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GlobalAItrendsreport
Keylegalissuesfor2025
ThelegalissuesinAIyouneedto
knowaboutfortheyearahead
2Globalartificialintelligence(AI)solutions
Introduction
Editors
SimonElliott
Partner,HeadofDataPrivacy,
CybersecurityandAIforUK,IrelandandMiddleEast,London
D+442072467423
simon.elliott@
Asweenter2025,wereflectonaperiodmarkingaparadigmshiftintheadoptionofartificialintelligence(AI).MajortechcompanieshavepouredmorethanUS$150billionintoAI
capitalexpenditure,1theoverallAImarkethaspushedpastUS$184billion2andtherearereportsacknowledgingnear300AIusecasesacrossvariousindustries.3Some
organizationshaveevidentlyreapedthesebenefits,asvaluationssoaralongsidetheAImarket’sexpansion.4
2024unequivocallyevidencedtheabilityofAIandits
transformativepotentialtocapturethefocusofthemarket.Themarketisalreadycrystallizingintoitsnextphase.
Now,deploymentofAIisnolongeraconceptortrial.It
hasthepotentialtocontributeUS$15.7trilliontotheglobaleconomyby2030,5andmajortechcompaniesarealreadypredictedtospenduptoUS$250billiononAIinfrastructurein2025alone.6
GiangiacomoOlivi
Partner,EuropeCo-HeadofIntellectualProperty,DataandTechnology,MilanD+390272626800
giangiacomo.olivi@
Intheupcomingyears,weexpecttoseebusinessmodels
increasinglyshifttobeingAI-drivenatthesametimeas
newglobalregulationsemerge,suchasthosedeveloping
morerobustprotectionsensuringsafeandresponsibleAI
development.AndtherewillbestrongemphasisonbusinessleadershavingsufficientknowledgeofAItoeffectively
navigatethisshiftinglandscape.
Itisapparentthatthegreenlightisonfororganizations
tounlockAI’spotential,anditisformingcentralpillarsin
businessstrategyandinvestmentdecisionsaroundtheglobe.
However,itisimperativeforbusinessestobepreparedbeforeunlockingAI’spotential.Thisinvolvesstayinginformedaboutthedevelopingissuesandtrendsimpactingtheadoptionofthetechnology,aswellaspreparingorganizations’internal
riskandoperatingstructures.
1.
/sites/bethkindig/2024/11/14/ai-spending-to-exceed-a-quarter-trillion-next-year
2.
/forecasts/1474143/global-ai-market-size
3.
/gx/en/issues/artificial-intelligence/publications/artificial-intelligence-study.htm
4.
/technology/artificial-intelligence/openai-closes-66-billion-funding-haul-valuation-157-billion-with-investment-2024-10-02
5.
/gx/en/issues/artificial-intelligence/publications/artificial-intelligence-study.html
6.
/sites/bethkindig/2024/11/14/ai-spending-to-exceed-a-quarter-trillion-next-year
DeploymentofAIisnolongeraconceptortrial.
Ithasthepotentialtocontribute
US$15.7trillion
totheglobaleconomyby2030,
andmajortechcompaniesare
alreadypredictedtospendupto
US$250billion
onAIinfrastructurein2025alone.
Therewillbestrong emphasisonbusinessleadershavingsufficient knowledgeofAItoeffectivelynavigatethisshiftinglandscape.
Werecently
surveyed450businessleadersandgeneral
counsel
toassesswherelargeorganizationsareintheirAI
adoptionjourneyanditwasclearthat,despitetheAIhype,manyarenotatthestageoffullyunderstandingwherethetechnologycanbetransformativeandexecutingontargetedstrategicdeployment.
63%
Forinstance,AI’sinteractionwithintellectualproperty
rightsisoneofthemostchallengingissuesneedingnear-
termresolutionandhighlightsemergingtrends,suchas
growingattentiononcopyrightconcernsregardingpotentialinfringementarisingfromtheoutputfromgenerativeAI
andwhatappropriatelicensingpartnershipmodelsshould
take.Consideringthis,organizationswillneedtoconsider
safeguardsandevaluateoptimizedprotectionstrategies.
