美国Z世代情况分析报告-外文版培训课件

POLITICS

&

SOCIETYGenerationZintheUnitedStatesCHAPTER

01DemographicsResidentpopulationintheUnitedStatesin2022,bygeneration(inmillions)U.S.populationbygeneration2022807060504030201072.2469.5868.5965.3738.5518.290.670TheGreatestGeneration(bornbefore1928)TheSilentGeneration

TheBabyBoomerGenerationX(born1965-1980)TheMillennialGeneration(born1981-1996)GenerationZ(born1997-2012)GenerationAlpha(born2013-2022)(born1928-1945)Generation(born1946-1964)4Description:MillennialswerethelargestgenerationgroupintheU.S.in2022,withanestimatedpopulationof72.24million.Bornbetween1981and1996,MillennialsrecentlysurpassedBabyBoomersasthebiggestgroup,andtheywillcontinuetobeamajorpartofthepopulationformanyyears.ReadmoreNote(s):UnitedStates;AsofJuly1,2022Source(s):USCensusBureauPopulationdistributionintheUnitedStatesin2022,bygenerationU.S.populationsharebygeneration202225%21.67%20.88%20.58%19.61%20%15%10%5%5.49%0.2%0%TheGreatestGeneration

TheSilentGeneration(bornbefore1928)

(born1928-1945)TheBabyBoomerGeneration(born1946-1964)GenerationX(born1965-

TheMillennialGeneration

GenerationZ(born1997-1980)

(born1981-1996)

2012)5Description:ThestatisticdepictsthedistributionoftheU.S.populationin2022,bygeneration.Inthatyear,Millennialsmadeupabout21.67percentofthepopulationintheUnitedStates.ReadmoreNote(s):UnitedStates;AsofJuly1,2022Source(s):USCensusBureauDistributionoftheUnitedStatespopulationin2022,bygenerationandraceDistributionoftheU.S.population,bygenerationandrace2022ShareofpopulationGenAlpha(born2013-present)0%

50%GenZ(born1997-2012)100%Millennial(born1981-1996)GenX(born1965-1980)250%Boomer(born1946-1964)300%150%200%350%WhiteHispanicBlackAsian/PacificIslanderTwoormoreracesAmericanIndian6Description:In2022,51percentofGenerationZintheUnitedStateswereWhite.Incomparison,48percentofGenAlphawereWhiteinthatyear,makingitthefirstgenerationthatdoesnothaveamajorityWhitepopulationintheUnitedStates.ReadmoreNote(s):UnitedStates;2022Source(s):AnnieE.CaseyFoundationAmericansself-identifiedsexualorientationandgenderidentityintheUnitedStatesin2023,bygenerationU.S.self-identifiedsexualorientationandgenderidentity2023,bygenerationBisexualGayLesbianTransgenderOther30%25%20%15%10%5%0%SilentGeneration(bornbefore

Babyboomers(born1946-

GenerationX(born1965-1980)

Millennials(born1981-1996)

GenerationZ(born1997-2003)1946)*

1964)*7Description:TheshareofindividualsidentifyingaspartoftheLGBTcommunityhasincreasedwitheachgeneration.In2023,bisexualitywasthehighestreportedsexualorientationotherthanheterosexualitywithinboththeMillennialandZgenerations.ReadmoreNote(s):UnitedStates;2023;12,145respondents;18yearsandolder;*MembersoftheSilentGenerationandBabyboomerswhoselfidentifyas'other'was0.0percent.**Basedonaggregateddata.

