MOOC College Students'Innovation and Entrepreneurship Practice-Southwest Jiaotong University 中国大学慕课答案

MOOCCollegeStudents'InnovationandEntrepreneurshipPractice-SouthwestJiaotongUniversity中国大学慕课答案UnitTest：Chapter1-21、问题：ThefirstChinaGraduateContestonSmart-cityTechnologyandCreativeDesignwasheldin().选项：A、BeihangUniversityB、SouthwestJiaotongUniversityC、SunYat-senUniversityD、SichuanUniversity正确答案:【BeihangUniversity】2、问题：Thewinningwork“ofosharebicycles,”whichwasfrom().选项：A、The2thChinaCollegeStudents’‘InternetPlus’InnovationandEntrepreneurshipcompetitionB、The2thNationalUniversityStudentSocialPracticeandScienceContestonEnergySavingEmissionReductionC、The2thChina-USYoungMakerCompetitionD、The2thNationalCollegeMechanicalInnovationCompetition正确答案:【The2thChinaCollegeStudents’‘InternetPlus’InnovationandEntrepreneurshipcompetition】3、问题：Basedonpastexperience,inordertoachievegoodresultsincollegestudents'innovationandentrepreneurshippracticeactivities,ateampreferablyhasthefollowingadvantages:选项：A、CreativeideaB、Carryoutinnovationandentrepreneurialpracticeundertheneweraof“Internetplus”C、HandyreplyD、ModerateprojectpromotionE、Sameprofessionalbackground正确答案:【Creativeidea#Carryoutinnovationandentrepreneurialpracticeundertheneweraof“Internetplus”#Handyreply#Moderateprojectpromotion】4、问题：FirstChina-USYoungMakerCompetitionwasheldin2014.选项：A、正确B、错误正确答案:【正确】5、问题：TheChinaCollegeStudents“Internet+”InnovationandEntrepreneurshipCompetitionisheldeverytwoyears.选项：A、正确B、错误正确答案:【错误】6、问题：In2015,JilinUniversityhostedthefirstChinaCollegeStudents“Internet+”InnovationandEntrepreneurshipCompetition.选项：A、正确B、错误正确答案:【正确】7、问题：In2016,thelaunchingceremonyofcreatethefuturetogether-China-USyoungmakercompetitionwasheldinChengdu.选项：A、正确B、错误正确答案:【正确】8、问题：In1988,TsinghuaUniversitysetupitsfirstChallengeCupcompetition.选项：A、正确B、错误正确答案:【正确】9、问题：In2008,thefirstNationalUniversityStudentSocialPracticeandScienceContestonEnergySavingEmissionReductionwasheldatZhejiangUniversity.选项：A、正确B、错误正确答案:【正确】10、填空题：Theteachingteamlaunched8coursesofTechnologyInnovationCourseforCollegeStudentsviatheChineseUniversityMOOCbasedonpreviousscienceandtechnologycompetitionsin()(year).正确答案:【2017】11、填空题：Thiscourseincludes()chapters.正确答案:【16】UnitTest：Chapter3-41、问题：Theprojectofrailwayswitchsnowprotectionsystembasedontheprincipleoftheairumbrella,wasthesecondprizewinnerofthe:选项：A、theFirstChina-USYoungMakerCompetitionB、the10thNationalCompetitionofTransportScienceandTechnologyforStudentsC、the10thNationalUniversityStudentSocialPracticeandScienceContestonEnergySavingEmissionReductionD、the6thNationalMechanicalInnovationDesignCompetition正确答案:【the10thNationalCompetitionofTransportScienceandTechnologyforStudents】2、问题：Therearefourlevelsofproblemsolvingmethods.Thehighestlevelisto().选项：A、usenewmethodstosolveoldproblemsB、useoldmethodstosolvenewproblemsC、usenewmethodstosolvenewproblemsD、useoldmethodstosolveoldproblems正确答案:【usenewmethodstosolvenewproblems】3、问题：Theintelligentbrainmachineismainlycomposedofthefollowingfivemodules:选项：A、EEGacquisitionmoduleB、signalprocessingmoduleC、interactionmoduleD、communicationsystemmoduleE、self-power-supplymoduleF、SteeringmechanismmoduleG、Coolingmodule正确答案:【EEGacquisitionmodule#signalprocessingmodule#interactionmodule#communicationsystemmodule#self-power-supplymodule】4、问题：ofohascreatedamodelofbicyclesharingwithnopiles.