国家开放大学《管理英语3》形考任务1-8参考答案_第1页
国家开放大学《管理英语3》形考任务1-8参考答案_第2页
国家开放大学《管理英语3》形考任务1-8参考答案_第3页
国家开放大学《管理英语3》形考任务1-8参考答案_第4页
国家开放大学《管理英语3》形考任务1-8参考答案_第5页
已阅读5页,还剩60页未读 继续免费阅读

下载本文档

版权说明:本文档由用户提供并上传,收益归属内容提供方,若内容存在侵权,请进行举报或认领

文档简介

国家开放大学《管理英语3》形考任务1-8参考答案形考任务1题101、—_______________________________—Wehavethreemajordivisions:Operations,SalesandMarketing,FinanceandAdministration.A.Howmanydepartmentsdowehave?B.Whichdivisionareyouin?C.Whichdepartmentshowsthebest?2、—Isupposethere'llbealotofarguments.—__________________A.Ishouldimagineso.B.Noproblem.C.That'sagoodidea.3、Anumberofboys____________absentsometimeduringtheterm.A.havebeenB.hasbeenC.will4、Hewillwritetomeassoonashe________home.A.willhavereturnedB.returnsC.willreturn5、Thisistheman___lastnight.A.whomIsawhimB.whomIsawC.whoIsawhim6、—______________________________—No,sorry,Ididn'tknowtheruleaboutpunchingin.A.Areyoulatethismorning,Wendy?B.Didn'tyoupunchoutthismorning,Wendy?C.Didn'tyoupunchinthismorning,Wendy?7、—Iwishyousuccessinyourcareer.—_________________A.Goahead.B.Itdoesn'tmatter.C.Thesametoyou.8、Iam________________yourearlycoming.A.lookingforwardtoB.lookingforwardC.lookforwardto9、Theprogrammegivesstudentsthe___________tolearnmoreaboutglobalwarming.A.successB.ambitionC.opportunity10、Thekey_________successfulimplementationisclearlycommunicatingthestrategytothewholecompany.A.toB.inC.of、—I'mleavingforShanghaitomorrow.—__________________A.Seeyoulater.B.Haveapleasanttrip!C.Let'sgooutforadrink.、—Whoshouldberesponsiblefortheaccident?—Theboss,nottheworkers.Theyjustcarriedouttheorder_______.A.asaretoldB.astoldC.astheytoldLeavethereferencebooksbehind,__________youwon'tbeabletothinkindependently.A.orB.andC.so、Abusdriver_______________thesafetyofhispassengers.A.isresponsibleinB.isresponsibleforC.isresponsibletoMyfriendinvitedme__________theartclub,andIaccepteditwithpleasure.A.joinB.tojoinC.joining二、听力理解听对话录音,根据对话内容判断正误(每题10操作提示:句子正确选择下拉选项框为“T框为“1.Wendypunchedinthis(F)2.Theyneedtopunchoutafterwork.()3.Theyneedtowork()4.Theycanwearcasualclotheswhengoingoutonasalescall.()5.Theycanuseofficephonesforpersonalmatters.()二、阅读理解阅读下面的文章,根据文章内容判断文章后的句子是正确(T)还是错误(10分)ManagingOneselfWeliveinanagefullofopportunities:Ifyouaresmartenough,andhavegotambitionandkeeppushingforward,youcanrisetothetopofyourchosenprofession,nomatterwhereyoustartedout.Butwithopportunitycomesresponsibility.Companiestodayaren'tmanagingtheiremployees'careers.Professionalworkersmustbetheirownchiefexecutiveofficers(CEO).It'suptoyoutostriveforyourplace,tokeepyourselfengagedandproductiveduringaworkinglifethatmaylastaround50years.Todothosethingswell,you'llneedtohaveadeepunderstandingofyourself—notonlywhatyourstrengthsandweaknessesare,butalsohowyoulearn,howyouworkwithothers,whatyourvaluesare,andwhereyoucanmakethegreatestcontribution,becauseonlywhenyouoperatefromstrengthcanyouachievetrueexcellence.History'sgreatachievers—Napolon,daVinci,andMozart—havealwaysmanagedthemselves.Buttheyaresounusualbothintheirtalentsandintheiraccomplishmentsastobeconsideredrareexceptions.Now,mostofus,eventhoseofuswithmodesttalents,willhavetolearntomanageourselves.Wewillhavetolearntodevelopourselves.Wewillhavetoplaceourselveswherewecanmakethegreatestcontribution.Andwewillhavetostaymentallyalertandengagedduringa50-yearworkinglife,whichmeansknowinghowandwhentochangetheworkwedo.