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BEC商务英语(高级)写作模拟试卷9(共9套)(共30题)BEC商务英语(高级)写作模拟试卷第1套一、小作文(本题共1题,每题1.0分,共1分。)1、•TheCustomerServicesDepartmentofyourfastfoodchainrestaurantconductedstafftraininginordertoreducethenumberofcomplaintsandachievehigherrateofcustomersatisfaction.Thebarchartbelowshowsthechangesintheaveragenumberofcomplaintsfiledinaweekafterthetrain-ing.•Usingtheinformationfromthechart,writeashortreportanalysingtheresultofthetraining.•Write120-140words标准答案:Afterthestafftraining.customercomplaintshavedeclinedonaverageforallthreegroupsofstaffinvolved.Thetrainingofthecleaningstaff,formerlythemostcriticizedgroup,hasachievedthemostsatisfactoryresult.Complaintshavedroppedby74%to5casesaweek.Theservicequalityofourwaitershasalsobeenimprovedtremendously.Thenumberofcomplaintsagainstthemhasfallenmorethanahalffromaweeklyaverageof13to5cases.However,theeffectoftrainingonthechefshasnotbeenasnoticeableasontheothertwogroups.Therehasbeenonlya20%decrease,fromtentoeightcomplaintsperweek.Itcanbeconcludedthatourtraininghasbeeneffectiveingeneral,althoughfurthertrainingisstillneededtoenhancetheperformanceofthechefs.知识点解析:暂无解析二、大作文(本题共1题,每题1.0分,共1分。)2、•Writeananswertooneofthequestions2-4inthispart.1.Question2•YouareFinancialAdvisortoatoymanufacturer。Youhavebeenaskedtowriteaproposalaboutmoneymanagementinthecomingfinancialcrisis.•Writetheproposal.includingthefollowingpoints:——refinementofyourbusinessprocesses,——re-evaluationofyourcreditorsanddebtors,——settingasideofsavingsfortheworsttimes.2.Question3•Along-timeclienthaswrittentocomplainaboutanunder。shipmentintheirChristmasorder.Youhavebeenaskedtowritealettertoapologiseandoffersolutions.•Writetheletter:——apologisingforthemistakeonyourside,——Offeningsolutionstotheproblem,——showingyourappreciationoftheirbusiness,——promisingthatsuchproblemswillnothappenagain.3.Question4•Yourorganisationhasundertakenaseriesofexperimentsinordertobecomemorecosteffective.Youhavebeenaskedtowriteareportsummarisingtheresultsofthesecost-reducingstrategies.•WritethereporttotheGeneralManager.including:——ageneralintroductiontothisreform.——Oneortwoofthemosteffectivestrategiesinthisreform,——Oneoftheproblemsthatsurfacedduringthecourse,——whatmeasuresweretakentosolvetheabove-mentionedproblem.标准答案:Thecurrentbusinessenvironmentisinturmoil,sothereareseveralurgentissuesforUStoconsiderintermsofmoneymanagement.Weshouldfirstofall,streamlineourprocessesforlesswasteandgreaterefficiency.Thestartingpointscanbestoragecostsandpublicrelationsexpenses.Itwillalsobehelpfultoreevaluateourcreditorsanddebtors.Weshouldbeawarethatasasmallbusiness,thebankisnotouronlysourceofcredit.Wehavecreditlineswithvendors,who,eventhoughfacingthesameproblemsasourselves,areafraidoflosinganexcellentcustomer.Whatwecandonowissitdownwithourcreditorsanddiscussourbusinessfutureandpaymenttermstogether.Inaddition,wehaveourdebtorstoresortto.Itistimethatwereconsiderourcooperationwiththosecustomerswhohaveconsistentlydefaultedonpayment,becausethingsareunlikelytogetbetterforthemanytimesoon.Atthesametime.weshouldstrengthenourrelationshipwithclientsincreditwithus。Ultimatelyweneedtodecidewhat’sbestforourbusiness.Finally,itisimportantthatweputsomemoneyintoa‘doomsdayaccount’,whichwillkeepourheadabovethetroubledwaterswhenthereallyhardstormsblow.Ifpossible,about5percentofourrevenueshouldbesetasidepermonthforthispurpose.