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1、FUNDAMENTAL FORCES OF CHANGE IN BANKINGChapter 1Bank Management, 5th edition.Timothy W. Koch and S. Scott MacDonaldCopyright 2003 by South-Western, a division of Thomson LearningWhat makes a bank special?Why do we call Bank of America a bank, Merrill Lynch a securities brokerage company and State Fa

2、rm an insurance company?The answer lies in our history; with the implementation of:The Glass-Steagall Act which created three separate industries: commercial banking, investment banking, and insurance. The Bank Holding Act determined activities closely related to banking and limited the scope of act

3、ivities a company could engage in if it owned a bank. The McFadden Act limited the geographic market of banking by allowing individual states to determine the extent to which a bank could branch intra- or inter-state. As a result of these acts, the United States developed a unique banking system whi

4、ch had a large number of smaller banks; limited in the scope of products and services offered; and limited in the geographic areas covered by banks. The banking industry is consolidating and diversifying simultaneously.The traditional definition of a bank has been blurred by the introduction of new

5、products and a wave of mergers, which have dramatically expanded the scope of activities that banks engage in and where products and services are offered. Formerly, a commercial bank was defined as a firm that both accepted demand deposits and made commercial loans. Today, these two products are off

6、ered by many financial services companies: including commercial banks, savings banks, credit unions, insurance companies, investment banks, finance companies, retailers, and pension funds.What constitutes a bank, today is not as important as what products and services are offered and in what geograp

7、hic markets the financial services company competes in.While competition has increased the number of firms offering financial products and services, the removal of interstate branching restrictions in the U.S. has dramatically reduced the number of banks but increased the number of banking offices (

8、primarily branches).Consolidation, in turn, has increased the proportion of banking assets controlled by the largest banks. Not surprisingly, the same trends appear globally. The United States currently has several banks that operate in all 50 states and many locales outside the U.S. The largest for

9、eign banks have significant operations in the U.S. and throughout the world. Increased competition quickly changing the nature of commercial banking.Competition also means geography no longer limits a financial institutions trade area or the markets in which it competes. Individuals can open a check

10、ing account at:a traditional depository institution,a brokerage firm, or a nonbank firm, such as GE Capital, State Farm Insurance, and AT&T. You can deposit money electronically, transfer funds from one account to another, purchase stocks, bonds and mutual funds, or even request and receive a loan f

11、rom any of these firms. Most allow you to conduct this business by phone, mail, or over the Internet. Regulatory restrictions on products and services offerings worked effectively in promoting a safe banking system until the later half of the twentieth century. Product innovations and technological

12、advances of the later half of the twentieth century allowed investment banking firms to circumvent the regulations restricting their banking activities.In the late 1970s Merrill Lynch effectively created an “interest bearing checking account,” something banks had not been legally allowed to offer. J

13、unk bonds became an alternative financing source for small business and other companies began to encroach upon the banks primary market. Banks were heavily regulated state banking agencies, the FDIC, the Federal Reserve and the Office of Comptroller of the Currency Merrill Lynch was only regulated b

14、y the Securities and Exchange Commission. This allow investment companies to move into the banks market, circumventing Glass-Steagall and the Bank Holding Company ActNot until the late 1980s and early 1990s did banks find ways around Glass-Steagall using a Section 20 affiliate which allowed them to

15、offer a limited amount of investment banking products and services. During this same period, the rise in the U.S. stock market increased the average persons awareness of higher promised returns from mutual funds and stock transactions. This lead to a greater acceptance of non-FDIC insured deposit pr

16、oducts (mutual funds and stocks)Banks, however, were generally restricted to offering CDs and savings accounts which increased the erosion of the banks share of the consumers investment wallet. Branching restrictions were primarily responsible for the structure of the banking system.This created a s

17、ystem of many more but smaller banks as compared to other countries. By the late 1990s, all branching restrictions were removed from the banking system and the number of independent banks was reduced by almost half, the number of branches increased by almost 50 percent and the size of the largest U.

18、S. banks increased dramatically. In fact, by size rankings, U.S. banks did not reach the largest 10 banks in the world until the late 1990s and today, some of the largest banks in the world are U.S. banks.Branching restrictions were effective at reducing competition among depository institutions and

19、 promoting a safe banking system until the later half of the twentieth century. These same branching restrictions, however, prevented banks from geographically diversify their product and credit risk and quite possibly contributed the loss of several large Texas banks during the late 1980s.The remov

20、al of branching restrictions during the later half of the twentieth century allowed banks to offer services anywhere in the country and lead to the creation of the first coast-to-coast bankforever changing the banks market from local to global. Merrill Lynch and State Farm already operated branches

21、across the nation and in comparison there were significantly fewer, but larger, investment and insurance companies. In addition to relaxation of branching restrictions, technological advances allowed banks to open electronic branches, first by using the ATM network and later by using the Internet. T

22、his structural change is frequently attributed to deregulation of the financial services industry.In fact, deregulation was a natural response to increased competition between depository institutions and nondepository financial firms, and between the same type of competitors across world markets. In