ReadmoreSource(s):GallupShareofAmericanswhoidentifywithapoliticalpartyintheUnitedStatesin2023,bygenerationU.S.politicalpartyaffiliation2023,bygenerationIndependentDemocratRepublican120%100%80%31%36%32%34%21%28%31%22%27%21%60%40%20%0%36%35%28%35%30%31%32%28%GenZteensGenZadultsMillennialsGenXersBabyBoomersSilentGeneration8Description:Accordingtoasurveyconductedin2023,GenZteensweremorelikelythanothergenerationstoidentifyasindependentsintheUnitedStates,at35percent.Afurther27percentofGenZteensidentifiedasDemocraticwhile22percentidentifiedasRepublicans.ReadmoreNote(s):UnitedStates;August21toSeptember15,2023;6,616respondents;13yearsandolderSource(s):PublicReligionResearchInstituteShareof18to21-year-oldswhowereenrolledincollegeintheUnitedStatesin1987,2003,and2018,bygenerationShareofdifferentgenerationsenrolledincollegeintheU.S.in1987,2003,201860%50%40%30%20%10%0%57%52%43%GenZ(2018)Millennials(2003)GenX(1987)9Description:In2018,18to21-year-olds,whowerepartofGenerationZweremorelikelytobeenrolledincollegeincomparisontoMillennialsandGenerationXcohortsatacorrespondingage.57percentofGenerationZwasenrolledincollegein2018comparedto43percentofGenXersin1987.ReadmoreNote(s):UnitedStates;1987,2003,and2018;18to21yearsSource(s):PewResearchCenterCHAPTER

02EducationHowsatisfiedisGenerationZwithhowwelltheireducationhaspreparedthemfortheworkplace?GenZ'ssatisfactionwithhowtheireducationhaspreparedthemforworkU.S.202240%34%35%30%25%20%15%10%5%30%15%14%7%0%VerysatisfiedSomewhatsatisfiedNeithersatisfiednordissatisfiedSomewhatdissatisfiedVerydissatisfied11Description:In2022,34percentofGenerationZemployeesintheUnitedStatessaidthattheyweresomewhatsatisfiedwithhowwelltheireducationhadpreparedthemfortheworkplace,while30percentsaidtheywereverysatisfied.Only7percentofGenerationZemployeessaidthattheywereverydissatisfiedwithhowwelltheireducationpreparedthemfortheworkplace.ReadmoreNote(s):UnitedStates;March25toApril3,2022;1,205respondents;19-25yearsSource(s):TalentLMSShareofAmericanswhothinkcollegeisasmartinvestmentoragambleintheUnitedStatesin2023,bygenerationU.S.beliefsonwhethercollegeisasmartinvestmentoragamble2023,bygenerationAsmartinvestmentinthefuture57%Moreofagamblethatmaynotpayoffintheend57%60%50%40%30%20%10%0%51%51%50%49%49%49%48%48%43%42%GenZadultsMillennialsGenXersBabyBoomersSilentGenerationAllAmericanadults12Description:Accordingtoasurveyconductedin2023,GenZadultsintheUnitedStatesweredividedonwhethercollegeisasmartinvestmentinthefutureormoreofagamblethatmaynotpayoffintheend,with49percentofGenZagreeingwithbothofthesestatements.Incomparison,Millennialsweremorelikelytosaythatcollegewasmoreofagamblethatmaynotpayoffintheend,with57percentsharingthisbelief.ReadmoreNote(s):UnitedStates;August21toSeptember15,2023;6,616respondents;18yearsandolderSource(s):PublicReligionResearchInstituteShareofGenZteenswhothinkthatcollegeisasmartinvestmentinthefutureoragamblethatmaynotpayoffintheendintheUnitedStatesin2023,bydemographicGenZteensonwhethercollegeisasmartinvestmentU.S.2023,bydemographicAsmartinvestmentinthefuture63%Moreofagamblethatmaynotpayoffintheend70%60%50%40%30%20%10%0%65%60%57%56%56%53%50%50%47%44%43%42%39%37%35%AllGenZteensDemocratNon-whiteGirlsIndependentRepublicanBoysWhite13Description:Accordingtoasurveyconductedin2023,56percentofGenZteenagersintheUnitedStatesagreedthatcollegewasasmartinvestmentinthefuturewhile43percentbelievedthatcollegewasmoreofagamblethatmaynotpayoffintheend.GenZteenswhoidentifiedasDemocratswerethemostlikelydemographicgrouptoagreethatcollegewasasmartinvestmentandGenZteenswhowereWhitewerethemostlikelytothinkthatcollegewasmoreofagamble.