Thisincludesdevelopingclearstrategiesonwherelicensingarrangementscanprotectormonetizecontentandlookingtoprotectself-developedAItechnologiesbyexploringspecialistpatentapplications.
TheapproachtoprocurementorlicensingofAItechnologyfromexternalvendorsisanareathatisbecomingincreasingly“frontofmind”.Thisisakeystrategicdecisionforcompaniesfocusingtheirgrowthandtransformationplansaround
enhancedAIcapabilities.AccordingtoourLawsofAITractionReport,sevenin10businessleadersviewAIadoptionand
implementationasthekeygrowthdriverfortheirorganization.Asthismarketevolves,organizationsinterestedincontractingforexternalAItechnologymustconsiderend-to-end
procurementstrategiesandensurecompliancewithcurrentAIregulationswhileanticipatingpotentialchanges.
2025issettobeanotherimportantyearfororganizationsandleadersintermsofAIregulationandgovernance,whichwillseetheinitialprovisionsoftheEUAIActtakeeffect–aglobalbenchmarkonAIregulation.Ourglobalteamhasleveragedtheirunderstandingofcurrenttrendsandclientchallenges
toprovideinsightsonhowtheregulatoryenvironmentisinfluencingapproacheshere.
Anyonewithresponsibilityfortheirorganization’slegalor
riskagendawillbenefitfromreviewingthisreportwhichalsocoversemergingissuessuchas:
•anemergingglobalconsensusaroundminimizingtherisksofAIuse;
•theincreasingfocusonprivacyandsecuritybydesign;
•howAIispushingbusinessestowardsself-governanceframeworksfoundedonethicalconsiderations;and
•howcourtsareexpectedtotackletheissueofalgorithmicbias.
Wehopeyoufindthisreporthelpfulandwouldbe
interestedtohearhowyouandyourlegalteamsare
addressingtheseissues,aswellasothersnotincludedinthereport.Ifyouwouldwelcomeatailoreddiscussion
regardingyourorganization’sapproachtoAI,please
contactanappropriatepersonlistedinthereportoremailbrendan.graves@to
arrangeameeting.
Notably,63%of
businessleaderscurrentlydonothaveaformalizedAIroadmap.
FormoredetailedinsightsonhowbusinessesareenteringthisneweraofworkingwithAI,
pleaseexploreour
LawsofAITractionReport
availableat.
Notably,63%ofbusinessleaderscurrentlydonothavea
formalizedAIroadmapforhigh-impactAIintegration.Ina
landscapewhere74%ofbusinessleadersbelievethatAI
isanimportantmechanismtoprotecttheirorganization’s
revenueandbottomline,establishingrobustbuildingblocksfromagovernanceperspectiveisessentialtoturbochargeAIstrategy.Whilethisvariesbysector,thespeedofAIadoptionwilldependonthesebuildingblockstoanticipaterisksandhelporganizationsclosethegapbetweenAIambitionsandtheactionstheytake.
ThegrowthofAIunderscorestheimportanceforbusinessestopositionthemselvestomanagetheassociatedrisksofthisevolvinglandscape.ThisreporthighlightswhatweatDentonsseeaskeylegalandrisktrendsforAIin2025.
Establishingrobustbuildingblocksfromagovernance
perspectiveisessentialtoturbochargeAIstrategy.
凸
Theapproachto
procurementorlicensing
ofAItechnologyfrom
externalvendorsisan
areathatisbecoming
increasingly“frontofmind”.