操作提示:句子正确选择下拉选项框为“T框为“1.Companiestodayareresponsibleforemployee'scareer.)2.ItistheCEOwhodecidesyour()3.Youneedtounderstandyourcompanywellsothatyoucandothingswell.()4.Understandingyourselfmeansknowingwellaboutyourstrengths,weaknesses,yourvalues,howyoulearn,howyoudowithothersandsoon.()5.Ordinarypeoplecannotmanagethemselveswell.()二、完型填空(每空10操作提示:通过题目中的下拉选项框选择恰当的词语补全填空。Joachim'svisionisbasedonanideacalledpleaching(编织),wheretreebranchesaregrownsothattheynaturallyweavetogether.Sincethegrowthpatternsoftreesare()bywindandsunlight,itmaybepossibletocontrolthewayatreedevelops.TheseFabricatedTreeHouseHabitatswouldusetreesgrownintoshapesashousing.Oneofthe(ofthesedesignsisthattreeswouldnothavetobecutdownforlumber."A100percenttreehousewouldtakeyearstocreate,"Joachimsaid(Dependingtheclimate,ahousecouldtakeanywherefrom5to30yearstogrow.Fortunately,there'sawaytospeeduptheprocess.Joachimsuggestsincludingecologicalmaterialssuchassod(草皮),grassesandlivingbranchesinthehousingdesigns."Thismaterialwouldbeabletomoveasthehousegrows,"Joachimsaid.Ahomewouldbecomeanactualecosystem,acommunityofplants,animals,andbacteriaworkingtogether.Thetreeswouldalsogiveoffwatervaporthatwouldassistin()thehomes.Solarpanelsandwindwouldhelpprovideenergy.Thetreehomesmightevenhavesoilpockets,whereplantscouldgrowfromthestructureitself.WorkhasalreadybegunonJoachim'sfirstdesign—ahousemadefrom50percentrecycledand50percentlivingthings.Joachimisconfidentaboutthe(importance)ofhiswork,asheusesnaturalproductswithoutdestroyingnature."Theenvironmentanditsstudyareveryimportant.Weneedtorespectnature,don'ttakeitforgranted,"hesaid.二、听力理解听对话录音,根据对话内容完成下方题目(每题10操作提示:通过题干后的下拉框选择题目的正确答案。1.Thetwospeakersare_________.A.teacherandstudentB.colleaguesC.classmates2.Therearedivisionsinthecompany_________.A.3B.4C.103.CustomerServiceisapartofdivision_________.A.OperationsB.SalesandMarketingC.FinanceandAdministration4.TheSalesandMarketingincludesdepartments_________.A.2B.3C.45.ThedirectoroftheSalesandMarketingisnow_________.A.inanonlinemeetingB.onholidayC.onabusinesstrip二、阅读理解10分)OrganizationStructureinHoogleEngineeringI'mMichaelBush,ManagingDirectorofHoogleEngineering.IampleasedtowelcomeyouheretoourwebsiteandI'dliketotellyoualittleaboutthecompanyanditsorganization.HoogleEngineeringwassetupin1960.Itwasdividedintoseveraldepartmentsatthattime,suchasthesalesdepartment,marketingdepartment,andproductiondepartment.Lotsofmanagerswereemployedtomanageitall.Fortunatelythingsaredifferentnow.SixtypeopleareemployedbyHoogleandcommunicationbetweendepartmentsisconsideredtobeoneofthemostimportantaspectsofthebusiness.Themarketisglobalsoweneedtomakecontactwithcustomersworldwide,notjustlocally