The price war between the China Mobile and China Unicom 微观经济学英语论文

ThewartheChinaMobileChinaWhenwefromhighwouldbuyaphoneforbecausewithamobilephone,it’smucheasierforustocommunicatewithourparentscanthewithourcanalsoknowthatareintheuniversity.whythathappen?ThereisanindustrycommunicationindustryourdailylifeconvenientthanIntheageofinformationexplosion,mobilecommunicationAndthedividedintotwoparts,oneChinaMobile,andChinaFromthetable,canseeMobile670millionsin2012whichare70%theusers;isthanIthas30%ofthetimegoeson,canalsoconcludethatdevelopfasterChinaMobil.marketsshareoftheMobileisbutforitincreasing.Nowknowthatthebetweenthetwofierce.BothofcompanywantstoattachmoretheyreduceofcallsastheyalsomanynewInwecanseethatarethatwechoosecanthemonthenchooseapackagewhichisthemostsuitablepackageforForusstudents,wealsochoseapackagecannotonly1000minutesourfriends,butwecanalsogethourstotheItgoodfortosavealotofmoney.Weofcompetition.caneasilythatmarketofthecommunicationDefinitiontheisthatmarketstructureinwhichsellersofferorproducts.Moreexactly,it’scalledduopoly.thebook,wehavethatinthisbestformakebiggestprofitistothegroupoftheactinginunison.itcanhelpthemmakebestandthemthebiggestprofit.MobileandChinaUnicomdon’tdothat.Nowletanalyzereasonsofwhytheywanttobeinwar?First,currentlyahugeprofitspaceinthecommunicationindustry,thisisthe“capitalwhybothsidehavethecouragetodothat.Weallthat,theofChinaisveryIfofwinswar,itwillprofitbefore.Second,boththecompanytotheNumberOne.afamousthat“EachFrancesoldiercarriesamarshal’sbatoninhisknapsackInthissituation,wecanthat“Ifthecompanydoesn’twanttobetheNumberOne,’snotagoodcompany”.ChinaMobile,itistheNumberOne,theythinkifcooperatewiththeUnicom,willItthem.Andintheirheart,havethesuperiority;theythinkthatChinaUnicomcanexceedthem.differencesbothpartiesmentally,thoughtmarket-sharingagreement.Thirdpolicythatlow10%15%oftheisitrequirementofofagreement".difficultexecutionineffectatChinaUnicom.OncealsoMobile-whichisleadingapricepolicyLasttheyareallalthougharethetheasset,atraditionalsoftaboutmachinesysteminfieldofwarfightingoversideareverypity--isawarinisfromgrain.ofsoftperiodaFortheyrathercompeteinthepricewarLetaboutUnicom.Foraentrant,formarketatmarket,noprofit,ofnottomentionbrand.Generallyspeaking,intheearlystagesofenteringanindustry,whatisoftofortheshareisthatlowerpricestowinFromthepointofviewthecustomersmarketshare,thetoChinaUnicomisrapidly.havetoreducepriceintowinAsweknow,thispricewarexistsallthetime.Well,isthe“pricewarinthemobilemarketforthewholesocialwelfare?Let’sthinkaboutit.andconsumersurplus,thesetwosocialwelfare.willthewhichwargivestowholewelfare,throughobservingthechangesinconsumersurplusprofitsadjustments.Wheninpricebecauseoverallpricetoconsumeneeds,outputlevelincreases.consumers,consumersurplusboundthepriceintheforwhethertheprofitlevelnotwithlowerprice,whichispriceelasticitydemand.thattheelasticityislessthan1,whenthepricedecreasesfromPtoP’,therewillbethesituationthatprofitareaofBCEDthatincreaseofquantitybringstoisthanprofitdeclineareaP1ABP2theofpricebringsenterprises.Forthepricedamagesprofits.ButsuchlikeyouthelowerstillbringstheincreaseareaofPABP’intheconsumersurplus.And,forthewholesocialstillistheincreaseofADCE,thiswillofprofitpossibly,itoftowholesocietyduetoincreaseofsocialwelfare.Fromtheanalysis,weca