23、 fact, some regulations can be credited for the development of new products to avoid regulationhence increased competition from firms not regulated like a bank; i.e., investment banks. Five fundamental forces have transformed the financial services marketDeregulation/re-regulationFinancial innovatio

24、nSecuritizationGlobalizationAdvances in technology. The latter factors actually represent responses to deregulation and re-regulation. Historically, commercial banks have been the most heavily regulated companies in the United StatesRegulations took many forms including :maximum interest rates that

25、could be paid on deposits or charged on loans, minimum capital-to-asset ratios, minimum legal reserve requirements, limited geographic markets for full-service banking, constraints on the type of investments permitted, and restrictions on the range of products and services offered.Banks and other ma

26、rket participants have consistently restructured their operations to circumvent regulation and meet perceived customer need In response, regulators or lawmakers would impose new restrictions, which market participants circumvented again. This process of regulation and market response (financial inno

27、vation) and imposition of new regulations (re-regulation) is the regulatory dialectic. Today banks are accessing the formerly forbidden areas of investment banking, by the repeal of the Glass-Steagall Act via the Financial Services Modernization Act (Gramm-Leach-Bliley Act of 1999).The Gramm-Leach-B

28、liley Act effectively eliminates the majority of the remaining restrictions that have separated commercial banking, investment banking and insurance industries for over 50 years. The Glass-Steagall Act shaped the structure, products and business models of the banking industry for the later half of t

29、he 20th century. Increased competitionThe McFadden Act of 1927 and the Glass-Steagall Act of 1933 determined the framework within which financial institutions operated for the next 50 years.The McFadden Act saw to it that banks would be sheltered from competition with other banks by extending state

30、restrictions on geographic expansion to national banks. The Glass-Steagall Act forbade banks from underwriting equities and other corporate securities, thereby separating banking from commerce. The fundamental forces of change increased competitionCompetition for depositsCompetition for loansCompeti

31、tion for payment servicesCompetition for other financial servicesCompetition for depositsHigh inflation abruptly ended the guaranteed spread between asset yields and liability costs in the late 1970s. In 1973 several investment banks created money market mutual funds (MMMFs).Without competing instru

32、ments, MMMFs increased from $10.4 billion in 1978 to almost $189 billion in 1981.Congress passed legislation enabling banks and thrifts to offer similar accounts including money market deposit accounts (MMDAs) and Super NOWs.Competition for loansLoan yields fell relative to borrowing costs, as lendi

33、ng institutions competed for a decreasing pool of quality credits. High loan growth also raises bank capital requirements.Junk bonds, commercial paper, auto finance companies, credit unions, and insurance companies compete directly for the same good quality customers.Competition for loans (continued

34、)As bank funding costs rose, competition for loans put downward pressure on loan yields and interest spreads. Prime corporate borrowers have always had the option to issue commercial paper or long-term bonds rather than borrow from banks.Because the Glass-Steagall Act prevented commercial banks from

35、 underwriting commercial paper, banks lost corporate borrowers, who now bypassed them by issuing commercial paper at lower cost.Competition for loans (continued)The competition for loans comes in many forms:Commercial paperCaptive automobile finance companiesOther finance companiesThe development of

36、 the junk bond market extended loan competition to medium-sized companies representing lower-quality borrowers.The growth in junk bonds reduced the pool of good-quality loans and lowered risk-adjusted yield spreads over bank borrowing costs. Today, different size banks generally pursue different str

37、ategies. Small- to medium-size banks continue to concentrate on loans but seek to strengthen the customer relationship by offering personal service.These same banks have generally rediscovered the consumer loan.The largest banks, in contrast, are looking to move assets off the balance sheet.Regulato

38、ry capital requirements and the new corporate debt substitutes often make the remaining loans too expensive and too risky.Loan concentrations:Consumer and commercial creditsCredit Risk Diversification69%67%65%64%62%60%58%57%55%55%57%57%59%60%60%59%31%33%35%36%38%40%42%43%45%45%43%43%41%40%40%41%0.0%

39、10.0%20.0%30.0%40.0%50.0%60.0%70.0%80.0%1986198719881989199019911992199319941995199619971998199920002001Commercial borrowersConsumer loansPercent of loansCaptive automobile finance companiesThe three largest U.S. automobile manufacturers as well as most foreign automobile manufactures are aggressive

40、ly expanding in the financial services industry as part of their long-term strategic plans.Competition for payment servicesIn an American Banker article, Diogo Teixeira comment that: GE Capital has almost $300 billion of financial assets. GMAC has $12 billion of financial services revenue, more than

41、 Microsofts total corporate revenue. Microsoft has no leasing subsidiary, takes no deposits, makes no loans, and offers not a single financial product - in an age when everybody has financial products. Yet Microsoft is viewed as the threat, not GE Capital or GMAC.Competition for payment servicesthe

42、impact of technologyOnce the exclusive domain of banks and other depository institutions, the nations payment system has become highly competitive. The real challenge for the Federal Reserve System and the banking industry is in the delivery of payment processing services.This competition is coming