知识点解析:暂无解析BEC商务英语(高级)写作模拟试卷第2套一、小作文(本题共1题,每题1.0分,共1分。)1、.ThebarchartbelowshowsthepredictednumbersofparticipantsonthreecoursesattheWakeleyBusinessCollegeduringthecomingyear.Eachcourseisofferedfourtimesayear..Usingtheinformationfromthechart,writeashortreportcomparingthepredictedenrolmentsforthethreecoursesforthecomingyear..Write120-140words.标准答案:ReportonPredictedEnrollmentFiguresThisreportsummarisesthepredictedquarterlynumberofparticipantsonthreecoursesatWakeleyBusinessCollegeduringthecomingyear.ThepredictedfigureforEffectiveManagementisonly50inspring,lowestofthewholeyear,anditrisesto80insummerandautumn.Thenumberdeclinesslightly,droppingto60inwinter.CustomerCommunicationstendstoattract60participantsinspring,butitwon’tbethatpopularinthesecondandthirdquarter,enrolling50peopleaccordingtoprediction.Winterwillbethepeakseasonforthiscourse,with90participants.ThepredictedenrollmentfigureforMarketinginPracticereaches120inspringandthenplummettoonly50insummer.Itmaintainsasteadyupwardtrendinthelasttwoquarterswith80and100participantsrespectively.ThechartshowsthatMarketinginPracticeisthemostpopularoneamongthethreecourses,attractingnearly370inthecomingyear.知识点解析:本题最好按照课程种类进行分析,即逐一分析每种课程在各个季节的预计招生情况。另外,可以把营销实践的招生人数最多这一情况在最后一段阐明,作为总结。二、大作文(本题共3题,每题1.0分,共3分。)2、.Oneofyourcompany’scompetitorsisabouttoopenanewstoreclosetoyourmostsuccessfulretailoutlet.Yourlinemanagerhasaskedyoutowriteareportoutlininghowthiswillaffectyourbusiness..Writeyourreportforyourlinemanager:.explainingwhichtypesofcustomersthecompetitoristargeting.describingthepossibleeffectsonyourcompanyofthecompetitor’snewstore.suggestinghowtodealwiththeproblemsarisingfromthiscompetition.标准答案:ReportonthePossibleEffectsofaCompetitoronOurRetailOutletIntroductionThisreportaimstosummariseandanalyseourcompetitor’stargetcustomersanditspossibleeffectsonourretailoutlet.Feasiblesolutionstothiscompetitionarealsosuggestedastobuildingourcompetitiveedge.FindingsItwasfoundthatthenewstoreclosetooursopenedbyacompetitormainlytargetstheyoungladieswithmiddleincome,whichisasmallpartofourcustomerbase.Theothertargetgroupoftheirstoreishigh-incomemiddle-agedwomen,whichisnotincludedinoursalesstrategy.Itseemsthatthecompetitor’stargetcustomerbasedoesn’tquiteoverlapwithours.However,withthespreadofthereputation,theirfashionabledesignwithreasonablepricehasattractedlotsofourcustomerstobuyclothesfromtheirstorenow.What’smore,theyhaveinvitedanationallyfamousmoviestartobetheirspokesperson,distractingpublicattentionfromourbrand.ConclusionItisconcludedthatthecompetitor’snewstorewillnegativelyaffectoursalesvolumeandbrandrecognition.RecommendationsItiswelladvisedforourcompanytotakethefollowingmeasurestomaintainourmarketshare:—Recruitindustry-leadingdesignerstorepositionthestyleofourclothes.—Streamlineproductionprocesstoreducecostssoastolowerourretailprices.—Launchanprogressiveadvertisingcampaigntodrawpublicattentiontowardsourbrand.知识点解析:题目要求在报告中涵盖三个信息点。若采用“范式格式”书写报告,前两个信息点应置于Findings项下,第三个信息点应置于Recommendations项下,且建议最好与发现的问题相对应。在Introduction部分点明写作目的,并在Conclusion部分对发现的问题做出提炼和归纳。