ReadmoreNote(s):UnitedStates;August21toSeptember15,2023;756respondents;13-17yearsSource(s):PublicReligionResearchInstituteShareofadultswhobelievethattakingoutstudentloanswasworthitintheUnitedStatesin2022,byageShareofadultswhobelievetakingoutstudentloanswasworthitU.S.2022,byageShareofadultswhobelievethattakingoutstudentloanswasworthitDefinitely,yes20%Probably,yes40%Probably,noDefinitely,no60%Don'tknow/Noopinion80%0%100%120%18-34yearsold35-44yearsold26%30%19%21%4%20%23%22%29%7%45-64yearsold29%27%11%25%25%7%65yearsoldandover48%8%11%8%14Description:Accordingtoasurveyconductedin2022,48percentofAmericanswhowere65yearsoldandoverbelievedthattakingoutstudentloanswasworthit,followedby29percentofAmericansaged45to64yearsold.However,theagegroupleastlikelytobelievethattakingoutstudentloanswasworthitwerethoseaged35to44yearsold,followedbyAmericanswhowere18to34yearsold.

ReadmoreNote(s):UnitedStates;August27to28,2022;1,610respondents;18yearsandolderSource(s):MorningConsultThinkingofthestudentloandebtyouassumedforyourowneducation,which,ifany,ofthefollowingwouldyouhavedonedifferentlyinhindsight?ShareofGenZwhowouldmakedifferentfinancialdecisionstowardscollegeU.S.202230%27%26%25%20%15%10%5%23%23%20%15%7%0%WorkmorewhileinschoolApplyformorescholarshipsGetadegreeinadifferentfieldAttendacheaperschoolAttendacommunity

Notattendcollege

Wouldn'tdoanythingcollege

differently15Description:IntheUnitedStatesin2022,27percentofGenZrespondentssaidthatafterthinkingofthestudentloandebttheyassumedfortheirowneducation,theywouldhavechosentoworkmorewhiletheywerestillinschool,followedby26percentwhosaidthattheywouldhaveappliedformorescholarships.ReadmoreNote(s):UnitedStates;March29toApril1,2022;3,939respondents;18yearsandolderSource(s):BankrateWhich,ifany,ofthefollowingsignificantfinancialdecisionshaveyoueverdelayedspecificallybecauseofthestudentloandebtforyourowneducation?ShareofGenZwhodelayedselectfinancialdecisionsduetostudentdebtU.S.202230%28%26%25%25%25%20%15%10%5%23%21%18%0%Buying/leasingacar

SavingforretirementSavingforemergenciesBuyingahouseHavingchildrenPayingoffotherdebtGettingmarried16Description:IntheUnitedStatesin2022,28percentofGenZrespondentsreportedthattheydelayedbuyingorleasingacarasaresultoftheirstudentloandebt,followedby26percentwhosaidthattheyputoffsavingforretirementspecificallybecauseoftheirstudentloandebt.ReadmoreNote(s):UnitedStates;March29toApril1,2022;3,939respondents;18yearsandolderSource(s):BankrateExpectedaveragestartingsalariesofrecentcollegegraduatesintheUnitedStatesin2022and2023SalaryexpectationsofrecentcollegegraduatesU.S.202380,00070,00570,00060,00050,00040,00030,00020,00010,000066,4672022202317/statistics/1052537/salary-expectations-recent-us-college-graduatesAccordingtoasurveyconductedin2023,recentcollegegraduatesintheUnitedStatesexpectedtheiraveragestartingsalarytobe66,467U.S.dollars,adecreasefrom70,005U.S.dollarsexpectedbyrecentcollegestudentsinthepreviousyear.

