生鲜季节性销售的把握市公开课一等奖省赛课获奖课件

生鲜季节性销售把握生鲜季节性销售的把握第1页课件纲领1.季节性销售把握目标2.操作技巧掌握3.季节性挂历应用生鲜季节性销售的把握第2页季节性销售把握目标1.业绩突破口2.人气提升来客数提升3.竞争力提升生鲜季节性销售的把握第3页1.在我们国家有哪些主要节日？2.怎样预见季节性商品？3.怎样组织季节性商品促销？4.统计结果并分析季节性商品销售情况。操作技巧生鲜季节性销售的把握第4页元旦（1月1日）

春节

学生开学

店庆

劳动节（5月1日）

儿童节（6月1日）

中秋节

国庆节（10月1日）

企业庆

圣诞节（12月25日）

我们有哪些主要节日？生鲜季节性销售的把握第5页了解当地用户习惯以及在不一样时间不一样需求工具：季节性节日挂历

怎样预见季节性商品？生鲜季节性销售的把握第6页季节性节日挂历应用生鲜季节性销售的把握第7页

返校Backtoschool

NewYear

水产Nat.Festival+EventDM国际妇女节

Women’sdeclaration

春节返校

ChineseNewYearBacktoSchoolJan.Feb.MarchMonth

NewlifeactionWelcomeCNY元旦新生活主张欢庆春节女士宣言开心购物家乐福

HappyshoppinginCarrefourWomen’sDay消费者权益日Customers’Day肉品熟食蔬果烘焙日配脐橙柿饼

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ColdDish凉菜寿司Sushi2Feb1Jan

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Fair:Malaban生鲜季节性销售的把握第8页折扣Generaldiscount夏季衣饰Textilecollection

Labor’sdayMother’sday

端午节

DragonboatfestivalNat.Festival+EventDM儿童节

Children’sdayAprilMayMonth

Labor’sday

Lovelybaby劳动节母亲节劳动节儿童节JulyJune清明节

Tomb-Sweepingday8周年店庆纺织品节8thNationalAnniversaryTextilecollection水产肉品日配烘焙蔬果熟食

杨梅空心菜枇杷苦瓜西瓜WaxberryKongXinCaiLoquatBalsampearWatermelon水蜜桃李子杏子豇豆荔枝西红柿西瓜PeachPlumApricotLongbeanLitchiTomatoWatermelon梨pear荔枝lichi龙眼longan巨峰葡萄localgrape绿豆greenbean香蕉localBanana粽子ZongZi绿豆糕GreenBeanCake咸蛋SaltyEgg麻辣拌MaLaBan海绵蛋糕SpongeCake生日蛋糕BirthdayCake果冻Jelly

小蛋糕SmallCake凉面ColdNoodle锅魁LocalPanCake甜水面SweetSauceNoodle刨冰IceWithSugar绿豆汤GreenBeanSoup可乐Cola绿茶GreenTea烤香肠RoastedSausage炸鸡腿FriedChickenLeg茶叶蛋Eggwithteaflavor卤牛肉CookedBeef5May4April

6June

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水产

HappyshoppinginCarrefour肉品熟食蔬果烘焙日配

暑假

SummerHoliday返校

BacktoSchoolNat.Festival+EventDM秋天返校

BacktoSchool教師節

TeacherDay(10th)AugustMonth嘉年华CarrefourCarnival返校GeneraldiscountNationalDayBackToschoolSeptember

Autumn(11st)July暑假SummerHoliday体育专刊Welovesports折扣+嘉年华Discount+Carnival

国庆节折扣

芒果哈密瓜荔枝丰水梨榴梿MangoHoneyMelonLitchiFengShuipearTomatoDurian红毛丹哈密瓜秦冠苹果弥猴桃丝瓜HongmaodanHoneymelonLocalAppleLocalKiwiSpongemelon蜜柚马奶葡萄菇类橘子莲藕菠菜PomeloWhitegrapeMushroomMandarinOrangeLotusrootSpinach炒虾尾FriedShrimpTail泡凤爪PickleChickenClaw卤鸭掌CookedDuckFeet中点系列Chinesedessert小月饼SmallMoonCake月饼小礼盒MoonCakeSmallGiftBox月饼中礼盒MoonCakeMiddleGiftBox月饼大礼盒MoonCakeBigGiftBox小月饼SmallMoonCake鲜奶果冻杯Jelly鲜奶油蛋糕CreamCake白吐司WhiteToast凉面Coldnoodle可乐Cola刨冰IceWithSugarwater绿豆汤GreenBeanSoup可乐Cola绿茶GreenTea凉面Coldnoodle烤香肠RoastedSausage凉粉BeanNoodle杂酱面NoodleWithPorkMincedandSauce炸鸡腿FriedChickenLeg8Aug7July

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Fair:Watermelon&JuiceFair:RiverCrabFair:Mooncake&Mushroom生鲜季节性销售的把握第10页

水产肉品熟食蔬果烘焙日配

DM冬至

Winter聖誕節

ChristmasDay(25th)NovemberDecemberhOctoberDiscount

+TextileWTOChristmas

Month

Nationalday

Halloween

WorldAnniversaryofcarrefourNat.Festival+Event

WorldwidecampaignI

WorldwidecampaignII

WorldwidecampaignIII国庆节万圣节家乐福全球店庆全球店庆活动I全球店庆活动II全球店庆活动III折扣WTO聖誕節Winterappliance冬季用具蜜桔新奇士橙红提花菜枣子大白菜MandarinSunkistorangeImportedRedCauliflowerDateChineseCabbage红桔当地脐橙莴笋香梨碰柑豌豆尖LocalRedMandarinLocalOrangeTheRootofLettuceFragrantpearLocalMandarinPeapoint奉节脐橙香蕉菠萝龙眼国产弥猴桃白萝卜FengjienavelorangeBananaPineappleLonganLocalkiwiRadish炸鸡腿.FriedChickenLeg火锅煲HotPot羊杂CookedMuttonoffal烤火鸡RoastedTurkey白吐司Toast大菠萝BigPolo桃酥ChineseCookies牛奶吐司MilkToast迷你丹麦MiniDanish圣诞蛋糕ChristmasCake奶油泡芙CreamCake烤香肠RoastedSausage火锅粉HotPotNoodle烤肉串Skewer烤香肠RoastedSausage热牛奶HotMilk扬州炒饭YangZhouFriedRice杂酱面TheNoodlewithpor