3、.Youworkforanestablishedcompanywhichwouldliketoexpandintonewmarkets.Thecompanyhasdecidedtoemployamarketresearchorganisationtohelpwiththis.Yourbosshasaskedyoutowritetovariousmarketresearchorganisations..Writealettertobesenttothesemarketresearchorganisations:.introducingyourcompany.describingwhatyouwouldlikethemarketresearchorganisationtodo.explaininghowyourcompanyintendstousetheresultsofthemarketresearch.sayinghowthemarketresearchorganisationshouldrespondifinterested.标准答案:DearSir/Madam,IamJaredSmith,marketingexecutiveofABCCorporation,aCanadianseafoodcompany.Ourcompany,aleadingseafoodprocessinganddistributioncompanyacrossNorthAmerica,isplanningtoopenseveralnewbranchofficesinChinatofacilitateourseafoodexportbusinessthere.Iamnowwritingtoinquireaboutthemarketconditionsinourtargetcountry.ABCCorporationusedtoexportseafoodtoChinathroughagents,sowearenotfamiliarwiththeireatinghabits,idealpriceandpreferredwayofpurchase.SoIwonderifyourorganisationcanprovideareporttopresentthetopfivefavoritetypeofCanadianseafoodamongChinesepeople.Also,wewouldliketoknowthepriceleveltheycanacceptasforeachspecies.Inaddition,itwillbevaluableinformationforus,ifthereportcanshowwherelocalpeoplebuythemostseafoodamongonlinestores,supermarketsandretailoutlets,andpeoplefromwhichprovincesloveseafoodmost.Withyourreportinformationabouteatinghabitsandprice,wecandecidewhichspeciestoexporttoChinafirstandsetreasonablepricessoastogainmarketsharequickly.Toknowgeographicdistributionofseafoodlovers,wecanchoosewheretosetourbranchoffice.ThedistributionwaycanbesettledwithChinesepeople’sbuyinghabitsinmind.Ifyourorganisationisinterestedinandhavetheabilitytoprovidesuchareportincludingtheinformationabove,pleasesendanemailwithyourpricelistanddeliverydatetomyemailbox1234567@beforeJune1st.Iamlookingforwardtohearingfromyou.Sincerelyyours,(Signature)知识点解析:根据题目要求,在信函的正文中要介绍自己公司的情况,这一点可在首段与写信人信息一同介绍。第二点和第三点内容最好形成对应关系,先列出需要的调研信息,再介绍针对每种信息会如何使用。最后说明感兴趣的调研机构该如何与自己联系。4、.Theofficesofthecompanywhereyouworkareovercrowded.Yourheadofdepartmenthasaskedyoutoproposewaysofusingtheofficespacemoreeffectively..Writeaproposalforyourheadofdepartmentincludingthefollowinginformation:.anoutlineofhowthecurrentproblemcameabout.somesuggestionsforhowtousetheofficespacemoreeffectively.possibledifficultiesofimplementingyoursuggestionsandhowthesecouldbeovercome.标准答案:ProposalonImprovingOfficeSpaceUtilisationIntroductionTheaimofthisproposalistoanalyseandassesswhytheofficesareovercrowdedandrecommendwaystoimprovespaceutilisationandtopushthechangesmoothly.ReasonsforcurrentproblemItisidentifiedthattheofficespacehasbeennotenoughsincetheextrafivenewemployeeswererecruitedlastmonth.However,theprofoundreasonforthissituationisthatalltheemployeeshavetheirowndesksalthoughthedayshiftandthenightshifthavenooverlappedworktime.Anotherfactcanbeneglectedisthatthelayoutofdesksisunreasonable,fordesksarerandomlyscatteredintheoffice.SuggestionsforbetterutilisationofspaceItissuggestedthatthedesk-sharingschemeshouldbeadopted.Forexample,adayshiftandanightshiftcanformapairtoshareonedesksothatwecanremoveatleastthirtypercentcurrentdesks.Meanwhile,wecanrearrangethedeskstomaximizetheuseofofficespaceandclearuptheofficestobuildarefreshingenvironment.PossibledifficultiesandcorrespondingsolutionsThereisnodoubtthatsomeemployeeswon’tbewillingtosharedesks,whichcanbesolvedbyorganisingteambuildingactivitiestoimprovetherelationshipamongcolleagues.Andsomebonusesfordesksharingmayalsowork.Inaddition,someonemayresistdoinglaborworkwhenreorganisingtheoffices.Astaffmeetingcanbearrangedtocommunicatethebenefitsoftheclearworkingspacetothem.