新实用英语视听说教程（第3册）第二版 unit 7 Social Life

SocialLifeUnit7新实用英语视听说教程（第3册）第二版Lifeislikeasea,onlythestrongwillofpeople,toreachtheothershore.—KarlHeinrichMarx生活就像海洋，只有意志坚强的人，才能到达彼岸。——卡尔·海因里希·马克思（1818—1883，马克思主义的创始人之一）新实用英语视听说教程（第3册）第二版PARTⅠVideoComprehensionPARTⅡListeningComprehensionPARTⅢSpeakingDevelopmentPARTⅣWorkplaceContextCONTENTSTeachingTipsEpisode1SocialMediaMarketingEpisode2TheTalkoftheTownWordstoKnowShortConversationsSituationalDialoguesPassageListeningTopicIntroductionCulturalBackgroundWordstoKnowSituationalDialoguesUsefulSentencesandExpressionsBriefDescriptionWorkplaceDialogueChineseCultureTimeOralPracticeNotes WordsandExpressionstoMasterabsolutelybrandextendexposuregalloputilizeemotionalfeedbackdeeplyspanstudioimagineadviserembarrassmentconfidentobviouslysignifyclutteronearthviralprospectsquitinawaygenderbeindebtedtoonaverageNEXTBACK ImportantSentencePatterns1.besupposedto理应....，应当...（后接动词原形）Everyoneissupposedtoknowtherules.每个人理应知道规则。Youweresupposedtobehereatnine.你应当在九点到这里。2.beindebtedto感激WearedeeplyindebtedtoDr.Allenandtherestofthehospitalstaff我们对艾伦医生和其他医院工作人员非常感激。3.beunwillingtodosomething不愿意做某事4.onaverage平均说来5.succeedindoingsomething成功地做某事6.Itistimethat-clause.（注意从句中常用过去时）NEXTPREV.UP LanguageSkillsPartⅠVideoComprehension谈论社交媒体的话题。PartⅡListeningComprehension学习一些有关社交媒体的表述和人们对发达的媒体资讯的看法。PartⅢSpeakingDevelopment谈谈社交媒体给人们带来哪些便利和对人们生活的改变和影响。PartⅣWorkplaceContext了解传媒的类型、手段及功能并作简单描述。BACKPREV.PartⅠVIDEOCOMPREHENSIONSocialLife中国人民大学出版社新实用英语视听说教程（第3册）第二版SocialMediaMarketingEpisode1WordstoKnowVideoTaskNotesBACKWordstoKnowtousesth.,especiallyforapracticalpurpose利用remainingfaithfultosb./sth.andsupportingthemorit忠诚的；忠实的utilize/'juːtəlaɪz/v.loyal/'lɔɪəl/adj.connectedwithpeople’sfeelings情感的，情绪的；激起感情的；有感染力的；激动人心的emotional/ɪ'məʊʃənl/adj.completelynecessary;extremelyimportantinaparticularsituationorforaparticularactivity极其重要的；必不可少的essential/ɪ'senʃl/adj.NEXTBACKWordstoKnow值得信赖；守信trustworthiness/'trʌstˌwɜːðɪnəs/n.PREV.BACKSearchEngineOptimization搜索引擎优化SEOBACK中国人民大学出版社新实用英语视听说教程（第3册）第二版TranslationTranscriptThere’sabsolutelynowayyouhaven’tofityet.Overthelastfewyears,socialmediahaschangedtheInternet.Actuallyithaschangedthewholeworldandalsotheworldof.Sowhatarethereasonsforyourbusinesstostartthisnewformofcommunicationassoonaspossible.Thesearethesevenmostimportantones....No2.Developacommunity.Peopleenjoybeingpartofabusinessthatisproactivelybuildingalively,suchasonlinecommunitycanhelpyou_____heardNEXTBACKTask1Watchtheepisodetwiceandthenfillinthemissinginformationyouhear._____loyal________completely________marketing________utilizing________communityestablishanconnectionbetweenyourcompanyandyourprospects,whichisessentialforyourlong-termsuccess.NEXTPREV.UPTask1Watchtheepisodetwiceandthenfillinthemissinginformationyouhear.__________emotionalNEXTPREV.UPTask2Watchtheepisodeagainandchoosethebestanswertoeachquestion.2.Whatdoessocialmediaprovideforus?B.Channel.A.News.D.Happiness.C.Business.1.Whatdoessocialmediareferto?A.Wayofcommunication.B.Business.D.TheInternetC.Mobilephone.NEXTPREV.UPTask2Watchtheepisodeagainandchoosethebestanswertoeachquestion.3.Whyisonlinecommunityimportant?D.Toestablishanemotionalconnectionbetweenyourcompanyandyourprospects.A.Tohelppeopledobusiness.C.Easyforsuccess.B.Easyforcommunication.4.Whydoessocialmediaincreaseonlinepresence?D.BothBandC.A.Becauseofdigitaltechnology.C.Becauseofhugeamountofdailyusers.B.Becauseofworldwideaccesssharingcapabilities.Task3Watchtheepisodeagainanddecidewhetherthefollowingstatementsaretrue(T)orfalse(F).PREV.BACK1.Socialmediacanbringhighvolumetraffictoyourwebsite.2.Socialmediaisnotfree.3.Comparedtotraditionalchannel,socialmediamarketingisnotaffordableforany