.Butintheolddayswewereallindifferentdepartmentsandneverspoketoeachother.Wehadatallstructure.Traditionallywehadpeopleatthefirstlevelontheshopfloor,manufacturingproductsaccordingtotheinstructionswhichtheyweregiven.Thenyouhadasupervisorylevelofpeoplewhosupervisedthemeveryday.Thenyoumoveduptothemiddlemanagement,whoweredoingthetasksofgettingnewbusiness,andthenyouhadtheseniormanagementteam,andthenyouhadtheboard,whodecidedthebusinessstrategy.Sotherewerealotoflevelsinthecompanyintheolddaysactually.Thestructuretodayisthatweformteamswithinteamstoplacepeoplewhocanmanufactureaproduct.Eachteamhasmembersthatcanmanufacturedifferentproducts.Theactualteamsnowareself-managing,sowedon'tevenhaveteamleaders.You'vegottheteams,andthenyou'vegottwopeople,onlytwopeople,whoarewhatyouthinkofasmanagement.Thisisgenerallycalledflatstructure.操作提示:通过题干后的下拉框选择题目的正确答案。1.HoogleEngineeringwassetupin__________.A.thenineteenthcenturyB.thetwentiethcenturyC.thetwentyfirstcentury2.Therearemanydifferent__________ofmanagementinatallstructure.A.kindsB.levelsC.functions3.Peopleinaflatstructureusuallyworkin__________.A.departmentsB.familiesC.teams4.AllofthefollowingstatementsaretrueaccordingtothepassageEXCEPTthat__________.A.communicationinthecompanyisbecomingmoreandmoreimportantB.theauthorthinksthetwostructureshavethesamefunctionsC.therearemoreindividualresponsibilitiesintheflatstructure5.Thebesttitleforthepassageis__________.A.OrganizationStructureinHoogleEngineeringB.HistoryofHoogleEngineeringC.SuccessinHoogleengineering形考任务2题101、–__________fathertookpartinthecharityactivityintheneighbourhoodyesterday?–Peter's.答案:Whose2、IheardthatyoureallyhadawonderfultimeatJohn'sbirthdayparty,_____?答案:didn'tyou3、__________importantitisforkidstoimaginefreely!答案:How4、—Sorry,Imadeamistakeagain.—_________Practisemoreandyou’llsucceed.答案:Nevermind.5、—________________—Shegavetwoweeks.答案:Howmuchtimedidshegive?6、—CouldIhelpyouwithyourheavybox?Youaresotired—_____________Icanmanageit.答案:No.thanks.7、—HowdidyoufindyourvisittoQingdao,Joanna?—_____________答案:Oh,wonderfulindeed.8、—I'mmorethanhappytogooutthisweekend.—_________________We'vegotsomuchworktodoatthattime.答案:Forgetit.9、Hegaveuphisstudyincollegein_______.答案:despair10、Itookitfor_______thatyouwouldn'tcomehereagain.答案:granted11、Ifyouneedfurtherinformation,please_______ouroffice.答案:contact12、It's___________topointtoortalkaboutstrangersinpublic.答案:notpolite13、The_______wasonlysentencedtopayafineof$10,000.答案:criminal14、Thelightistoo_______formetoread.Icannotstandanymore.答案:dim、Undernocircumstance_____totellliestoparents.答案:arechildrenallowed二、翻译。为下面的句子选择正确的翻译每题10分。操作提示通过题干后的下拉框选择题目的正确答案。1.Thoughtheyhavealotofapplicants,theycan'tfindthepeopletheywant.A.虽然有很多应用,他们还是找不到他们想要的人。B.虽然有很多应聘者,但是他们却找不到合适的人。C.虽然有很多程序,但是他们却找不到合适的程序员。2.Practisingmoreisthekeytoleaningalanguage.A.学习语言的关键是要多练习。B.勤于练习就是学习英语的钥匙。C.多做运动对于语言学习来说有好处。3.Somearestillnervousaboutlosingtheirjobsdespitethelowwages.A.尽管工资不高,但还是有很多人担心失去这份工作。B.因为工资低,很多人打算去辞职。C.尽管福利不好,但还是有很多人担心失去这份工作。