全球咖啡市场前景及投资研究报告-培训课件外文版2024.6瑞幸退市

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MARKETSCoffeemarketworldwideCHAPTER

01OverviewRevenueofthecoffeemarketworldwidebycountryin2022(inmillionU.S.dollars)Revenueofthecoffeemarketworldwidebycountry2022RevenueinmillionU.S.dollars30,000

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50,000010,00020,00060,00070,00080,00090,000UnitedStatesJapan85,157.8840,181.9435,220.42BrazilCanadaGermanyChina25,199.5921,237.5115,339.6614,026.2612,275.5511,798.17SouthKoreaFranceItalySpain11,443.8910,598.4410,177.33IndonesiaNetherlandsUnitedKingdom8,814.513Description:Comparingthe25selectedregionsregardingtherevenueinthecoffeesegmentofthehotdrinksmarket,theUnitedStatesisleadingtheranking(85.2billionU.S.dollars)andisfollowedbyJapanwith40.2billionU.S.dollars.AttheotherendofthespectrumisRussiawith2.6billionU.S.dollars,indicatingadifferenceof82.6billionU.S.dollarstotheUnitedStates.ReadmoreNote(s):Worldwide;Jan1sttoDec31st2022Source(s):ConsumerMarketInsightsCoffeeproductionworldwidefrom2003/04to2021/22(inmillion60kilogrambags)*Coffeemarket:worldwideproduction2003/04-2021/22200180160175.35172.46168.5164.95163.69162.32156.13153.91151.18150.3141.33140.08134.0614012010080129.2127.87122.91116.36111.4105.2160402002003/042004/052005/062006/072007/082008/092009/102010/112011/122012/132013/142014/152015/162016/172017/182018/192019/202020/212021/224Description:Globalcoffeeproductionreached168.5million60-kilogrambagsasof2021/2022,decreasingfromabout175.4million60-kilogrambagsin2020/2021.Themajorityoftheworld’scoffeeisproducedbySouthAmerica,specificallyBrazil.

ReadmoreNote(s):Worldwide;2003/04to2021/22;*Coffeeproductionbyallexportingcountries.ReadmoreSource(s):ICOGloballeadingcountriesbasedoncoffeeareaharvestedin2022(in1,000hectares)Leadingcountriesworldwidebasedoncoffeeareaharvested2022Areainthousandhectares800

1,00002004006001,2001,4001,6001,8002,0001,872.51BrazilIndonesia1,285.78Colombia842.4CentralAfricanRepublicEthiopia761.11741.85Uganda727.15Guinea663.85VietNam655.92646.8Mexico539Côted’Ivoire5Description:Thisstatisticillustratesthegloballeading10countriesbasedoncoffeeareaharvestedin2022.Inthatyear,Mexicoharvestedanareaofalmost647thousandhectaresofgreencoffeeandwasrankedninthamongtheleadingcoffee-growingcountriesworldwide.ReadmoreNote(s):Worldwide;2022;DataaccessedonFebruary6,2024;*FAOdatabasedonimputationmethodology.Figureshavebeenroundedtoprovideabetterunderstandingofthestatistic.

ReadmoreSource(s):FAOTotalcoffeeimportsandexportsworldwidefrom2005/06to2022/23(in1,00060kilogrambags)Totalcoffeeimportsandexportsworldwide2005/06-2022/23ImportsExports160,000140,000120,000100,00080,00060,00040,00020,000005/06

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22/236Description:Duringthe2022/23period,globalcoffeeimportsamountedtoatotalof137million60-kilogrambags.Inthesameperiod,around140millionbagswereexportedworldwide.

ReadmoreNote(s):Worldwide;2005/06to2022/23Source(s):USDAForeignAgriculturalServiceAveragepricesforArabicaandrobustacoffeeworldwidefrom2014to2025(innominalU.S.dollarsperkg)AveragepricesforArabicaandrobustacoffeeworldwidefrom2014to2025ArabicaRobusta65432105.634.514.424.454.44.383.613.533.323.322.932.882.62.42.382.292.222.231.941.951.981.871.621.522014201520162017201820192020202120222023*2024*2025*7Description:Coffeegrowersraisetwospeciesofcoffeebean:Arabicaandrobusta.Theformerismoreexpensive,sellingfor2.93U.S.dollarsperkilogramin2018andprojectedtoincreaseinpriceto4.38U.S.dollarsin2025.Robusta,namedbecauseitcangrowatawiderrangeofaltitudesandtemperatures,soldfor1.87U.S.dollarsin2018,projectedtosellat2.38U.S.dollarsperkilogramin2025.ꢀCoffeeproductionCoffeeoriginallycomesfromEthiopia,whereasignificantportionofcoffeeproduction[...]