business.()()()TFFNotesBACK1.Socialmedia社交媒体是公众之间彼此分享看法观点、交流信息的工具和平台，比如国内有微信、微博、哔哩哔哩、抖音等，国外有Twitter、Facebook、YouTube、

Instgram、TikTok等。2.highvolumetraffic高流量3.digitalexposure数字曝光 TranscriptNEXTBACKThere'sabsolutelynowayyouhaven'theardofityet.Overthelastfewyears,socialmediahascompletelychangedtheInternet.Actuallyithaschangedthewholeworldandalsotheworldofmarketing.Sowhatarethereasonsforyourbusinesstostartutilizingthisnewformofcommunicationassoonaspossible.Thesearcthesevenmostimportantones.No.1Showcaseyourbrand.Socialmediaoffersanothermarketingchannelforcreatingbrandawareness,relationshipbuildingordrivingnewsales.Sowhynotuseitespeciallywhenit'sfree,right? TranscriptNEXTPREV.UPNo.2Developaloyalcommunity.Peopleenjoybeingpartofabusinessthatisproactivelybuildingalivelycommunity,suchasonlinecommunitycanhelpyouestablishanemotionalconnectionbetweenyourcompanyandyourprospects,whichisessentialforyourlong-termsuccess.No.3Improvecustomerservice.Socialmediaisagreatfeedbacksource,enablingyourprospectstocommunicatewithyourcompanyandeachotherandgreatlyimproveyourcustomerserviceandincreasebrandtrustworthiness.No.4Increasedigitalexposure.Interactinginsocialnetworkscansignificantly TranscriptNEXTPREV.UPincreaseyouronlinepresence.Socialmedialeadstomassiveexposureduetoitsworldwideaccesssharingcapabilitiesandhugeamountofdailyusers.No.5Boosttrafficinsearchenginerating.Socialmediaisamajorgeneratorthatitconstantlybringshighvolumetraffictoyourwebsite.TheycanalsohelpwithSEOsincesearchenginessignificantlyreflectyoursocialmediacontent.No.6Expandsalesinreachinganewaudience.Listeningtoyourprospectsonsocialnetworkscanhelpyourespondtotheirspecificneeds.Thiswillmostlycausesincreaseinsales,butalsoexpandyourcustomerbase. TranscriptNo.7Cutmarketingcosts.Comparedtotraditionalchannelslikeprinteradvertising,socialmediamarketingisaffordableforanybusiness.Rememberthatthechannelitselfisfree.Managingsocialmedia,takingcareofallthecontentofTwitterorfeedbackcangetprettyconsumingandyouneedtofocusprimarilyonyourbusiness,sohowaboutleavingthesocialstufftous?Noworries.'Wehaveplentyofexperiencetotakecompleteresponsibilityofyoursocialpresence.Sogetintouchwithus.BACKPREV. TranslationNEXTBACK你绝对不可能还没听说过。