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1、种下一种习惯,收获一种人格种下一种人格,收获一种人生对企业也是如此博思堂事关未来专业服务,行业前瞻>> 1998年,博思堂BIRTHIDEA创业,迄今已有9年。服务范畴涵盖从市场调研到策略规划,从创意制作到媒介发布的全过程。迄今已成为全国最具专业,最有影响力的广告公司之一。并挟全国30多个城市的本地、异地服务经验,通过珠三角、长三角、环渤海经济圈三大平台,深圳、北京、上海、武汉、福州、西安、大连、杭州等10家公司,实现全国性行业资源共享,造就今天脚踏实地的实战经验和登高望远的前瞻视野,以及为客户也是为自身可持续发展所必须具备的严谨规范和强烈责任感。BIRTHIDEA was est

2、ablished in 1998, which can provide market research and planning service as well as the whole process from idea creation and production to media release. It has become one of the most professional real estate advertisement companies in China. It has rich experience in this field with its customers c

3、overing more than 30 cities and realizes the countryside resource share through the great three platforms of Pearl River Delta, Changjiang Delta and Bohai Sea Surrounding Economic Circle as well as its ten branches in Shenzhen, Beijing, Shanghai, Wuhan, Fuzhou, Xian, Dalian and Hangzhou, etc. The co

4、mpany has established strict standard and working procedures with strong sense of responsibility for the sustainable development of customers.>> 9年时间的磨砺与成长,炼就的博思堂BIRTHIDEA不止是一个成功的公司,更是一个成功的品牌,一个成功的企业发展战略盟友。With nine years of development and growth, BIRTHIDEA is not only a successful company, b

5、ut also a great brand as well as the good strategic cooperative partner of a successful enterprise.未来二、三“事”主动型策略+精准型创意+深度客户服务=专业决战市场主动型策略>>博思堂BIRTHIDEA以整合推广能力见长,尤其在房地产领域中具丰富实战经验和优异执行能力。其融合4A公司理念指导及多年实践总结提出专业地产推广五大策略宝典:推广策略、包装策略、攻击策略、创作策略、十大关系,已在中国成功塑造出众多公认的明星楼盘。BIRTHIDEA is good at the integra

6、tion and promotion, especially in the real estate field; it boasts rich experience and excellent execution. The company takes 4A corporate philosophy and many years of experience to put forward five great strategies for the promotion of real estates including promotion strategy, package strategy, at

7、tack strategy and ten relationships. BIRTHIDEA has built numerous well-known properties all over the country.2006楼市年度最佳广告公司北京博思堂全国地产的8%中国“住交会”,全国地产50强中,由博思堂推广的项目占8%深圳水榭花都 / 天津天江格调 / 重庆中安翡翠城 / 武汉东湖香榭水岸首届中国房地产策划大奖赛博思堂获“中国房地产十大广告推广机构奖”,在北京人民大会堂领奖项目获奖华南MALL(东莞)中国房地产年度最具影响力商业物业突出贡献奖美景天城(郑州)中国最具影响力楼盘100强奖

8、、案例金奖个人奖项郑迎九博思堂董事长,获中国杰出广告人奖,广告人杂志社评奖精准型创意>> 博思堂BIRTHIDEA每年亦有固定机会为员工赴各国际4A公司 培训,以保证其高瞻的国际广告视野和高水准专业素质。现有职员来自国际4A公司(奥美、精信、BBDO)和曾属万科旗下的国际企业服务公司(与美国智威汤逊为合作公司)。策略人员中有兼任中国房地产总裁特训营特约讲师,也有兼任北京华夏经济专家顾问团成员;它的创意水准还在不断提升,它对每位员工的要求是做专业的广告人,做广告界的指标。BIRTHIDEA provides the opportunities for its employees to

9、 get training in the international 4A companies to ensure and develop the international advertising visual field and the makings. At present, many of its employees are from international 4A companies (Ogilvy & Mather, Grey and BBDO and the international enterprise service company (the subsidiary

10、 of Wanke and cooperative partner of JWT. Some of its strategy planning personnel are the guest lecturers of the China Real Estate President Training Camp and the members of Beijing Huaxia Economic Experts Consultancy Group; its idea creating level is continuously being enhanced and the company alwa