ReadmoreNote(s):Worldwide;2014to2025*;*Forecasts.ReadmoreSource(s):WorldBankCoffeeconsumptionworldwidefrom2012/13to2021/22withaforecastto2022/23(inmillion60kgbags)Globalcoffeeconsumption2012/13-2021/21178.5175.6168.49166.63164.53161.38158.05155.37151.51148.89146.982012/132013/142014/152015/162016/172017/182018/192019/202020/212021/222022/23*8Description:Coffeeisoneofthemostwidelyconsumedbeveragesintheworld.In2021/2022,nearly176million60kilogrambagsofcoffeewereconsumedworldwide,aslightincreasefromalmost167millionbagsinthepreviousyear.

ReadmoreNote(s):Worldwide;2012/13to2021/22Source(s):ICOCHAPTER

02ProductionandtradeWorldArabicacoffeeproductionfrom2005/06to2023/24(in1,00060kilogrambags)GlobalArabicacoffeeproduction2005/06-2023/24120,000100,00080,00060,00040,00020,000005/06

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23/2410Description:In2022/23,worldwideArabicacoffeeproductionamountedtoabout87.3million60kilogrambags.TheglobalproductionofArabicacoffeeisexpectedtoincreasetojustover97millionbagsthefollowingmarketingyear.

ReadmoreNote(s):Worldwide;2005/06to2023/24Source(s):USDAForeignAgriculturalServiceRobustacoffeeproductionworldwidefrom2005/06to2023/24(in1,00060kilogrambags)GlobalRobustacoffeeproduction2005/06-2022/2490,00080,00070,00060,00050,00040,00030,00020,00010,000005/06

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23/2411Description:ThistimelinedepictstheRobustacoffeeproductionworldwidefrom2000/01to2023/24.In2023/24,globalRobustacoffeeproductionamountedtoabout74million60kilogrambags.ReadmoreNote(s):Worldwide;2005/06to2023/24Source(s):USDAForeignAgriculturalServiceCoffeeproductionworldwidein2022,byregion(in1,00060-kilogrambags)*Globalcoffeeproduction2022,byregion90,00082,42480,00070,00060,00050,00040,00030,00020,00010,00049,71319,72619,405Africa0SouthAmericaAsiaandOceaniaMexicoandCentralAmerica12Description:Thisstatisticbreaksdownthecoffeeproductionworldwidein2022,byregion.Inthatyear,SouthAmericawasestimatedtoproduceapproximately82.42million60-kilogrambagsofcoffee,makingittheworld'slargestcoffeeproducer.

ReadmoreNote(s):Worldwide;2022;*Preliminaryestimates.Thedatashowscropyearproductionbycountry.ReadmoreSource(s):ICOLeadingcoffeeimportingcountriesworldwidein2023(inmillionU.S.dollars)Majorcoffeeimportingcountriesworldwide2023TradevalueinmillionU.S.dollars3,000

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5,00001,0002,0006,0007,0008,0009,000UnitedStatesGermany8,201.734,121.38Canada1,735.03NetherlandsUnitedKingdomSitzerlandPoland1,554.621,327.111,243.621,002637.68527.84465.46AustraliaSwedenTürkiye13Description:TheUnitedStatesimportedaround8.2billionU.S.dollarsworthofcoffeein2023,makingittheleadingimporterofcoffeeworldwidethatyear.Germanyfollowedinsecondplace,importingaround4.12billionU.S.dollarsworthofcoffee.Astheleadingglobalcoffeeimporter,theUnitedStatesimportedmorethan2.2billionU.S.dollarsworthofColombiancoffeein2022.ReadmoreNote(s):Worldwide;2023Source(s):UNComtradeLeadingcoffeeexportingcountriesworldwidein2023(inmillionU.S.dollars)Majorcoffeeexportingcountriesworldwide2023TradevalueinmillionU.S.dollars01,0002,0003,0004,0005,0006,0007,0008,0007,350.81BrazilSwitzerlandGermany3,641.663,498.17NetherlandsUnitedStatesCanada1,199.691,193.49763.21Poland538.69433.83234.33228.1MexicoUnitedKingdomCzechia14Description:In2023,Brazilexportednearly7.4billionU.S.dollars’worthofcoffeetoothercountries,makingittheworld’sleadingcoffeeexporterbyfar.Switzerlandfollowedinsecondplacewithatradevalueofroughly3.6billionU.S.dollars.