ReadmoreNote(s):UnitedStates;2022-2023;500respondents;22yearsandolderSource(s):iCIMSCHAPTER

03WorkforceShareofGenerationZpursuingbachelor'sdegreeswhoagreethatvariousemployeebenefitsandjobfactorsareessentialforcareersuccessintheUnitedStatesin2023GenZ'sleadingfactorsforcareersuccessU.S.2023Shareofrespondents0%10%20%30%40%50%60%70%80%90%Havingasustainablework-lifebalanceDoingworkyouarepassionateaboutTimeoff78%73%72%70%HealthcareRetirement65%63%DevelopingadvanacedskillsinyourfieldEarningahighsalary51%51%49%48%BeingabletoretirewhenyouwanttoMakingapositivesocialimpactDevelopingawiderangeofskillsAdvancingtoasenior-levelroleCaregiving40%37%LearninganddevelopmentStudentloanrepayment29%22%19Description:In2023,78percentofGenerationZpursuingabachelor'sdegreeintheUnitedStatessaidthathavingasustainablework-lifebalancewasanessentialfactorforcareersuccess.73percentalsoagreedthatdoingworkthattheyarepassionateaboutwasessentialforcareersuccess.ReadmoreNote(s):UnitedStates;December5to31,2023Source(s):HandshakeWhichofthefollowingbestdescribeswhatyouwouldliketodointhefuture?ShareofGenZwhowouldliketopursuevariouspathwaysinthefutureU.S2023Shareofrespondents15%

20%0%5%10%25%30%35%40%45%50%55%WorkatapaidjobTaketimeofftotravelorpursueotherinterestsGetagraduatedegree48%44%34%StartyourownbusinessGetabachelor'sdegree30%29%GettrainingtolearnatradeorskillVolunteerorserveonamissionCompleteanapprenticeshipGetanassociatedegreeDon'tknow17%12%8%8%7%6%WorkinafamilybusinessEnlistinthemilitary4%Other9%Noneoftheabove1%20Description:Accordingtoasurveyconductedin2023,48percentofGenZintheUnitedStatessaidthattheywouldliketoworkatapaidjobinthefuturewhile44percentsaidthattheywouldliketotaketimeofftotravelorpursueotherinterests.Afurther34percentsaidtheywouldliketogetagraduatedegreeinthefuture.ReadmoreNote(s):UnitedStates;April24toMay8,2023;3,114respondents;12-26yearsSource(s):Gallup;WaltonFamilyFoundationWhatbarriers,ifany,doyoucurrentlyfacetoachievingyourgoals/aspirations?ShareofGenZrespondentsfacingselectbarrierstotheirgoals/aspirationsU.S2023Shareofrespondents0%10%20%30%40%50%60%70%FinancialresourcesorfundingoptionsUnsurehowtochoosethebestpathLackofinformationaboutpotentialpathwaysLackofmotivation64%41%37%34%33%StudentloandebtyouwillneedtoborroworpaybackLackofexposuretoworkorcareersLackofaprofessionalnetwork27%26%25%24%LackofmentorshiporadviceFamilyobligationsorresponsibilitiesYourgradesoracademicachievementAccesstotransportation18%17%15%Racism,sexism,oranotherformofdiscriminationTheongoingeffectsoftheCOVID-19situation12%21Description:Accordingtoasurveyconductedin2023,64percentofGenZintheUnitedStatescitedfinancialresourcesorfundingoptionsasbarrierstoachievingtheirgoalsandaspirations,followedby41percentwhosaidtheywereunsurehowtochoosethebestpath.ReadmoreNote(s):UnitedStates;April24toMay8,2023;3,114respondents;12-26yearsSource(s):Gallup;WaltonFamilyFoundationHowGenZemployeesprefertoworkintheUnitedStatesin2023HowGenZemployeesprefertoworkintheU.S.2023Fullyin-person12%Fullyremote16%Hybrid72%22Description:Asof2023,72percentofGenerationZemployeespreferredhybridworkwhile16percentpreferredforworktobefullyremote.Only12percentofGenerationZemployeespreferredworktobefullyin-person.