知识点解析:写作任务要求考生对四个方面的内容展开叙述(第三个小黑点实则要求了两点内容),建议考生以出现问题的原因为主线,其他内容均与原因对应展开阐述。BEC商务英语(高级)写作模拟试卷第3套一、小作文(本题共1题,每题1.0分,共1分。)1、Lookatthegraphbelowwhichshowsthesalesofsomedurablegoodsbetweentheyearsof2004and2009inCityA.Usingtheinformationfromthegraph,writeashortreportdescribingandcomparingthesalesofthedurablegoodsin2004and2009.Write120-140words.标准答案:Thisreportaimstocomparethesalesofthedurablegoodsin2004and2009incityA.Airconditionersmarkedthefirstrapidestgrowthandhavedoubledtheamountsintheyearof2004,followedbyrefrigeratorsandcars,bothofwhichalsodoubledtheiramountsin2004.Theothertwoitems—TVandwashingmachine,thoughdidnotgrowasrapidllyastheotherthree,haveincreasedsteadilyfrom2004to2009.Besides,TVremainsthemostpopulariteminhouseholddurablegoods.Overall,allthementioneddurablegoodsbearsthetrendofincreaseandairconditionergrowsmostrapidly,TVkeepsthehighestturnover.知识点解析:暂无解析二、大作文(本题共3题,每题1.0分,共3分。)2、Writeananswertooneofthequestions2-4inthispart.Writeyouranswerin200-250words.Yourecentlyattendedaninternationalfairrelatedtoyourcompany’slineofbusiness.YourManagingDirectorhasaskedyoutowriteareportonthefairanditsusefulnesstothecompany.WritethereportfortheManagingDirectorabriefoverviewoftheinternationalfairanassessmentoftheopportunitiestomakebusinesscontactsatthefairrecommendationsconcerningthecompany’sparticipationintheconferenceinfutureyears.标准答案:ReportontheinternationalfairIntroductionThereportaimstoillustratethedetailedinformationoftheinternationalfairanditsusefulnesstoourcompanyandrecommendseveralsuggestions.AssessmentsAtthefair,thehoststatedtheoverallsituationaboutourbusinessfieldinrecentyears.Onaverage,weallhadprettygoodperformancesinvarioussituations.Inordertoencouragefurtherimprovementandcooperation,thegovernmentpreparestointroducemoreforeigninvestments.Therefore,theinternationalfairwillbeheldannually.Allthecompaniesatthisfairarewelcometothefollowingfairs.Someofthespeakersfromothercompaniesmentionedthatweshouldmakeastrongunionwithinourindustrytofacepotentialchallengesbroughtbyforeigncompanies.Internationalfair,asoneofhistoricaltradingtransactions,totakeadvantageofinternationalexhibitionsortradingfairsasitstradingplatformwiththepurposetoselldisplayedcommoditiesorservices.Comparedwithothers,internationalfairsplayapositiveroleinpromotingadvertisingandsearchingpotentialpurchasers,establishingandexpandingsalesterritories.RecommendationsAsfarasIknow,thereisanincreasingtrendtosponsorandattendinternationalfairs.Soourcompanyshouldalsogetpreparedforthiskindofpromotionactivity,whichisawonderfulchancetosellourproductsabroad.Weshouldmakeeachefforttodevelopandpromoteourbrandathomebeforewemakeenoughpreparationstoparticipateininternationalfairs.Anyway,itisobviouslyashortcuttoexpandandpubliciseourcommoditytoforeignmarket.知识点解析:暂无解析3、Youaredissatisfiedwiththepoorlunchservicethathasrecentlybeenprovidedbythecompany.Writealettertothecompanyinformingthemofthefallinthestandardoftheirserviceexplainingwhyyouaredissatisfieddescribingthebadeffecttheservicehashadonyourworksuggestingpossiblewaysofimprovingthelunchservice.