在过去的一些年里，社交媒体彻底改变了互联网。事实上，它改变了整个世界，也改变了市场营销。那么，是什么原因让您的公司要尽可能快地使用新的交流方式呢？有七个最重要的原因。第一，展示你的品牌，社交媒体为创造品牌知名度、建立关系或推动新的销售提供了另一种营销渠道。所以为什么不使用它，尤其是免费的时候，对吗？第二，建立一个忠诚的社区。人们喜欢积极主动地建立一个活跃社区并成为它的一部分，例如在线社区可以帮助你在公司和你的潜在客户之间建立情感联系，这对你的长期成功至关重要。第三，改善客户服务。社交媒体是一个很好的反馈来源，使你的潜在客户能够与你的公司彼此进行沟通，大大改善你的客户服务，增加品牌的可信度。 TranslationNEXTPREV.UP第四，增加网络曝光。在社交网络中互动可以显著提高你的在线状态。社交媒体由于其在全球范围内的访问共享能力和庞大的日常用户量，导致了大量的曝光。第五，搜索引擎排名提升流量。社交媒体就是一个大型发电机，它不断给你的网站带来高流量。由于搜索引擎反映了你的社交媒体内容，社交媒体有助于搜索引擎优化。第六，扩大销售范闱。在社交网络上倾听你的潜在客户可以帮助你回应他们的特定需求，不仅可以提高销售量，而且也可以扩大你的客户群。第七，削减营销成本。与传统渠道如打印机广告相比，任何人都能负担得起社交媒体营销。记住渠道本身是免费的。管理社交媒体、处理Twitter上的所有内容或反馈都会非常耗费精力，你需要把注意力主要放在你的业务上，那么把社交内容留给我们怎么样？别担心。我们有足够!的经验为您 TranslationBACKPREV.的社会存在负责。所以联系我们。WordstoKnowVideoTaskNotesBACKTheTalkoftheTownEpisode2WordstoKnowawayofsolvingaproblemordealingwithadifficultsituation解决方案solution/sə'luːʃən/ n.givenormadewhenpeoplearewatching,notrecorded直播的live/laIv/ adj.BACKBACK中国人民大学出版社新实用英语视听说教程（第3册）第二版TranslationTranscriptDougJonesdoesn’tworkattheCityHallanymore.Hedidn’twantto,butheissixty-five.Hehadtoquitascommunity.Becauseofhisjobat,Mr.Jonesknowsagreatdealaboutthecommunity.Althoughheisold,Dougdoesn’tfeelit.Dougstillworkseveryday,butnowheworksfreeasaatthelocalradiostation.Doughashisownshowcalled“TheTalkoftheTown.”Everyeveningfrom4:00to5:30,Dougannouncesimportantthingsthataregoingoninthetown,andheaskspeopletocallhimupandtalkwithhimandhisontheradio.SometimespeopleNEXTBACKTask1Watchtheepisodetwiceandthenfillinthemissinginformationyouhear_________volunteer_______advisor______retire________CityHall________Sunday________listenerscalluptoaskhimforhisadvice.Othertimespeoplecalluptogiveadvicetothepeoplewhocallin.Quiteoftenhecan’tsolvetheproblemsinafewsecondsontheradio.Afterhisshowisover5:30,Dougdowntheproblemsandthenamesofthepeople.Thenduringtheweek,hethepeopleheknowsfromCityHallandtriestofindthesolutionstotheproblemsbeforethenextSunday’sshow.EveryoneknowsthatiftheycallDougwithproblem,hetrieshisbesttosolveit.BecauseDoug’sshowisliveandnotpre-recorded,peoplelistentohisshowverycarefully.WithDougpeopleneverfeelNEXTPREV.UPTask1Watchtheepisodetwiceandthenfillinthemissinginformationyouhear___________contacts______writes

