作品 。the teacher made comments on our compositions.老师就我们的作文 。“will you resign , minister ?” “no comment !” “部长,你是要辞职吗?”“ 。”【答案】人们评论说让子弹飞这部电影充满暴力。评论家们对于他的新书给予好评。他对我的作品作了一些实用的评论。老师就我们的作文作了讲评。“部长,你是要辞职吗?”“无可奉告。”【自主归纳】comment n. 评论,评价;vi. 评论,议论评论某人/某事(对某人/某事进行评论) comment on sb./sth.= make comments on sb./sth.no comment. 无可奉告 ask for comment征求意见【即时巩固】单项选择题 jerry did not regret giving the _ but felt that he could have expressed it differently.a. lecture b. comment c. address d. order the prime minister refused to_ on the rumor that he had planned to resign. a. recommend b. command c. comment d. depend【教材原句】psas aim to teach us and help us lead better lives.(p3)公益广告旨在教育我们,并帮助我们过更好的生活。【例句研读】根据英语句子完成汉语句子the aim is to make the customer feel they know you and that you can trust them. 到他们知道你,你可以相信他们。this antismoking campaign is mainly aimed at young teenagers.这场反吸烟运动主要是 。he aimed to catch the last bus so that he could get home in time for supper.他 ,好及时赶回家吃午饭。the project was set up, with the aim of helping young unemployed people.建立这项计划的 。our products aim at improving your english skills.我们的产品 您的英语水平。we aim for the complete recovery of the money invest. 是全部收回投资的钱.criticism should be aimed at helping those criticized. 批评应该是 。by working hard, it is possible for you to achieve your aim.对于你来说,努力奋斗是有可能让你 。【自主归纳】aim at/for sth. 力求达到 aim at doing sth. 力争做到aim to do sth=be meant to do sth. 旨在做某事/目的是做某事 be aimed at . 目的在于,旨在 针对without aim 漫无目的地 with the aim of . 以期,意在achieve ones aim 达到目的【即时巩固】单项选择题the farmer built long fences, _ keeping the wild dogs out of them.a. aim at b. aim forcaiming at daimed fortwenty students want to attend the class that aims how to read first. a. taught b. teaching c. to teach d. to be taught【教材原句】yesterday i came across an interesting new book, which i would like to recommend here.(p9) 昨天我无意中发现了一本有趣的新书,我想在此推荐一下。【例句研读】根据英语句子完成汉语句子ill recommend this book to others for sure.我一定会 给其他人。can you recommend a right person for this post?你能 这一职务吗?his former tutor recommended him to work in the west.他以前的导师 。it is often recommended that one (should) lose weight to reduce cancer risk.有人 人们减肥来减小患癌症的风险。she recommended a child to her friend when was away. 她不在家时,把 。he recommended buying such a dictionary. 他 这样一本字典。【答案】我一定会把这本书推荐给其他人。你能推荐一个合适的人来担任这一职务吗?他以前的导师建议他去西部工作。有人经常建议人们减肥来减小患癌症的风险。她不在家时,把小孩托付给她的朋友照看。他建议买这样一本字典。【自主归纳】recommend sth. to sb./recommend sb. sth. 向某人推荐recommend sb./sth. as推荐某人/某物作为 recommend sb. to do sth.推荐/建议某人做recommend doing sth. 建议做 it is recommended that sb.(should)do有人建议做make a recommendation提出建议 on ones recommendation根据某人的建议注意:recommend(建议)后面的宾语从句以及recommendation后面的同位语从句中用should动词原形,should可省略。【即时巩固】单项选择题how shall we go to the airport? well, i recommend _ a taxi.a. to take b. taking c. to taking d. take (2013高考浙江卷)eye doctors recommend that a childs first eye exam _ at the age of six months old.a. was b. be c. were d. is【教材原句】our sandwiches are a bargain at only ¥5 each.(p17)我们的三明治很便宜,每个只要5元钱。【例句研读】根据英语句子完成汉语句子in the market dealers were bargaining with growers over the price of coffee.在市场上商人正和种植者 。he made a satisfactory bargain with them.他和他们 。this jacket is a real bargain at such a low price.这件夹克这么便宜, 。the car was a good bargain at that price.那辆车的价格 。after much bargaining,the shop owner agreed to cut down the price by 20%. ,店主同意减价20%。【自主归纳】bargain with sb.about/over/for sth. (和某人就某事)讨价还价make a bargain with sb. 