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INDUSTRIES

&

MARKETSDishwashing

Detergents:market

data

&

analysisMarket

InsightsreportOctober2023Table

of

ContentsOverviewAppendixSummary567ProductOverviewAuthor1819MarketDefinitionKeyTakeawaysMarket

NumbersRevenue9121516AverageRevenue

per

CapitaOnlineRevenueShareMobile/DesktopSplit2MARKET

INSIGHTSThis

report

is

part

ofour

Market

Insights

productGainabetterunderstandingofmarketsacross190+

geographicalentities

onaglobal,

regional,country,

and/orstatelevel.

Accessourdatavia

webinterface,download(XLS,

PDF,PPT),or

reports.Benefitfromour48-hourcustomerservice

guarantee.•

10

sectors:

advertising&media,consumers,countries,digital

sector,finance,health,

industrialsector,mobility,andtechnology•

1,000+

markets,

e.g.,

FinTech,Food,or

Robotics•

KPIs,

e.g.,

revenue,marketshares,prices,andvolume•

Features:Compare

countries®ions,

change

currencies,

selectvisualizations,

and/or

customize

downloads•

Usecases:

sales

planning,

investment

decision

support,resourceallocation,andportfolio

management10sectors190+geographicalentities1,000+markets400+reportsFind

out

more

on:https://www.Goto

Market

Insightscom/outlook/3CHAPTER

1OverviewThe

Dishwashing

Detergents

market

is

a

fast

growing

marketOverview:

SummarySummaryConsumers’

awareness

when

purchasingeveryday

products

hasincreased

inrecent

years.

Price

and

brandsare

taking

abackseat

andsustainability

isbecoming

anincreasingly

important

topicforconsumers.

Evenifconventionalcleaning

agentsarethecheaper

alternative,

more

andmore

consumers

arechoosing

to

usecleaning

agentsthatareless

harmfultonatureand

humans.Sustainability

not

only

includesmore

environmentally

friendly

and

degradableingredients;

packagingisalsoakey

issue.

Attitudes

towards

plasticusageandrecycling

havechangedandarebecoming

more

important

toconsumers.Products

thatfocusonsustainabilityhaverecently

developed

fromanicheproduct

to

atopseller.5Sources:Market

Insights

2023Dishwashing

Detergents

is

an

important

part

of

the

Home

&

Laundry

CaremarketOverview:

Market

DefinitionMarket

definitionThedishwashing

detergents

market

covers

cleaning

products

usedforwashingupand

cleaning

dishesand

cutlery.

Both

detergentsfor

dishwashers

andhanddishwashing

detergents

inliquid,powder,

or

tabformare

includedinthismarket.Onlyretail

salestoprivatecustomers

(B2C)

arerepresented

intherevenue

figuresshown;

B2B

sales

to

bulkconsumers

arenot

takenintoaccount.Thedishwashing

detergents

pageprovides

market

insightsand

examineschangesinrevenue

trends,users,

and

average

revenue

peruser.

Saleschanneldata

isalsodisplayed.

Thesales

channel

provides

the

ratiobetween

onlineandofflinepurchases

and

thecomparison

between

purchasesmadeviamobile

anddesktopdevices.

Themarket

dataonly

covers

the

B2Cmarket,

andrevenue

isestimated

based

onwhere

the

transaction

occurs.

Detailed

definitionsandexplanationsforeach

market

canbefoundonthecorresponding

pages.6Sources:Market

Insights

2023Dishwashing

Detergents

accounted

for13.69%

of

the

Home

&

Laundry

Caremarket

revenue

in

2022Overview:

Key

Takeaways

and

inscope

/outof

scopeKeyTakeawaysInscopeOutof

scopeRevenue

inthedishwashingdetergents

market

amountsto

US$26.95bn

in2023.Themarket

isexpected

togrow

annuallyby

5.32%

(CAGR2023-2028).Thissegment

includes:Thissegment

excludes:Inglobalcomparison,

most

revenue

isgenerated

inthe

United

States(US$3,629.00m

in2023).•Dishwashing

powder•Dishwashing

tablets•Dishwashing

Detergents

forbulkconsumers

(B2B)Inrelation

to

totalpopulationfigures,perperson

revenues

of

US$3.51

aregenerated

in2023.•Dishwashing

liquid•Hand

dishwashing

detergents7Sources:Market

Insights

2023CHAPTER

2Market

NumbersDishwashing

Detergents

revenue

are

estimated

to

increase

at

a

CAGR(1)

of

4.7%from2018

to

2028Market

Size:

GlobalRevenue

inbillionUS$34.932.5+4.7%(1)31.129.828.427.026.124.724.022.322.0201820192020202120222023202420252026202720289Notes:(1)