3Globalartificialintelligence(AI)solutions
DocumenttitleorD•3
Contents
AIregulation,governance
andethics
5
IPprotectionand
enforcement
16
Data
privacyand
cybersecurity
10
Disputesandmanaging
liability
18
AIprojectsandprocurement
12
M&Aand
investments
20
Employmentandtalent
management
14
Competitionandantitrust
22
4Globalartificialintelligence(AI)solutions
AIregulation,governanceandethics
Editor
ChantalBernier
OfCounsel,Co-chairGlobalPrivacy&CybersecurityGroup,Ottawa
D+16137839684
chantal.bernier@
TheglobalAIregulationlandscapeis
fragmentedandrapidlyevolving.Earlier
optimismthatglobalpolicymakerswould
enhancecooperationandinteroperabilitywithintheregulatorylandscapenowseemsdistant.
Instead,wecontinuetoseethepolicyprocesstoregulateAIprogressthroughouttheworldatdifferentstagesandadoptingdifferentmodels,frompolicystatementstosoftlaw,totabledoradoptedlegislation.
However,throughoursupportofglobalbusinesses,weseethebeginningsofacommonglobaldirectionemerging
onhowtominimizetherisksofAIuseandcreatethe
structurestoaddressthecoreprinciplesofsafeandethicalAIdevelopmentandusethatarebecomingthecornerstonesofglobalAIregulations.InordertodeveloptheseAI
governancestructures,businessesneedtoanticipateevolvinglegalrequirementsandregulatoryapproaches.
Drivenbythisincreasingcohesion,newgovernance
modelsandstrategiesforAIhaveemergedinboththe
publicandprivatesectors,offeringvaluableframeworks
forotherorganizationstofollow.Forexample,theEuropeanCommission’sAIgovernanceinitiativesoffermodelsfrom
whichcompaniescandrawinspirationtoavoidreinventing
thewheel.Leadingglobaltechnologycompaniesincreasinglyprovideabenchmarkintheirpubliclyavailablestandards
andprinciples.Globally,whilethereisaconvergencearoundfundamentalethicalprinciplesandvalues,thereremains
aneedtobecognizantofregionalapproachestoAI
regulationandadoptingorganizations’ownframeworkaccordingly.Understandingthesediversestrategiesiscrucialforcompaniesoperatinginmultiplejurisdictions.
Inordertodevelop theseAIgovernancestructures,businesses needtoanticipate evolvinglegal requirementsandregulatoryapproaches.
5Globalartificialintelligence(AI)solutions
Regulatorycohesionstartstoshowthe
wayforward
Canada
Contributor
ChantalBernier
OfCounsel,Co-chairGlobalPrivacy&CybersecurityGroup,Ottawa
D+16137839684
chantal.bernier@
Canada’sdirectionemergesfromthe
proposed
ArtificialIntelligenceandDataAct
(AIDA)andthe
VoluntaryCodeofConduct
ontheResponsibleDevelopmentand
ManagementofAdvancedGenerativeAI
Systems
.Withanelectionlooming,AIDA
hasanuncertainfuture.TheVoluntaryCodecommitsthesignatoriestoAccountability,Safety,FairnessandEquity,Transparency,
HumanOversightandMonitoring,andValidityandRobustness.
UnitedStates
Contributors
ToddD.Daubert
Partner,WashingtonD+12024086458
todd.daubert@
PeterZ.Stockburger
OfficeManagingPartner,SanDiegoD+16195958018
peter.stockburger@
TheTrumpadministrationlikelywillreduce
regulation,minimizeinternationalcooperationandeliminatecurrentExecutiveOrderswith
thegoaloffosteringinnovationandUS
competitiveness.Plansmayinvolveappointingan“AIczar”tocoordinatefederalefforts,
focusingoninfrastructuredevelopment
likedatacentersandsemiconductor
manufacturing.Thisderegulatoryapproachmayberesistedbyskeptics,includingkey
advisors.Stateswilllikelycontinueadoptingsector-specificAIregulationstoaddress
concernsaboutsafetyandethics,andcourtswilllikelyaddresskeyissuesinpendingcases.Afragmentedandpatchworklandscapewilllikelyneedtobenavigatedinthenear-term.