选项：A、正确B、错误正确答案:【正确】5、问题：Thedesignofanenergy-savingcleaningdeviceforhigh-risebuildingexteriorwallisbasedonthecavitationjettechnique.选项：A、正确B、错误正确答案:【正确】6、问题：Inmidsummer,thetemperatureinsideacarparkedoutdoorsrisessharply,makingtheairqualityinthecarpoor.Theon-boardsolar-poweredventilationandcoolingsystemisdesigned,whichnotonlymakesfulluseofsolarenergytoprovideenergyforairconditioning,butalsoreducestheinternaltemperatureofthecar.选项：A、正确B、错误正确答案:【正确】7、填空题：Willink—microintelligentbrainmachineisbasedon()technology.正确答案:【braincomputerinterface##%_YZPRLFH_%##BCI##%_YZPRLFH_%##Braincomputerinterface##%_YZPRLFH_%##BrainComputerInterface】UnitTest：Chapter5-61、问题：Willink—microintelligentbrainmachineisthebronzemedalworkinthe（）ChinaCollegeStudents’“InternetPlus”InnovationandEntrepreneurshipCompetition选项：A、1stB、2ndC、3rdD、4th正确答案:【2nd】2、问题：Theofofounderis().选项：A、ZhangmingB、DaiweiC、ZhouxiangD、Wangwei正确答案:【Daiwei】3、问题：Beforedesigningthespeechcontentoftheprojectdisplay,thethemeofthespeechmustbeclarified,andtheentirepresentationcontentshouldfitthetheme.选项：A、正确B、错误正确答案:【正确】4、问题：Intheprocessoftransforminganinnovativecompetitionplanfromanideaintoarealthing,newideaswillbegenerated,optimizedandsublimated.选项：A、正确B、错误正确答案:【正确】5、问题：Inparticular,ofosharingbikes,aftercontinuousimprovementandschemeoptimization,launchedanofobicycletomeetmarketdemand,whichledtoagreatentrepreneurialsuccess,andalsosolvedtheproblemofthelastkilometerinthecity,andmadeurbantravelmoreconvenience.选项：A、正确B、错误正确答案:【正确】6、问题：Inthiscourse,allentrepreneurialprojectscomefromtheChinaCollegeStudentsInternet+InnovationandEntrepreneurshipCompetition,ofwhichthe‘Ofo’sharedbicycleisatypicalcase.选项：A、正确B、错误正确答案:【错误】7、问题：TheChinaCollegeStudentsInternet+InnovationandEntrepreneurshipCompetitionisdividedintofourgroups:Creative,Startup,Growth,andEmployment-basedEntrepreneurship.选项：A、正确B、错误正确答案:【正确】8、填空题：Thesethreetypesofmaterialscanbeinterspersedorcombinedintovariousforms,suchas(),posters,orDMbrochures,toachieveavividimageforpublicityanddisplay.正确答案:【videos##%_YZPRLFH_%##video##%_YZPRLFH_%##Videos##%_YZPRLFH_%##video##%_YZPRLFH_%##VIDEO##%_YZPRLFH_%##VIDEOS】UnitTest：Chapter7-81、问题：()isthemostbasicmethodofsocialandmarketresearch.选项：A、ExperimentB、ObservationC、SurveymethodD、Interview正确答案:【Observation】2、问题：Iftheapplicationissubmittedelectronically,ingeneral,youwillreceiveanelectronicversionacceptancenoticeandanapplicationfeepaymentnotice/feereductionapprovalnoticewithin()workingdays.选项：A、100B、2-3C、30D、15正确答案:【2-3】3、问题：ThebasicprocessesofMarketResearchare().选项：A、ClarifyinginvestigationobjectivesB、DesigninganinvestigationplanC、MakinganinvestigationplanD、OrganizingfieldinvestigationsE、Collationandanalysisofinvestigationdata正确答案:【Clarifyinginvestigationobjectives#Designinganinvestigationplan#Makinganinvestigationplan#Organizingfieldinvestigations#Collationandanalysisofinvestigationdata】4、问题：Thedefinitionofinventionis:Inventionreferstoanewtechnicalsolutionsuitableforpracticalusethatisappliedtotheshape,structure,orcombinationofproducts选项：A、正确B、错误正确答案:【错误】5、问题：TherearethreetypesofpatentsinChina:inventionpatents,utilitymodelpatents,anddesignpatents.选项：A、正确B、错误正确答案:【正确】6、问题：ThedefinitionofdesigninChina'sPatentLawis:Appearancedesignreferstoanewdesignthatisaestheticallypleasingandsuitableforindustrialapplicationsfortheshape,patternorcombinationofcolorsandshapesandpatterns.