11、ys requests every BIRTHIDEA Person should work as a professional advertising person and become the model of advertising field.香港亚太设计双年展广州日报杯中国创意百科中国房地产广告年鉴中国广告节深度客户服务>> 博思堂BIRTHIDEA以4A标准严格规范自身,讲求创意的重要性和运作流程全面规范 化。创意方面,有三位总监分别监控创意策略、品质和表现的环节,且持续紧跟市场,以保证创意与销售的完美结合。并实施客户服务小组负责制,摆脱一般公司的作坊做法,让每一环节达

12、到更专业、更规范的综合服务深度,体现团队的力量和优势。BIRTHIDEA always takes 4A standard in its work and pays attention to the importance of originality and standardization of working flow. For the originality, it has three directors who manage the three rings of strategy, quality and performance respectively, and closely fol

13、low up the trend of market to ensure the perfect combination of originality and sales. The company carries out the customer service group responsibility system and innovates in the general method to make every ring more professional and meet the requirements of customer better to embody the power an

14、d advantages of teamwork.珠三角+长三角+环渤海=行业远见未来全国30多个城市服务经验意味着全局造就视野,前沿引领行业!Experience for more than 30 cities means,Overall plan builds the great visual field and good player leads the industry>> 博思堂通过建立深圳、上海、北京三地的公司平台,实现珠三角、长三角、环渤海经济圈的行业资源整合,并向全国范围辐射,最终达到全国性行业资源共享。整个行业的最先进咨询,最前端思想,最有效手段,都在第一时间融合

15、到公司的服务体系之中,实现到客户的价值体系上。从基本的项目推广到企业的百年品牌,成就你的企业梦想。BIRTHIDEA has established three working platforms in Shenzhen, Shanghai and Beijing to realize the resources integration of the regions of Pearl River Delta, Changjiang Delta and Bohai Sea Surround Economic Circle and the development in the whole coun

16、try to finally realize the countryside resources share. The latest information, the best ideas and the most effective methods are integrated into the service system of the company within the shortest time and realized on the value system of customer at last. BIRTHIDEA could do all for you from the b

17、asic project promotion to the hundred-year brand of enterprise to achieve the dream of your enterprise.主力服务客户北京/合生创展·珠江帝景、大地房产·红螺湖别墅、金地名京、国泰恒生·谐趣园、和平路1号别墅、CC东座、天安国汇、万通地产·品牌十五年、顺驰地产·品牌十年、天津/万通·新城国际、深圳/华为、水榭花都、碧海云天、西海湾花园、万科四季花城、浪琴湾、华南MALL、上海/金地各林春晓、万科光明城市、绿地葳廉公寓、开元名都、南京/长

18、发中心、栖霞建设、杭州/梦琴湾、成都/华润翡翠城、重庆/龙湖北城天街、天安翡翠湖、广厦城、武汉/金色港湾、东湖天下、福星惠誉、福州/名城港湾、三木家天下、郑州/美景天成、大连/花香维也纳、金广枫景、硅谷假日、青岛/海悦海景国际大酒店、合肥/华润澜溪镇、九溪江南、西安/高新商务中心、昆明/中林锦苑、高天流云、贵阳/经典时代、在水一方、中山/水云轩、长沙/山水芙蓉、厦门/未来海岸、名汇铜罗湾广场等。深圳春秋季房产交易会指定推广机构 上海住交会指定推广机构一个持续的广告公司服务年限 项目合作万科地产服务7年 武汉福星4个项目合作深圳国土局春交会服务5年 武汉新世纪4个项目合作深圳商报服务5年 重庆龙湖3个项目合作厦门未来海岸服务3年 深圳海岸3个项目合作武汉福星服务3年 上海绿地3个项目合作东莞华南Mall服务3年 昆明晨光4个项目合作核心客户基本在2年以上 东莞华南Mall3个项目合作 核心客户长线基本在3个项目以上持续发展,持续收获>> 9 年来,博思堂携手众多优异品牌,风雨同舟,共同进步。展望未来,我们将一如继往,为客户创造更多的价值!In the past nine years, BIRTHIDEA has provided its excellent service for a lot of brands and developed together wit

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