CAGR:

Compound

Annual

GrowthRateMarket

Insights

2023Sources:With

revenue

of

US$9.6bn,

Asia

is

the

biggest

market

among

selected

regions,

in2022Market

Size:

Regional

Comparison

(1/2)Revenue

inbillionUS$+5.8%(1)13.4+5.3%(1)+4.4%(1)9.68.97.5+11.5%(1)6.65.84.6+4.9%(1)2.40.30.42022202820222028202220282022202820222028EuropeAfricaAmericasAsiaAustralia10

Notes:Sources:(1)

CAGR:

Compound

Annual

GrowthRateMarket

Insights

2023With

revenue

of

US$3.4bn,

the

United

States

is

the

biggest

market

amongselected

countries,

in

2022Market

Size:

Regional

Comparison

(2/2)Revenue

inbillionUS$+3.4%(1)4.1+3.6%(1)3.42.92.3+3.4%(1)+2.9%(1)+5.0%(1)1.21.00.91.00.90.72022202820222028202220282022202820222028ChinaUnited

StatesUnited

KingdomGermanyFrance11

Notes:Sources:(1)

CAGR:

Compound

Annual

GrowthRateMarket

Insights

2023Dishwashing

Detergents

average

revenue

per

capita

are

estimated

to

increaseat

a

CAGR(1)

of

3.9%

from2018

to

2028Market

Size:

GlobalAveragerevenue

percapita

inUS$4.44.1+3.9%(1)4.03.83.73.53.43.23.23.03.02018201920202021202220232024202520262027202812

Notes:Sources:(1)

CAGR:

Compound

Annual

GrowthRateMarket

Insights

2023With

average

revenue

per

capita

of

US$10.4,

Australia

is

the

biggest

marketamong

selected

regions,

in

2022Market

Size:

Regional

Comparison

(1/2)Averagerevenue

percapita

inUS$+3.6%(1)+5.3%(1)12.910.610.5+3.7%(1)7.87.25.8+9.0%(1)+5.2%(1)3.22.92.11.92022202820222028202220282022202820222028EuropeAfricaAmericasAsiaAustralia13

Notes:Sources:(1)

CAGR:

Compound

Annual

GrowthRateMarket

Insights

2023With

average

revenue

per

capita

of

US$13.3,

France

is

the

biggest

marketamong

selected

countries,

in

2022Market

Size:

Regional

Comparison

(2/2)Averagerevenue

percapita

inUS$+2.7%(1)+3.4%(1)+4.6%(1)15.6+2.9%(1)14.013.213.311.911.410.010.1+3.7%(1)2.01.62022202820222028202220282022202820222028ChinaUnitedStatesUnitedKingdomGermanyFrance14

Notes:Sources:(1)

CAGR:

Compound

Annual

GrowthRateMarket

Insights

2023Inthe

Dishwashing

Detergents

market,

online

revenue

share

reached

7.3%

in2022FurtherMarket

AnalysisOnline

revenue

share100.0%100.0%100.0%94.7%100.0%93.7%100.0%92.7%100.0%92.3%7.7%100.0%91.0%100.0%89.4%100.0%89.1%100.0%88.6%96.4%95.8%10.6%202510.9%202611.4%20273.6%4.2%5.3%9.0%20246.3%20217.3%20222018201920202023OnlineOffline15Sources:Market

Insights

2023Inthe

Dishwashing

Detergents

market,

mobile

revenue

share

reached

49.1%

in2022FurtherMarket

AnalysisMobile/desktop

split100.0%57.8%100.0%100.0%55.0%100.0%53.5%100.0%50.9%100.0%48.8%100.0%47.0%100.0%45.3%100.0%43.6%100.0%41.9%56.5%58.1%202756.4%202654.7%202553.0%202451.2%49.1%202246.5%202145.0%202043.5%201942.2%20182023MobileDesktop16Sources:Market

Insights

2023CHAPTER

3AppendixMARKET

INSIGHTSMarket

Insights

market

data,forecasts,

and

qualitative

insightsGainabetterunderstandingofmarketsacross190+

geographicalentities

onaglobal,

regional,country,

and/orstatelevel.

Accessourdatavia

webinterface,download(XLS,

PDF,PPT),or

reports.Benefitfromour48-hourcustomerservice

guarantee.•

10

sectors:

advertising&media,consumers,countries,digital

sector,finance,health,

industrialsector,mobility,andtechnology•

1,000+

markets,

e.g.,

FinTech,Food,or

Robotics•

KPIs,

e.g.,

revenue,marketshares,prices,andvolume•

Features:Compare

countries®ions,

change

curre

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