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物流英语方式课堂讲授课堂讨论考核与成绩平时成绩40%;期末考试60%考核方式:平时作业+期末闭卷考试Chapterone
OverviewofLogisticsText1:Logistics:whatitis
Text2:ActivitiesinthelogisticalSystemSupplementaryreading:CareerinLogistics
LearningobjectiveTounderstandthedefinitionoflogisticsTolearntheactivitiesinlogisticssystemToknowaboutlogisticscareer
TextOne:Logistics:whatitisKeytermsLogistics物流definitionoflogistics物流的定义CouncilofLogisticsManagement(CLM)
物流管理flowandstorageofgoods物品的流动和存储plan,implementandcontrol计划,实行和控制customerrequirements客户需求
whatislogistics?
DefinitionprovidedbyCSCM(CouncilofSupplyChainManagementProfessionals)logisticsistheprocessofplanning,implementingandcontrollingtheefficient,effectiveflowandstorageofgoods,servicesandrelatedinformationfrompointoforigintopointofconsumptionforthepurposeofmeetingcustomerrequirements.Analysisoflogisticsdefinitionlogisticsisaprocessof“plan,implement,andcontrol.”Thatmeans—logisticsshouldbeinvolvedinallthreeactivities,planning,implementing,controlling—notjustoneortwoAnalysisoflogisticsdefinition(cont’)Definitionalsorefersto“efficientandeffectiveflowandstorage”.Question:whatisthedifferencesbetweenthesetwowords“efficient”and“effective”?Analysisoflogisticsdefinition(cont’)Thedefinitionalsoindicatesthatlogisticsinvolvestheflowandstorageof“goods,services,andrelatedinformation.”Thatmeans--logisticsisasmuchabouttheflowandstorageofinformationasitisabouttheflowandstorageofgoods.Advancesininformationtechnologymakeitincreasinglyeasy—andlesscostly—forcompaniestoobtainimportantinformationtomakelogisticaldecision.Analysisoflogisticsdefinition(cont’)Finally,thedefinitionindicatesthatthepurposeoflogisticsistomeetcustomerrequirements.Thisimpliesthatlogisticsstrategiesandplansshouldbebaseduponcustomerwantsandneeds.Notes:物流是一个中国乃至全世界的热门话题。虽然它已经不是一个新生事物了,但是不少人对物流的认识仍然有限。1.LogisticsisahottopicinChinaandthewholeworld.Althoughitisanythingbutanewbornbaby,lotsofpeoplestillhavelimitedawarenessof,andknowledgeaboutlogistics.2.Logisticsistheprocessofplanning,implementingandcontrollingtheefficient,effectiveflowandstorageofgoods,servicesandrelatedinformationfrompointoforigintopointofconsumptionforthepurposeofmeetingcustomerrequirements.物流是计划实施和控制商品的快速、高效流动和储存,以及从源头到消费的服务和信息的全过程,以满足客户的需求。这里我们要注意efficientandeffective这两个词的区别:Efficient指的是效率高的,有能力的,而effective强调的是有效的,有影响的。3.First,logisticsisaprocessof“plan,implement,andcontrol.”Ofparticularimportanceistheword“and”,whichsuggeststhatlogisticsshouldbeinvolvedinallthreeactivities,planning,implementing,controlling—notjustoneortwo.首先,物流是“计划,执行与控制”。特别重要的是这个“与”字,它指出物流应该包括所有这三方面——计划,执行和控制——而不仅仅是其中一个或两个方面。TopicforDiscussion:
讨论话题1.Islogisticsanewconcept?Ifitisnot,doyouknowanythingabouttheoriginandhistoryoflogistics?Pleasesharetheinformationyouhavewithyourgroupmember.