6Globalartificialintelligence(AI)solutions
LatinAmerica
Contributor
JuanitaAcosta
Partner,Bogota
D+576017439326
juanita.acosta@
InLatinAmerica,mostcountries
onlyhavesoftlaworequivalent
instrumentsregardingtheuse
ofAI,exceptfor
Peru
,whichhasimplementedaregulationfocusedonprinciplesandthepromotionofAIusage.
Furtherdetailsmaybeexpectedshortly,asseveralcountries,suchasChile,Colombia,Brazil,Mexico,Panama,PeruandCostaRica,aresubmittingbillsandlegalinitiativestoregulateAI,particularlyto
protectpersonaldataandintellectualproperty.
LatinAmericawillcontinuetobeakeyregiontowatchin2025.
Africa
Contributors
ShahidSulaiman
SeniorPartner,CapeTownD+27216860740
shahid.sulaiman@
DavinOlen
Associate,JohannesburgD+27113266257
davin.olen@
EffortstoregulateAIareemergingacrossAfrica.Leadersacrossthecontinent
includeMauritius,whichhasreleased
an
AIstrategy,
alongwithKenyaand
Nigeria,whicharebothconsultingwithstakeholderstodevelopnationalAI
strategies.InSouthAfrica,stakeholder
engagementhasincreasedsincethe
releaseofadraft
AIpolicyframework
fordiscussion.Further,SouthAfrica’s
PatentOfficehasrecentlyregistered
anAIasapatentinventor,contrasting
withrejectionsofthesameapplicationelsewhere.ThisdecisionisbasedontheformativeprocessforpatentregistrationsinSouthAfricaandprovidesan
importantincentiveforAIdevelopmentintheregion.
7Globalartificialintelligence(AI)solutions
UnitedKingdom
Contributor
SimonElliott
Partner,HeadofDataPrivacy,
CybersecurityandAIforUK,
IrelandandMiddleEast,LondonD+442072467423
simon.elliott@
AIregulationintheUnitedKingdomfindsitselfinachallengingposition.
BasedonaclearvisionintheUKNationalAIStrategytocontinueasagloballeaderinsupportingthedevelopmentand
adoptionofAI(andaimingtounlocktheeconomicbenefitsinthedigitaleconomyandproductivity),todatetheUKhas
focusedona‘pro-innovation’,light-touchapproach.Thisapproachiscenteredon
responsibilitybeingplacedonsectoral
regulatorstodevelopappropriate
guidanceandcodesofpracticeand
avoidingAI-specificlegislation.”Guardrails”hadpreviouslybeenthewatchword.
TheUKhasalsoseenitsopportunitytobeabalanceorbridgebetweenthesafety-focusedapproachoftheEU
andthelessregulatedapproachoftheUS.
However,thereisafocusontheneed
toacknowledgeanincreasingconsensusofthepotentialharmsandrisks
thatcanarisefrominsufficiently
regulatedAIandtolegislateaccordingly.
Thedirectionoftravelappearstobeanintentiontodoso,ina
proportionatemanner.
Detailsofaproposedlegislative
approachfocusingspecificallyonthe
“mostpowerful”AImodelsareexpectedtobepublishedforconsultationshortly.Proposedlegislationislikelytoalso
involvecodifyingrequirementsfor
leadingAIlabstomakemodels
availablefortesting.
Thissupportsanotherkeyaspectof
theUK’scontributiontotheglobal
developmentandregulationofAI,
positioningtheUKAISafetyInstitute
asthegloballeaderinundertakingandcoordinatingglobalresearchonthemostimportantrisksthatAIpresentstosocietytoenablethebest-informedpolicy
decisionstobemade.Thiswilllikely
continuetobeakeyfocus,particularlyconsideringananticipated
scalingbackofitsUScounterpart.
EuropeanUnion
Contributors
GiangiacomoOlivi
Partner,EuropeCo-HeadofIntellectualProperty,DataandTechnology,MilanD+390272626800
giangiacomo.olivi@
of“AISystem”,andcategorizingAIsystemsbasedontheirpotentialriskforindividualsandfundamentalrights,focusingon
theuseoftechnology,ratherthanthetechnologyperse.
