2024版品牌商品独家代理协议范本版B版

甲方：XXX乙方：XXX20XXCOUNTRACTCOVER专业合同封面RESUME甲方：XXX乙方：XXX20XXCOUNTRACTCOVER专业合同封面RESUMEPERSONAL2024版品牌商品独家代理协议范本版B版本合同目录一览1.代理商品及范围1.1商品种类1.2商品规格1.3商品数量2.代理期限2.1起始日期2.2终止日期3.代理权限与责任3.1代理权限3.2销售区域3.3独家代理权3.4代理商责任4.代理商的销售目标4.1年度销售目标4.2季度销售目标4.3月度销售目标5.品牌商的支持与服务5.1产品培训5.2市场推广5.3售后服务5.4价格政策6.代理商的采购与销售6.1采购价格6.2采购数量6.3销售价格6.4销售政策7.付款与结算7.1付款方式7.2结算周期7.3迟延付款的利息8.商标与知识产权8.1商标授权8.2知识产权保护8.3侵权责任9.保密协议9.1保密内容9.2保密期限9.3泄露后果10.违约责任10.1代理商违约10.2品牌商违约10.3违约赔偿11.争议解决11.1协商解决11.2调解解决11.3仲裁解决11.4法律诉讼12.合同的变更与终止12.1合同变更12.2合同终止12.3终止后的权利与义务13.法律适用与争议解决13.1法律适用13.2争议解决方式14.其他条款14.1合同的生效14.2合同的附件14.3合同的修订14.4合同的解除第一部分：合同如下：第一条代理商品及范围1.1商品种类代理商shallactastheexclusiveagentforBrand'sproducts,includingbutnotlimitedtoCategoryA,CategoryB,andCategoryCproducts(collectivelyreferredtoas"Products").1.2商品规格Thespecificspecifications,models,andqualitiesoftheProductsshallbeseparatelyagreeduponbothpartiesinwriting.1.3商品数量TheinitialannualpurchasequantityoftheProductsshallbenolessthan10,000unitsforeachproductmodel.Thepartiesmayadjustthequantitybasedonmarketdemandandotherfactors.第二条代理期限2.1起始日期2.2终止日期TheAgreementshallautomaticallyterminateupontheexpirationofthetermunlessthepartiesagreeinwritingtoextendthetermforanadditionalperiod.第三条代理权限与责任3.1代理权限AgentshallhavetheexclusiverighttoselltheProductsintheTerritory.BrandshallnotdirectlyorthroughthirdpartiessellordistributetheProductsintheTerritoryduringthetermofthisAgreement.3.2销售区域TheTerritoryshallmeanallofCountryA,asdefinedinExhibitAattachedhereto.3.3独家代理权3.4代理商责任AgentshalluseitsbesteffortstopromotethesaleoftheProductsandachievetheSalesTargetssetforthinExhibitBattachedhereto.Agentshallalsoperformotherdutiesasagreedupontheparties.第四条代理商的销售目标4.1年度销售目标Agentshallachieveanannualsalestargetofnolessthan50,000unitsforeachproductmodel,assetforthinExhibitB.4.2季度销售目标Thequarterlysalestargetshallbeagreeduponthepartiesbasedontheannualsalestargetandmarketconditions.4.3月度销售目标Themonthlysalestargetshallbeagreeduponthepartiesbasedonthequarterlysalestargetandotherfactors.第五条品牌商的支持与服务5.1产品培训5.2市场推广BrandshallprovideAgentwithmarketingmaterials,promotionalcampaigns,andothersupportnecessarytopromotethesaleoftheProducts.5.3售后服务5.4价格政策ThepurchasepriceandsellingpriceoftheProductsshallbeassetforthinExhibitCattachedhereto.Brandshallhavetherighttoadjustthepricesbasedonmarketconditionsandotherfactors.第六条代理商的采购与销售6.1采购价格ThepurchasepriceoftheProductsshallbethepricesetforthinExhibitC.Thepartiesmayagreeonvolumediscountsorotherpricingincentivesinwriting.6.2采购数量Theminimumpurchasequantityforeachordershallbenolessthan500unitsforeachproductmodel.6.3销售价格AgentshallselltheProductsatthepricessetforthinExhibitCorasotherwiseagreedtheparties.6.4销售政策AgentshalladheretothesalespoliciesandproceduresestablishedBrand,includingbutnotlimitedtoinventorymanagement,productdisplay,andcustomerservice.第八条商标与知识产权8.1商标授权BrandheregrantsAgentanexclusivelicensetouseBrand'strademarks,tradenames,andlogos(collectivelyreferredtoas"Trademarks")intheTerritoryforthepurposeofpromotingandsellingtheProducts.8.2知识产权保护AgentshallrespectandprotectallintellectualpropertyrightsofBrand,includingbutnotlimitedtopatents,copyrights,andtradesecrets.AgentshallnotuseorallowotherstouseanyofBrand'sintellectualpropertywithoutthepriorwrittenconsentofBrand.8.3侵权责任IfAgent'suseoftheTrademarksoranyotherintellectualpropertyofBrandinfringesupontherightsofanythirdparty,AgentshallbesolelyresponsibleforresolvingtheissueandshallindemnifyBrandforanylossesordamagesincurredBrandasaresultofsuchinfringement.