经贸英语写作 Chapter 6 Order Placing and Replies to Order

Chapter6

OrderPlacingandRepliestoOrder下订单及对订单的回复Section1

1.

DefinitionofanOrder（订单的定义）

2.TheLegalPositionofthePartiesinanOrder（订单中各方的法律地位）

3.ObligationsofBothPartiesinanOrder（订单中双方的义务）

4.TheMajorContentsofanOrderLetter（订购函写作的主要内容）Section2HowtoPlaceanOrder:Sample2(P88)1.

DefinitionofanOrder（订单的定义）

Anorderisarequesttobuysomething（要求买）

thatyouaregoingtopayfor.Theadvantagesofaprintedorderform（打印版订单的优点）:①Easytoreferto（容易查寻、参考）.②Importantdetailscannotbeoverlooked（忽略）.③Thegeneralconditionscanbeprintedontheback（背面可用）.

BACK2.TheLegalPositionofthePartiesinanOrder（订单中各方的法律地位）Thesellerisnotlegallyboundtoaccepttheorderunlessthequotationismadeasafirmoffer（除了报价是实盘外，其他情况下卖方不受法律约束）.BACK3.ObligationsofBothPartiesinanOrder订单中双方的义务（1）Theseller’sobligationsinanorder（卖方义务）①Deliverthegoodattheagreedtime.②Guaranteethegoodstobefreefromfaults.（2）Thebuyer’sobligationsinanorder（买方义务）①Acceptthegoods.②Payforthematthetimeofdelivery.③Checkthegoodassoonaspossible.BACK4.TheMajorContentsofanOrderLetter（订购函写作的主要内容）①Mentioningyourdecisiontoorder（说明订货的决定）.②Listingquantities,quality,prices,specifications,etc.（列明数量、质量、价格、规格等）③Statingyourrequirementsastodelivery-place,date,modeoftransportation（陈述发货要求）.④Confirmingthetermsofpayment（确认付款条件）.BACKSection2HowtoPlaceanOrderSample2(P88)Pleasetake5minutestoreadSampleletter2onpage88,andtrytodividetheletterinto3partsaccordingtoopening,themainbody,andtheclosing.

1.TheOpening(Paragraph1)2.TheMainBody(Paragraph2-5)3.Theclosing(Paragraph6)1.TheOpening(Paragraph1)

（原文）Wethankyouforyourquotationof3Octoberandthesamplesofpettoys（宠物玩具）yousentus.Wefindbothqualityandpricessatisfactoryandarepleasedtoplaceanorderwithyouforthefollowing.

①“Wethankyoufor…”

（感谢卖方）

②

“We…arepleasedtoplaceanorderwithyou”（决定订货）2.TheMainBody(Paragraph2)

主体部分列明价格、付款方式、保险等要求。

a.Pricesasstatedinyourquotationof3October.b.Paymenttobemadeinsterling[́stə:liŋ]（英国货币）withinononemonthofthearrivalofthegoodsatLiverpool（利物浦）.c.InsurancetobearrangedbyyouwithaLloyd’sbroker（劳埃德承保人/经纪人）.3.TheClosing(Paragraph6)（原文）Weshouldappreciatepromptshipmentandhopetoestablish

regularbusinessrelationswithyouifthefirstshipmentisinlinewiththesamplessupplied.beinlinewith与……相似/与……相一致

试译：1.工资（Salary）的增加应当与通货膨胀（inflation）相一致。Salaryincreaseshouldbeinlinewithinflation.结尾：①希望立即发货并希望建立正常的业务关系.Section3ConfirmationofanOrder

第三节订单的确认1.ResponsetoanOrder（对订货单的反应）2.TheWritingGuidelinesforConfirminganOrder（P95）（确认订单的写作指南）3.Sample1LetterofConfirminganOrder(P95)（确认订单函样信1）

4.TheReasonsandWritingGuidelinesforRejectinganOrder（拒绝订单原因及写作方法）5.Sample2LetterofRejectinganOrder(P97)（拒绝订单函样信2）1.ResponsetoanOrder（对订货单的反应）

①Whenyoureceiveanorder,youshouldacknowledge（告知收到）itstraightaway（immediately立即）.

②Ifthegoodsorderedcannotbesupplied,youshouldwritetoexplainwhy.

Acknowledge：tellsbthatyouhavereceivedsththattheysenttoyou.告知收到BACK2.TheWritingGuidelinesforConfirminganOrder（P95）（确认订单的写作指南）

①Thankthecustomerandexpresspleasureinreceivingtheorder（感谢客户并表达很高兴收到订单）.

②Confirmsupplyingthegoods（确认供货）.