标准答案:March3,2005DearMr.Green,BoticarioBrasilhashadacontractwithyourcompanyforthelasttwoyears,sincewedecidedtooutsourceourlunchservice.Themainreasonforustodosowasthatourcompanychangedtheworkhour,thusthelunchtimeforourstaffwaslimited.AstheDinnerHallisinanotherbuilding,theydonotwanttospendtimeonthis.Theotherreasonwasthatatthetimewefeltthatareliablebusinesspartnercouldbetterourdistributionandreducecosts.YourfooddeliveriesweresatisfactoryuntillastChristmas;however,sinceJanuarywehavebeenfindingthestandardofyourserviceabsolutelybelowexpectations.Thefooddeliveredtousbecamemoreandmoreexpensiveandofarelativelypoorquality.Additionally,manyemployeespointedoutthatthemenudidnotofferanyvariety.Italsocametoourattentionthattheservicestaffwasveryslowandnotalwaysfriendlytoourstaff.InFebruarywewerefacedwithyetanotherproblemduetoyourpoorservice,whenthelunchdeliverytouswasonehourlate.Weneedtolookintoappointinganewfoodservicecompany,preferablyonewithawiderangeof"healthyfood"ontheiroffer,suchassalad,fusionfoodorbio-drinks.Wesuggestyouintroduceanewconceptofgoodqualityfood,likesandwiches"custommade"foreachemployeefromthecomponentshe/shechooses,forreasonableprices.Idohopeyouaddressthismatterastoppriorityandreestablishthegoodserviceyouusedtoprovide,orelse,Boticariowillhavetolookforanotherbusinesspartner.Ilookforwardtohearingfromyou.Yourssincerely,知识点解析:暂无解析4、YourManagingDirectorhasdecidedthatthecompany’sadvertisingshouldbeimprovedandhasaskedyoutoconsiderwaysofgoingaboutthis.WriteaproposalfortheManagingDirectorsummarisingthestrengthsandweaknessesofthecurrentadvertisingsuggestingadifferentapproachtoadvertiseexplainingthebenefitstheimprovementswouldbring.标准答案:PROPOSALONWAYSTOIMPROVEADVERTISINGAPRIL2010Theproposalaimstosetoutvariouswaysandpossibilitiesavailableinordertoimproveouradvertising.ISWOTAnalysisAsaresultofaSWOTanalysis,thefollowingpointssummariseourmainfindings.StrengthsWewerethefirstmajorcompanyinonesectortoadvertise.Webenefitfromaveryhighrateofbrandrecognitionandthereforeusersrememberourproductsbyourslogan.WeaknessesOutofdate.Despitebeingtheinnovatorswhenlaunchingouradvertising,theinformationprovidedbeforeis,inmanycases,outofdate(prices,phonenumbers).Notuser-friendly.Thestructureofourpaperisveryrigid,sopotentialcustomersdonothavefreedomofmovement.IISuggestionsWeareadvertisingourhigh-endmodelinthesamemediaasourotherproducts.However,ourtargetgroupsarebusinessexecutives,thereforeitwouldbeadvisabletoplacecuradvertisementsintheFinancialTimes.Weshouldalsothinkaboutadvertisinginsomebusinessjournals.Weshouldchangesomeaspectsofouradvertisements.Itwouldbeagoodideatohavepictureswithpeopleinbusinessrelatedsituations,forexampleinmeetingsorinthebusinessloungeattheairport.Weshouldmentionandalsofocusonsomekeyfactswhichareimportantforbusinessexecutives.Weshouldmentionthatweimplementedeverystandardofmobilecommunicationandthatourphonescanbeusedeverywhereintheworld.IIIConclusionMostbenefitshavebeenexplainedabove,however,westronglyrecommendtocarryoutsuchimprovementassoonaspossible.Thismightbepossibleeitherbytrainingourin-housemarketingteamonadvertisingandmanagementoreitherbycontractingadvertisingdesignerspecialist.Wecouldhighlightthefactthatwemustkeepuptodatewithanylegislationregardingdataprotection.知识点解析:暂无解析BEC商务英语(高级)写作模拟试卷第4套一、小作文(本题共1题,每题1.0分,共1分。)1、•Writeashortreportaboutbusinessdinnermanners.•Write120-140wordsontheseparateanswerpaperprovided.