ReadmoreNote(s):UnitedStates;March3to17,2023;954respondentsSource(s):HandshakeWorkerswhosaytheyarejustasproductiveworkingvirtuallyaswhenintheofficeintheUnitedStatesin2022,bygenerationU.S.workerproductivitywhenworkingfromhomevs.office2022,bygeneration70%65%59%60%50%40%30%20%10%0%50%23%BabyboomersGenXMillennialsGenZ23Description:Asurveyconductedin2022foundthatmembersofGenerationZweretheleastlikelytosaytheywerejustasproductivewhenworkingfromhomeversusworkingintheoffice.Incontrast,nearlythreetimesthenumberofBabyBoomerssaidtheywerejustasproductiveworkingfromhomeversustheoffice.ReadmoreNote(s):UnitedStates;Autumn2022;490respondents;21-65Source(s):ProvokeInsightsWhyGenerationZemployeeswouldquittheirjobsintheUnitedStatesin2022WhyGenZemployeeswouldquittheirjobsintheU.S.2022Shareofrespondents20%0%Unsatisfactorysalary10%30%40%50%60%54%Burnoutandlackofwork-lifebalanceNotdoingwhatI'mpassionateaboutLimitedcareerprogressionopportunitiesNoremoteworkoptions42%37%33%30%Disagreementwithmanager/managementLackoflearningopportunities25%23%Inadequatehealthinsurance20%19%NothavingbondswithcolleaguesatworkFormaldresscode16%24Description:GenerationZ’sentryintotheworkforcehasledtochangingworkplaceexpectationsinwhichGenZemployeesarewillingtowalkawayiftheseexpectationsarenotmet.In2022,54percentofGenZemployeesintheUnitedStatessaidthattheywouldwalkawayfromajobduetoanunsatisfactorysalary,while42percentsaidtheywouldquitifthejobcausedburnoutandlackedwork-lifebalance.30percentofGenerationZemployeesalsoreportedthattheywouldquitiftherewereno[...]

ReadmoreNote(s):UnitedStates;March25toApril3,2022;1,205respondents;19-25yearsSource(s):TalentLMSWhatkindoftrainingdoGenerationZemployeeswanttoreceiveatworkintheUnitedStates?WhatkindoftrainingdoGenZemployeeswantatworkU.S.202260%49%48%50%40%30%20%10%0%47%46%41%40%33%32%31%1%LeadershipmanagertrainingSoftskillstrainingMentalhealthtrainingHardskillstrainingPersonalfinancetrainingCross-training

DE&Itraining

Environmental

Cybersecuritytraining

trainingOther25Description:In2022,49percentofGenerationZemployeesintheUnitedStatessaidthattheywouldwanttoreceiveleadershipmanagertrainingatworkintheUnitedStates,while47percentwantedtoreceivetraininginmentalhealth.Outofallprovidedtrainingtypes,cybersecuritytrainingandenvironmentaltrainingwereleastrequestedbyGenZemployees.ReadmoreNote(s):UnitedStates;March25toApril3,2022;1,205respondents;19-25yearsSource(s):TalentLMSShareofconsumerswhobelievetheirfinancialsituationshaveworsenedorwillworsenintheUnitedStatesin2022,bygenerationU.S.consumersontheirworseningfinancialconditions2022,bygenerationExpectsfinancialsituationtoworsenovernext12months54.6%Financialsituationworsenedoverlast12months52.2%60%50%40%30%20%10%0%54%51.2%45.9%39.8%37.9%31.6%30.3%25.7%BabyboomersandseniorsGenerationXBridgemillennialsMillennialsGenerationZ26Description:AsurveyconductedinJuly2022intheUnitedStates,foundthatconsumersfromoldergenerationsweremorelikelytobelievetheirfinancialsituationhadgottenworse,orwouldbecomeworseinthecomingyear.54percentofBabyBoomerssaidtheirfinancialsituationhadworsenedoverthelast12months,versus45.9percentofGenZrespondents.ReadmoreNote(s):July1to20,2022;3,783respondents;U.S.consumersSource(s):PYMNTSCHAPTER

