关于大学生笔记本使用的调查报告(英文版)

21-SurveyreportonthecollegestudentslaptopbuyingTeammembers:ZhangQian,CaiRuiJie,LuoKai=1\*ROMANIIntentionWehopetoknowthespecificsituationonthecollegestudentsbuyinglaptopthroughthequestionnairesurvey.Bythis,Wecouldanalysisthestatisticaldatatofindthelaptopbrand、price、thehardwareconfigurationandthemainusewhichisthecollegestudentspreference.=2\*ROMANIIMethodandObjectSurveyObject:CollegestudentsSurveyMethod:Samplingsurvey=3\*ROMANIIIProcess4.13 Designthesurveyscheme 4.14 issuethequestionnairethroughQQ、E-mailetc.IssuingQuestionnaire:50 RecyclingQuestionnaire:50TheefficientofQuestionnaire:100%=4\*ROMANIVTime2013.4.13 2013.4.17=5\*ROMANVTheresultofanalysis1.TheanalysisoflaptopbrandlaptopbrandResultPercentageLenovo2652.0%HP1122.0%ASUS510.0%Acer24.0%Dell24.0%HASEE36.0%Others12.0%FromthetablewecouldknowLenovoisthemostpopularlaptopbrandincollegestudentsandthepercentageis52%.ThepercentageofHPis22%anditisalsoanimportantPCbrand.Intheothersides,ASUSandHASEEarealsoakindofbuyingchoice.2.TheanalysisoflaptopbrandPriceResultPercentage<=299948.0%3000--39991122.0%4000--49991632.0%5000--59991428.0%>=6000510.0%Afteranalysisthetabledatawecouldknowthelaptoppricein4000-5999maybemoreacceptable.Ifyouwanttopromotethehigh-endproductincollegestudentsmarket,itisnoteasy.Atlast,wedrawaconclusionthatthemiddle-endproducthavethemostmarketcompetitiveinthecollegestudentsmarket.3.AnalysisofthepurchaseplacesPurchaseplacesResultPercentageSpecialtystores1632.0%OnlineShop510.0%ComputersCity2346.0%Market510.0%Others12.0%Fromthetablewecouldknow32%studentschoosetopurchasenotebooksatspecificstores;10%studentschoosetobuynotebooksonline;46%studentschooseatComputersCity.Thisshowsthatmoststudentswouldchoosegotocomputercityorspecificstorestobuynotebooks,andlessstudentswouldbuyonline.Althoughshoppingonlineisveryconvenient,moststudentsdon’tlikethisway.Mostofthemstilltendtodetermineitsownselectionbuyseeingthenotebooks.4.AnalysisReasonstoPurchaseReasonsResultPercentageAfter-sales3264.0%Surface1326.0%Function2652.0%brand1224.0%Configure2652.0%Rate1836.0%Whenthecollegestudentspurchasethenotebooks,64%ofthemthinkAfter-salesisthemostimportantreason.Configureandfunctionisthesecondimportantreasonstobeconsidered.Thethirdmostimportantreasonistheprice,therateis36%.SothenotebooksellersneedtostrivetodoAfter-saleswork.5.AnalysisofHardwareconfigurationHardwareConfigurationResultPercentageGraphicsCard2040.0%Memory2142.0%Monitor612.0%Processor2550.0%HD1632.0%Keyboard24.0%Board1836.0%Soundcard12.0%Battery1428.0%Digitalcamera12.0%Asthetableshows,Processoristhefirstreasontobetakenintoconsiderationwhencollegestudentsbuyalaptop.TheproportionofGraphicscard,memory,boardrespectivelyis40%,42%and36%.Theinfluenceofmonitorsize,keyboard,soundcard,digitalcameraandtheconfigurationfortheStudentsisnotveryhigh,respectivelyaccountedfor12%,4%,2%and2%.6.AnalysisofNotebooktypeTypeResultPercentagePerformance1734.0%Stylishappearance510.0%LowPrice24.0%Balanceofall2550.0%Others12.0%Theresultsshowsthatabouthalfoftheuserschoosetheall-roundnotebook.Functionalbalanceisamajorfactorforcollegestudents.Thesecondisthestrongperformancenotebook,34%collegestudentsaremoreinclinedtopurchasethistypeofproduct.Userstendtolookstylishnotebookalsoaccountforacertainpercentage,about10%.7.AnalysisofthemainuseThemainuseResultpercentageplaygames816.0%watchfilm714.0%chat510.0%Studyandwork2958.0%others12.0%Duetomanyprofessionallearningneedsnotebookasanauxiliarytool,studyandworkisthemainpurposeforthecollegestudentstobuyalaptop,thepercentageaccountsfor58%;Secondly,collegestudentshavemoretimeforthemselvestocontrol,soaconsiderablepartofthestudentsusenotebooktoplaygames,watchmoviesandchat,percentageaccountedfor16%and14%and10%respectively.8.Theshortcomingsofthecurrentnotebook（1）Somepeoplethinkthattheappearanceofthenotebookisnotpersonalizedenough（2）Batterylifeisshort;thebodyistooheavy;notwaterproof;camerapixelsistoolow;keyboardiseasilydirty;difficulttoclean（3）Serviceispoorandtherateistoohigh（4）Withthegrowingattentiontohealth,thecomputerphysicalinjuryisbecomeanincreasinglyimportantpartforconsumerstoconsider.

附录1关于大学生笔记本购买情况的问卷调查您好,我们正在进行一项关于大学生对笔记本电脑使用情况的调查,耽搁您宝贵的时间询问一些问题,愿您协助我们搞好这项调查工作,谢谢!()1.你的笔记本品牌是？A、联想B、惠普C、华硕D、宏基E、戴尔F、神舟G、其他____________()2.你购买笔记本电脑可以接受的价格是？(单位：元)A、2999以下B、3000～3999C、4000～4999D、5000～5999E、6000以上()3.你会选择到哪里购买笔记本电脑？A、网购B、专卖店C、电脑城D、商场E、其他__________()4.你选择笔记本最看重哪些因素？【最多三项】A、价格B、配置C、品牌D、功能E、外观外形F、售后H、其他____________()5.你选择笔记本是最看重的硬件配置是？【最多三项】A、显卡B、内存C、屏幕大小D、处理器E、硬盘F、键盘G、主板H、声卡I、电池J、摄像头K、其他____________()6.你想购买哪种类型的笔记本？A、性能强劲型B、时尚外观型C、价格低廉型D、各方面均衡型E、极致轻薄型F、其他____________()7.你购