ReadmoreNote(s):Worldwide;2023Source(s):UNComtradeCHAPTER

03LeadingcoffeecompaniesWhichofthefollowingbrandsofcoffeeareyourfavorite?FavoritecoffeebrandsamongconsumersintheU.S.in2023Shareofrespondents0%5%10%15%20%25%30%35%40%45%50%55%StarbucksDunkin'48.1%44.8%Folgers29.4%Other26.1%McCafe18.3%GreenMountainPeet'sCoffeeCafeBusteloTimHortonsEightO'ClockLaColombe17.7%16.2%11.5%9.4%8.9%5.7%16/statistics/1327923/favorite-coffee-brands-among-us-consumersAccordingtoarecentU.S.surveyin2023,Starbuckswaschosenbynearly50percentofrespondentsastheirfavoritecoffeebrand.StarbuckswasfollowedbyDunkin'andFolgers,with44.8percentand29.4percentofrespondents'votes,respectively.ReadmoreNote(s):UnitedStates;December2023;1,325respondents;18yearsandolderSource(s):DriveResearchNetrevenueofStarbucksworldwidefrom2003to2023(inbillionU.S.dollars)GlobalrevenueofStarbucks2003-202335302520151029.4626.5126.5824.7224.6122.3921.3219.1619.1616.4514.913.311.710.710.49.89.47.86.45.34.1502003

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202317Description:Starbucks’netrevenuereached29.46billionU.S.dollarsin2023.Thisshowsanincreaseoverthepreviousyear'stotalof26.58billionU.S.dollars.Theglobalcoffeehousechainhasseenayear-over-yearincreaseinrevenueforthepastdecade,exceptforthedeclinein2020whichcouldbeattributedtostay-at-homemeasuresimplementedduetothecoronavirus(COVID-19)pandemic.ReadmoreNote(s):Worldwide;2003to2023;fiscalyearsendontheSundayclosesttoSeptember30Source(s):StarbucksNumberofStarbucksstoresworldwidefrom2003to2023TotalStarbuckslocationsglobally2003-202340,00035,00030,00025,00020,00015,00010,0005,00002003

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202318Description:Therewere38,038thousandStarbucksstoresworldwidein2023.Thisfigurealsoincludedothersegmentsownedbythecoffee-chainsuchasSirenRetail.Starbucksunitshavegrownalmosteveryyearoverthepastdecade.Theonlydropwasin2009,mostlikelyduetotheglobalfinancialcrisis.Globalexpansionhasultimatelyallowedthecoffee-chaintoalmostdoubleitsnumberoflocationsoverthepast10years.ReadmoreNote(s):Worldwide;2003to2023;fiscalyearsendontheSundayclosesttoSeptember30Source(s):StarbucksRevenueofTimHortonsworldwidefrom2015to2023(inbillionU.S.dollars)RevenueofTimHortonsworldwide2015-20234.54.03.53.973.83.343.333.293.1532.963.02.52.01.51.00.50.02.8120152016201720182019202020212022202319Description:Canadianquickservicerestaurant(QSR)chainTimHortonsgeneratedarevenueofapproximately3.97billionU.S.dollarsin2023.Thecompany'srevenueincreasedyear-on-yearsince2020.

ReadmoreNote(s):Worldwide;2015to2023;fiscalyearendsDecember31ofeachyearSource(s):RestaurantBrandsInternationalSalesrevenuesoftheItalianmanufacturerofcoffeeproductsLavazzafrom2016to2022(inmillioneuros)SalesrevenuesofLavazza2016-20222,5001,939.22,0001,5001,0005001,895.71,660.71,526.41,5211,512.41,446.40201620172018201920202021202220Description:ThisstatisticdepictsthesalesrevenuesoftheItalianmanufacturerofcoffeeproductsLavazzafrom2016to2022.Accordingtodata,in2022,therevenuesgainedfromthesalesofthecompanyLavazzaamountedto1.94billioneuros,anincreasecomparedto2020,whensaleswerevaluedat1.52billioneuros.ReadmoreNote(s):Italy;2016to2022Source(s):LavazzaCHAPTER

04FairtradeProductionvolumeofUTZcertifiedcoffeeworldwidefrom2011to2022(in1,000metrictons)*GlobalUTZcertifiedcoffeeproductionvolume2011-20221,8001,6001,4001,2001,0001,5601,235.531,234.871,102.831,083.65870.1857.8821.38006004002000726.59729.92715.65476.920112012201320142015201620172018201920202021202222Description:ThestatisticshowstheproductionvolumeofUTZcertifiedcoffeeworldwidefrom2009to2022.In2022,theglobalproductionofUTZcertifiedcoffeeamountedtoapproximately1.56millionmetrictons.ReadmoreNote(s):Worldwide;2011to2022;*Estimatedpotential.

Asof2022,theUTZcertificationisnolongerused.Accordingtothesource,"Withthelaunchofthe2020RainforestAllianceCertificationPrograminJuly2020andtheintroductionofthe[...]ReadmoreSource(s):UTZNumberofUTZcertifiedcoffeeproducingcountriesworldwidefrom2011to2022UTZcertifiedcoffee:globalnumberofproducingcountries2011-202230262525242424252015105232323232221020112012201320142015201620172018201920202021202223Description:ThestatisticshowsthenumberofUTZcertifiedcoffeeproducingcountriesworldwidefrom2009to2022.In2022,therewere26UTZcertifiedcoffeeproducingcountriesintheworld.ReadmoreNote(s):Worldwide;2011to2022Source(s):UTZUTZce