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商业计划书(编制参考)项目单位地址电话传真电子邮件联系人第一部分项目的核心技术核心技术和产品的描述(重要介绍拟投资的技术和产品的先进性和独特性)_____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________简述产品的生产制造过程、工艺流程______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________技术持有属性(专利、专有技术、配方、品牌、销售网络、许可证、专营权、特许权经营等。)_________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________核心技术的来源(自主开发、合作开发)______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________技术开发的合作对象与方式______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________技术鉴定和获奖情况(涉及技术鉴定情况、获国际、国家、省、市及有关部门和机构奖励情况)____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________公司现有的和正在申请的知识产权(专利、商标、版权等)__________________________________________________________________________________________________________________________________________________________________________________________________________________________________请说明有关知识产权转让或授权许可的协议______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________产品毛利润率是多少?纯利润率是多少_______________________________________________________________________________________________________________________________________________________________________________________________________________技术和产品的竞争优势____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________公司是否与掌握公司关键技术及其它重要信息的人员签定竞业严禁协议,若有,请说明协议重要内容___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________请说明,公司对知识产权、技术秘密和商业秘密的保护措施______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________第二部分市场潜力和收入模式目的市场(新技术和产品应用的领域)___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________行业情况(行业发展历史及趋势,哪些行业的变化对产品利润、利润率影响较大,进入该行业的技术壁垒、贸易壁垒、政策限制等)_____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________市场销售有无行业管制,公司产品进入市场的难度分析____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________市场潜力(市场规模、市场前景及增长趋势分析)________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________过去3~5年各年全行业销售总额:(一定要列明资料来源。)(万元)年份前5年前4年前3年前2年前1年销售收入销售增长率未来3~5年各年全行业销售收入预测:(一定要列明资料来源。)(万元)年份第1年第2年第3年第4年第5年销售收入公司的收入模式___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________第三部分重要管理者重要董事会成员名单序号职务姓名工作单位职务1董事长2副董事长3董事4董事5董事董事长姓名_____________性别_____________年龄_____________籍贯______________学历_____________学位____________所学专业__________职称______________毕业院校____________________户口所在地____________联系电话___________重要经历和业绩:(着重描述在本行业内的技术和管理经验和成功事例,与技术发明人及持有人的关系。)______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________总经理姓名_____________性别_____________年龄_____________籍贯______________学历_____________学位____________所学专业__________职称______________毕业院校____________________户口所在地____________联系电话___________重要经历和业绩:(着重描述在本行业内的技术和管理经验和成功事例,与技术发明人及持有人的关系。)________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________重要技术开发人员(一)姓名_____________性别_____________年龄_____________籍贯______________学历_____________学位____________所学专业__________职称______________毕业院校____________________户口所在地____________联系电话___________重要经历和业绩:(着重描述在本行业内的技术水平、经验和成功事例,与技术发明人及持有人的关系。)___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________重要技术开发人员(二)姓名_____________性别_____________年龄_____________籍贯______________学历_____________学位____________所学专业__________职称______________毕业院校____________________户口所在地____________联系电话___________重要经历和业绩:(着重描述在本行业内的技术水平、经验和成功事例,与技术发明人及持有人的关系。)______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________其他对公司发展负有重要责任的人员(一)姓名_____________性别_____________年龄_____________籍贯______________学历_____________学位____________所学专业____________________________毕业院校____________________户口所在地____________联系电话___________重要经历和业绩:(根据公司的需要,来描述不同人员在特定方面的专长,与技术发明人及持有人的关系)______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________其他对公司发展负有重要责任的人员(二)姓名_____________性别_____________年龄_____________籍贯______________学历_____________学位____________所学专业____________________________毕业院校____________________户口所在地____________联系电话___________重要经历和业绩:(根据公司的需要,来描述不同人员在特定方面的专长,与技术发明人及持有人的关系。)___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________公司董事和重要管理人员之间有无亲属关系_______________________________________________________________________________________________________________________________________________________________________________________________________________请说明公司是否存在关联经营和家族管理问题______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________请说明公司董事、管理者与关键雇员之间是否有实际存在或潜在的利益冲突____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________第四部分公司基本情况公司成立时间_________________________公司性质______________________注册资本____________________________实际到位资本____________________其中钞票到位________________________无形资产占股份比例____________%注册地点_____________________________________________________________主营业务为_________________________________________________________。公司沿革:(说明自公司成立以来主营业务、股权、注册资本等公司基本情形的变动,并说明这些变动的因素。)_____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________目前公司重要股东情况:(列表说明目前股东的名称及其出资情况。)目前公司内部部门设立情况:以组织机构图来表达。公司目前职工情况:公司经营财务历史:(销售收入、毛利润、纯利润)(单位:万元)项目本年度前1年销售收入毛利润纯利润总资产总负债净资产第五部分竞争对手公司的竞争优势说明(成本、价格、性能、品牌、销售渠道)__________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________公司产品销售成本的构成及销售价格制订的依据______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________公司在产品销售价格方面的策略与实行____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________进货渠道的稳定性、可靠性、质量及进货周期___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________公司的重要供应商重要供应商1__________________________________________________________重要供应商2__________________________________________________________重要供应商3__________________________________________________________本公司与行业内五个重要竞争对手的比较:(重要描述在重要销售市场中的竞争对手。)竞争对手市场份额竞争优势竞争劣势本公司公司在技术与产品开发方面的国内外竞争对手(5家)基本情况竞争对手(一)___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________竞争对手(二)________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________竞争对手(三)______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________竞争对手(四)______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________竞争对手(五)______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________公司为提高竞争力拟采用的措施。______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________第六部分融资说明资金需求量_______________________________________________________________________________________________________________________________________________________________________________________________________________请说明投入资金的用途______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________需要几个投资方,各投资方出资额和所占股权比例____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________投资方可享有哪些监督和管理权力___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________假如公司没有实现项目发展计划,公司与管理层向投资方承担哪些责任?________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________投资方以何种方式收回投资,具体方式和执行时间___________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________需要对投资方说明的其它情况__________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________第七部分经营计划未来三年技术开发重点____________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________融资后第一年研发资金(购置技术开发设备、开发人员工资、实验检测费用、其他研发费用)______________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________________公司未来3~5年在研发资金投入和人员投入计划(万元)年份第1年第2年第3年第4年第5年资金投入人员(个)公司未来3~5年的销售收入预测(万元)年份第1年第2年第3年第4年第5年销售收入市场份额融资后各年陆续设立哪些机构,各机构配备多少人员,人员年收入情况。请用图表登记表达出来。公司对管理层及关键人员将采用如何的激励机制___________________________________________________________________________________________________

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