43、from emerging electronic payment systems, such as:smart and stored-value cards automatic bill paymentbill presentment processingIts not just electronic payment systems that are eroding the banks traditional marketsCash money can be acquired at any teller machine all over the country. You can open a

44、checking account, apply for a loan and receive the answer and funds electronically. Direct deposit of paychecks, credit cards, electronic bill payment, and smart cards means that competition for financial services goes well beyond the traditional banking services lines we think of from the recent pa

45、st!Although cash remains the dominate form of payment, the average payment size of cash is the smallest 2000% Total 2000% of Cashless Payments 2000Growth: 1995-200019952000% Total 2000Growth: 1995-2000Cash550,000 82.3%#N/A#N/A2,200,000 0.3%4.00$ Cheques issued69,000 10.3%58.2%1.8%73,515,000 85,000,0

46、00 10.9%2.9%1,231.88$ Electronic Transactions:ACH6,900 1.0%5.8%14.6%12,231,500 20,300,000 2.6%10.7%2,942.03$ ATM13,200 2.0%11.1%6.4%656,600 800,000 0.1%4.0%60.61$ Credit Card20,000 3.0%16.9%6.0%879,000 1,400,000 0.2%9.8%70.00$ Debit Card9,275 1.4%7.8%42.1%59,100 400,000 0.1%46.6%43.13$ Total retail

47、electronic49,375 7.4%41.7%10.7%13,826,200 22,900,000 2.9%10.6%463.80$ Chips58 0.0%0.0%2.6%310,021,200 292,147,000 37.4%-1.2%5,037,017$ Fed Wire108 0.0%0.1%7.3%222,954,100 379,756,000 48.6%11.2%3,516,259$ Total wholesale electronic166 0.0%0.1%5.5%532,975,300 671,903,000 85.9%4.7%4,047,608$ Total Elec

48、tronic49,541 7.4%41.8%10.7%546,801,500 694,803,000 88.8%4.9%14,025$ Volume of TransactionsValue of TransactionsAverage Transaction Size 2000Competition for other bank servicesBanks and their affiliates offer many products and services in addition to deposits and loans.Trust servicesBrokerageData pro

49、cessingSecurities underwritingReal estate appraisalCredit life insurancePersonal financial consulting“Non-bank” activities of banksthe Gramm-Leach-Bliley Act.Since the Glass-Steagall and Bank Holding Company acts, banks could not directly underwrite securities domestically.Today, a bank can enter th

50、is line of business by forming a financial holding company through provisions of the Gramm-Leach-Bliley Act. A financial holding company owns a bank or bank holding company as well as an investment subsidiary. The investment subsidiary of a financial holding company is not restricted in the amount o

51、r type of investment underwriting engaged in. Investment bankingCommercial banks consider investment banking attractive because most investment banks:already offer many banking services to prime commercial customers and high net worth individuals and sell a wide range of products not available throu

52、gh banks. can compete in any geographic market without the heavy regulation of the FRS, FDIC, and OCC. earn extraordinarily high fees for certain types of transactions and can put their own capital at risk in selected investments.Investment bankingInvestment banking encompasses three broad functions

53、: underwriting public offerings of new securitiestrading existing securitiesadvising and financing mergers and acquisitionsDeregulation and re-regulationDeregulation is the process of eliminating regulations, such as the elimination of Regulation Q (interest rate ceilings imposed on time and demand

54、deposits offered by depository institutions.)Deregulation is often confused with reregulation, which is the process of implementing new restrictions or modifying existing controls on individuals and activities associated with banking.Efforts at deregulation and re-regulation generally address:Pricin

55、g issuesremoving price controls on the maximum interest rates paid to depositors and the rate charged to borrowers (usury ceilings).Allowable geographic market penetrationThe Riegle-Neal Interstate Banking and Branching Efficiency Act of 1994 has eliminate branching restrictions.New products and ser

56、vicesGramm-Leach-Bliley Act of 1999 has dramatically expanded the banks product choices; i.e., insurance, brokerage services, and securities underwriting.Financial innovationFinancial innovation is the catalyst behind the evolving financial services industry.Innovations take the form of new securiti

57、es and financial markets, new products and services, new organizational forms, and new delivery systems.Regulation Q brought about financial innovation as depository institutions tried to slow disintermediation.Financial innovation (continued)Banks developed new vehicles to compete with Treasury bil

58、ls, money market mutual funds, and cash management accounts.Regulators typically responded by imposing marginal reserve requirements against the new instrument, raising the interest rate ceiling, and then authorizing a new deposit instrument.Recent innovations take the form of new futures, options,

59、options-on-futures, and the development of markets for a wide range of securitized assets.Response of banksOne competitive response to asset quality problems and earnings pressure has been to substitute fee income for interest income by offering more fee-based services.Banks also lower their capital

60、 requirements and reduce credit risk by selling assets and servicing the payments between borrower and lender rather than holding the same assets to earn interest.This process of converting assets into marketable securities is called securitization.SecuritizationSecuritization is the process of conv

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