和某人达成协议 a good/ real (bad) bargain真划算/真便宜,买得(不)合算【即时巩固】单项选择题(2008高考山东卷)i bought a dress for only 10 dollars in a sale; it was a real . a. exchange b. bargain c. trade d. business he and his partner have to tell each other everything. a. made no differencebmade no comment c. made a bargaind. make a sentence【答案】b【解析】句意:他和他的合伙人约定,要互通信息,毫无保留。made a bargain达成协议考点-9. determine【教材原句】in order to determine your audience, you will need to do a little research and analysis in advance.(p18)为了确定你的目标受众,你需要事先做一点调研和分析。【例句研读】翻译下列句子he determined to/was determined to get ahead of the others in studies. i was so angry that i was determined to tell him what i thought of him. determined never to come back, he rushed out without looking back. what determined her to marry him? his advice determined me against drinking. did he determine on an early start? 【自主归纳】determine vt.确定,查明;决定;裁决determination n确定;决定determined adj.有决心的;坚决的determine on/upon.决定 determine to do sth.决定做某事(表示动作)determine sb. to do sth.使某人下决心做某事 determine that决心,决定be determined to do sth.决心做某事(表示状态) be determined that决心,决定determine sb. against sth. 使某人决定不做某事 determine sb. to do sth. 使某人决定做某事“决定做某事(表示动作)”的其他短语:decide to do sth./made a decision to do sth./make up ones mind to do sth.【即时巩固】单项选择题_ to get a seat for the concert, he didnt mind standing in a queue all night. a. determine b. to be determinedc. determined d. being determinedprofessor liu has _ teach psychology since he came to the central china normal university. a. was determined to b. has been determined to c. has been determining to d. has determined to心理学。考点-10. urge【教材原句】if we can convince young people not to start, they might then urge their parents and other people to give up smoking, too. (p19)如果我们能够说服年轻人不要开始吸烟,他们也有可能敦促他们的父母和其他人戒烟。【例句研读】根据英语句子完成汉语句子his friends urged him to play football as soon as he finished his homework.他一写完作业,他朋友就 。he urged that a meeting should be held next week.他 下周召开一次会议。it was urged that he should be punished. 他应受到惩罚。she has an urge to become a tv star.她 一名电视明星。they urged against the plan . 他 这一计划。they urged on us the need for cooperation. 他们 需要合作i am afraid you have not been aware of the urgency of the matter. 我怕你还没有意识到 。theyve made an urgent request for international aid. 他们 国际救援。【自主归纳】urge v.urgent adj. urgency n.urge sb.to do sth.= urge o doing 敦促/催促某人做某事urge sb. on sth.=urge on sb. sth. 力劝催促/某人(做)某事urge against 极力反对have an urge to do sth.渴望做某事注意:urge+that从句或it is urged that . (从句中谓语用should+动词原形, should 可以省略)the headmaster urged that the computer software (should)be updated.【即时巩固】单项选择题the government urged that every effort _ to bring down house prices. a. should make b. would be made c. be made d. must be made the doctor_ an x-ray test so that he could make a conclusion.a. urged me having b. protected me fromc. fooled me into having d. urged me to have 【教材原句】it is important to figure out exactly what you want to tell the audience and what you are trying to get them to do.(p18)重要的是,你得确切弄清楚想要告诉受众什么,想让他们做什么。【例句研读】根据英语句子完成汉语句子i was trying to figure out what had happened.我试图 出了什么事。i cant figure out why he quit his job.我无法 他为什么要辞掉工作。have you figured out what is wrong with your car ?你 你汽车的毛病了吗?have you figured out how much the holiday will cost ?你 假期得花多少钱了吗?we figure on moving into a large house next year.我们 明年搬到一个大房子里住。have you figured in the cost of food for our holiday ?你把咱们度假的食物费用 吗?【答案】我试图弄明白出了什么事。我无法理解他为什么要辞掉工作。你找出你汽车的毛病了吗?你算出假期得花多少钱了吗?我们打算明年搬到一个大房子里住。你把咱们度假的食物费用计算进去了吗?