abouttheirproblems.Soeveryoneisinterestedinwhathehastosay.EveryonelearnsfromDougandfromhisadvice.DougalsogetstomanyeventsthroughoutthestateandeverySundayDougtellshislistenerswherehegoesandwhathesees.EveryonelikesDoug.Heis“TheTalkoftheTown.”NEXTPREV.UPTask1Watchtheepisodetwiceandthenfillinthemissinginformationyouhear___________invitations_____________uncomfortableNEXTPREV.UPTask2Watchtheepisodeagainandchoosethebestanswertoeachquestion.1.WheredidDougwork?B.Atthecityhall.C.Atschool.D.Atthepolicestation.A.Atthebank.2.HowoldisDougnow?A.Sixty-five.B.Fifty-six.D.Fifty.C.Sixty.3.WhatdoesDougusuallydoeverySundayevening?D.Worksontheradio.C.Haveatalkwithpeople.B.Listentotheradio.A.Callup.NEXTPREV.UPTask2Watchtheepisodeagainandchoosethebestanswertoeachquestion.4.WhatwillDougdoifhedoesn’tsolvetheproblemsontheradio?C.Contactsoldcolleaguesandtriestosolveit.B.Askfriendstohelphim.D.Askpeopleforadvice.A.Leavethemalone.5.Whydopeoplelistentohisshowverycarefully?A.Becausetheshowislive.B.Becausepeoplelikehim.D.BecausepeopleareinterestedintheshowC.Becausetheshowispre-recorded.Task3Watchtheepisodeagainanddecidewhetherthefollowingstatementsaretrue(T)orfalse(F).PREV.BACK1.DougJonesworksfreeasavolunteeratthelocalradiostation.2.DougworksforoneandahalfhourseverySunday.3.Dougdoesn’ttellhislistenerswherehegoes.()()()TTFNotesBACK1.CityHall市政厅2.radiostation广播电台3.quiteoften经常 TranscriptNEXTBACKDougJonesdoesn'tworkattheCityHallanymore.Hedidn'twanttoretire,butheissixty-five.Hehadtoquitascommunityadviser.BecauseofhisjobatCityHall,Mr.Jonesknowsagreatdealaboutthecommunity.Althoughheisold,Dougdoesn'tfeelit.Dougstillworkseveryday,butnowheworksfreeasavolunteeratthelocalradiostation.Doughashisownshowcalled“The4alkoftheTown.”EverySundayeveningfrom4：00to5：3O,Dougannouncesimportantthingsthatarcgoingoninthetown,andheaskspeopletocallhimupandtalkwithhimandhislistenersontheradio.Sometimespeoplecalluptoaskhimforhisadvice.Othertimespeoplecalluptogiveadvicetothepeoplewhocall TranscriptNEXTPREV.UPin.Quiteoftenhecan'tsolvetheproblemsinafewsecondsontheradio.Afterhisshowisover5：3O,Dougwritesdowntheproblemsandthenamesofthepeople.Thenduringtheweek,hecontactsthepeopleheknowsfromCityHallandtheotherpeopleandtriestofindthesolutionstotheproblemsbeforethenextSunday'sshow.EveryoneknowsthatiftheycallDougwiththeproblem,hetrieshisbesttosolveit.BecauseDoug'sshowisliveandnotpre-recorded,peoplelistentohisshowverycarefully.WithDougpeopleneverfeeluncomfortableabouttheirproblems.Soeveryoneisinterestedinwhathehastosay.EveryonelearnsfromDougandfromhisadvice.Dougalsogetsinvitationsto TranscriptNEXTBACKmanyeventsthroughoutthestateandeverySundayDougtellshislistenerswherehegoesandwhathesees.EveryonelikesDoug.Heis“TheTalkoftheTown.” TranslationNEXTBACK道格•琼斯不在市政厅工作了。他不想退休，但他65岁了。他不得不辞去社区顾问一职。因为他在市政厅，琼斯非常了解社区。虽然他年纪大了，但他并不感觉老。道格仍然每天工作。他是一个当地广播电台的志愿者。道格有他自己的节目叫“城市话题”。每个星期日晚上4点到5点半，道格宣布镇上重要的事情，他让听众给他打电话与他和他的听众的交谈。有时有人打电话来征求他的意见。有时有人打电话来给那些打进电话的人提供建议。在节目上几秒钟的时间解决不了的问题，节目之后在5：30，道格写下来人的名字和问题，然后在一周内，他联系那些市政厅的人试图在下一次节目前找到解决问题的办法。大家都知道，如果他们打电话请道格帮助解决问题，他会尽力解决。由于道格的节目是直播，不预先录制，人们都很仔细地听他的节目。从来没有人觉得讲自己的问题给道格会很不舒服。所以每个人都对他说的感兴趣。每个人都学习道格和听取他的建议。道格也会 TranslationBACKPREV.收到很多参加各种州内活动的邀请事件，每个星期日，道格告诉他的听众他去了哪里，他看到了什么。每个人都喜欢道格。他就是“城市话题”。PartⅡLISTENINGCOMPREHENSIONSocialMedia中国人民大学出版社新实用英语视听说教程（第3册）第二版untidy/ʌn’taɪdi/adj.alotofthingsinanuntidystate,especiallythingsthatarenotnecessaryorarenotbeingused;astateofconfusion杂乱的东西（尤指不需要的或无用的）；杂乱notneatorwellarranged;inastateofconfusion不整洁的；不整齐的；凌乱的clutter/’klʌtə/n.NEXTBACKquiz/kwɪz/n.competitionorgameinwhichpeoplehavetoanswerquestions问答比赛，智力竞赛WordstoKnowtomakeaplacetidybyremovingthingsyoudonotwantorneed清理declutter/diː’klʌtə/v.跨度，跨径；两个界限间的距离；一段时间拿起；开始从事；占据（时间、地方）span/spæn/n.takeupWordstoKnowBACKPREV.平均；普通，通常onaverage1.A:Whyarepeoplechoosingtosocialmedia?B:I’mnotsurewhetherotherpeopleonthetubewouldbehappybutIlookatother