4.Theteacherpointedoutthegrammarmistakesinthewriting.A.老师指出了书法里的语法错误。B.老师指出了作文里的拼写错误。C.老师指出了作文里的语法错误。5.Howwilltheevaluationoftheseinvestmentsbecarriedout?A.如何进行这些项目的投资?B.如何对这些投资进行评估呢?C.如何对这些项目进行评价?二、听力理解。听对话录音,根据对话内容判断正误(每题10分)。操作提示通过题干后的下拉框选择题目的正确答案。1.Whatisthepossiblerelationshipbetweenthetwospeakers?A.Acouple.B.Colleagues.C.Teacherandstudent.2.Whatistheopinionofthefemalespeakerabouthighsalaries?A.Shethinkshighsalariescangetalotoftalents.B.Shethinkshighsalariesarethekeyfactorinmotivatingthestaff.C.Shethinkshighsalariesstoppeoplefrommovingon.3.Whocontrolsovertimework?A.Theemployers.B.Theworkers.C.Thecompanies.4.FAIRinfairwagesmeans__________.A.generalB.competitiveC.high5.Thetopicofthedialogisabout__________.A.howtocontrolovertimeB.howtopaywagesC.howtomotivatetheemployees二、完型填空每空10分。操作提示:通过题目中的下拉选项框选择恰当的词语补全填空。Whenitcomestoselectingcandidatesthroughinterview,moreoftenthannotthedecisionismadewiththefirstfivemunutesofameeting.Yetemployersliketo【convince】themselvesthattheyarebeingexceptionallythoroughintheirselectionprocesses.Intoday'smarketplace,the【quality】ofstaffisfundamentaltothecompany'ssuccessand,asaresult,recruitersuseallmeansattheirdisposaltosecurethebestinthefield.Onemethodinparticularthathasriseninpopularityistesting,eitherpsychometrictesting(心理测试),whichattemptstodefinepsychologicalcharacteristics,oraptitudetesting.Theideaisthatthosetestingprovideanorganizationwithanextrawayofestablishingacandidate'ssuitabilityforarole.Theemploymentofpsychometricorabilitytestingasone【component】oftherecruitmentprocessmayhavesomemerits,butinrealitythereissimplynoreal【】.Theanswertothisproblemisexperienceininterviewtechniquesandastrongdefinitionoftheelementsofeachpositiontobefilled.Theinstinctivedecisionthatmanyemployersmake,basedonaCVandthefirstfiveminutesofameeting,areperhapsnolessvalidthananyothertoolemployedinthe【business】ofrecruitment.每题10分)HUMANRESOURCESMANAGEMENTHumanResourcesManagement(HRM)istheprocessofmanagingpeopleandtheirrelationshipsinanorganization.Thesetwoprocessesareimportantinthesuccessandgrowthofabusiness.Inmanagingpeople,staffingisthemostimportantcomponentofHRM.Itneedstomakeguidelinesandproceduresforhiringandplacement.Staffingalsoinvolvesthemanagementofemployeesonmatterslikemonitoringofholidays,absences,healthandsafety,disciplinaryaction,anddismissal.AnotherimportantelementofHRMinmanagingpeopleiskeepingtheemployeesinthecompany.Thetrainingofemployeestoenablethemtoimprovetheircareerdevelopmentisveryimportant.GoodHRMpoliciesensurethatthereareclearregulationswhichshowthepaylevelsforthedifferentpositionsinanorganization.Itisimportantforthestafftoknowthecareerpath,pay,trainingandotheropportunitiesthatareavailabletothem.PerformancemanagementisanotherimportantcomponentofHRM.Thereasonforthisisthatmanyemployersuseittoevaluatecareerimprovementandtodeterminepayincreases.ThesecondaryroleofHRMisthemanagementoftherelationshipsamongpeopleinanorganization.Thisincludesstaffwithindepartmentsaswellasacrossthewholeorganization.Therelationshipbetweenstaffandmanagementisanimportantfactorinthesuccessofanorganization.Itdecideshowfastanorganizationwillrealizetheirgoals.ThefocusofHRMisthepeoplewithinanorganization.Regularplanning,monitoringandevaluationareimportantforthesuccessofHRM.Successfulmanagementensuresthatallemployeesknowtheirrole,careerdevelopmentandalsofeelpartofanorganization.