标准答案:Beforeyougoinsidetherestaurant,makesureyouspendsometimereadingthemenuoutsidequitecarefully.Trytonoticewhatthepricesincludeandwhattheydon’tinclude.Inparticularlookforanymentionofcovercharges,servicechargeandVAT.Youmightbeinforanastyshockwhenthebillcomesifyouhaven’tbudgetedforthese"extras"andnotallthemenusyou’reshownatthetablementiontheseitems.Onceinsideandseatedcomfortablyatatablethatsuitsyou(andifyouwantatablebythewindoworinaquietcorner,dosaysowhenyoubook)lookatthemenucarefullyandinsistthatyou’reallowedenoughtimetodecideatleisurewhattoorderandtodiscusswithyourcompanionswhatyou’reeachgoingtohave.There’snothingworsethanbeingrushedintomakingachoiceyou’llregretlater.Bytheway,don’tbeafraidtoordertwodifferentdishesandtoswopwithacompanionhalf-waythrough.知识点解析:暂无解析二、大作文(本题共1题,每题1.0分,共1分。)2、•Writeananswertooneofthequestions2-4inthispart.•Write200-250wordsontheanswerpaper.•Writethequestionnumberinthisboxatthetopoftheanswerpaper.1.Question2•Yourcompanyownsalargeofficebuilding.Arecentstatisticsshoweightcompanieswithdrewfromyourofficebuildinglastyearandfivemorehavemadethesameapplicationthismonth.YourDirectorhasaskedyoutowriteareportaboutthesituationtogetherwithtwopossiblesolutions.•Writeareporttoyourdirector,includingthefollowinginformation:•masonswhyyourtenantswithdrew•twosolutionsthatmaybepractical•possibleresultsfromthesolutions.2.Question3•YourGeneralManagerhasknownfromanadvertisementthatCitizenBrandQuartzislookingforsalesagentsthroughoutChina.Hehasaskedyoutowritealettertothecompany,askingtoactasasalesagent.•Writetheletter,includingthefollowingdetails:•yourpastexperienceandproficiency•thepotentialmarketfortheproductconcerned•referencetothegeneralinformationregardingyoUrcreditandintegrity.3.Question4•Recentlyyourpaymentshavealwaysbeendelayedbyyourcustomers.TheFinancialDirectorofthecompanyyouworkforhasaskedyoutowriteaproposalsuggestingwaystoensuretimelypaymentofyoursales.•Writeyourproposalforthefinancialdirector,includingthefollowinginformation:•abriefdescriptionofthepresentsituation•masonsofdelayingpaymentbycustomers•measurestoensuretimelypayment•anydisadvantagestheremightbe.标准答案:REPORTONWITHDRAWALOFTENANTSThepurposeofthisreportistolookintothemasonsforthehighrateofwithdrawalfromourofficebuildinginlastyearandtorecommendsolutionstothisproblem.Followingyoure-mailinstructionofJune15th,wegavetelephoneinquiries,interviewsandquestionnairestoallour120existingtenantcompanies.REASONSTherearetwomajorreasonswhyourtenantcompaniesquittedorintendedtoquitrentingourofficebuilding.Oneisourpriceisnotcompetitive.MonthlyrentratesofourneighbouringofficebuildingslikeGalaxyandPacificare10%or15%lowerthanours.Anotherreasonisourcentralair-conditionerisoutdated.Ithagbeenputtousesince1990andcanonlybeusedforcoolinginsummerbutnotforwarminginwinterwhileinmostoftheofficebuildingsinthisareatheyhavecentral-airconditionersfordualpurposes.SOLUTIONSToretainourtenants,weshouldfirstadjustourrentratesinlinewiththemarketlevel.Mostimportantly,weshouldupgradeourcentralair-conditionerassoonaspossible.POSSIBLERESULTSOurofficebuildingiswell-located,withconvenienttrafficandalargeparkinglot.Ifwelowerourrentratesabitandupdateourfacilities,mostofthetenantssaidtheywouldpreferstayingwithus.(215words)知识点解析:暂无解析BEC商务英语(高级)写作模拟试卷第5套一、小作文(本题共1题,每题1.0分,共1分。)1、ThebarchartbelowshowstheaveragenumbersofconferenceattendeesinthreecategoriesatthreedifferentconferencesorganisedbytheCentralBusinessCentre.Usingtheinformationfromthechart,writeashortreportdescribingandcomparingtheattendancepatternsattheconferences.Write120-140words.标准答案:IntroductionTheaimofthisreportistodescribeandcomparetheaveragenumbersofconferenceattendeesinthreecategories,whichareindividuals,smallcompaniesandlargeorganisations.Theobservedconferencesare"SuccessfulCommunication","InternetSelling"and"MarketingToday".SuccessfulCommunicationTostartwithsuccessfulcommunication,thebarchartrepresentsthat50individualsand60visitorsfromsmallcompaniesattendedthisconference,whereas120peoplewerefromalargeorganisation.InternetSellingWecanseethatthisconferencewasmostlyvisitedbyindividualswith100people,followedbyvisitorsfromsmallcompanies.However,thesmallestgroupofvisitorswerepeoplefromlargeorganisationswithanumberof60.MarketingTodayThebarchartshowsthattherewasagoodmixofvisitors.Therewere80individuals,followedby90peoplefromlargeorganisations.However,thebestgroupwerevisitorsfromsmallcompanieswithtotally100people.Tosumup,individualsweremostlyinterestedinInternetselling,whereaspeoplefromsmallcompaniesmostlyattendedmarketingtoday.However,stafffromlargeorganisationspreferredtheconference"SuccessfulCommunication".知识点解析:暂无解析二、大作文(本题共3题,每题1.0分,共3分。)2、Youworkinyourcompany’sheadofficeandyouhaverecentlyvisitedoneofthecompany’sretailoutlets.Yourlinemanagerhasaskedyoutowriteareportonyourvisit.Writethereportforyourlinemanager,includingthefollowinginformation:abriefdescriptionofthestoreyouvisitedanassessmentoftheperformanceandattitudeofthestaffasuggestionforimprovingthestore.标准答案:Report:TheoutcomesofthevisittoOutlet1Introduction:TheaimofthisreportistoshowtheoutcomesofthevisitmadebystaffmembersfromtheheadofficetoOutlet1lastweek,analyseitsperformanceandsuggestimprovementstothisretailoutlet.FeedbackThestorewaswithonlyafewcostumersatthemomentofthevisitbutstaffmembersinformedusthatiscommontogetbusy.Itwasnoticedthatsomelightbulbswereflashingandthestaffroomdoorbroken.Theclotheswerewellorganizedandthestaffseemedveryhappyandfriendly.However,despitebeingawareofthevisit,noneofthemwerewearingtheuniformprovidedbythecompany.Itwasalsonoticedthelackofknowledgebythesalesstaffabouttherangeofproductsspeciallyaboutthenewshoesline.SuggestionsItisstronglysuggestedtherepairofthestructuralproblemsnoticed,suchasthelightbulbsandthedoor.Anditisalsoofenourmousimportancethatthestaffreceivetrainingonhowtodescribeandsellproducts:andisalsoimportantthataspecialtrainingisgiveninordertocovertheirlackofknowledgeintherangeofproducts.知识点解析:暂无解析3、Yourcompanyusesanexternaltransportcompanytodistributeitsproducts.However,therehaverecentlybeensomeproblems,andyouareconsideringchangingtoanothercompany.Yourbosshasaskedyoutocontactapossiblenewdistributioncompany.Writealettertothedistributioncompany:outliningwhatyourcompanydoesdescribingyourtransportrequirementsexplaininghowyouexpectyourtransportrequirementstochangeinthenextfewyearsgivingdetailsoftheinformationyouwouldliketoreceivefromthedistributioncompany.标准答案:DearLadysandGentlemenIamwrittingyoutoinformyouthatourcompanyislookingforanewdistributioncompany.Weareawell-knownfoodcompa

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