peoplemore.Iliketo,havealookatwhatsomeone’swearing,

imaginewhatsortofpersonthey’dbe2.A:Dopeoplewanttospendhoursandhourseverydaytheirstatusand

seeingwhatotherpeoplethinkaboutthem?B:Idon’tthinkso.Butthosearethemselvesaddictive.Directions:Listentothedialoguesandfillintheblankswiththewordsyouhear.ShortConversationsNEXTBACK________observe______quit________updating__________behavioursDirections:Listentothedialoguesandfillintheblankswiththewordsyouhear.3.A:Areyoufondofsomethingaboutyourselfwithothers?

B:Yes,Icangetfeedbackfrommyfriends.4.A:What’sthesocialmedia?B:Itreferstosomeonewhohasalotoffollowersonline.5.A:Socialmediaandphonesleadtoalossofsleepandface-to-face

necessaryfortheirmentalwell-being.

B:Yes,that’sright.ShortConversationsBACKPREV.________sharing__________influencer___________interactionsDirections:Listentothedialoguesandchoosetherightanswertoeachofthefollowingquestions.YouaregoingtohearadialoguebetweenRobandAliceondealingwithclutter.Dialogue1TranscriptSituationalDialoguesNEXTBACK2.Whatarethesuggestionsgivenbyafriend?B.Threebucketssystem.A.Preparingabigbucket.D.Abigbag.C.Keepingthethingsyoudon’tneed.1.Whatmakesithardertofindthethingsyouneed?A.Clutter.B.Buckets.D.Cleanup.C.Boxes.SituationalDialoguesDirections:Listentothedialoguesandchoosetherightanswertoeachofthefollowingquestions.NEXTPREV.UP4.Whichwordmeansphysicalpossessionsarethemostimportantthinginlife?B.Materialism.A.Metaphysics.D.Communisim.C.Existentialism.3.Whatdoesthephrase“togetridof”mean?A.Toremovesomethingyoudon’twant.D.Tokeepsomethingyoudon’twant.C.Tobuysomethingyoudon’twant.B.Toputawaysomethingyoudon’twant.YouaregoingtohearadialoguebetweenNeilandCatherineonattentionspan.Dialogue2TranscriptDirections:Listentothedialoguesandchoosetherightanswertoeachofthefollowingquestions.SituationalDialoguesNEXTPREV.UP1.Whatistheprogramme?C.Englishlearningshow.A.TalkshowB.Musicshow.D.Talentshow2.What’sthetopicofthisprogramme?A.Attentionspans.B.Learning.D.Music.C.Smartphones.Directions:Listentothedialoguesandchoosetherightanswertoeachofthefollowingquestions.SituationalDialogues4.Howlongdowelookatourmobilephonesforinaday,onaverage?C.Notmentioned.A.30minutes.B.Overthreehours.D.Aroundtwoandahalfhours.3.Isthehumanattentionspannowshorterthanthatofagoldfish?A.Yes.B.No.D.Same.C.Uncertain.BACKPREV.PassageListening1.Directions:Listentothepassageandfillinthemissingwordswiththeexactwordsyouhear.PekingOperaleadingedgetechnologyasitcelebratestenyearsontheUNESCOIntangibleCulturalList.Duringthesecondhalfofthe20thcentury,PekingOperasawa

inpopularity.Thishasbeenattributedbothtotheofthetraditionaloperaformtomodernlife,aswellastheinfluenceofWesternculture.Now,ishelpingmoreyoungoperaloverspursuetheirofperformingonthestage.Aofaugmentedreality,5G,andVRmakesthe

feelasifthey’vegonebackintimetowatchashow.NEXTBACK_______decline_____________incorporates_______Heritage_______inability_______capture_______dream____________technology____________combination_______audience_______livePassageListening2.Directions:Listentothepassageagainandanswerthefollowingquestionsinbrief.NEXTPREV.UP(1)WhatchangesdoesPekingOperamakeasitcelebratestenyearsontheUNESCO

IntangibleCulturalHeritageList?PekingOperaincorporatesleadingedgetechnology.(2)WhydidPekingOperabecomeunpopularduringthesecondhalfofthe20thcentury?Thishasbeenattributedbothtotheinabilityofthetraditionaloperaformtocapturemodernlife,aswellastheinfluenceofWesternculture.(3)Whatmakesoperalovers’dreamofperformingonthestagecometrue?Technology.PassageListening2.Directions:Listentothepassageagainandanswerthefollowingquestionsinbrief.TranscriptBACKPREV.(4)What’sthefeelingofaudiencewiththehelpof5GandVR?Asifthey'vegonebackintimetowatchaliveshow.Notes1.

incorporatesth.(in/into/withinsth.)将……包括在内；包含；吸收；使并入2.theUNESCOIntangibleCulturalHeritageList联合国教科文组织非物质文化遗产名录3.sawadecline看到……下降/下滑例如：“Offshorefinancialcentersmightseeadeclinein