操作提示通过题干后的下拉框选择题目的正确答案。1.____________is/areimportantinthesuccessofabusiness.A.TeamworkspiritandhighsalaryB.TheprocessofmanagingpeopleandtheirrelationshipsC.Talentsandtheirgoals2.ThemostimportantcomponentofHRMis____________.A.staffingB.planningC.monitoring3.Accordingtothepassage,itisimportantfortheemployeestoknowthecareerpath,pay,trainingandotheropportunitiesthrough____________.A.noticesB.policiesC.advertisements4.Wecanuse____________toevaluatecareerimprovementandtodeterminepayincreases.A.staffingB.HRMpoliciesC.performancemanagement5.____________isNOTmentionedinthetextaboutthesuccessofHRM.A.RegularplanningandmonitoringB.EvaluationC.Training二、阅读理解阅读下面的文章,根据文章内容判断文章后的句子是正确还是错误。每题10分)WARFORTALENTGOESONINJOBMARKETThewarfortalentreadslikeheadlinesfrommanyyearsago,butithasnevergoneaway,saysEleanorNickerson,directorofUKoperationsforTopEmployers.Manycompaniestheyhaveresearchedareshortoftalents.Thoughthecompaniesmayreceivemanyapplications,theycannotfindthepeopletheywant.TopEmployers'researchshowsthatofferinggoodcareerchancesisthekeytoattractingandkeepingthetalent.Smartemployeesknowtheirownvalueandwillwanttoknowwhattheiremployerscanofferthemafter5or10years'careerdevelopment.So,keepingstaffisthebiggestchallengeemployersfaceinthelongrun.Yetnoteveryemployeefeelsthattheycanbettertheircareerchances.Somearestillnervousaboutlosingtheirjobs,despitearecentfallinunemployment,saystheTradesUnionCongress(TUC).TUCpointsoutthatsomefour-fifthsofnewjobscreatedhavebeeninpartoftheeconomywhereaveragepayratesarelessthan?8anhoursincetherecessionbegan.Manyofthesejobsareontemporaryorzero-hourscontracts.AreportfromtheOfficeforNationalStatisticspublishedinFebruaryshowedthatrealwageshavebeenfallingconsistentlysince2010.It'sthelongestperiodsinceatleast1964.We'restillinthehardestlivingstandardssqueezeforoveracenturyandthosewhoarealreadyworkinghavehadyearsofreal-termspaycuts,saysTUCspokespersonLizChinchen.Understandingthepressuresthatstafffaceisagoodstartingpointforanyemployer.Ifemployerswanttoshowconcernfortheirstaff,theyshouldbepayingthemwellandunderstandthatzero-hourscontractsbringinsecurityandextrememoneyworries.操作提示句子正确选择下拉选项框为句子错误选择下拉选项框为F。1.AccordingtoresearchbyTopEmployers,manycorporationshaveenoughtalentsfortheirdevelopment.【F】2.Thedatashowsthekeytoattractingtalentsistoofferhighsalary.【F】3.Thebiggestchallengeforemployerstoiskeepingstaffinthelongrun.【】4.Notallemployeesbelievethattheycangetabetteroffer.【T】5.Thewageshavebeenrisingconsistentlysince2010.【F】形考任务3题101、—______________________—Everythingisgoingsmoothly.答案:Whatdoyouthinkofeverything?2、—Areyougoingonholidayforalongtime?