ComplementingtheAIAct,theEUis
advancingadditionalmeasurestoaddresslegalandliabilitychallengesassociated
withAI.Theproposed
AILiabilityDirective
seekstomodernizenon-contractualcivilliabilityrules,ensuringtheyareequippedtohandletheuniquecomplexitiesofAI
systems.Furthermore,therecent
Revised
ProductLiabilityDirective
extendsliabilitytoencompasssoftware,AIsystemsanddigitalservicesthatinfluenceproduct
performance–suchasnavigationtoolsinautonomousvehicles–bridgingcriticalgapsinconsumerprotection.
Drivenbythisimmediateand
comprehensivelegislation,newAI
governancemodelsarebeingdeployedthroughouttheEUandwilllikelygain
furthertractionfromthenewly
establishedEUAIOffice,fostering
thepromotionoftheEUapproachalsobeyonditsborders.Manybusinesses
–butnotall-areturningtogovernancemodelsdesignedfortheEUAIAct
astheirbenchmarkmodelformanagingcompliancewithdevelopingglobalregulation.
ChiaraBocchi
Counsel,Milan
D+390272626942
chiara.bocchi@
Europe’sregulatorystrategyreflectsits
commitmenttosafeguardingfundamentalrights,promotingtrustinAIandshapingaglobalregulatorystandard.
TheEuropeanUnionisindeedattheforefrontofglobaleffortstoregulateartificialintelligence,withitslandmark
AIAct
.
TheAIActhasbeenwelcomedasthe
world’sfirstcomprehensiveAI-specific
legalframework,providingalegaldefinition
8Globalartificialintelligence(AI)solutions
Asia-Pacific
Contributors
MichaelPark
Partner,MelbourneD+61391948313
michael.park@
MattHennessy
Partner,MelbourneD+61391948389
matthew.hennessy@
InSeptember2024,theAustralian
governmentreleaseda
Voluntary
AISafetyStandard
comprisinga
numberofAIguardrailstocreate
bestpracticeguidancefortheuseofAI.Thegovernmentalsoproposed
mandatoryguardrailsforAIinhigh-
risksettings
,whichweresubjectto
publicconsultation.Itispossible
Australiacouldenactlegislation
drawinguponsomeoftheconceptsintheEUAIAct,butitcurrently
remainsunclearhowthegovernmentwillproceed.InMay2024,the
Singaporegovernmentintroduced
the
ModelAIGovernanceFramework
forGenerativeAI
,whichdetails
bestpracticeguidanceonresponsibledevelopment,deploymentanduse
ofAI.China’s
InterimMeasuresfor
theManagementofGenerativeAI
Services
commencedin2023andshouldcontinuetobeobserved
astheregion’sfirstcomprehensivebindingregulationongenerativeAI.
ToddD.Daubert
Partner,WashingtonD+12024086458
todd.daubert@
AconvergenceofrapidlyevolvingtechnologicaldevelopmentsisleadingtoanincreasedfocusonprivacyandsecuritybydesignandeffectiveAIanddatagovernancebycompaniesand
regulatorsaroundtheworldasthepracticalimpactofAIondataprivacyandsecurity
becomesclearer.Thedynamiclandscape
ofdataprivacyandsecurityisdemanding
continuousadaptationfromorganizations
andregulators,whichprivacyandsecuritybydesigncombinedwithstronggovernance
helptoachieve.
PeterZ.Stockburger
OfficeManagingPartner,SanDiegoD+16195958018
peter.stockburger@
Thepastyearwasmarkedbyanincreasedscrutinyof
AI’simpactonprivacy,aheightenedfocusonprotecting
children’sdata,aneedforbusinessestoadapttheirmodelstocomplywithstricterdataprivacylawsandagrowing
practicalriskarisingfromAI-enabledcyberthreats.