选项：A、正确B、错误正确答案:【正确】7、问题：Marketresearchreferstotheuseofscientificmethods—purposefullyandsystematicallycollecting,recording,sortingoutandanalyzingthemarketsituation,andprovidinganobjectiveandcorrectbasisforthedecision-makersofenterprisestomakepolicies,marketforecasts,businessdecisions,andplans.选项：A、正确B、错误正确答案:【正确】8、填空题：Designpatentsfocusonthe()creationsmadebydesignersontheappearanceofaproduct.正确答案:【artistic##%_YZPRLFH_%##aesthetic##%_YZPRLFH_%##artisticandaesthetic】UnitTest：Chapter9-101、问题：Whichoneisnotrightfortheabilitiesofentrepreneurialteammembers?选项：A、Theabilitiesofanentrepreneurialteamboildowntothreeimportantaspects:managementability,marketingability,andtechnicalability.B、Differententrepreneurialstagesrequiredifferentcapabilities.Ateamshouldtimelyanalyze,supplement,andintegrateitsabilities,topromotethedevelopmentofentrepreneurialprojects.C、investigatethemarket,collectinformation,andperformstatisticsanalysiswhenstartingabusiness.D、ageandbackground.正确答案:【ageandbackground.】2、问题：WhichoneisnottherelationshipbetweenselfcognitionandEntrepreneurship?选项：A、Theprocessofentrepreneurshipisaprocessofcontinuousself-awareness.B、Theprocessofentrepreneurshipisaprocessofconstantlystrengtheningmutualrecognition.C、Theprocessofentrepreneurshipisaprocessofentrepreneurialteammembersconstantlyadjustingtheirpositioningandroleinentrepreneurship.D、Therelationshipwithboss.正确答案:【Therelationshipwithboss.】3、问题：The5Pelements,namelythefiveteamelementsrequiredbyanentrepreneurialteam,arePURPOSE,PEOPLE,PLACE,POWERandPLAN.选项：A、正确B、错误正确答案:【正确】4、问题：Theoriginalintentionofstayinghungry”wastomoreconvenientlyconnectmerchantsandconsumersinthetakeawaymarket.选项：A、正确B、错误正确答案:【正确】5、问题：TheSWOTanalysismethod,situationanalysis,istolistvariousmajorinternaladvantages,disadvantagesandexternalopportunitiesandthreatsthatarecloselyrelatedtotheresearchobject,andlisttheminamatrix,andthentousetheideaofsystemanalysistomatchandanalyzevariousfactors,andtodrawaseriesofcorrespondingconclusionsfromthem.选项：A、正确B、错误正确答案:【正确】6、问题：Fivefunctionalbarriersofateam:lackoftrust,fearofconflict,lackofcommitment,evasionofresponsibility,anddisregardforresults.选项：A、正确B、错误正确答案:【正确】7、问题：Thebusinessmodelcanvasiscomposedofnineparts:1.Customersegments;2.Valuepropositions;3.Channels;4.Customerrelationships;5.Keypartnerships;6.Keyactivities;7.Keyresources;8.Fixedcosts;9.Revenuestreams.选项：A、正确B、错误正确答案:【正确】8、问题：Thecoreworkandprocessofanentrepreneurialteamare：1.Rationalanalysisandseizingofbusinessopportunities2.Themostrationaluseandallocationofresources3.Understandingandavoidingrisks选项：A、正确B、错误正确答案:【正确】9、问题：Teamcultureisthesumoftheteam’smaterialandspiritualwealth,theteam’sadhesiveandsoul,andtheteam’ssourceofvitality.选项：A、正确B、错误正确答案:【正确】10、问题：Leadershipisnottheleaderoftheteam.Toleadbyexamplewillhaveastrongimpactonemployees,andemployeeswillalsobewillingtoobeyandfollow.选项：A、正确B、错误正确答案:【错误】11、问题：Forbusinessmodel,merelydiscoveringbusinessopportunitiesandproposinghigh-qualityproductsandservicesdoesnotguaranteetheprofitabilityoftheenterprise.Itisnecessarytodevelopbusinessmodelsinordertoturnideasandopportunitiesandproductsintowealth,whichshowstheimportanceofbusinessmodels.