04PoliticsShareofadultsproudtobeAmericanintheUnitedStatesin2023,byageU.S.prideinbeingAmerican2023,byageShareofrespondents55andolder20%35-5430%18-340%10%40%50%50%60%ExtremelyproudVeryproud40%18%29%29%24%17%ModeratelyproudOnlyalittleproudNotatallproud21%31%2%7%15%1%3%11%28Description:Asof2023,patriotismintheUnitedStatesvariedgreatlybyage.Accordingtoasurvey,18percentofthosebetween18and34yearsofageconsideredthemselvesextremelyproudtobeAmerican.Incontrast,abouthalfofrespondents55andolderconsideredthemselvesextremelyproudtobeAmerican.ReadmoreNote(s):NorthAmerica,UnitedStates;June1to22,2023;1,013respondents;18yearsandolder;U.S.residentsSource(s):GallupTrustinmajorinstitutionsamongGenerationZintheUnitedStatesinJune2020andMay2022GenerationZtrustlevelsininstitutionsU.S.2020and2022ShareofrespondentsMay202230%June202040%0%10%20%50%60%70%80%75%SmallbusinessThemilitary69%63%52%59%Banks47%49%57%ThepubliceducationalsystemBigbusinessThechurch/organizedreligionOrganizedlabor48%47%47%45%44%44%36%42%37%ThehealthcaresystemThepolice36%31%TheSupremeCourtTelevisionnews43%42%29%41%Newspapers36%29Description:Inasurveyheldin2020,52percentofGenerationZrespondentsintheUnitedStatessaidthattheytrustthemilitary,makingitthesecond-mosttrustedinstitution.Thisnumberroseto63percentwhenthesurveywasheldagainin2022.Inthatyear,theinstitutionthatGenZwasleastlikelytotrustwastheU.S.Congress,withonly38percentsayingtheyhadatleastsometrustinCongress.ReadmoreNote(s):UnitedStates;June19to24,2020andMay3,2022;1,955respondents;13-23Source(s):MorningConsultShareofAmericansaged18to26yearswhotrustselectmajorinstitutionsagreatdealorquitealotintheUnitedStatesin2023,bypartyShareofGenZwhotrustmajorU.S.institutions2023,bypartyShareofrespondentsIndependents20%

30%Republicans40%Democrats50%0%10%60%70%80%90%100%23%ThepoliceThemilitary71%12%14%26%62%73%Science50%92%12%11%ThecriminaljusticesystemThemedicalsystemTheSupremeCourtInformationyoufindontheinternetCongress41%34%38%43%16%15%14%33%11%21%24%6%11%10%LargetechcompaniesThenews12%9%10%8%7%22%Thepresidency5%25%30Description:Accordingtoasurveyconductedin2023,71percentofRepublicansaged18to26yearssaidthattheytrustedthepoliceagreatdealorquitealotintheUnitedStateswhileonly23percentofIndependentsand12percentofDemocratsaged18to26yearsoldsharedthisbelief.ReadmoreNote(s):UnitedStates;April24toMay8,2023;3,114respondents;18-26yearsSource(s):GallupShareofGenZteenagerswhotrustvariousinstitutionssomeoragreatdealintheUnitedStatesin2023,bypartyaffiliationandraceGenZteens'trustinU.S.institutions2023,bydemographicThefederalgovernment89%Thecriminaljusticesystem83%ThepoliceNewsorganizations100%90%80%70%60%50%40%30%20%10%0%75%72%63%62%62%59%41%56%52%52%52%51%50%49%48%48%47%43%40%38%37%37%DemocratRepublicanWhiteIndependentNon-whiteAllGenZteens31Description:Accordingtoasurveyconductedin2023,72percentofGenZteenagersintheUnitedStatestrustedthepolicesomeoragreatdealwhile40percenthadatleastsometrustinnewsorganizations.Inthatyear,GenZteenswhoidentifiedasRepublicanwerethemostlikelysurveyeddemographicgrouptohaveatleastsometrustinthepoliceandinthecriminaljusticesystem.Incomparison,GenZteenswhoidentifiedasDemocratsweremorelikelytotrustnewsorganizationsandthe[...]