Governmentsgloballyareenactingstricterdataprivacy
regulationstoprotectpersonalinformation.Regulators
arealsoscrutinizingtheethicalimplicationsofAIsystems,promptingbusinessestoadoptprivacy-preserving
techniqueslikefederatedlearninganddifferentialprivacy.RecentexamplesofAI-poweredchatbotsurgingminors
toengageinself-harm,suicideandviolenceagainstparentshaveledtointensescrutinyofwhethertheseundesirable
outcomesaretheresultofpoordesignchoicesorfailuresofgovernance.
ThepastyearwasmarkedbyanincreasedscrutinyofAI’simpact onprivacy,aheightenedfocus onprotectingchildren’sdata, aneedforbusinessestoadapt theirmodelstocomplywith stricterdataprivacylawsand agrowingpracticalriskarisingfromAI-enabledcyberthreats.
Engaginginprivacybydesigncanhelptoreducethelikelihood thatpersonalinformationused fortrainingofAImodelsisdisclosedintheresultsproduced bythemodelsorthatpersonaldataisincorporatedintotraining datawithoutappropriateconsiderationandmitigations.
Dataprivacyandcybersecurity
Editors
Privacyand
securitybydesignbecomingthekeycornerstonesforeffectiveAIrisk
managementanddigitalresilience
10Globalartificialintelligence(AI)solutions
Manyorganizationsaremoreeffectivelyintegratingsecurity
intothedesignoftheirsystems,adoptingzerotrust
architecturetomoreeffectivelycontrolandverifyaccesstoresources,usingAItodetectthreatsinrealtime,automateresponsesandpreventattacks,movingmoredatato
Asprivacylawsbecomemorecomplexandintertwined
withAI-specificregulations,andaslitigationrisksincrease,businessesfacegreaterchallengesincomplyingwith
Cyberattacks,oftensupportedbyAI-powered tools,aremorefrequent andsophisticated, creatingsignificantrisks fororganizationsandgovernmentsworldwide.
inconsistentrequirementswithoutunnecessarilyhinderingtechnologicalinnovation.
thecloudtotakeadvantageofthird-partyexpertise,and
implementingextendeddetectionandresponsetointegratedatafrommultiplesecurityproductsintoasinglesystemtoprovideamoreholisticviewofpotentialthreats.Robustandpragmaticgovernancestructuresandpracticesarecriticalforensuringthatthesecuritymeasuresimplementedbydesign
–securitybydesign–continuetofunctionasintendedandremainupdatedwiththelatestintelligenceandtechnologypatches,andhelpingorganizationsthathavesuffereda
securityincidentdemonstratethattheyhadtakenreasonablesecuritymeasurestoregulatorsandplaintiffs.
Collaborationamongstakeholdersiscriticaltoaddressthesechallenges.Governments,industrygroupsandbusinesses
areincreasinglyworkingmoreeffectivelytogethertoestablishglobalstandardsfordataprivacyandsecurity,harmonize
approachesandpromotecross-bordercooperation.
Increasedharmonizationandcollaborationwouldsimplifycomplianceandenhancecybersecurityresilience.
Inthefaceofrisingcyberrisks,stricterregulationsand
increasinglysophisticatedtechnology,properdesign
andgovernanceisanecessaryfoundationforbalancinginnovationwithresponsibleriskmanagement.Proactive,thoughtfulandintegratedapproachestodataprivacyand
securitywillbecomeincreasinglyimportanttoefficientlynavigatechallengesandcaptureopportunities.
Privacybydesign
Privacybydesign–embeddingprivacyfeaturesinto
products,servicesandprocessesfromtheirinception–hasbecomeacornerstonefororganizationsprioritizingdata
protection,particularlyintheAIage.Byaddressingprivacy
concernsearly,businessescanensurecompliance,reducerisksandbuildconsumertrust.Engaginginprivacybydesigncanhelptoreducethelikelihoodthatpersonalinformation
usedfortrainingofAImodelsisinappropriatelydisclosed
intheresultsproducedbythemodelsorthatpersonal
dataisincorporatedintotrainingdatawithoutappropriate
considerationandmitigations.Thewidespreadadoptionofprivacybydesignsignalsashiftinattitudestowardprivacyfromtreatingprivacyasastrategicassetratherthanamereafterthought.Companiesembracingprivacybydesignarealsobetterabletodemonstrateaproactivecommitmenttotransparencyandresponsibility,meetingtheexpectationsofregulatorsandconsumersforethicaldatahandlingandAIdevelopment.