选项：A、正确B、错误正确答案:【正确】12、问题：Thepositioningoftheenterpriseistoestablishamoredirectandspecificconnectionatthestrategicandexecutivelevels,whichisdirectlyreflectedinthevalueofcustomers,emphasizingtheconstructionofbusinessmodels.选项：A、正确B、错误正确答案:【正确】UnitTest：Chapter11-121、问题：Marketinformationdoesnotincludethefollowing:选项：A、IndustryinformationB、MarketdemandinformationC、productinformationD、ConsumerinformationE、CompetitiveinformationF、Ageinformation正确答案:【Ageinformation】2、问题：Environmentalinformationdoesnotincludethefollowing:选项：A、PoliticalenvironmentinformationB、EconomicandenvironmentalinformationC、SocialandculturalenvironmentalinformationD、TechnicalenvironmentinformationE、Financialinformation正确答案:【Financialinformation】3、问题：Marketresearchisanimportantpartoftheentrepreneurialplan.选项：A、ObservationsurveymethodB、InquirysurveymethodC、ExperimentalsurveymethodD、Theorialsurveymethod正确答案:【Theorialsurveymethod】4、问题：Entrepreneursneedtomakeriskestimatesinordertodevelopeffectivestrategiestodealwiththesethreats.Themainrisksofnewcompaniesmaycomefromcompetitors’reactions,fromtheirownweaknessesinmarketing,productionormanagement,orfromtheobsolescenceoftheirproductsbroughtaboutbytechnologicaladvancements.Itisnecessaryforentrepreneurstoprovide()intheentrepreneurialplantodealwiththeaboverisks.选项：A、alternativestrategiesB、fundingC、productD、Marketplan正确答案:【alternativestrategies】5、问题：Tencent,AlibabaandBaiduarenotregisteredinChina,butinoneoftheCaribbeanislandscalledtheCaymanIslands.选项：A、正确B、错误正确答案:【正确】6、问题：Beforesettingupacompanywithregisteredcapital,itisnecessarytoconsiderclearlyhowthecompany'sregisteredcapitalisset,andtopreparerelevantfundsforthispurpose.选项：A、正确B、错误正确答案:【正确】7、问题：Thecontentsofthemarketsurveymainlyinclude:marketdemandsurvey,marketenvironmentsurvey,marketingpracticesurvey,marketcompetitionsurveyetc.选项：A、正确B、错误正确答案:【正确】8、问题：Formakingabusinessplan,thefirstthingyouneedtomakeabusinessplanisinformationgathering.选项：A、正确B、错误正确答案:【正确】9、问题：Entrepreneurialplanstoattractventurecapitalaremainlyforventureinvestors,andtheirpurposeistoraisefundsfromventureinvestors.选项：A、正确B、错误正确答案:【正确】10、问题：Afterthecompanyisestablishedsuccessfully,collegestudententrepreneursshouldfocusontheentrepreneurialplan,andthebestentrepreneurialplanisyourbackground.选项：A、正确B、错误正确答案:【错误】UnitTest：Chapter13-141、问题：Whichonedoesnotincludeforcorporatefinancialmanagement?选项：A、Scientificmodernfinancialmanagementmethods.B、Clarificationofmarketdevelopment.C、Accountingdata.D、Socialintegritymechanism.E、Numberofemployees.正确答案:【Numberofemployees.】2、问题：In2014,afterreturningtoQinghaiProvinceasavolunteerteacher,DaiWeilearnedfromajuniorbrotherwhowasworkingasaninternat“WillHunting”capital,analumnusofPekingUniversity.Helearnedthat“WillHunting”capitalhadjustraised$（）millionandwantedtofindsomeyoungpeopletomakeearlyinvestment.选项：A、150B、15C、1500D、1正确答案:【150】3、问题：Knowingthefinancingchannels,howtofindpotentialinvestors?Infact,therearetwowaystofindinvestors:oneistowaitforinvestorstocometoyou,andtheotheristofindinvestorsbyyourself.Firstofall,howtogetinvestorstofindyou.howmanymethodsareOK（）asfollowing.