business.”。这是种拟人的叙述方法。4.attributedto...把……归因于；认为……是由于；认为是……所为•Theirsuccessisattributedtoitsstrongcommitmentanddedicationtoqualityandservice.他们的成功在于其对于质量和服务的承诺和重视。5.performingonthestage在舞台上表演BACK TranscriptNEXTBACKRob:Alice:Rob:Now,ingeneralIdon'thavealotofclutterinmyflatandthatmeansanuntidycollectionofobjects.Cluttermakesithardertofindthethingsyouneed.Anditmakesmovinghouseanightmare!Allthoseboxesfullofthingsyoudon'tneed...Goodpoint.Ihaveafriendwhosuggestedthethreebucketssystem.Yousortthingsintothreedifferentbuckets：oneyoulabelas“tokeep,“oneas“togetridof"andoneas“maybetogetridGetrido£bythewaymeanstoremovesomethingyoudon'twant.It'sthe"maybe“bucketthat'stricky;isn'tit?―Youneverknowifyoumightneedsomethinginthefuture.Yes,itwouldneedtobeabigbuckettoo. TranscriptBACKPREV.Alice:Rob:Alice:Yes,itwould.Well,Ithinkwecouldalllivebetterwithless.OK,well,let’shavetoday'squizquestionbeforewetalkaboutdeclutteringourlives：Sowhichword,Alice,meansabeliefthatphysicalpossessionsarethemostimportantthinginlife?Isita)metaphysics?b)materialism?Orc)existentialism?OK...Ithinkit'sb)materialism. TranscriptNeil:Catherine:Neil:Catherine:Neil:Catherine:Helloandwelcometo6MinuteEnglish—theprogrammewherewebringyouaninterestingtopicandsixitemsofvocabulary.I'mNeil.AndI'mCatherine.Nowthisprogrammeissixminuteslong.Yes.It's6MinuteEnglish!Andwehaveachallengeforeveryone-canyoustayfocusedforthefullsixminutes?Soundseasy?Maybenot,becausetodaywe’retalkingaboutourattentionspans:Aretheyshrinking?That'sright,sowe'reaskingtoday：Isthelengthoftimewecanfocusonsomething-that'sourattentionspan—actuallygettingshorter?Now,onestudysays'yes."Infact,itNEXTBACK TranscriptBACKPREV.Neil:claimsthehumanattentionspanisnowshorterthanthatofagoldfish.Canthatbetrue?Smartphones,theInternet,socialmedia—theseallcertainlydotakeupalotofourattention.Buthowmuch?Howlongdowelookatourmobilephonesforinaday;onaverage?Isit...a)around30minutes,b)aroundtwoandahalfhours,orc)overthreehours? TranscriptPekingOperaincorporatesleadingedgetechnologyasitcelebratestenyearsontheUNESCOIntangibleCulturalHeritageList.Duringthesecondhalfofthe20thcentury,PekingOperasawadeclineinpopularity.Thishasbeenattributedbothtotheinabilityofthetraditionaloperaformtocapturemodernlife,aswellastheinfluenceofWesternculture.Now,technologyishelpingmoreyoungoperaloverspursuetheirdreamofperformingonthestage.Acombinationofaugmentedreality;5G,andVRmakestheaudiencefeelasifthey'vegonebackintimetowatchaliveshow.BACKPartⅢSPEAKINGDEVELOPMENTSocialMedia中国人民大学出版社新实用英语视听说教程（第3册）第二版社交媒体是一种电子通信形式。国内主要社交网站有微博、微信、博客、论坛、播客等等。用户能够通过社交网站和应用程序创建和共享信息、观点、消息等内容。随着互联网接入的改善，我们彼此之间以及与这个世界发生的事情联系更加紧密。与此同时，社交媒体和信息应用正在改变我们的生活和商业模式。我们生活在一个数字时代，互联网已经让任何一个拥有笔记本电脑或手机的人都成为媒体人。它打破了沟通的时间和距离障碍，使人们能够实时地连接到世界各地。因此，社交媒体占据了我们很多人的日常生活。在做研究、买东西等决定之前，我们会上网查找一下相关的知识与信息。这就是社交媒体带给我们的优势和便利。TopicintroductionNEXTBACK参与社交媒体似乎与其他人交谈一样安全。人们在社交媒体网站上分享想法、个人经历、照片等，但这些信息可能被利用而入侵你在社交媒体上的账户、电子邮件，甚至你的手机账户。社交平台上也有许多误导性信息，导致上当受骗。现在有些人花太多时间浏览社交媒体，造成心理健康问题，出现了一些社交媒体使用成瘾者。社交媒体存在参与人数多和传播速度快及内容不确定等风险，需要国家的进一步监管和治理。TopicintroductionBACKPREV.京剧至今已有20。年的历史。它是在徽剧和汉剧的基础上，吸收了昆曲、秦腔等一些戏曲剧的优点和特长逐渐演变而形成的。1790年(清乾隆55年)，徽戏开始进京，最早进京的徽戏班是享有盛名的安徽“三庆班”，随后又有“四喜”“和春”“春台”诸班，史称“四大徽班”(四大徽班从扬州进京)。四大徽班和以后陆续进京的徽班，以其优美动听的唱腔和卓越的表演受到观众的欢迎。从全国300多个戏曲剧种中脱颖而出，与豫剧、越剧同为中国戏曲三鼎甲(京剧为榜首)。京剧形成后在清朝宫廷内开始快速发展，直至民国得到空前的繁荣。京剧的腔调以西皮和二黄为主，主要用胡琴和锣鼓等伴奏，被视为中国国粹。京剧走遍世界各地，成为介绍、传播中国传统艺术文化的重要媒介。2010年11月16日联合国教科文组织保护非物质文化遗产政府间委员会在内罗毕审议通过中国申报项目“中医针灸”和“京剧”，将其列入“人类非物质文化遗产代表作名录”。 CulturalBackgroundBACKthepartthatyouholdnexttoyourfaceinordertospeakandlisten手机；电话听筒handset/'hændset/n.WordstoKnowexistingatthebeginningofaparticularperiod,processoractivity原来的；起初的；最早的original/ə'rɪdʒənl/ adj.differentfromanythingknownbefore;new,interestingandoftenseemingslightlystrange新颖的；与众不同的；珍奇的novel/'nɒvl/adj.NEXTBACKashortformofaword,etc.略语；缩写词；缩写形式abbreviation/əˌbri:vI'eɪʃn/n.WordstoKnowBACKPREV.awordformedfromthefirstlettersofthewordsthatmakeupthenameofsth.首字母缩略acronym/'ækrənɪm/