ReadmoreNote(s):UnitedStates;August21toSeptember15,2023;756respondents;13-17yearsSource(s):PublicReligionResearchInstituteWhichagegroupinpositionsofpowerwouldbebestplacedtofacilitatechangeintheworld?ShareofGenZwhobelieveselectagegroupsarebesttochangetheworld202350%44%45%40%35%30%25%20%15%10%5%28%22%6%0%16-24yearolds25-33yearolds33-41yearolds41+32Description:Accordingtoasurveyconductedin2023,44percentofGenZintheUnitedStatessaidthatpeopleagedbetween25and33werebestplacedtofacilitatechangeintheworld.Incomparison,28percentbelievedthatpeopleagedbetween16to24wouldbebesttochangetheworldinthatyear.ReadmoreNote(s):UnitedStates;April11-18,2023;1,001respondentsSource(s):VoxburnerThinkingaboutthekindofAmericainwhichyouwanttolive,howimportantarethefollowingissuestoyourightnow?ShareofGenZrespondentswhobelieveselectsocialissuesareimportantU.S.2022Shareofrespondents0%10%20%30%40%50%60%70%80%90%100%ProtectingaccesstocleanwaterandfreshairReducinggunviolenceandmassshootingsGuaranteeingaqualityeducationforeverychildCreatingjobs89%88%88%86%AccessingaffordablehousingPreservingindividualrightsandfreedomsFightingcrime86%86%86%86%CurbinginflationandthecostoflivingEnsuringgreateraccesstohealthcareDealingwiththementalhealthcrisisEnsuringelectionsarefreeandfairAddressingsystemicracism85%85%82%78%Upholdingwomen'sreproductiverights76%33Description:In2022,89percentofsurveyedGenerationZsaidthatprotectingaccesstocleanwaterandfreshairwasimportanttothekindofAmericainwhichtheywanttolive,followedby88percentwhoadvocatedfortheimportanceofreducinggunviolenceandmassshootingsinAmerica.ReadmoreNote(s):UnitedStates;December2022;3,227respondents;15-25yearsSource(s):murmurationShareofadultswhohaveparticipatedinvariouspoliticalactivitiesin-personintheUnitedStatesin2023,bygenerationU.S.politicalactivismbygeneration2023AttendedarallyordemonstrationVolunteeredforagrouporcauseAttendedacommunitymeetingAvoidedbuyingaparticularbrandContactedanelectedofficial41%45%40%35%30%25%20%15%10%5%39%39%38%36%31%30%24%23%23%22%16%22%21%18%17%

17%16%16%15%15%15%15%14%14%9%8%8%7%7%0%GenZadultsMillennialsGenXersBabyBoomersSilentGenerationAllAmericanadults34Description:Accordingtoasurveyconductedin2023,15percentofGenZadultsintheUnitedStatessaidthattheyhaveattendedarallyordemonstrationcomparedtoeightpercentofMillennialsandGenXers.GenZadultswerealsothemostlikelygenerationtovolunteerforagrouporacause,at30percent.ReadmoreNote(s):UnitedStates;August21toSeptember15,2023;6,616respondents;18yearsandolderSource(s):PublicReligionResearchInstituteOpinionsonhowimportantitistoGenZtoimprovetheirenvironmentalimpactintheU.S.in2022,bydemographicShareofGenZimprovingenvironmentalimpactintheU.S.2022,bydemographic70%60%64.3%50%40%30%20%10%0%47.1%43.7%43.3%36.2%35.3%GenZmenGenZwomenGenZurbanGenZruralGenZhigheducationGenZloweducation35Description:InasurveyconductedfromOctober2021toJuly2022,respondentsrevealedthatGenZers(orzoomers)caredaboutimprovingtheirenvironmentalimpact.GenZerswhohaveattainedahigheducationwerethosewhofoundimprovingtheirenvironmentalimpactthemostimportant,with64.3percentstatingtheyfounditveryimportant.ReadmoreNote(s):UnitedStates;October2021toJuly2022;4,233*;18-25years;Generation"GenZ";*RespondentsinOctober2021:1,062RespondentsinJanuary2022:1,051RespondentsinMay2022:1,060RespondentsinJuly2022:1,060Thequestion[...]

ReadmoreSource(s):LatanaCHAPTER

05ReligiousandpersonalbeliefsShareofAmericanswhoareagedbetween18to24yearsoldintheUnitedStatesin2022,byreligiousaffiliationShareofAmericanswhoare18to24yearsoldU.S.2022,byreligion30%26%