③Assurethecustomerofpromptattention（向顾客保证及时处理订单）.

④Drawattentiontootherproductslikelytobeinterest（推销其他可能感兴趣的商品）.

⑤Hopeforfurtherorders（期待更多订单）.BACK

3.Sample1LetterofConfirminganOrder(P95)确认定单信函

Pleasetake5minutestoreadthesampleletterofconfirminganorderonpage95,andtrytofigureouttheformation（信函的构成）andthemainidea（每一段的段意）ofeachparagraphoftheletter.（原文第一段）Wewanttosayhowpleasedweweretoreceiveyourorderof24Mayforoursportsupplies（体育用品）andwelcomeyouasoneofourcustomers.第一段：感谢客户并表达高兴收到订单.（原文第二段）

Weconfirmsupplyofthegoodsatthepricesstatedinyourletterand́arearrangingfordispatch[diśpæʧ]

nextweekbysea.Whenthegoodsreachyouwefeelconfidentyouwillbecompletelysatisfiedwiththematthepricesoffered,fortheyrepresentexceptional[ik

́sepʃnl]（特别的）value.dispatch[diśpæʧ]（发送）

试译：

1.货物将在收到你方订单后两天内发送。Goodswillbedispatchedwithin2daysafterreceivingyourorder.第二段：确认供货，说明发货时间和运输方式。

（原文第三段）

Asyoumaynotbeawareofthegoodswearedealingin,weareenclosingacopyofourcatalogueandhopethatourhandlingofyourfirstorderwithuswillleadto

furtherbusinessbetweenusandmarkthebeginningofahappyworkingrelationship.

dealingin:经营试译：1.这家公司经营电脑软件。Thiscompanydealsincomputersoftware.第三段：①Drawattentiontootherproductslikelytobeinterest（推销其他可能感兴趣的商品）.②Hopeforfurtherbusiness（期待更多的业务往来）.

确认定单信函的写作构架第一段：感谢客户并表达高兴收到订单。第二段：确认供货，说明发货时间和运输方式。第三段：推销其他可能感兴趣的商品，并期待更多的业务往来。BACK4.TheReasonsandWritingGuidelinesforRejectinganOrder（拒绝订单原因及写作方法）(1)Possiblereasonsforrejectinganorder（拒绝订单的可能原因）

①Thesellerisnotsatisfiedwiththebuyer’stermsandcondition（卖方不满意买方的条款）.

②Thebuyer’screditis

suspect[səśpekt]（受怀疑的）（买方信用存疑）.

③Thegoodsarenotavailable[ə́veiləbl]（可获得的）（缺货）.(2)TheWritingGuidelinesofRejectinganOrder（拒绝订单的写作指南）Lettersrejectingordersmustbewrittenwithgreatcareandwithaneyetofuturebusiness.Thewritingofsuchlettersshouldfollowthefollowingpoints.①Thankthecustomerandexpressyourregret（感谢客户并表达遗憾）.②Explainingthereasonsforrejecting（说明拒绝的原因）.③Givesuggestions(proposeanalternative[ɔ:lˊtə:nətiv]（可供选择的）productifoneisavailable)（提供建议）.④Hopeforfuturecooperation（期待未来继续合作）.BACK5.Sample2LetterofRejectinganOrder(P97)（拒绝订单信函样信2）

Pleasetake5minutestoreadthesampleletterofRejectinganOrderonpage97,andtrytofigureouttheformation（信函的构成）andthemainidea（每一段的段意）ofeachparagraphoftheletter.订购：“牡丹”牌电视机。深表遗憾，不能供货Supplied（供货）5.Sample2LetterofRejectinganOrder(P97)（拒绝订单函样信2）

（原文第一段）ThankyouforyourorderofMay6for600setsof“Peony”[́piəni]牡丹牌

TelevisionSets,butsinceyoumakedeliverybeforeChristmasafirmcondition,wedeeplyregretthatwecannotsupplyyouaswehavedone

onsomanyoccasionsinthepast.感谢客户的订单。（原文第二段）Themanufacturers

arefindingitimpossibletomeetcurrentdemandforthisverypopularset.Weourselvesplacedanorderfor200setsamonthago,butwereinformedthatallordersarebeingmetinstrictrotation[rəúteiʃn]（轮换、旋转）andthatourowncouldnotbedealtwithbeforethebeginningofFebruary.说明不能供货的原因以自己的订货也不能安排这一事实进一步说明不能供货的原因。Producer(生产商)建议买方如何做。中国轻工业品进出口公司。（原文第三段）

Igatherfromyourtelexreceivedthismorningthatyour