n.StudentsAandBaretalkingaboutchanginghandsetcases.A:Haveyouboughtanotherhandset?B:No,itistheoriginalone.A:Thisissilvergray,whileIrememberyourhandsetwasblack.B:Ihavechangedacaseforit.A:Canahandsetcasebechanged?B:Ofcourse.That’swhyIboughtthistype.Icanchangeitscasefrequently,soitisnovel

touseit.Dialogue1SituationalDialoguesNEXTBACKDialogue1SituationalDialoguesNEXTPREV.UPA:Howmanycasesareaccessible?B:Therearetwomore,oneisorangeandtheotherispink.Ihaveboughtthemall.A:It’sreallygoingtobefreshallthetime.Dialogue2NEXTPREV.UPSituationalDialoguesStudentsAandBaretalkingabouttheimpactofsocialmediaonlifeandlearning.A:Ineedyourhelp,Bob.B:What’sthematter?A:I’mreallyconfusedbymostofthestudentswhoaremuchmoreactiveonsocialmedia.B:Justrelax.Theyuseittokeepintouchwiththeirfriendsandseewhatthey’reupto.A:Whatthehelldotheythink?B:Socialmediagivesyoungpeoplethechancetonetworkwithorganizationsthatcould

helpthemwithopportunitiesforpersonalprogression.A:Soundsreasonable.Thenwhat’sthenegativeimpact?Dialogue2NEXTPREV.UPSituationalDialoguesB:Oh,yes.Manyyoungpeopleexcessivelyusesocialmedia,whichaffectstheirlearning

andlife.A:That’strue.B:Soyoungpeopleshouldmakeappropriateuseofsocialmedia.Dialogue3SituationalDialoguesNEXTPREV.UPRobandAlicearetalkingaboutbuyingfamousbrandproducts.Rob:Alice,doyoubuylabelledgoods?Alice:I’mafraidIdo.Andlabelledgoodsorproductsaretheoneswithafamousbrand

name,likeGucci,Dior,Pradaetc.ButIdothinkJamesWallmanisright—buying

thingsjustbec