Cyberattacks
Cyberattacks,oftensupportedbyAI-poweredtools,are
morefrequentandsophisticated,creatingsignificant
risksfororganizationsandgovernmentsworldwide.For
example,Chinesestate-linkedhackers,knownas“Salt
Typhoon”,infiltratedglobaltelecommunicationsnetworks,compromisingsensitivecommunicationsofseniorofficials.Integratingsecuritybydesignisessentialtowithstandingthesecyberattacksandenhancingdigitalresilience.
11Globalartificialintelligence(AI)solutions
MichaelPark
Partner,MelbourneD+61391948313
michael.park@
Asorganizationsaroundtheworld
continuetoexperimentwithAIsolutionsandprogresstowardsimplementing
AIsystemsaspartoftheirinternal
businessprocessesandproducts,manyorganizationsareconfrontedwithastarkchoice:whetherto“build”or“buy”anAIsolutiontomeettheirneeds.
Unfortunately,thereisnoeasyor“one-size-fits-all”
answertothisquestion.Ontheonehand,many
smallerorlesstechnicallysophisticatedorganizationslacktheinternaltechnicalcapabilityorresources
tobuildortraintheirownAIsolutionsfromscratch.Accordingly,theseorganizationsaretypicallyseekingtoprocureAIsolutionsfromthird-partyproviders.
Aspartoftheseprocurementactivities,organizationsneedtograpplewithnewtwistsonarangeoftypicallegalissues–includingownershipofAIoutputs,
re-useofcustomers’inputsanddataastrainingdataforthesupplier’sothercustomers,
andpotentialprivacyandsecurityconcernswherepersonalinformationisusedasaninput–aswellasnovellegalissues,suchasliabilityforso-calledhallucinationsintheoutputofAImodelsandotherpotentialperformanceissues.
Ontheotherhand,largerortechnically
sophisticatedorganizationsmayhavetheinternal
capabilitytobuildtheirowntailoredAIsolutions.In
somecases,the“build”optionmaystartwithusingapubliclyavailableoropen-sourceAImodelthat
theorganizationdeploys,refinesandtrainsitself
usingitsownproprietarydatasets.Increasingly,thedeploymentofcertaintypesofAIsolutionscanalsorequiretheuseofspecializedcomputinghardware
toachievethebestpossibleperformance.Asaresult,organizationsthatareseekingtobuildandtraintheirownAIsolutionsarealsohavingtoconsiderwhethertopurchaseandhostthenecessarycomputing
hardwarethemselvesorwhethertoobtainaccesstosuchhardwareviathird-partyproviders(ina
mannersimilartocloudcomputing).Consequently,mostAIsolution“builds”necessarilyinvolvesomeelementof“buy”aswell.
Formultinationalorganizations,theprocurement
anddeploymentofAIsolutionsonaglobalbasis
presentsadditionalchallenges.Thegovernmentsof
variouscountriesaroundtheworldaretakingdifferingapproachestotheregulationofAI,rangingfroma
moreprescriptiveapproachfoundintheEuropean
Union’sAIActtoamoretargetedorrisk-based
approachadoptedbycountriessuchasAustralia.
Inlightofthisevolvingregulatorylandscapearound
theworld,weareyettoseeanemergingorsettled
consensusonwhata“market”positionisonvarious
contractualtermsforthesupplyofanAIsolution.Thiscouldbeimpactingmultinationals’“corporateagility”i.e.theirabilitytoquicklyadaptandrespondtothe
opportunitiesofferedbyAI.Despitethechallenges,
weareseeingorganizationsendeavortoaddres
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