选项：A、ActivelyseekInternetmediacoverageB、PushyourproductstofreepromotionchannelsC、PushyourproducttofinancingplatformsD、SettledinincubatorjointofficespaceE、MakeyourselfabrandF、Participateininnovationandentrepreneurshipcompetitions正确答案:【ActivelyseekInternetmediacoverage#Pushyourproductstofreepromotionchannels#Pushyourproducttofinancingplatforms#Settledinincubatorjointofficespace#Makeyourselfabrand#Participateininnovationandentrepreneurshipcompetitions】4、问题：Generally,therearesixchannels:self-ownedsavings,partnerinvestment,familyfinancing,angelinvestment,bankloans,andincentivefundsforentrepreneurshipcompetitions.选项：A、正确B、错误正确答案:【正确】5、问题：OfOisaprojecttosolvetheproblemofshortdistancetravel(between500metersand5kilometers)bymeansofintelligenthardware+sharing.选项：A、正确B、错误正确答案:【正确】6、问题：Enterprisefinancialmanagementisthemanagementofassetacquisition(investment),capitalaccommodation(financing),cashflowinoperation(workingcapital),andprofitdistributionundercertainoverallobjectives.选项：A、正确B、错误正确答案:【正确】7、问题：Infact,therearetwowaystofindinvestors:oneistowaitforinvestorstocometoyou,andtheotheristofindinvestorsbyyourself.Differentmethodscanbechosenfordifferentprojects.选项：A、正确B、错误正确答案:【正确】8、问题：Thegoalofenterprisemanagementistomakefulluseofhumanresources,materialresources,financialresources,informationandotherresourcestoachievemaximuminputandoutputefficiency.选项：A、正确B、错误正确答案:【正确】9、问题：Thebasictaskofcorporatefinancialmanagementistoorganizecorporatefinancialactivitiesanddealwithfinancialrelationshipsinaccordancewiththefinancialregulationsandprinciplesoffinancialmanagement.选项：A、正确B、错误正确答案:【错误】UnitTest：Chapter15-161、问题：Teamoperationmanagementshouldfocusonthreeaspects,andwhichoneisnottheaspect?选项：A、ExecutionB、TargetmanagementC、CohesionD、Agestructure正确答案:【Agestructure】2、问题：Whichonedoesnotbelongtonewmediapromotion？选项：A、ForumB、WeibopromotionC、WeChatpromotionD、Flyerspromotion正确答案:【Flyerspromotion】3、问题：Generally,comprehensivemarketingcanbedividedintothefollowingaspects:1.Competitiveproductanalysis;2.Productpositioning;3.Promotionplan;4.Promotionbudget;5.Targetsetting;6.Teamstructure;7.Performanceappraisal;8.Teammanagement.选项：A、正确B、错误正确答案:【正确】4、问题：Forcollegestudentstostartabusiness,iftheywanttobuildasuccessfulproduct,developmentisonlythefirststep,andproductpromotionisamoreimportantstep.选项：A、正确B、错误正确答案:【正确】5、问题：Generally,comprehensivemarketingcanbedividedintothefollowingaspects:1.Competitiveproductanalysis;2.Productpositioning;3.Promotionplan;4.Promotionbudget;5.Targetsetting;6.Teamstructure;7.Performanceappraisal;8.Teammanagement.选项：A、正确B、错误正确答案:【正确】6、问题：Clearproductpositioningandtargetusergrouppositioningarethecornerstoneofoperationandpromotion.Themorethoroughandcleartheanalysisofthetargetusergroup,themorecrucialitisforproductpromotionlateron.选项：A、正确B、错误正确答案:【正确】7、问题：IntheeraofthemobileInternet,itissuitableforstartupcompaniestoattackinmultipleways,tryingvariousapproachesthatcanbeimagined,andmaximizingbrandeffectwithmaximalinvestment.选项：A、正确B、错误正确答案:【错误】期末考试1、问题：AbouttheCharacteristicsoftheNationalUniversityStudentSocialPracticeandScienceContestonEnergySavingEmissionReduction,whichoneisnottrue?选项：A、Taking“energysavingandemissionreductionastheeternaltheme.B、Requiringstudentstohaveawiderangeofknowledge.C、Students'abilityisfullytrained.D、Thecompetitionworksandapplicationsarecloselycombined.E、WinprizesandAwards正确答案:【WinprizesandAwards】2、问题：Accordingtotheteam’smanyyearsofcompetitionexperience,whichoneisnotrightfortheselectionmethodsoftheNationalUniversityStudentSocialPracticeandScienceContestonEnergySavingEmissionReductionproject?