—_____________答案:No.Onlyacoupleofdays.3、—IwonderifIcoulduseyourcomputertonight?—_________答案:Sure,goahead.4、—Inwhatformwillyoutaketheinvestment?—____________答案:We'llcontributeasiteandtherequiredpremises.5、—Isitmoreadvisabletoupgradeourpresentfacilitiesthantakingtheriskofopeninganewpark?—____________答案:Idon'tthinkso.6、—Isitpossibleforyoutoexpandbusinessthere?—_____________答案:Yes,Ithinkso7、Abudgetisanestimationofthe_______and_______overaspecifiedfutureperiodoftime.答案:revenue;expenses8Ifthebuildingproject__________bytheendofthismonthisdelayed,theconstructioncompanywillbefined.答案:tobecompleted9、JohnaswellasMike__________justbeenbackfromanimportantmeeting.答案:has、Let'sdiscusstheseproblemsatthemeeting,________?答案:shallwePurchasingthenewproductionlinewillbea__________dealforthecompany.答案:profitable、Rent,electricityandinsuranceareallexamplesofthecompany's________.答案:overhead13、Themanagerurgedhisstaffnotto__________thesplendidopportunity.答案:miss、Theyaretryingto__________thewastedischargedbythefactoryforprofit.答案:exploit、Theyrecommendedthattheamusementpark________.答案:beextended、Youcangoout,__________youpromisetobebackbefore12o'clock.答案:aslongas二、翻译。为下面的句子选择正确的翻译每题10分。操作提示通过题干后的下拉框选择题目的正确答案。1.Thecostofthenewprojectwillgooverbudget.【】A.新项目的支出将超过预算。B.新项目的支出将在预算以内。C.新项目的支出将重新核算。2.Howwilltheevaluationoftheseinvestmentsbecarriedout?【】A.如何进行这些项目的投资?B.如何对这些投资进行评估呢?C.如何对这些项目进行评价?3.Acreditcardisaninterestfreeshort-termloan.【】A.信用卡是短期的无息贷款。B.信用卡倾向于短期贷款。C.信用卡贷款不用还款。4.Assessingthedataisavitalpartofcreatinganeffectivemarketingstrategy.【】A.数据评估就是要制定有效市场营销策略。B.数据评估和市场策略都非常重要。C.数据评估是制定有效市场营销策略的重要一环。5.Weshoulddiscouragepeoplefromusingtheircarsinthecitycenters.【】A.我们应该鼓励人们在市中心开车。B.我们应该鼓励人们不要在市中心开车。C.我们应该劝阻人们不要在市中心开车。二、完型填空每空10分。操作提示通过题目中的下拉选项框选择恰当的词语补全填空。ManypeoplewhoworkinLondonprefertoliveoutsideit,andtogototheiroffices,factoriesorschoolseverydaybytrainorbybus,eventhoughthismeanstheyhavetogetupearlierinthemorningand【】homelaterintheevening.OnebenefitoflivingoutsideLondonisthathousesarecheaper.EvenasmallflatinLondon【without】agardencostsquitealottorent.Withthesamemoney,onecangetalittlehousein【country】withagardenofhisown.Then,inthecountryonecanbefree【thenoiseandhurryofthetown.Althoughonehastogetupearlierandspendmoretimeintrainsorbused,onecansleepbetteratnight,and,duringweekendsandonsummerevenings,onecanenjoythefreshcleanairofthecountry.Ifonelikesgardening,onecanspendone'ssparetimedigging,planting,wateringanddoingalotofotherjobswhichareneededinthegarden.Then,whentheflowersandvegetablescomeup,onehastherewardofapersonwhohassharedthesecretsof【】.每题10分)THREESTEPSTOAGOODMARKETINGBUDGETWithoutgoodbudgetmanagement,youarelikelytooverspendonmarketingaccidentally.Herearethreestepsthathelptomakeagoodmarketingbudget.STEP1:ORGANIZEFINANCIALINFORMATIONThefirststepistobeclearofyourcurrentfinancialsituation.Youneedtoknowhowmuchmoneyyourcompanymakesmonthlyandthechangesthatmightariseinthefuture.Althoughincomeflowschangethroughouttheyear,youmustorganizetheinformationbasedonreliabletheminimumamountofmoneyyourcompanymakeseachmonth.Arealisticbudgetplanwillalwaysfocusontheincomethatexceedstheexpenses,notthetotalrevenuethatcomesin.Whenyouhavedeterminedtheamountofdisposableincomeavailableforthecompany,youshoulddeterminewherethemoneywillgo.STEP2:DETERMINEWHEREYOUWANTTOSPENDMARKETINGFUNDSAfteryouknowthetotalamountavailabletospendonmarketing,thenextstepishowyouplantospendthatmoney.Threemainfactorsdecidehowyouspendmarketingfunds:thebudgetamount,yourpastexperiences,andwhereyoucanreachtherightaudience.Youwillstartorganizinghowtospendthefundsbasedontheamount.Besides,youneedtoconsiderthestrategiesthathaveworkedinthepast.Also,youneedtoconsiderwhichmarketingchannelswillallowyoutoreachtherightaudience.STEP3:ASSESSDATAANDMAKEAPPROPRIATECHANGESThefinalstepinbuildingagoodmarketingbudgetistheanalysisoftheplanandanychangesthatmayimproverevenue.Ultimately,marketingisdesignedtobringinextrarevenue.Iftheactivitydoesnotbringinanyadditionalrevenueoveritscost,thenitisbettertochangestrategyandtrysomethingelse.Assessingthedataisavitalpartofcreatinganeffectivemarketingstrategy.Evaluationbeginswithcomparingpastperformancetotheperformanceaftermarketingtheproductorservices.However,agoodbudgetaloneisnotenough.Youhavetotakeactionandremaincommittedtofollowingthroughyourplan.Bykeepingthebudgetinmindwhenyoumakedecisions,youwillhavetheopportunitytoworkoutdifferentstrategiestofindthebestsolutionsforyourbusinessgoalsandpreventoverspendingonmarketing.操作提示通过题干后的下拉框选择题目的正确答案。1.Whatshouldthebudgetplanbebasedon?【】A.Thecompany'sreliableexpense.B.Thecompany'sreliableincome.C.Thecompany'sreliablecost.2.WhatdoesdisposableincomemeaninPassage3?【】A.Totalincome.B.Previousincome.C.Netincome.3.Youhavetobeclearof_________whenorganizingfinancialinformation.【】A.theincomeandexpensesB.themarketingfundC.thebudgetmanagement4.Thethreemainfactorsthatdecidehowyouspendmarketingfundsare_________.【B】A.themoneyyouhaveearned,theactualexpensesandthemoneyyouwillexpendB.thebudgetamount,yourpastexperiencesandwhereyoucanreachtherightaudienceC.theassetsyouhave,theproductandtheincome5.Keepingthebudgetinmindwhenmakingmarketingdecisionswillavoid【】A.usinglessthanyouearnB.usingmoneyunnecessarilyC.usingmorethanyouearn正确还是错误。每题10分)SAVEMONEYBYUNDERSTANDINGWHYYOUSPENDITTosavemoney,yousimplyneedtospendlessthanyouearn.Itiseasytosay,butwhyisitsodifficulttodo?Toanswerthisquestion,youneedtostudythefactorsthatkeepyouspendingallthetime.EASYACCESSTOCREDITFormostpeople,thisisthebiggestreasonforoverspending.Peoplecaneasilygetacreditcard,simplybyfillingoutashortforminabankorjumpingontheirwebsite.Theycanborrowmoneyfrombankstogoshopping,evenbuycarsorhouses.Whenyouaren'tphysicallyhandingsomeonemoneyoracheckforapurchase,youwillfeelyouarespendingfreemoneyoryouaren'tspendingmoneyatall.Tryusingcashtogetyourspendingundercontrol.MISUSINGCREDITCARDSAcreditcardisaninterestfreeshort-termloan.Whenusedasplanned,thiscanbeapowerfulfinancialtool.Theproblemiswhenyoubegintoletthebalancecontinuefrommonthtomonth.Ifyoumakea$200purchaseonyourcreditcardandfindoutthatattheendofthemonthyoucan'taffordtorepaythefullamount,thisiswhenthehighinterestratesonthecardsreallybegintohurtyou.Thatisnowayofsavingmoney.GIVINGINTOTEMPTATIONWeallneedtoenjoylife,butdon'twasteyourfinancialfutureforafewguiltypleasurestodayiftheyaren'tinyourbudget.Whenyouknowthatyoucan'taffordanactivity,don'tgivein.Instead,inviteyourfriendsoverforahomedinnerparty,gamenight,orsomeotheractivitieswhereyoucanstillenjoytimetogether,butwithoutbreakingyourbudget.SPENDINGTOFEELGOODEveryoneenjoysgettingsomethingnew—buyingyourselfsomethingfeelsgood.Thereisabsolutelynothingwrongwiththis,aslongasyoudon'tgooverboard.You'llfeelgoodaboutyourpurchasewhetheryoumakeitwithcashorbycreditcard,butyou'llfeelevenbetterwhenyoudon'thavetospendthenexttwoyearstryingtopayitoffwith20%interest.操作提示句子正确选择下拉选项框为句子错误选择下拉选项框为F。1.Youhavetopayforthecreditcardloansbytheendofeachmonth.【】2.Usingacreditcardtopayisspendingfreemoney.【F】3.It'seasytogetacreditcardbuthardtomakeendsmeet.【T】4.Ifyousufferfromadeficitthismonth,yousimplyhavetopayitoffbytheoriginalamountinthefuture.【F】5.Spendingtofeelgoodmeanskeepingyourspendingwithinthebudget.【】形考任务4题101、—Howdidyoumissyourtrain?—____________________答案:Well,Iwascaughtinthetrafficjam.2、—I'mdogtired.Ican'twalkanyfurther,Tommy.—______,Jenny.Youcandoit.答案:Comeon3、—I'vestartedmyownsoftwarecompany.—________________答案:Nokidding!Congratulations!4、—It'sgettingdark.I'mafraidImustbeoffnow.—OK._________答案:Seeyou.5、—Whendowehavetopaythebill?—____December30.答案:By6、—Wouldyoulikesomemorebeer?—_________,please.答案:Justalittle7、Bringmeaglassofbeer,_____?答案:willyou8、Canyoutellmehow______totherailwaystation,please?答案:toget9、I______toknowhowoftenthebusrunsduringrushhour.答案:happen、Iboughtanewcarlastmonth,butI______myoldcaryet.答案:havenotsold、Ididn'tfinishmyhomework.Neither______.答案:didhe、InBeijing,thebestseasoninayearisprobably__________autumn.答案:late、Manyfactorsbothathomeandabroad_____thebankruptcyofthemultinationalcorporation.答案:contributedto、Raisingpigs_____myjobatthattime.答案:was、We____thelastbusanddidn'thaveanymoneyfortaxi,sowehadtowalkhome.答案:missed二、翻译为下面的句子选择正确的翻译每题10分。操作提示通过题干后的下拉框选择题目的正确答案。1.Weshoulddiscouragepeoplefromusingtheircarsinthecitycenters.A.我们应该鼓励人们在市中心开车。B.我们应该鼓励人们不要在市中心开车。C.我们应该劝阻人们不要在市中心开车。2.Carownersmayprobablybeagainstitatfirst,butpeoplewhousepublictransportationwillbeinfavorofit.A.B.C.车主和使用公共交通工具的人都会支持的。3.Youmustapplyforapprovaltodoroadworkandotherroad-relatedactivities.A.只要提出申请,就能进行道路施工及与道路有关的活动。B.C.必须

温馨提示

  • 1. 本站所有资源如无特殊说明,都需要本地电脑安装OFFICE2007和PDF阅读器。图纸软件为CAD,CAXA,PROE,UG,SolidWorks等.压缩文件请下载最新的WinRAR软件解压。
  • 2. 本站的文档不包含任何第三方提供的附件图纸等,如果需要附件,请联系上传者。文件的所有权益归上传用户所有。
  • 3. 本站RAR压缩包中若带图纸,网页内容里面会有图纸预览,若没有图纸预览就没有图纸。
  • 4. 未经权益所有人同意不得将文件中的内容挪作商业或盈利用途。
  • 5. 人人文库网仅提供信息存储空间,仅对用户上传内容的表现方式做保护处理,对用户上传分享的文档内容本身不做任何修改或编辑,并不能对任何下载内容负责。
  • 6. 下载文件中如有侵权或不适当内容,请与我们联系,我们立即纠正。
  • 7. 本站不保证下载资源的准确性、安全性和完整性, 同时也不承担用户因使用这些下载资源对自己和他人造成任何形式的伤害或损失。

评论

0/150

提交评论