【自主归纳】figure out计算出,估计,理解,搞清楚 figure in把算进去/考虑在内figure on指望,期待;打算【即时巩固】单项选择题the present situation is very complex, so i think it will take me some time to _ its reality.a. make up b. figure outc. look through d. put offthe fog was so heavy this morning that drivers could hardly _ the things just ten meters away from them. a. figure out b. look out c. make out d. rule out【教材原句】it is important to always appeal to the audience in order to get them to react in a certain way.(p18)为了让观众作出预期的反应,努力去吸引他们是很重要的。【例句研读】译出划线部分they never appealed to us for mercy. he made one last appeal to his father to forgive him. the government is appealing to everyone to save water. bright colours appeal to small children. he decided to appeal to a higher court. they made an appeal to all the friends for help. 【答案】向我们乞求怜悯恳求父亲宽恕他【自主归纳】呼吁/恳求某人某事appeal to sb. for sth.=make one appeal to sb for sth呼吁/恳求某人做某事appeal to sb. to do sth.= make one appeal to sb. to do sth.对某人有/产生吸引力,受到某人的喜欢appeal to sb. 上诉到 appeal to【即时巩固】单项选择题(2010高考安徽卷)how did you like nicks performance last night ?to be honest ,his singing didnt _to me much?a. appeal b. belong c. refer d. occur(2009高考浙江卷)the good thing about children is that they very easily to new environments.a. adapt b. appeal c. attach d. apply 考点-13. get across【教材原句】there are lots of different ways to get your message across when you are putting together an ad campaign. ( p18)在组织广告宣传活动时,有许多不同的方式让你将信息传达给目标受众。【例句研读】翻译下列各句,注意get across词组的意义及用法the young scientist tried to get his new theory across. your meaning didnt really get across. the bridge was destroyed , so they wouldnt get across . 【答案】这位年轻的科学家设法让人们理解他的新理论。【自主归纳】get sth. across (to sb.)将(想法、信息等)传达(给某人);使理解;把表达,清楚get ahead 走在前面,领先,胜过 get along 进展,和睦相处;过活get in收获,收 get over 解决,克服,控制get around (消息)传开,传播,流传;四处走动;到处旅行get through 消耗掉、用完,耗尽;(设法)处理/对付,完成,接通电话what message are you trying to to the consumers?i wonder how michael is with his new job.news of helens promotion soon the office.she wants to _ in her career.i tried to phone her but couldnt _.he was disappointed at not getting the job, but i thought he could _ it soon.【答案】get across getting on got around get ahead get through get over【即时巩固】单项选择题(2010高考浙江卷) after that, he knew he could _ any emergency by doing what he could to the best of his ability. a. get away with b. get on with c. get through d. get acrossbecause of cultural differences, most artists find it hard to_ chinese crosstalk to westerners.a. get across b. take overc. come across d. come overi dont think mr. tylers lecture _the student, for they appeared quite puzzled.a. got across to b. got through c. turned to d. caught up with考点-14. die from【教材原句】we want to shock people into realizing that many smokers die all too soon from illnesses and diseases related to smoking.(p19)我们希望警醒人们,让他们意识到许多吸烟者过早地死于与吸烟有关的疾病。【例句研读】根据英语句子完成汉语句子in a severe winter, wild animals can die from lack of food.在寒冷的冬季,野生动物可能会 。the noise of the motorbike died away.摩托车的 。many traditional customs have died out because they are out of date.因为过时,许多 。more than 80% of people who die of heart disease are 65 or older.有超过80%的人 ,这些人年龄在65岁或者年龄更大些。ive been dying for a vacation for years.我多年来一直 。if we die for the people , we shall die without regret . ,死而无憾。when birds began to die off, people began to criticize the use of chemical.当鸟类开始 ,人们就开始对使用化学杀虫剂提出批评。【自主归纳】die from死于(指死于外界因素,如:事故、车祸、饮酒过量、过度劳累等)die of死于(疾病、情感、饥饿、寒冷、年老等内
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