商务礼仪单元设计课件

1、拜访礼仪商学 王欢单元设计第10周 第13单元拜访礼仪必备知识：1、了解拜访前应做的准备。2、掌握拜访的基本要求。3、明确馈赠礼物的原则。素质养成：1、细心-能够根据客户的习俗喜欢选择礼品。2、合作-在课堂的互动和考核中很好地配合同学核心技能：1、能够根据拜访的基本要求进行办公室拜访和家庭拜访。2、能够根据客户的特点为其选择拜访礼物。情境介绍： 哈达上酒业现生产出一款新产品想要打 开市场，现在你是一名推销员，需要向松原 当地各大经营商进行推销，面对此次工作内 容，你做好了首次拜访前的准备工作，现在 就去完成吧！任务布置： 电话预约，登门拜访。 情景模拟15 角色：一名公司总经理，一名销售员。地

2、点：教室。要求：到客户的办公室进行拜访观察点：拜访礼仪（电话预约礼仪、进门、握手礼仪、入座礼仪、名片礼仪、交谈礼仪） 小组讨论5 分成4组同学进行讨论。 组长汇报10 两组同学演示的拜访礼仪规范和错误之处。电话预约锦囊练习宝典两人一组面带微笑整理好要表述的信息电话预约锦囊预约在星期一或工作日的上下班时间切忌拜访的基本要求：1、准时赴约，不迟到2、仪表得体，不随意3、进门有礼，不僭越4、注重言谈，不啰嗦5、避免干扰，不接听或拨打电话6、适时告辞，不多留拜访的基本程序：1、敲门进入2、问好、自我介绍，握手，递送名片3、说明来意，清晰明了4、礼貌告别情景模拟总结刚才学习的2个知识点，这位同学做得怎么

3、样？ 情景变化：老客户回访 对方是你比较熟悉的人，在交谈时不再拘谨，寒暄的话语要亲切。增加礼节：馈赠礼物馈赠的原则：1、选择礼品，轻重得当2、了解兴趣，投其所好3、知晓风俗，避开禁忌4、寓有意义，兼顾实用5、量力而行，忌讳奢侈馈赠礼物锦囊练习宝典赠送时机：业务洽谈后赠送语言得体：“小小意思，不成敬意”，“略备薄礼，敬请笑纳”，“一点小礼物，略表心意，请笑纳”等等。切记礼品“六忌”：种类、色彩、图案、形状、数目和包装双手接过礼物中国人不当场打开礼物，西方国家当场打开礼物针对以上知识点，学生三人一组，练习5分钟。课程前导本课导入总任务：本课总结作业情境演练1知识点一知识点二知识点三知识点四情境演练

4、2知识扩展情境介绍： 客户初次来本市，做为东道主领导委派 你代表公司到客户下榻的酒店进行拜访.任务布置： 根据客户的情况特点，选择适合的礼品 登门拜访。Click to edit title style20%40%80%100%120%140%160%200020022004200620082010 Description of the contents Description of the contents90% Text in here155% Text in herecontentscontentsClick to edit title styleAdd your text in her

5、e. Description of the sub contents Description of the sub contents Description of the sub contents Description of the sub contentsTitle in hereTitle in hereTitle in hereTitle in hereClick to edit title styleClick to add TextClick to add TextClick to add TextClick to add TextClick to add TextClick to

6、 add TextClick to add TextClick to add TextClick to add TextClick to edit title styleText in hereText in here Contents ContentsAdd your text in hereAdd your text in hereAdd your text in hereAdd your text in here Description of the contents Description of the contents Description of the business Desc

7、ription of the business Description of the businessDescription of the contentsDescription of the contentsClick to edit title styleGrowthStartJump200820072006 200520042003 200220012000 Description of the contents Description of the contents Description of the contents Description of the contents Desc

8、ription of the contents Description of the contents Description of the contents Description of the contents Description of the contentsAdd your text in hereAdd your text in hereAdd your text in here Description of the sub contentsTitle in hereTitle in hereTitle in hereTitle in here Description of th

9、e sub contents Description of the sub contents Description of the sub contentsClick to edit title styleClick to edit title styleAdd your text in hereAdd your text in hereAdd your text in hereAdd your textAdd your textAdd your textAdd your textAdd your textAdd your textClick to edit title style200620

10、072005 20042003 20022001 2000 Title in hereAdd your text in here Title in hereAdd your text in here Title in hereAdd your text in here Title in hereAdd your text in hereTitle in hereTitle in hereTitle in hereTitle in hereDescription of the contentsDescription of the contentsDescription of the conten

11、tsDescription of the contentsClick to edit title styleClick to edit title style200020042008Add your text in hereAdd your text in hereAdd your text in hereAdd your text in hereAdd your text in hereAdd your text in hereText in hereDescription of the contentsDescription of the contentsAdd your text in

12、hereAdd your text in hereAdd your text in hereAdd your text in hereText in hereText in hereClick to edit title styleTitle in hereTitle in here$40$100$25$10$45$55Add your text in hereText in hereText in hereText in hereCoordinate Depth in 3-D Settings.Click to edit title styleDescription of the contentsDescription of the contentsDescription of the contentsClick to add TitleClick to add TitleClick to add TitleClick to add