2.Howmuchdoyouknowabouttheliteralmeaningoflogistics?TextTwo:
ActivitiesinthelogisticalSystem
KeyTerms: demandforecasting需求预测transportation运输
warehousing仓储inventorymanagement库存管理materialhandling物料搬运packaging包装informationprocessing信息处理procurement采购productionplanning生产计划customerservice客户服务Logisticalactivities:Activitiesinclude:demandforecasting,transportation,warehousing,inventorycontrol,materialhandling,packaging,informationprocessing,procurement,productionplanning,customerservice……DemandforecastingDemandforecastingreferstoeffortstoestimateproductdemandinafuturetimeperiod.Question:Whydemandforecastingisimportantforacompany?LookuptheanswerfromyourtextbookTransportation:
Transportationrefertothephysicalmovementofgoodsfrompointoforigintopointofconsumptionitinvolvesselectionofthetransportmode,routingoftheshipment,compliancewithregulationintheregionofthecountry,andselectionofcarriers.TransportationisoftenthemostcostlylogisticsactivityInventoryManagement
Inventoryreferstostocksofgoodthataremaintainedforavarietyofpurposes,suchasforresaletoothers,aswellastosupportmanufacturingorassemblingprocesses.Warehousing
Warehousingreferstoplaceswhereinventorycanbestoredforaparticularperiodoftime.Inthepastdecades,importantchangeshaveoccurredwithrespecttotheroleofwarehousingincontemporarylogisticssystemPackaging
Packagingcanhavebothamarketing(consumerpackaging)andlogistical(industrialpackaging)dimension.Industrialpackagingfocusonprotectingtheproductwhileitisbeingshippedandstored.Toomuchpackagingincreasescostswhileinadequateprotectioncanresultinmerchandisedamageand,ultimately,customerdissatisfaction.Materialshandling
Materialshandlingreferstotheshort-distancemovementofproductswithintheconfinesofafacility(e.g.,plant,warehouse).Question:whymanagerstendstotominimizethenumberofhandlingwheneverpossible.
InformationmanagementInformationiswhatlinksallareasofthelogisticssystemtogether.firmsarelinkingtheirinternallogisticsinformationsystemswiththoseoftheirsuppliers,customersandotherpartner.Suchanopenexchangeofinformationcanresultinfasterorderplacement,quickerdelivery,andgreateraccountabilitythroughoutthelogisticsprocess.ProcurementProcurementreferstotherawmaterials,componentparts,andsuppliesboughtfromoutsideorganizationstosupportacompany’soperation.ProductionplanningItcanbeconcludedunderlogisticsbecausemanufacturingneedcomponentandrawmaterialsinordertomikefinishedgoodsthatare,inturn,demandedbyacustomer.CustomerserviceCustomerserviceinvolvesmakingsurethattherightpersonreceivetherightproductwiththerightquantityattherightplaceattherighttimeintherightconditionattherightcost.Note1.Inventoryreferstostocksofgoodthataremaintainedforavarietyofpurposes,suchasforresaletoothers,aswellastosupportmanufacturingorassemblingprocesses.存货指的是为不同目的而保留的储存货物,例如要转卖给他人的货物,用于支持生产或组装过程的货物。Avarietyof种种,若干。2.Warehousingreferstoplaceswhereinventorycanbestoredforaparticularperiodoftime.Inthepastdecades,importantchangeshaveoccurredwithrespecttotheroleofwarehousingincontemporarylogisticssystem.仓库指的是一段时间内用来存储存货的地方。在过去的十年中,仓储在现代物流系统中的角色发生了重要的变化。Withrespectto关于,至于。3.Packagingcanhavebothamarketing(consumerpackaging)andlogistical(industrialpackaging)dimension.包装包括营销包装(消费包装)和物流包装(工业包装)两种类型。4.Materialshandlingreferstotheshort-distancemovementofproductswithintheconfinesofafacility(e.g.,plant,warehouse).物资搬运指的是产品在同一设施(如工厂,仓库)内的短距离移动。5.Procurementreferstotherawmaterials,componentparts,andsuppliesboughtfromoutsideorganizationstosupportacompany’soperation.采购是指从公司外部购买原材料,零部件以支持公司的运作。6.Customerserviceinvolvesmakingsurethattherightpersonreceivetherightproductwiththerightquantityattherightplaceattherighttimeintherightconditionattherightcost.
客户服务包括要以恰当的成本使恰当的客户在恰当的时间,恰当的地点以恰当的状况和恰当的价格收到他想要的(恰当的)产品。这7个恰当“rights”就是物流服务的核心理念,他和CSCMP所定义的物流的目的,任务是吻合的,只是关注的角度不同,因此也有学者用这7个“恰当”来定义“物流”这个概念。Exercises:
PleasetranslatethefollowingEnglishsentencesintoChinese1)Forexample,ifacompanypromisesthatallorderswillbeshippedwithin24hoursofreceipt,whatpercentageofordersareactuallyshippedwithin24hoursofreceipt?2)Transportationrefertothephysicalmovementofgoodsfrompointoforigintopointofconsumption,itinvolvesselectionofthetransportmode,routingoftheshipment,compliancewithregulationintheregionofthecountry,andselectionof
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