潮平两岸阔风正一帆悬中国邮轮产业打造海上丝路新名片天津海运

潮平两岸阔，风正一帆悬

——中国邮轮产业打造海上丝路新名片ChinaCruiseIndustryinthe“SilkandRoad”Scheme天津海运职业学院赵然TianjinMaritimeCollegeZhaoRan目录Content中国邮轮产业发展现状DevelopmentStatusofChineseCruiseIndustry1中国邮轮产业发展机遇OpportunitiesofChineseCruiseIndustry2中国邮轮产业面临挑战ChallengesofChineseCruiseIndustry3中国邮轮产业发展对策StrategiesforChineseCruiseIndustry4中国邮轮产业发展现状DevelopmentStatusofChineseCruiseIndustryDevelopmentStatusofChineseCruiseIndustry中国邮轮产业发展现状DevelopmentStatusofChineseCruiseIndustry全球第二大邮轮客源市场2ndLargestTouristMarket年均30%以上的增长Annual30%Rise2006年母港邮轮市场起步StartFrom2006中国邮轮产业发展现状DevelopmentStatusofChineseCruiseIndustry12上中游均为国外企业所占据LackofLocalUp&Mid-ReachedEnterprises“过路经济”UnprofitableEconomy中国邮轮产业发展机遇OpportunitiesofChineseCruiseIndustryOpportunitiesofChineseCruiseIndustry中国邮轮产业发展机遇OpportunitiesofChineseCruiseIndustry经贸合作、人文交流EconomicCooperationCulturalExchange契合海上丝路建设InLinewiththeSilkRoadScheme连通性、国际性、开放性ConnectiveInternationalOpen中国邮轮产业发展机遇OpportunitiesofChineseCruiseIndustry1342展现中国形象PresenttheRealImageofChina讲好中国故事TelltheChinaStoryWell宣传中国文化PublicizeChineseCulture增进中外交流EnhanceExchanges推动构建认同感PromotetheConstructionofIdentityAmongtheBeltandRoadNations中国邮轮产业发展机遇OpportunitiesofChineseCruiseIndustry巩固和突出区域经济合作的“主旋律”Consolidatethe"theme"ofregionaleconomiccooperation政策沟通InterrelatedPolicies设施联通ConnectiveFacilities贸易畅通SmoothTrade资金融通IntegratedFinancing民心相通People-to-peopleBond0102030405中国邮轮产业发展面对困难和问题DifficultiesandproblemsinthedevelopmentofChina'scruiseindustryDifficultiesandProblems中国邮轮产业发展面对困难和问题DifficultiesandproblemsinthedevelopmentofChina'scruiseindustry国内邮轮产业发展缺乏统筹规划Lackofoverallplanningforthedevelopmentofdomesticcruiseindustry中国邮轮产业发展面对困难和问题DifficultiesandproblemsinthedevelopmentofChina'scruiseindustry海上丝绸之路邮轮产业发展缺乏协调机制LackofcoordinationmechanismforthedevelopmentofcruiseindustryonthemaritimeSilkRoadLACKOFCOORDINATIONMECHANISM中国邮轮产业发展面对困难和问题DifficultiesandproblemsinthedevelopmentofChina'scruiseindustryInsufficientbasicsupportcapacityforcruiseindustry邮轮产业基础保障能力不足Insufficientbasicsupportcapacityforcruiseindustry中国邮轮产业发展对策DevelopmentstrategiesforChinacruiseindustryDevelopmentstrategiesforChinacruiseindustry中国邮轮产业发展对策DevelopmentstrategiesforChinacruiseindustry1成中国邮轮产业发展整体合力FormanintegrityforChinacruiseindustry创新意识Innovation迭代知识UpdatedKnowledge全局视角OverallPerspective统一专业化平台UnifiedPlatform中国邮轮产业发展对策DevelopmentstrategiesforChinacruiseindustry2打造覆盖沿线国家的海上丝绸之路邮轮航线BuildamaritimeSilkRoadcruiseroutecoveringnationsalongtheline港城联动Port-citylinkage港际互通Inter-portconnectivity联系的眼光ViewofIntegration团队协作TeamWork合作共赢Win-winCooperation中国邮轮产业发展对策DevelopmentstrategiesforChinacruiseindustry3使邮轮成为中外文化互鉴的海上载体MakethecruiseacarrierformutuallearningbetweenChineseandforeigncultures挖掘共建“一带一路”深厚的文明底蕴ConstructingBeltandRoadCivilization相向而行、互学互鉴Walktowardandlearnfromeachother本讲小结SUMMARY和平之路、繁荣之路、开放之路、创新之路、文明之路Theroadtopeace,prosperity,openness,innovationandcivilization游弋于海上丝绸之路的“中国邮轮”→一张靓丽的国家名片"ChinaCruise"sailingonthemaritimeSilkRoad→aspectacularnatio