第九条保密协议9.1保密内容Agentshallkeepconfidentialallbusiness,technical,andotherproprietaryinformationofBrandthatisnotgenerallyknowntothepublicorwithintheindustry("ConfidentialInformation").9.2保密期限TheconfidentialityobligationsunderthisAgreementshallcontinueindefinitely,butthenondisclosureobligationshallexpireupontheexpirationorterminationofthisAgreement.9.3泄露后果IfAgentbreachesthisconfidentialityobligation,AgentshallbeliableforanydamagessustainedBrandasaresultofsuchbreach.Thepartiesagreethattheamountofdamagesmaybedifficulttocalculate,andtherefore,theinjuredpartyshallbeendtoseekinjunctivereliefinadditiontoanyotherremediesavailableatlaworinequity.第十条违约责任10.1代理商违约IfAgentbreachesanymaterialprovisionofthisAgreement,BrandmayterminatethisAgreementuponwrittennoticetoAgent.Intheeventoftermination,BrandmayalsoseekrecoveryofanylossesordamagessustainedasaresultofAgent'sbreach.10.2品牌商违约IfBrandbreachesanymaterialprovisionofthisAgreement,AgentmayterminatethisAgreementuponwrittennoticetoBrand.Intheeventoftermination,AgentmayalsoseekrecoveryofanylossesordamagessustainedasaresultofBrand'sbreach.10.3违约赔偿ThepartiesagreethattheamountofdamagesresultingfromabreachofthisAgreementmaybedifficulttocalculate,andtherefore,theinjuredpartyshallbeendtoseekinjunctivereliefinadditiontoanyotherremediesavailableatlaworinequity.第十一条争议解决11.1协商解决ThepartiesagreetoresolveanydisputesarisingoutoforinconnectionwiththisAgreementthroughnegotiationsingoodfaith.11.2调解解决Ifthepartiesareunabletoresolveadisputethroughnegotiation,eitherpartymaysubmitthedisputetomediationadministeredtheChinaInternationalEconomicandTradeArbitrationCommission(CIETAC)inaccordancewithitsapplicablerules.11.3仲裁解决Ifthepartiesareunabletoresolveadisputethroughmediation,eitherpartymaysubmitthedisputetoarbitrationadministeredCIETACinaccordancewithitsapplicablerules.11.4法律诉讼第十二条合同的变更与终止12.1合同变更ThisAgreementmaybeamendedormodifiedonlyawritteninstrumentexecutedbothparties.12.2合同终止ThisAgreementmaybeterminatedeitherpartyuponwrittennoticetotheotherpartyiftheotherpartybreachesamaterialprovisionofthisAgreementandfailstocuresuchbreachwithinareasonableperiodoftime.12.3终止后的权利与义务UponterminationofthisAgreement,AgentshallceaseusingBrand'sTrademarksandotherintellectualpropertyandreturnallpromotionalmaterialsandinventoryrelatedtotheProducts.BrandshallcontinuetoprovideAgentwithaftersalesservicefortheProductssoldpriortotermination.第十三条法律适用与争议解决13.1法律适用ThisAgreementshallbegovernedandconstruedinaccordancewiththelawsofCountryA.13.2争议解决方式ThepartiesagreetoresolveanydisputesarisingoutoforinconnectionwiththisAgreementthroughthedisputeresolutionmechanismssetforthinthisAgreement.第十四条其他条款14.1合同的生效14.2合同的附件TheexhibitsattachedheretoareanintegralpartofthisAgreementandareincorporatedhereinreference.14.3合同的修订ThisAgreementmayberevisedfromtimetotimethepartiesinwriting第二部分：其他补充性说明和解释说明一：附件列表：附件一：商品种类、规格及数量列表详细列出所有商品的种类、规格和数量信息，作为合同附件，以便双方明确了解合同约定的商品范围。附件二：代理期限时间表明确列出代理期限的起始日期和终止日期，以及双方约定的年度、季度和月度销售目标。附件三：商标授权书Brand出具的商标授权书，授权代理商在指定区域内使用品牌商标进行销售活动。附件四：市场推广和售后服务计划详细描述品牌商为代理商提供的市场推广活动和售后服务内容，包括广告支持、促销活动、培训等。附件五：价格政策表列出商品的采购价格、销售价格以及任何可能的价格调整政策。附件六：采购与销售合同范本明确代理商与品牌商之间的采购和销售条款，包括采购数量、