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Unit3E-CommerceProsandCons1E-CommerceEnglishLearningTargetsAfterlearningthisunit,youareexpectedto:Understandwhataretheadvantagesofe-commerceinEnglish;Understandwhatarethedisadvantagesofe-commerceinEnglish;Establishancomprehensiveunderstandingofe-commerceinEnglish;WriteanoticeinEnglish;Learnsomeusefulwordsandexpressionsintalkingaboute-commerceprosandcons;Improveyourlanguageskills(listening,speaking,reading,writingandtranslating).2E-CommerceEnglishUnitContentsNo.PartsContents1Lead-inActivitiesDiscussionsonProsandConsofOnlineShopping2NewsListeningBusinessJargon3TextE-CommerceProsandCons4TasksontheTextTask1-5:Readingcomprehension,Vocabulary,Translation,Discussion5Let’swriteNotice6LiteratureReadingonInternetAdvantagesanddisadvantagesofe-businessapplications3E-CommerceEnglishLead-inActivitiesDiscussthefollowingwithyourpartner:Whataretheadvantagesofonlineshopping?Howaboutthedisadvantages?Whatdothefollowingtermsmean?
prosandcons 7x24x365 marketplacestorefront identitytheftcomputerplatform
4E-CommerceEnglishNewsListeningKeys:Task1:ItisakindoflanguageshorthandinbusinesscommunicationBecauseithelpsthemsaywhattheymeanquickly.Theyfeelnegativeaboutit.Task2:blue-skythinkingwidenathirdone,fiveEfficientlycreativeeasily
helicoptersimple
5E-CommerceEnglishTextWhatareE-CommerceProsandCons?6E-CommerceEnglishVocabulary1Words&ExpressionsPartofSpeechExplanationsconductv.指挥,管理,实施storefrontn.店头,店面suppliern.供应商traversev.横过,穿过bypassv.省略,绕过wholesalern.批发商platformn.平台interactv.互相作用,互相影响specialistadj.专业的,专家的conductv.指挥,管理,实施storefrontn.店头,店面suppliern.供应商7E-CommerceEnglishVocabulary2Words&ExpressionsPartofSpeechExplanationsoutsourcev.外界供应:为缩减开支而把(如工作)包给外界的供应者或生产者implicationn.牵连,含意,暗示legitimateadj.合法的,合理的,正统的perishableadj.易腐坏的,会枯萎的,不经久的durableadj.持久的,耐用的sensoryadj.感觉的,感官的conveyv.传达ambiguityn.含糊,不明确prosandcons优缺点;利弊settlefor接受havephysicalaccessto亲身接触8E-CommerceEnglishNewsListeningKeys:Task1:Itisakindoflanguageshorthandinbusinesscommunication.Becauseithelpsthemsaywhattheymeanquickly.Theyfeelnegativeaboutit.Task2:blue-skythinkingwidenathirdone,fiveefficientlycreativeeasily
helicoptersimple9E-CommerceEnglishText-LanguagePointslegitimate
adj.
1allowedbylaw:
Thearmymustgivepowerbacktothelegitimategovernment.
2reasonableandacceptable:
Heclaimedthattherestaurantbillwasalegitimatebusinessexpense.
3Alegitimatechildisonewhoseparentsarelegallymarriedatthetimeofhisorherbirth.
10E-CommerceEnglishText-LanguagePointsinstantaneous
adj.
happeningimmediately,withoutanydelay:
aninstantaneousresponse/reply/reactioninstantaneously
adv.
11E-CommerceEnglishText-LanguagePointsinteract
v.
tocommunicatewithorreactto:
Dominique'steachersaysthatsheinteractswellwiththeotherchildren.
It'sinterestingatpartiestoseehowpeopleinteractsocially.
Wearestudyinghowthesetwochemicalsinteract.interaction
n.
whentwoormorepeopleorthingsinteract:
There'snotenoughinteractionbetweenthemanagementandtheworkers.
Languagegamesareusuallyintendedtoencouragestudentinteraction.
Theplayfollowstheinteractionsofthreeverydifferentcharacters.
12E-CommerceEnglishText-LanguagePointsinteractiveadj. 1describesasystemorcomputerprogramwhichisdesignedtoinvolvetheuserintheexchangeofinformation:
aninteractivegame/video
Thisisaninteractivemuseumwherechildrencanactivelymanipulatetheexhibits.
2involvingcommunicationbetweenpeople:
interactiveteachingmethodsinteractively
adv.
Theprogramletsyouworkthroughatextinteractively,correctingasyougoalong.
13E-CommerceEnglishText-LanguagePointsperishv.
1todie,especiallyinanaccidentorbybeingkilled,ortobedestroyed:
Threehundredpeopleperishedintheearthquake.
HebelievesthatEuropemustcreateclosertiesoritwillperish.
2UKIfmaterialsuchasrubberorleatherperishes,itdecaysandstartstobreakintopieces:
Sunlighthascausedtherubbertoperish.perishableadj. describesfoodthatdecaysquickly:
It'simportanttostoreperishablefoodinacoolplace.
14E-CommerceEnglishText-LanguagePointsambiguous
adj.
havingorexpressingmorethanonepossiblemeaning,sometimesintentionally:
Hisreplytomyquestionwassomewhatambiguous.
Thewordingoftheagreementisambiguous.
Thegovernmenthasbeenambiguousonthisissue.ambiguouslyadv. Somequestionswerebadlyorambiguouslyworded.ambiguityn. Wewishtoremoveanyambiguity(=confusion)concerningourdemands.
Therearesomeambiguitiesinthelegislation.
15E-CommerceEnglishTasksontheTextTask2:UnderstanditabcdcbcTask3:Usethewordsaccessambiguitysparkle
perishable
interact
legitimatebypassedinstantaneouslysensoryambiguous16E-CommerceEnglishTasksontheTextTask4:TrytotranslateTranslatethefollowingsintoEnglish:优缺点全球市场地位批发商操作系统顾客外包prosandconsglobalmarketplacewholesaleroperationsystemcustomeroutsourcing有形产品供应链易腐烂及不耐久货物感观信息人们互动physicalgoodssupplychainperishableandnon-durablesensoryinformationhumaninteraction17E-CommerceEnglishTasksontheTextTranslatethefollowingsintoChinese:Asagamepublisher,wehavetoofferbothaphysicalproductanddigitaldownloadtosatisfyourcustomers.
作为游戏发布商,我们不得不提供有形产品和数字下载来满足我们的顾客Thecompanywillprovide24x7x365monitoringservicesforcustomerservices. 公司为顾客服务提供一年365天
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