选项：A、Inthescopeofenergysavingandemissionreducingworksandsurveyreports,consultmoreworksfrompastyears,analyzerelevantmaterials,andbeawareofeachother.B、Tobegoodatobservation,tobegoodatproposinganddiscoveringproblemsrelatedtoenergysavingandemissionreductioninstudiesandinlife,toanalyzerelatedenergysavingandemissionreductionproblems,andtosolverelatedenergysavingandemissionreductionproblems.C、Groupbrainstorming.D、Doasonewishes正确答案:【Doasonewishes】3、问题：Intheentrepreneurialplan,thereareseveralissuesregardingwritingtopayattentionto.Whichoneisnotright?选项：A、PayattentiontoproductsorservicesB、FocusoncompetitorsC、FocusonmarketdemandD、PayattentiontofinancialsituationE、FocusontheentrepreneurialteamF、Focusontherelationshipwithyourboss正确答案:【Focusontherelationshipwithyourboss】4、问题：Atpresent,therearenotmanyfinancingmethodsandchannelsavailabletocollegestudentsintheearlystagesofentrepreneurship.Whatsourcesoffinancingareavailable?Generally,therearesixchannels.Whichoneisnotthechannel?选项：A、self-ownedsavingsB、partnerinvestmentC、familyfinancingD、bankloansE、angelinvestment,F、Illegalselffinancing正确答案:【Illegalselffinancing】5、问题：Internet+modernagriculture,including().选项：A、agricultureB、forestryC、fishingD、animalhusbandry正确答案:【agriculture#forestry#fishing#animalhusbandry】6、问题：Teamoperationmanagementshouldfocusonthreeaspects().选项：A、executionB、goalmanagementC、teamcohesionD、teamcompetition正确答案:【execution#goalmanagement#teamcohesion#teamcompetition】7、问题：Themainriskfactorsfacedbycurrentcollegestudentsinentrepreneurshipare().选项：A、Seriouslackofentrepreneurialexperience,blindchoiceofprojectB、Youngentrepreneurs’ideasareimmatureC、ManagementcapacitytrainingneedstobeimprovedD、Lackoffinancialsupport正确答案:【Seriouslackofentrepreneurialexperience,blindchoiceofproject#Youngentrepreneurs’ideasareimmature#Managementcapacitytrainingneedstobeimproved】8、问题：TheChinaCollegeStudents’“Internet+”InnovationandEntrepreneurshipCompetitionisanationwidescientificandtechnologicalinnovationactivityonlyforgraduates.选项：A、正确B、错误正确答案:【错误】9、问题：In2005,SichunaUniversityhostedthefirstChinaCollegeStudents“Internet+”InnovationandEntrepreneurshipCompetition.选项：A、正确B、错误正确答案:【错误】10、问题：TheChinaGraduateContestonSmart-cityTechnologyandCreativeDesignisoneofthecontestsofthe“NationalGraduateInnovationPracticeSeriesActivities”.选项：A、正确B、错误正确答案:【正确】11、问题：Intheinnovationandentrepreneurshippracticeofuniversitystudents,choosingteammatesisveryimportant.选项：A、正确B、错误正确答案:【正确】12、问题：Intheprocessoftransforminganinnovativecompetitionplanfromanideaintoarealthing,newideaswillbegenerated,optimizedandsublimated.选项：A、正确B、错误正确答案:【正确】13、问题：Intheprocessofdesignandproduction,theideasanddesignofprojectareconstantlychangingandimproving.选项：A、正确B、错误正确答案:【正确】14、问题：Students,innovationandentrepreneurialpracticearethefundamentalwaysforcollegestudentstoachieveself-worthandsocialvalue.选项：A、正确B、错误正确答案:【正确】15、问题：Thesethreetypesofmaterialscanbeinterspersedorcombinedintovariousforms,suchasvideos,posters,orDMbrochures,toachieveavividimageforpublicityanddisplay.选项：A、正确B、错误正确答案:【正确】16、问题：Theprocessofprotectingintellectualpropertyistheprocessofaccumulatingknowledge.选项：A、正确B、错误正确答案:【正确】17、问题：Marketresearchreferstotheuseofscientificmethods—purposefullyandsystematicallycollecting,recording,sortingoutandanalyzingthemarketsituation,understandingthecurrentsituationofthemarketanditsdeve